Keys & Craft

Reise and Kristin Pomroy
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  • Entrepreneurship
  • Monthly

Keys & Craft is where business meets craftsmanship, and life meets purpose. Hosted by Kristin and Reise Pomroy — a husband-and-wife team of builders, creators, and entrepreneurs — the show dives into what it really takes to build something meaningful, both in business and at home. From marketing and mindset to sawdust and sold signs, each episode explores the balance between structure and creativity, the “boring business” fundamentals that actually work, and the craft of living intentionally. Whether you’re a small business owner, couplepreneur, or just someone chasing a more intentional life, Keys & Craft helps you unlock the next step — one conversation at a time. reisepomroy.substack.com

Episodes

  1. 10/14/2025

    Episode 1: Path to Pomroy

    Show Notes:In the very first episode of Keys & Craft, Kristin and Reise Pomroy pull back the curtain on their journey — from humble beginnings to running Pomroy Builders Group — and share how structure, discipline, and the “boring” fundamentals of business have been their secret to long-term growth. This episode sets the tone for the Keys & Craft podcast: real conversations about life, business, and the craftsmanship behind both. Kristin and Reise talk about: * Why “boring business” might actually be the most exciting kind of success * How traditional marketing methods and personal connections still outperform trendy tactics * Their path to Pomroy — lessons learned, pivots made, and the values that still guide them today * What listeners can expect from Keys & Craft in future episodes Whether you’re an entrepreneur, creative, or family-run business owner, this episode is a reminder that consistency, clarity, and craftsmanship still matter most. Mentioned in this episode:Launch by Jeff Walker – A modern classic on launching (or relaunching) your business the right way.Small Business Administration Business Plan Template – A great starting point for writing your own plan or revisiting the one you already have. You can find this and more information at SBA.gov. Takeaway:Before you chase the next big idea, make sure the foundation is solid. Sometimes the real magic happens in the “boring” stuff — the systems, the stories, and the steady steps that build something lasting. Get full access to Reise Pomroy at reisepomroy.substack.com/subscribe

    Episode 1: Path to Pomroy
  • 1 Episode

About

Keys & Craft is where business meets craftsmanship, and life meets purpose. Hosted by Kristin and Reise Pomroy — a husband-and-wife team of builders, creators, and entrepreneurs — the show dives into what it really takes to build something meaningful, both in business and at home. From marketing and mindset to sawdust and sold signs, each episode explores the balance between structure and creativity, the “boring business” fundamentals that actually work, and the craft of living intentionally. Whether you’re a small business owner, couplepreneur, or just someone chasing a more intentional life, Keys & Craft helps you unlock the next step — one conversation at a time. reisepomroy.substack.com

Information

  • Creator
    Reise and Kristin Pomroy
  • Episodes
    1
  • Rating
    Clean
  • Copyright
    © Reise Pomroy
  • Show Website
    Keys & Craft