The Amplitude of Tech

Amplix
  • 5.0 (3)
  • TECHNOLOGY

Welcome to The Amplitude of Tech podcast, produced by Amplix, a leading technology advisory firm, where we bring the voices of technology thought leaders, subject matter experts, and enterprise IT decision makers to you to talk about today’s transformative technology and how it can create opportunities for increased success.

Episodes

  1. DEC 17

    Beyond the AI Hype: Brand, Data, and the Future of Human-Centered Technology

    AI is reshaping marketing, customer experience, and enterprise technology faster than most organizations can keep up, but speed alone doesn’t guarantee better outcomes. In this episode, Shawn Cordner sits down with Jared Ruth, Founder of RipCurrent Agency, to explore where AI creates real value and where it can quietly undermine trust, brand, and human connection if deployed without intention. Drawing on decades of experience across enterprise service providers, marketing leadership, and emerging AI use cases, Jared shares a grounded perspective on how organizations should think about personalization, automation, and the evolving role of humans in an AI-driven world. The conversation spans practical AI applications in marketing and CX, the risks of AI fatigue and over-automation, why “English is the new programming language,” and how data from marketing, contact centers, and digital channels can (and should) shape smarter AI strategies. Most importantly, Shawn and Jared challenge the idea that AI replaces creativity or relationships, arguing instead that it raises the stakes for authenticity, culture, and owning the moments that matter most to customers. This episode is a must-listen for technology leaders, marketers, and CX executives navigating AI adoption while protecting brand trust, human experience, and long-term differentiation.

    1h 12m

  2. NOV 25

    Cybersecurity Fatigue, AI Threats, and What Enterprises Must Do Next: Insights from Sanjay Deo

    Welcome back to The Amplitude of Tech podcast, produced by Amplix, where we bring together technology thought leaders and enterprise executives to explore the forces reshaping customer and employee experience. In this episode, Shawn Cordner sits down with Sanjay Deo, founder of 24By7Security and now part of Amplix, to unpack the rapidly evolving cybersecurity landscape in 2025 — and why every digital transformation initiative must now include embedded security from day one. Sanjay discusses the rise of AI-enabled cybercrime, the explosion of ransomware attacks, and why enterprises are becoming increasingly fatigued, desensitized, and vulnerable to sophisticated threats. He also shares practical advice for CISOs and IT leaders on building defensible cybersecurity investments, preparing for AI-driven social engineering, and creating a culture of cyber resilience across the organization. The conversation covers: Why cybersecurity must be embedded in all CX, AI, and IT transformation projectsHow AI has changed the scale, speed, and sophistication of cyberattacksHuman behavior as the enterprise’s biggest vulnerability — and how to fix itThe importance of MFA, immutable backups, tabletop exercises, and cyber insurance frameworksHow CISOs can quantify risk, justify investment, and communicate effectively with the boardThe growing need for operational resilience, not just cybersecurityIf your organization is navigating digital transformation, adopting AI, or modernizing its CX and IT stack, this episode delivers timely insights to help you strengthen your cybersecurity posture and reduce enterprise risk.

    1h 16m

  3. NOV 13

    AI, CX, and the Next Era of Contact Centers: Insights from Five9’s Steve Blood

    Welcome to The Amplitude of Tech podcast, produced by Amplix, where we explore the technologies, trends, and strategies shaping the future of customer experience. In this episode, Shawn Cordner sits down with Steve Blood, VP of Market Intelligence & Evangelism at Five9 and former longtime Gartner analyst, for a wide-ranging conversation on the evolving world of CX. Steve shares insights from 35 years in the industry, covering everything from the rise of “CX” as a board-level priority to how AI will redefine the future of contact centers. Together, Shawn and Steve discuss: Why the term “call center” isn’t disappearing anytime soonHow CX maturity varies widely across industriesThe real impact of AI beyond hype and what is coming nextWhy companies must focus on customer outcomes, not just operational savingsWhether we are in an AI bubble and what the next 12 months will revealWhat successful organizations are doing right when deploying AIThe future role of human agents as “AI supervisors”Why customer journey mapping, data usage, and governance matter more than everSteve also shares bold predictions about AI, consolidation in the CCaaS market, the convergence of CX technologies, and how organizations should rethink their three-to-five-year CX roadmap.

    1h 10m

  4. OCT 28

    Balancing People, Process & AI: The Future of BPO with Andrew Griffiths

    Welcome to The Amplitude of Tech podcast, produced by Amplix, where we bring together technology thought leaders and enterprise executives to explore the forces reshaping customer experience. In this episode, Shawn Cordner sits down with Andrew Griffiths, EVP of CX & BPO Advisory at Outsource Consultants, to discuss the evolving role of business process outsourcing (BPO) in a world where AI, labor dynamics, and customer expectations are rapidly changing. Andrew explains the differences between outsourcing and offshoring, the key factors driving CX labor strategies, and how organizations can align people and technology to deliver growth—not just cost savings. The conversation covers: Why outsourcing is more than just a cost playThe role of AI in improving—not replacing—human workHow to balance efficiency with effectiveness in CX journeysThe importance of trust and human connection in an AI-driven worldWhen outsourcing is the wrong decision (and why startups should wait)Andrew also shares insights on scalability, training, and risk mitigation—explaining why the right BPO partnership can unlock new budgets, support digital transformation, and create meaningful differentiation in the market.

    1h 4m

  5. OCT 13

    Securing the Modern Enterprise: Cybersecurity, AI & the Human Factor with Adam Winston

    Welcome to The Amplitude of Tech podcast, produced by Amplix, where we bring together technology leaders and innovators to explore the trends transforming IT and customer experience. In this episode, Shawn Cordner speaks with Adam Winston, Field CTO at WatchGuard Technologies, about the evolving cybersecurity landscape. Adam shares practical insights on building a security-first culture, the risks of social engineering, and how organizations can adapt to AI-driven threats. The conversation explores: Why human behavior remains the biggest security vulnerabilityHow AI is changing both sides of the cyber battlefieldThe growing need for continuous security training and awarenessPractical steps to protect enterprises from phishing, ransomware, and insider risksHow leaders can balance innovation with risk mitigationAdam also offers his perspective on where cybersecurity is heading next, and how forward-thinking organizations can stay resilient in the face of constant change.

    1h 13m

  6. SEP 29

    From Data to Outcomes: AI, Culture, and the Business Value Shift with RapidScale’s Robby Gulri

    Welcome to The Amplitude of Tech podcast, produced by Amplix, a leading technology advisory firm, where we bring together the voices of technology thought leaders, subject matter experts, and enterprise IT decision-makers to discuss today’s transformative technologies and how they can create opportunities for increased success. In this episode, Robby Gulri, Channel CTO at RapidScale, joins Shawn Cordner to explore how enterprises can unlock the promise of AI by first building the right data strategy and culture. Drawing on decades of experience bridging both CMO and CTO roles, Robby explains why AI projects succeed or fail, why data readiness and governance are essential foundations, and how personalization, segmentation, and prediction drive real-world impact. He also shares vivid use cases—from logistics firms saving millions in port fees, to healthcare and retail companies transforming operations with enriched data and machine learning. The discussion covers: Building a true data culture across the enterpriseBalancing build vs. buy in AI initiativesThe convergence of technology and business outcomesPrivacy, compliance, and the ethics of AI adoptionWhy most GenAI pilots fail and how to join the 5% that succeedWhether you’re charting your first AI pilot or redefining technology’s role in the boardroom, this episode arms you with the mindset, strategies, and examples to move from “skew to solution” and turn AI into measurable business value.

    1h 3m

  7. SEP 10

    Balancing Innovation and Regulation: The Future of AI in Business with Scott Weiner

    Welcome to The Amplitude of Tech Podcast, hosted by Shawn Corder, CMO at Amplix. This episode features Scott Weiner, a seasoned leader in the technology industry, who shares his insights on the rapidly evolving world of artificial intelligence and its implications for businesses and regulations. Scott draws on his extensive experience to discuss the evolution of AI and the critical need to educate Congress and policymakers about emerging technologies. The conversation explores the current regulatory landscape and the delicate balance between fostering innovation and ensuring safety. Scott also addresses the challenges of navigating various state laws and highlights the importance of transparency in AI applications. The discussion covers the current state of AI in enterprises, where many organizations remain in the early stages of their AI journey. Key topics include the decision-making process between buying AI solutions versus building custom applications, the pivotal role of data management, and the potential risks associated with AI usage. Scott also emphasizes the emerging importance of prompt engineering skills and outlines a comprehensive framework for effectively implementing AI strategies. The episode concludes with a forward-looking exploration of AI trends, including the rise of agentic AI and the integration of robotics into enterprise operations. Packed with actionable insights and predictions, this episode offers valuable guidance for organizations at any stage of their AI journey. Watch: NeuEon's Executive Training Workshop

    50 min

  8. SEP 10

    Measuring the ROI of Voice AI: Key KPIs for Success with PolyAI's Steven Fine

    Welcome to The Amplitude of Tech Podcast, hosted by Shawn Cordner, CMO at Amplix. This episode features Steven Fine, Senior Value Consultant at Poly.AI, who shares his expertise on measuring the ROI of voice AI and how organizations can identify the metrics that truly matter. Steven draws on his global experience across industries like healthcare, financial services, and hospitality to explore the strategic value of voice automation. The conversation dives into the most impactful KPIs—from automation rates and agent attrition to first call resolution and CSAT—and emphasizes how to balance efficiency with experience. The discussion also highlights the importance of employee experience, the hidden costs of turnover, and how AI can support workforce retention by removing repetitive tasks and enabling more meaningful work. Steven offers practical tips for building a compelling business case, aligning AI investments with executive priorities, and avoiding common pitfalls in AI deployment. The episode concludes with a look at how enterprises can set themselves up for long-term success by tracking the right metrics, leveraging the right partners, and staying focused on what technology is ultimately meant to do—serve the customer.

    1h 16m

  9. SEP 10

    Turning Conversations into Growth: AI & Voice Intelligence with RingCentral’s Amir Hameed

    Welcome to The Amplitude of Tech podcast, produced by Amplix, a leading technology advisory firm, where we bring together the voices of technology thought leaders, subject matter experts, and enterprise IT decision-makers to discuss today’s transformative technologies and how they can create opportunities for increased success.  In this episode, Amir Hameed—SVP of Global Technical Solutions & Innovation at RingCentral—demystifies AI-driven conversation intelligence and its power to shrink churn, grow revenue, and safeguard compliance. Drawing from global engagements across finance, healthcare, and hospitality, Amir explains how analyzing 100 % of voice, chat, and social interactions surfaces hidden friction points, guides agents in real time, and feeds product roadmaps with customer-validated insight. The discussion covers: Using AI to spot churn signals and upsell cuesConsolidating UCaaS, CCaaS, and AI to slash tool sprawl and maintenance costAutomating the mundane so employees can focus on high-value workGuard-railing AI for HIPAA, FINRA, and emerging regulatory mandatesWhether you’re modernizing a legacy contact center or making the business case for AI, this conversation arms you with the data points, pilot tactics, and governance frameworks to succeed.

    1h 9m
  • 9 Episodes

Ratings & Reviews

5
out of 5
3 Ratings

About

Welcome to The Amplitude of Tech podcast, produced by Amplix, a leading technology advisory firm, where we bring the voices of technology thought leaders, subject matter experts, and enterprise IT decision makers to you to talk about today’s transformative technology and how it can create opportunities for increased success.

Information

  • Creator
    Amplix
  • Years Active
    2K
  • Episodes
    9
  • Rating
    Clean
  • Copyright
    © 2025 The Amplitude of Tech
  • Show Website
    The Amplitude of Tech