The Social Dialogue

Shane & Jenna
  • 5.0 (28)
  • SOCIETY & CULTURE

We're a mother/daughter team both working in the world of social media management. Join us as we share our different perspectives on life today, including trends, fashion, friendships and career, and how social media impacts it all. Together, we bring two perspectives to one conversation. 

  1. 6D AGO

    What it means to be well at work, with guest Jillian Bernstein

    What does it really mean to support employees beyond the typical HR handbook? In this episode of The Social Dialogue Podcast, Shane and Jenna sit down with Jillian Bernstein, founder of The Wellness Extension, to talk about the evolving role of workplace culture and why true employee well-being goes far beyond traditional HR programs. With more than 20 years of experience in human resources and consulting, Jillian has seen firsthand where many organizations fall short when it comes to supporting their people. Through her company, she partners with leadership teams and HR departments to create meaningful programs that help employees feel connected, supported, and engaged at work.  Jillian shares how personal experiences shaped her passion for workplace wellness and how that journey led her to create The Wellness Extension. Her approach focuses on bringing empathy and human connection back into the workplace, helping organizations build cultures where employees can thrive both professionally and personally.  The conversation explores the realities of modern work environments, especially in hybrid and remote settings, and why companies need to rethink how they build community, communication, and engagement among employees. Shane and Jenna also dive into the importance of leadership, authentic connection, and why investing in employee well-being is not just good for people, but also good for business. Whether you’re a leader, entrepreneur, HR professional, or someone navigating today’s workplace culture, this episode offers practical insights into how organizations can create environments where people truly feel supported. Connect with Jillian directly:  https://www.wellness-extension.com/ https://www.linkedin.com/in/jillianbernstein/ https://www.instagram.com/wellness_extension/ Looking to up your social media marketing efforts? Reach out to Big Voice Social at bigvoicesocial.com  Need help with your company's social media? Reach out at bigvoicesocial.com.

    39 min

  2. MAR 9

    Authenticity as a Business Strategy, with guest Cathi Bingaman

    In this episode of The Social Dialogue Podcast, Shane and Jenna sit down with Cathi Bingaman, founder of In Sync With You, to talk about something we believe deeply at Big Voice Social: when you build a business around your natural strengths and lead with authenticity, everything changes. Cathi built her concierge business from the ground up, turning her instinct to support others into a thriving, trusted company. What started as helping busy professionals manage their lives evolved into a highly personalized service built on confidentiality, consistency, and deep client relationships. This conversation is about more than outsourcing errands. It’s about trust. It’s about knowing your strengths. And it’s about building a business that reflects your values. 💡 What We Talk About How authenticity becomes a business strategy Cathi shares how understanding her core values shaped every decision she made — from branding to hiring to client relationships. She proves that authenticity is not just a buzzword. It is the foundation of sustainable growth. Building trust in deeply personal spaces When you work inside clients’ homes and lives, confidentiality is everything. Cathi walks us through how she hires, shadows, and trains her team to ensure professionalism and discretion at the highest level. The power of referrals and word-of-mouth While social media plays a role, Cathi’s business has grown largely through trusted relationships and referrals. We talk about how digital presence supports credibility without oversharing. Social media for service-based businesses Not every business can post flashy before-and-afters. Cathi explains how storytelling, testimonials, and values-driven messaging allow her to market while still protecting client privacy. Wild problem-solving stories From building a volleyball court to booking classic bands, Cathi shares some of the most creative requests she has fulfilled. It’s a reminder that entrepreneurship often means saying, “Let me figure that out.” Career advice for Jenna (and recent grads) This episode turns personal as Cathi gives Jenna thoughtful advice about identifying strengths, aligning with core values, and building a career that feels authentic rather than forced. She references tools like What Color Is Your Parachute? as a starting point for self-discovery. 🔑 Key Takeaways Authenticity is a strategy, not a slogan.Trust is built through systems, not assumptions.Word-of-mouth is still one of the most powerful marketing tools.Hiring the right people requires structure, shadowing, and clear SOPs.Understanding your core values makes career decisions easier.You do not have to do everything yourself — and you probably shouldn’t.Connect with Cathi here: https://insyncwithyou.com/ Looking to up your social media marketing efforts? Reach out to Big Voice Social at bigvoicesocial.com  Need help with your company's social media? Reach out at bigvoicesocial.com.

    37 min

  3. MAR 2

    Communicate with Clarity, with guest, Emily Schneider

    If you think PowerPoint is just bullet points and branding… think again. In this episode of The Social Dialogue Podcast, Shane and Jenna sit down with Emily Schneider, freelance presentation designer, to talk about the science behind compelling communication - and why your slides might be saying more than you realize. Emily shares how she transitioned from traditional marketing into a highly specialized niche helping professionals communicate with clarity and confidence. What started as a design skill evolved into something deeper: understanding how the brain processes information and how intentional slide design can influence attention, retention, and persuasion. She calls it her Zone of Genius. This conversation goes far beyond fonts and templates. You’ll hear: Why less truly is more when it comes to communicating your pointThe neuroscience behind how audiences absorb visual informationThe biggest mistakes people make in presentationsHow to structure slides so people actually remember what you saidWhy LinkedIn is the best social media platform there is. Emily opens up about building her personal brand through LinkedIn and how she strategically used the platform to grow her freelance business. Whether you’re an entrepreneur, corporate professional, or recent graduate, her advice on showing up online is practical and refreshingly realistic. Shane and Jenna dive into: How young professionals can showcase their work before they have a long resumeWhy posting consistently matters more than posting perfectlyHow to network in a way that feels authentic instead of transactionalThe power of positioning yourself as a specialistIf you’ve ever struggled with public speaking, dreaded building a slide deck, or wondered how to stand out on LinkedIn without feeling cringey, this episode is your roadmap. Because at the end of the day, communication is everything - in business, in branding, and in life. Connect with Emily directly via LinkedIn: https://www.linkedin.com/in/emilyschneider719/ You can also visit her website for more information:  https://www.iamemilyschneider.com/ Looking to up your social media marketing efforts? Reach out to Big Voice Social at bigvoicesocial.com  Need help with your company's social media? Reach out at bigvoicesocial.com.

    36 min

  4. FEB 23

    Behind the Screens, Working in Social Media, with guests Candace Portman & Lindsay Spencer

    In this episode of The Social Dialogue Podcast, Shane and Jenna are joined by Big Voice Social team members Candace and Lindsay for an honest, behind-the-scenes conversation about what it really means to manage social media for brands in their voice.  From authenticity and brand voice to TikTok vs. Instagram and the realities of the gig economy, the team breaks down the misconceptions people have about social media management - and what actually makes a client (or employer) great to work with. This episode pulls back the curtain on strategy, collaboration, consistency, and why “just posting” has never been enough. Whether you’re a business owner, a content creator, or someone curious about working in social media, this conversation offers real insight into how modern marketing actually works. 🔑 Key Takeaways Why authenticity isn’t optional anymore—it’s foundationalThe biggest differences between TikTok and Instagram, and how brands should approach eachWhat social media managers actually do all day (spoiler: it’s not just posting)How the gig economy and side hustles fit into modern careersWhat makes a client or employer great to work withWhy understanding your brand identity matters more than chasing trendsHow social media strategies have evolved—and why flexibility is keyThe importance of collaboration between clients and marketing teamsWhy consistency beats virality every timeKeywords social media, authenticity, marketing, TikTok, Instagram, gig economy, client relations, social media strategies, podcast, Big Voice Social Looking to up your social media marketing efforts? Reach out to Big Voice Social at bigvoicesocial.com  Need help with your company's social media? Reach out at bigvoicesocial.com.

    25 min

  5. FEB 16

    The business of sorority recruitment, with guest Sloan Anderson

    Sorority recruitment can feel overwhelming, confusing, and at times, really upsetting. In this episode, Shane and Jenna sit down with Sloan Anderson, sorority recruitment consultant and founder of Getting the Bid, to talk about what’s really missing from traditional recruitment advice - and what girls actually need to know heading into the process. Sloan shares her own challenging sorority recruitment experience, how outdated resources left her feeling unprepared, and why she created Getting the Bid as a modern, realistic resource for potential new members. Together, they dive into the importance of preparation that goes beyond outfits - focusing instead on networking, conversation skills, confidence, and finding a chapter that truly fits. If you (or your daughter) are approaching sorority recruitment, this episode offers honest insight, practical tips, and reassurance that you’re not alone in feeling nervous - and that the right preparation can make all the difference. Our advice? If you're getting ready to participate in this process and you have no idea what you're doing, trust us: you've never been through something like this before. Get someone who can advise you with solid information and take the stress out of it. If either of us were to go through it again, we'd be on the phone to Sloan at Getting the Bid right now.  ✨ What You’ll Hear in This Episode Sloan’s personal sorority recruitment storyWhy so much recruitment advice feels outdatedThe inspiration behind Getting the BidWhy networking matters more than most people realizeHow practicing conversations boosts confidencePreparing in a realistic (not perfect) wayWhat “finding the right fit” really means🔑 Keywords sorority life, recruitment, personal experience, modern resources, networking, blog, advice, college life, confidence, getting the bid Reach Sloan directly at her website:  https://www.gettingthebid.com/ Or connect with her on Instagram @gettingthebid Looking to up your social media marketing efforts? Reach out to Big Voice Social at bigvoicesocial.com  Need help with your company's social media? Reach out at bigvoicesocial.com.

    46 min

  6. FEB 9

    When multitasking is your superpower, with guest Rabbi Melissa Stollman

    In this episode of The Social Dialogue Podcast, Shane and Jenna sit down with Rabbi Melissa Stollman - a reform rabbi, Jewish educator, and all-around community builder with a background in fundraising, marketing, and event planning. Melissa’s career path doesn’t fit into a single box - and that’s exactly the point. Together, they talk about embracing nonlinear careers, why multitasking can actually be a superpower, and how building real community (online and offline) starts with showing up with intention. The conversation also weaves in what resilience really looks like for our children, and how to navigate big transitions without having it all figured out. If you’re a student, a parent, or someone figuring out their next chapter, this episode is full of perspective, reassurance, and honest advice. What We Cover Why building community is less about numbers and more about connectionEmbracing a nonlinear career path and following evolving passionsMultitasking, balance, and redefining productivityFraternity rush, resilience, and managing expectationsHow social media can be used as a true community-building toolAdvice for college students entering the workforceMaintaining meaningful professional relationshipsUsing AI and tech tools to work smarterAbout Our Guest Rabbi Melissa Stollman is a reform rabbi and Jewish educator with a diverse professional background spanning fundraising, marketing, and event planning. She’s passionate about building inclusive, thoughtful communities and helping people find purpose in every stage of life. Get Ohai via Melissa's referral code:  https://www.ohai.ai/referrals/aa9f0843-5d91-42b2-90d0-0786b8d235e8 Connect with Melissa:  https://www.linkedin.com/in/melissastollman/ Looking to up your social media marketing efforts? Reach out to Big Voice Social at bigvoicesocial.com  Need help with your company's social media? Reach out at bigvoicesocial.com.

    34 min

  7. FEB 2

    Friends, Finals & Figuring it out, with guest Carly Bernard

    In this episode of The Social Dialogue Podcast, Shane, Jenna and their guest, Carly Bernard, reflect on what it feels like to be in the last chapter of college — a season filled with excitement, uncertainty, big dreams, and even bigger emotions. From the energy of IU's championship football season to the quiet moments that define real friendship, they explore how relationships evolve, why building community matters more than ever, and what it looks like to step into what’s next with intention. It’s an honest conversation about friendship, growth, career pressure, and learning to trust yourself during one of life’s biggest transitions. What We Talk About The unique energy of senior year and “last chapter” momentsHow friendships shift and deepen in collegeWhy earning experiences make relationships more meaningfulNavigating career dreams without having everything figured outPlans for building community after graduationHow small moments turn into lifelong memoriesWhy You’ll Love This Episode If you’re in college, about to graduate, or simply reflecting on a season of change, this episode will feel like a deep breath — and a reminder that you don’t have to have it all figured out to be exactly where you’re supposed to be. We don't really focus on "business" in this one. It's your opportunity to be a fly on the wall for three girlfriends (ok one is a mom, but still).  Let’s Keep the Conversation Going Follow The Social Dialogue Podcast for more conversations about friendship, growth, and the seasons of life. If this episode resonated, we’d love for you to leave a review and share it with a friend who’s in their own “last chapter.” Looking to up your social media marketing efforts? Reach out to Big Voice Social at bigvoicesocial.com  Need help with your company's social media? Reach out at bigvoicesocial.com.

    39 min

  8. JAN 26

    Beyond the Brand: Embracing Authenticity - with guests, Kate & Lindsey Latts

    In this episode of The Social Dialogue Podcast, mother-daughter co-hosts Shane (Gen X) and Jenna (Gen Z) sit down with another dynamic mother-daughter duo: Kate and Lindsey Latts. Kate Latts is the Co-president and third-generation owner of Heaven Hill Brands, the nation’s largest family-owned and operated distilled spirits supplier - and Lindsey is her daughter, currently building her own career in New York City. Together, they offer a rare, behind-the-scenes look at what it means to grow up inside a legacy brand while still carving out your own identity. Kate shares what it’s like to lead a multi-generational, family-owned business in a traditionally male-dominated industry - and how authenticity, long-term thinking, and values-based leadership shape both company culture and brand presence.  Lindsey brings a Gen Z perspective to conversations around work, independence, and navigating her post-grad career path.  As always, Shane and Jenna weave in their own mother-daughter banter, exploring how generational perspectives influence friendships, careers, social media, and the way we define success today. The conversation touches on social media strategy, branding with intention, work-life integration (note: NOT work-life balance), and the unique dynamic of being both someone’s daughter and your own person. This episode is a thoughtful, honest look at legacy, leadership, and the evolving relationship between mothers and daughters across generations. Keywords: mother-daughter podcast, Gen X, Gen Z, social media podcast, family business, branding, leadership, authenticity, women in business Looking to up your social media marketing efforts? Reach out to Big Voice Social at bigvoicesocial.com  Need help with your company's social media? Reach out at bigvoicesocial.com.

    35 min
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5
out of 5
28 Ratings

About

We're a mother/daughter team both working in the world of social media management. Join us as we share our different perspectives on life today, including trends, fashion, friendships and career, and how social media impacts it all. Together, we bring two perspectives to one conversation. 

Information

  • Creator
    Shane & Jenna
  • Years Active
    2025 - 2026
  • Episodes
    24
  • Rating
    Explicit
  • Copyright
    © 2026 The Social Dialogue
  • Show Website
    The Social Dialogue

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