Grow Your Healthcare Practice

Grow Your Healthcare Practice

Grow Your Healthcare Practice is a podcast for healthcare professionals who are ready to not only serve patients—but also build thriving, sustainable practices. Hosted by Anne Gray and Phumla Motsa, the podcast opens with the origin story of the Grow Your Healthcare Practice initiative, sharing how this space was created to guide, support, and inspire healthcare practitioners. From there, we dive into our flagship interview series, Mastering Private Practice: Stories of Success, where we spotlight real practice owners who have grown their businesses, overcome challenges, and created impact in their communities. Each episode offers candid conversations, practical insights, and proven strategies to help you strengthen your business, master your mindset, and grow with confidence. Whether you’re starting your practice or scaling it, this podcast gives you the clarity, tools, and inspiration you need to succeed.

Episodes

  1. HPCSA Series | Episode 6: Booklet 4 - Informed Consent — The Conversation You Cannot Skip

    1D AGO

    HPCSA Series | Episode 6: Booklet 4 - Informed Consent — The Conversation You Cannot Skip

    If you think informed consent is just a signed form at the start of treatment, this episode is going to shift your perspective. In Episode 6 of our HPCSA Guidelines series, we unpack HPCSA Booklet 4: Seeking Patients’ Informed Consent — The Ethical Considerations — the booklet that sits at the very core of your relationship with every patient you treat. Many practitioners believe they are “covered” because they have a consent form on file. Others rush the conversation because the day is busy, the patient seems agreeable, or the risks feel small. But according to the HPCSA, consent is not a form. It is a process. And more importantly — it is an ongoing conversation. In this episode, we unpack: What the HPCSA actually means by “informed”The five elements required for valid consentWhy costs must form part of the clinical consent conversationThe difference between a signed form and genuine understandingThe grey areas around digital intake forms and implied consentConsent rules for children and capacity considerationsWhy most complaints arise from process — not clinical decisionsHow strong consent processes protect both your patients and your practice This episode moves beyond theory. We explore what consent actually looks like inside a busy private practice — especially for solo practitioners navigating time pressure, financial conversations, and documentation responsibilities. This isn’t about adding more paperwork to your day. It’s about protecting your professional registration, strengthening patient trust, and building a practice that is ethically sound and strategically strong. If you’ve ever wondered: “Is my consent process actually compliant — or just routine?” This episode gives you clarity, structure, and a practical lens you can apply immediately. 🎙️ Part of our 8-part HPCSA Guidelines series — designed to help healthcare practice owners build businesses that are compliant, confident, and built to last.

    25 min
  2. HPCSA Series | Episode 5: Booklet 10 | Telehealth — The Rules Behind the Screen

    FEB 9

    HPCSA Series | Episode 5: Booklet 10 | Telehealth — The Rules Behind the Screen

    If you’ve ever followed up with a patient over WhatsApp, done a phone check-in, or offered a video consultation and wondered “Is this actually okay?” — this episode is for you. In Episode 5 of our HPCSA Guidelines series, we unpack HPCSA Booklet 10: General Ethical Guidelines for Good Practice in Telehealth — the booklet that governs how healthcare practitioners may legally and ethically deliver care through digital platforms. Telehealth has become part of everyday practice, often out of necessity. But many practitioners are unknowingly operating in grey areas — not because they’re careless, but because no one has clearly explained the rules. In this episode, we unpack: What the HPCSA actually defines as telehealth (and why it’s broader than most people think)The five non-negotiable ethical requirements for telehealth practiceWhy convenience does not override confidentiality or informed consentWhere tools like WhatsApp and social media create unintended riskWhy telehealth must supplement — not replace — in-person careHow to protect patient information, document appropriately, and stay POPIA-compliantHow telehealth can become a strategic business advantage when done properly This isn’t about avoiding telehealth or being afraid of technology. It’s about understanding how to use it intentionally, ethically, and safely — in a way that protects your patients, your practice, and your professional registration. If you’ve ever asked yourself: “Am I doing telehealth the right way — or just the convenient way?” This episode will give you the clarity you’ve been missing. 🎙️ Part of our 8-part HPCSA Guidelines series — created to help healthcare practice owners build ethical, compliant, and sustainable businesses in a rapidly changing healthcare landscape.

    24 min
  3. HPCSA Series | Episode 4: Booklet 3 - Patient Rights, Consent & Power in Healthcare Practice

    FEB 4

    HPCSA Series | Episode 4: Booklet 3 - Patient Rights, Consent & Power in Healthcare Practice

    If running your healthcare practice has ever felt like a balancing act between good business systems and ethical responsibility, this episode is for you. In Episode 4 of our HPCSA Guidelines series, we unpack HPCSA Booklet 3: The National Patients’ Rights Charter — a foundational document that reshapes how healthcare practitioners must think about consent, choice, pricing conversations, complaints, and power dynamics within private practice. Many practitioners unknowingly apply “normal business” principles to their healthcare practices — assumptions like “they chose us,” “they didn’t say no,” or “they can always go elsewhere.” Booklet 3 makes it clear why these assumptions don’t hold up in healthcare — and how they can unintentionally place practitioners at risk. In this episode, we unpack: What the National Patients’ Rights Charter actually requires of healthcare practitionersWhy patients are not viewed as “customers” under the HPCSA frameworkHow vulnerability changes consent, choice, and decision-makingWhere everyday business systems (pricing, policies, processes) can unintentionally breach ethical standardsWhy silence, attendance, or compliance does not equal informed consentHow to design patient-centred systems that protect both your patients and your professional registrationThis isn’t about abandoning structure, professionalism, or sustainable business practices. It’s about understanding how healthcare is ethically different — and learning how to operate within a patient-centred, rights-based framework without fear, confusion, or guesswork. If you’ve ever asked yourself: “Are my systems actually protecting my patients — and my registration?” This episode will help you see your practice through a clearer, safer, and more compliant lens. 🎙️ Part of our 8-part HPCSA Guidelines series — created to help healthcare practice owners build ethical, compliant, and sustainable businesses that truly serve the people who rely on them.

    23 min
  4. HPCSA Series | Episode 3: Booklet 2 - What Healthcare Marketing Can (and Can’t) Be

    JAN 26

    HPCSA Series | Episode 3: Booklet 2 - What Healthcare Marketing Can (and Can’t) Be

    If marketing your practice has ever felt like a legal or ethical minefield, this episode is for you. In Episode 3 of our HPCSA Guidelines series, we dive into HPCSA Booklet 2: Ethical Advertising & Communication — the booklet that governs how healthcare practitioners are allowed to market, promote, and communicate about their services. Many well-intentioned practitioners avoid marketing altogether out of fear of “getting it wrong.” Others unknowingly cross ethical lines because they’re following generic business advice that simply doesn’t apply in healthcare. In this episode, we unpack: What the HPCSA actually means by ethical advertisingWhere common marketing practices create unintended riskHow to communicate your services clearly without exaggeration, coercion, or fear-based messagingThe difference between patient education and unethical promotionHow to market with confidence while protecting your professional registrationThis isn’t about shrinking your practice or staying invisible. It’s about learning how to grow ethically, transparently, and sustainably within the rules that govern healthcare. If you’ve ever asked yourself: “Can I market my practice without risking my registration?” This episode gives you the framework you’ve been missing. 🎙️ Part of our 8-part HPCSA Guidelines series — designed to help healthcare practice owners build businesses that are compliant, confident, and built to last.

    22 min
  5. HPCSA Series | Episode 2: Booklet 1 — The Ethical Rulebook Behind Your Business Decisions

    JAN 19

    HPCSA Series | Episode 2: Booklet 1 — The Ethical Rulebook Behind Your Business Decisions

    You’re not “just” a clinician — you’re also running payroll, managing cash flow, trying to market ethically, and still sleep at night. But here’s the tension: what’s considered “smart business” in most industries can quietly put healthcare practitioners at risk — because HPCSA Booklet 1 sets the ethical hierarchy for every decision you make. In this second episode of our 8-part HPCSA Series, we unpack Booklet 1: General Ethical Guidelines — the foundation that governs how values and business principles collide in private practice. The key principle is simple, but powerful: The patient’s best interest must always override the practitioner’s interest — including financial interest. And that single line changes how you’re allowed to: Price and package your servicesMarket your practiceDesign retainers, memberships, or long-term care plansCollect money and document decisionsIn this episode, we explore: Why sustainability matters — and why revenue design must never pressure clinical decision-makingThe “normal business tools” that need extra care in healthcareWhere HPCSA complaints often really come from: money, transparency, and documentation — not just clinical careThis isn’t fluffy ethics. It’s the rulebook behind resilient growth — helping you reduce risk, build trust, and grow with confidence while protecting your professional registration. 🎧 Listen now — and sit with the audit question: If the HPCSA audited your business model, would it pass?

    20 min
  6. Episode 4: Mastering Private Practice with Michelle Coates

    11/17/2025

    Episode 4: Mastering Private Practice with Michelle Coates

    In this inspiring episode of Mastering Private Practice: Stories of Success, hosts Anne Gray and Phumla Motsa sit down with Michelle Coates, an Occupational Therapist and the founder of Blue Balance — a company that bridges the gap between employee health and workplace productivity. With over 14 years of experience spanning healthcare, wellness, and insurance, Michelle shares how her journey from hospital hand therapy to the corporate world shaped her unique approach to health and disability management. Listeners will hear how Michelle’s international experience, corporate insights, and entrepreneurial grit led her to create a thriving business that supports both organizations and individuals through disability verification, workplace training, and policy development. She opens up about her transition from employee to business owner, the unexpected challenges of launching her own company, and how embracing networking, collaboration, and visibility (especially on LinkedIn) helped her business grow. Anne and Phumla unpack key lessons from Michelle’s story — including the importance of professionalism, responsiveness, and building meaningful partnerships in the healthcare business landscape. Whether you’re starting out or scaling up, this conversation is packed with practical advice, mindset shifts, and encouragement to help you push past self-doubt and take your next step with confidence. ✨ Plus, stay tuned to the end of the episode where Phumla shares a powerful takeaway inspired by The 5 Second Rule by Mel Robbins — a reminder that sometimes success begins with simply taking action. 🔗 Connect with the speakers: Michelle Coates – LinkedIn (https://www.linkedin.com/in/michellecoates1/ ) Anne Gray – LinkedIn (https://www.linkedin.com/in/annegrayrsa/ )Phumla Motsa – LinkedIn (https://www.linkedin.com/in/phumla-motsa-b0301b104/ ) 📘 Book Mentioned: The 5 Second Rule by Mel Robbins

    44 min

About

Grow Your Healthcare Practice is a podcast for healthcare professionals who are ready to not only serve patients—but also build thriving, sustainable practices. Hosted by Anne Gray and Phumla Motsa, the podcast opens with the origin story of the Grow Your Healthcare Practice initiative, sharing how this space was created to guide, support, and inspire healthcare practitioners. From there, we dive into our flagship interview series, Mastering Private Practice: Stories of Success, where we spotlight real practice owners who have grown their businesses, overcome challenges, and created impact in their communities. Each episode offers candid conversations, practical insights, and proven strategies to help you strengthen your business, master your mindset, and grow with confidence. Whether you’re starting your practice or scaling it, this podcast gives you the clarity, tools, and inspiration you need to succeed.