Beyond the Bottom Line

Beyond the Bottom Line

Beyond the Bottom Line Podcast is where business success meets personal fulfillment. Hosted by Maria Conigliaro and Bob Brown, this podcast is designed for business leaders, entrepreneurs, and high-achievers who want more than just financial success—they want purpose, balance, and lasting impact. Through thought-provoking conversations and expert insights on wealth, mindset, leadership, relationships and health, we help you bridge the gap between making money and making a difference. If you're ready to go beyond profits and build a legacy that truly matters, you're in the right place.

  1. Aug 12

    She Signed the Lease Anyway: Jessica Merritt on Opening a Downtown Scranton Boutique with Four Kids at Home

    What does it actually cost to bet on yourself? This week on Beyond the Bottom Line, Bob and Maria talk with Jessica Merritt, Founder and Owner of Tachi Hill, a women’s fashion boutique in downtown Scranton, Pennsylvania.  Jessica grew up in Ecuador, moved to New York at 12, worked overnight shifts at Fox News, sold designer dresses on commission in White Plains, then traded all of it for four kids and a quiet life in Northeastern PA. She started her online boutique, Jessing with Style, out of her basement. Then a text about an open storefront downtown changed everything.  In this episode, we explore:  Why she almost left Northeastern Pennsylvania — and the mom’s group, gym, and library visits that made her stay. Her line: "I don’t give up that easily."  How a single text message about an available space downtown turned a someday dream into a signed lease — and why she chose Scranton over her own hometown of Clarks Summit.  The honest math of retail: brand minimums, weekly sales checks, a brutal August, and a husband who runs the numbers and never tells her what she wants to hear.  Mom guilt in both directions — missing games for the store, and crying in the car, then getting up and doing it again.  Why her 10-year-old tracks the store’s sales on an iPad and says "we" had a good day — and how she is raising four future owners of Tachi Hill.  Her vision for downtown Scranton: brands you would normally drive to New York City or Philadelphia to find, and small businesses that lift each other instead of competing.  The advice she wanted to leave listeners with: your house can be a disaster and the laundry can be piled up — go after it anyway.  🎧 Listen now or watch on YouTube.  Guest Info: Tachi Hill — 127 North Washington Avenue, Scranton, PA Website: tachihill.com Instagram: @tachihill Facebook: @tachihill   Like and Subscribe for new episodes every week!  . . . . . Disclosures: This podcast is for informational and educational purposes only and should not be considered personalized investment, tax, or legal advice. Any guest services mentioned are independent of Stone House Investment Management, LLC. Investment advisory services are offered through Stone House Investment Management, LLC, an SEC-registered investment adviser. Registration with the SEC does not imply a certain level of skill or training. Testimonials are unpaid and may not be representative. Past performance is not indicative of future results. Please refer to our ADV and other disclosures for complete information - https://www.stonehouseinv.com/disclosures/.

    She Signed the Lease Anyway: Jessica Merritt on Opening a Downtown Scranton Boutique with Four Kids at Home
  2. Jul 29

    How She Built a Booked-Out Business on Referrals, Not Ads | Patricia Bezerra

    Most businesses chase leads. Patricia Bezerra built a booked-out practice on referrals, partnerships, and a founder story her customers trust. On this episode of Beyond the Bottom Line, Bob and Maria sit down with Patricia (aka “Pachee”), licensed esthetician and owner of Pachee’s Spa in Dickson City, PA — an entrepreneur who turned a decade-long personal struggle into a thriving business, with strong opinions on competition, marketing, and knowing when NOT to scale.  For business owners, in this episode:  Why she treats competitors as peers — and how partnerships & referrals became her #1 growth engine  The discipline of deliberate growth: underpromise, overdeliver, and don’t scale faster than you can serve  How an authentic founder story markets better than any ad  Bootstrapping the unglamorous work — website, paperwork, inventory, follow-ups — and when to finally pay a pro  Meeting every client where they are: segmenting by budget, lifestyle & goals to win loyalty and retention  Whether you run a service business, a solo practice, or a growing team, Patricia’s playbook is full of practical, hard-won lessons.    🔗 Connect with Patricia / Pachee’s Spa:  🌐 Website & booking: pacheesspa.com   📸 Instagram: @pacheesspa   📍 416 Main Street, Suite 800, Dickson City, PA  •  📞 (570) 483-8121  🎧 Listen to Beyond the Bottom Line wherever you get your podcasts.  👍 Like & Subscribe for new episodes every week.  . . . . . #BeyondTheBottomLine #SmallBusiness #Entrepreneur #BusinessGrowth #Solopreneur #Referrals #Leadership #LocalBusiness  Disclosures: This podcast is for informational and educational purposes only and should not be considered personalized investment, tax, or legal advice. Any guest services mentioned are independent of Stone House Investment Management, LLC. Investment advisory services are offered through Stone House Investment Management, LLC, an SEC-registered investment adviser. Registration with the SEC does not imply a certain level of skill or training. Testimonials are unpaid and may not be representative. Past performance is not indicative of future results. Please refer to our ADV and other disclosures for complete information - https://www.stonehouseinv.com/disclosures/.

    How She Built a Booked-Out Business on Referrals, Not Ads | Patricia Bezerra
  3. Jun 17

    Made It Up: How Kat Fox Went from Jewelry Designer to Digital Strategist and Built a Business on Her Own Terms

    In this episode of Beyond the Bottom Line, Bob and Maria sit down with Kat Fox, the designer and strategist behind Kat Fox Design — a creative studio helping small businesses build beautiful brands and stronger online presences that actually drive results.  Kat's path to entrepreneurship wasn't linear. She started in high-end jewelry design on 47th Street in New York City, moved to Colorado, picked up freelance clients at a coffee shop, filed a $1 LLC, and launched her own business in January 2020 — right before the world shut down. Her business plan? "Wing it."  Today, she's a self-described networking queen, a fractional CMO for small businesses, and a fierce advocate for client transparency — never holding websites, domains, or digital assets hostage. We talk about entrepreneurship, adapting to AI and tech, the real meaning of work/life balance, scaling as a solopreneur, hiking 14ers, conspiracy theories, and why the only business plan that matters starts with "why."  🎧 Listen now or watch on YouTube: https://youtu.be/_oY7EDg6zzA    🔗 Guest Info:  Kat Fox Design https://katfoxdesign.com  On Facebook: https://www.facebook.com/katfoxdesign On Instagram: https://www.instagram.com/katfoxdesign Like and Subscribe for new episodes every week!  . . . . . Disclosures: This podcast is for informational and educational purposes only and should not be considered personalized investment, tax, or legal advice. Any guest services mentioned are independent of Stone House Investment Management, LLC. Investment advisory services are offered through Stone House Investment Management, LLC, an SEC-registered investment adviser.

    Made It Up: How Kat Fox Went from Jewelry Designer to Digital Strategist and Built a Business on Her Own Terms
  4. Apr 22

    Discipline Over Hype: Guy Fasciana on Health, Business, and Longevity

    What does it really take to build something that lasts?  In Episode 27 of Beyond the Bottom Line, Bob and Maria sit down with Guy Fasciana—an entrepreneur with experience in both the health food industry and real estate—to talk about discipline, consistency, and what it looks like to build businesses over time.  This conversation explores the overlap between:  Personal health and business performance  Long-term thinking vs. short-term decisions  The realities of running a small business  Lessons learned from both real estate and retail    Guy shares his perspective on staying grounded, building relationships, and showing up consistently—whether that’s in your health, your work, or your business.  If you’re interested in entrepreneurship, health, or what it takes to sustain something long-term, this episode offers a thoughtful look behind the scenes.  This is a conversation about longevity—how to build something that works not just today, but over time.    📺 Watch the full episode on YouTube: https://youtu.be/LVLLxepYGsE    Guest Links:  Website: https://everythingnaturalpa.com  Instagram: https://instagram.com/everythingnaturalpa   Facebook: https://facebook.com/everythingnaturalpa   . . . . . Disclosures: This podcast is for informational and educational purposes only and should not be considered personalized investment, tax, or legal advice. Any guest services mentioned are independent of Stone House Investment Management, LLC. Investment advisory services are offered through Stone House Investment Management, LLC, an SEC-registered investment adviser. Registration with the SEC does not imply a certain level of skill or training. Testimonials are unpaid and may not be representative. Past performance is not indicative of future results. Please refer to our ADV and other disclosures for complete information - https://www.stonehouseinv.com/disclosures/.

    Discipline Over Hype: Guy Fasciana on Health, Business, and Longevity
  5. Apr 8

    Built on Discipline: How Jordan Galasso Turned Fitness Into a Scalable Business

    What happens when you apply the same discipline it takes to transform your body… to building a business?  In Episode 26 of Beyond the Bottom Line, we sit down with Jordan Galasso—founder of Fit AF Nutrition, a rapidly growing meal prep company delivering fresh, performance-focused meals across the Northeast.  Jordan shares how his background as a personal trainer evolved into a full-scale operation serving thousands of meals each week—and why consistency, simplicity, and discipline have been the real drivers behind his growth.  This conversation dives into the parallels between fitness and entrepreneurship, decision fatigue, building systems that support success, and what it really takes to stay “on track” in both life and business.  In this episode, we explore:  How Jordan transitioned from personal training to building a scalable meal prep business  The role of discipline, consistency, and simple systems in long-term success  Why decision fatigue is one of the biggest obstacles to health—and how to eliminate it  The parallels between building muscle and building a business  What it takes to stay personally balanced while growing something demanding  📺 Or watch the full episode on YouTube: https://youtu.be/HLVgNnJIyUA    🔗 Guest Info:  Fit AF Nutrition: https://fitafnutrition.com/]  Instagram: https://www.instagram.com/fita.f.nutrition    Facebook: https://www.facebook.com/fitafnutrition      Special offer for BTBL listeners!   Coupon code: BTBL20    Saves 20% on your first order of 7 meals or more.    👍 Like and Subscribe for new episodes every week!  . . . . . Disclosures:  This podcast is for informational and educational purposes only and should not be considered personalized investment, tax, or legal advice. Any guest services mentioned are independent of Stone House Investment Management, LLC. Investment advisory services are offered through Stone House Investment Management, LLC, an SEC-registered investment adviser. Registration with the SEC does not imply a certain level of skill or training. Testimonials are unpaid and may not be representative. Past performance is not indicative of future results. Please refer to our ADV and other disclosures for complete information - https://www.stonehouseinv.com/disclosures/.

    Built on Discipline: How Jordan Galasso Turned Fitness Into a Scalable Business
  6. Mar 25

    Creating Experiences That Connect: Sarah Effertz on Events, Relationships, and Reinvention

    What does it take to create an event people actually remember?  In Episode 25 of Beyond the Bottom Line, Bob and Maria sit down with Sarah Effertz, owner of Blu Elefante Events, to talk about building a business rooted in creativity, connection, and calm under pressure.  Sarah shares how she went from finance to marketing to launching her own event planning company, why she believes she’s not just planning events but creating experiences, and how she navigated the uncertainty of COVID by pivoting into virtual fundraising and new service offerings.  This conversation is about entrepreneurship, reinvention, relationships, and what it really looks like to build something meaningful while staying true to the way you’re wired.  In this episode, we explore:  How Sarah discovered her love for event planning through large-scale community events and fundraising experiences  Why she believes the real work is not planning events, but creating experiences that bring people together  What it took to launch her own business, trust her instincts, and grow through uncertainty  How she pivoted during COVID by helping nonprofits reimagine fundraising through virtual events  The balance between creativity, business ownership, boundaries, and building strong client relationships  Why relationships remain at the center of everything she does  🎧 Listen now or watch on YouTube.  🔗 Guest Info:  Blu Elefante Events: bluelefante.com  Like and Subscribe for new episodes every week!  . . . . . Disclosures:  This podcast is for informational and educational purposes only and should not be considered personalized investment, tax, or legal advice. Any guest services mentioned are independent of Stone House Investment Management, LLC. Investment advisory services are offered through Stone House Investment Management, LLC, an SEC-registered investment adviser. Registration with the SEC does not imply a certain level of skill or training. Testimonials are unpaid and may not be representative. Past performance is not indicative of future results. Please refer to our ADV and other disclosures for complete information - https://www.stonehouseinv.com/disclosures/.

    Creating Experiences That Connect: Sarah Effertz on Events, Relationships, and Reinvention

About

Beyond the Bottom Line Podcast is where business success meets personal fulfillment. Hosted by Maria Conigliaro and Bob Brown, this podcast is designed for business leaders, entrepreneurs, and high-achievers who want more than just financial success—they want purpose, balance, and lasting impact. Through thought-provoking conversations and expert insights on wealth, mindset, leadership, relationships and health, we help you bridge the gap between making money and making a difference. If you're ready to go beyond profits and build a legacy that truly matters, you're in the right place.