Referral Marketing MVPs | Buyapowa

Buyapowa
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  • Marketing
  • Semiweekly

Welcome to our Referral MVP series, where we dive deep with the pioneers driving the success of some of the world’s leading referral programs, From strategy to execution, we pull back the curtain to reveal how the best referral programs operate, and uncover the tactics that drive customer growth, engagement and loyalty. Whether you’re looking to optimize your own program, or you’re simply curious about the referral marketing landscape, Referral MVPs offers exclusive insights from industry leaders.

Episodes

  1. 10/21/2025

    Ally Bank | Buyapowa Referral Marketing MVPs

    Discover how Ally Bank turned referrals into a powerful growth engine in this engaging conversation between Robin Bresnark of Buyapowa and David Hixon, Executive Director and Head of Product & Lifecycle Marketing. Together, they explore the strategies behind Ally’s standout referral program, from its smart reward structure to the tactics that helped drive lasting customer growth.

    Ally Bank | Buyapowa Referral Marketing MVPs

  2. 10/21/2025

    Robinhood | Buyapowa Referral Marketing MVPs

    Robin Bresnark from Buyapowa sits down with Michael Goodbody, Former VP, Head of Marketing & Communications at Robinhood, as they dive into the success of Robinhood's referral program, discussing the key success drivers and referral marketing strategies.

    Robinhood | Buyapowa Referral Marketing MVPs

  3. 10/21/2025

    Wealthsimple | Buyapowa Referral MVPs

    This time, Robin Bresnark from Buyapowa sits down with Natasha Saviuk, Director of Growth at Wealthsimple. Hear insights into the success of Wealthsimple's referral program, discussing the key strategies behind their rewards system and how it continues to drive customer growth.

    Wealthsimple | Buyapowa Referral MVPs

  4. 10/21/2025

    Delta Community Credit Union | Buyapowa Referral MVPs

    In this insightful interview, Robin Bresnark from Buyapowa sits down with Ollie Moore, AVP, Product & Member Marketing at Delta Community Credit Union. As they dive deep into the success of Delta Community's referral program, they discuss the key strategies behind their rewards system and how it continues to drive customer growth. If you're interested in learning how to leverage referrals to scale your business, you won’t want to miss this breakdown of one of the world's most successful referral programs.

    Delta Community Credit Union | Buyapowa Referral MVPs

  5. 10/14/2025

    Wise (formerly Transferwise) | Buyapowa Referral MVPs

    Check out this insightful interview where Robin Bresnark from Buyapowa sits down with Asya Kuznetsova, Senior Product Manager at Wise (formerly TransferWise). In this video, they dive deep into the success of Wise’s referral program, discussing the key strategies behind their rewards system and how it continues to drive customer growth.

    Wise (formerly Transferwise) | Buyapowa Referral MVPs
  • 5 Episodes

About

Welcome to our Referral MVP series, where we dive deep with the pioneers driving the success of some of the world’s leading referral programs, From strategy to execution, we pull back the curtain to reveal how the best referral programs operate, and uncover the tactics that drive customer growth, engagement and loyalty. Whether you’re looking to optimize your own program, or you’re simply curious about the referral marketing landscape, Referral MVPs offers exclusive insights from industry leaders.

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