Clicks to Customers

StubGroup
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Welcome to StubGroup's Clicks to Customers Podcast channel! Subscribe for: ✔️ Tutorials about how Google Ads works ✔️ Advanced strategies we're using to make our clients successful ✔️ Hot takes about the latest and greatest in industry news ✔️ Tactics to fix Google Ads suspensions and remain compliant with Google's policies ✔️ Conversations with industry experts on all aspects of marketing ✔️ And much more! 💪 Dominate Google Ads and grow your business: https://stubgroup.com/

  1. 6H AGO · VIDEO

    Should I Hire a Google Ads Suspension Expert?

    Should you hire an expert to fix your Google Ads suspension? When Google suspends your ad account, you don’t get clear answers.  You get vague policy references, automated responses, and VERY little guidance on what actually went wrong. In this video, StubGroup CEO John Horn breaks down: • Why Google doesn’t walk you through the fix • What suspension experts actually do • What experts can and can’t do • When it makes sense to hire help • How to evaluate who to trust StubGroup has worked with thousands of advertisers over the past decade to fix Google Ads suspensions and policy violations.  In many cases, it’s not just about fixing one issue. It’s about identifying every potential red flag that could prevent reinstatement. If you’re trying to decide whether to keep appealing on your own or bring in an expert, this video will help you think through that decision clearly. Need help with your suspension? Get our free guide to fixing Google suspensions → https://stubgroup.com/stubgroup-google-policy-center/ Hire the experts to fix your Google suspension → https://stubgroup.com/how-to-reverse-a-google-ads-account-suspension/ Chapters 00:00 Should you hire a Google Ads suspension expert? 00:17 Why Google doesn’t make reinstatement easy 01:03 The reality of vague suspension notices 01:49 What suspension experts actually bring to the table 02:30 Pattern recognition and policy experience 03:07 Comprehensive audits beyond the original violation 04:07 How experts craft stronger appeals 04:56 Escalation paths and their limitations 05:29 How to evaluate suspension experts 06:03 Does it cost money to hire help? 07:03 Final thoughts on hiring a suspension expert Connect with StubGroup on Social Media: -------------------------------------------------- 🐦 Follow us on X: https://x.com/stubgroup 📱 Like us on Facebook: https://www.facebook.com/StubGroup/ 👥 Connect with us on LinkedIn: https://www.linkedin.com/company/stub-group/ 📷 Follow us on Instagram: https://www.instagram.com/stubgroupadvertising/

    7 min

  2. 2D AGO · VIDEO

    Why Google Suspends Luxury Goods Resellers

    If you resell luxury handbags, watches, designer clothing, or other high-end goods, you’re at a higher risk of getting suspended by Google Ads or Google Merchant Center. Why? Because this space is FULL of counterfeiters and scammers.  And Google knows it. In this video, StubGroup CEO John Horn breaks down: -Why Google is so aggressive in suspending luxury resellers -The biggest red flags that trigger counterfeit suspensions -How pricing, authentication, reviews, and website quality impact your risk -What to focus on if you’re already suspended If you sell brands like Chanel, Rolex, Louis Vuitton, or similar luxury products, this is ESSENTIAL viewing before you scale your ads. Need help fixing a suspension? Get our free guide to fixing Google suspensions → https://stubgroup.com/stubgroup-google-policy-center/ Hire the experts to fix your Google suspension → https://stubgroup.com/how-to-reverse-a-google-ads-account-suspension/ Chapters 00:00 Why luxury resellers get suspended 00:45 Red flag #1: Prices that look too low 01:25 Red flag #2: No authentication process 02:12 Red flag #3: Unprofessional website design 02:49 Red flag #4: No reviews or poor reputation 03:35 What to focus on if you’re suspended 04:03 How StubGroup can help Connect with StubGroup on Social Media: -------------------------------------------------- 🐦 Follow us on X: https://x.com/stubgroup 📱 Like us on Facebook: https://www.facebook.com/StubGroup/ 👥 Connect with us on LinkedIn: https://www.linkedin.com/company/stub-group/ 📷 Follow us on Instagram: https://www.instagram.com/stubgroupadvertising/

    4 min

  3. FEB 19 · VIDEO

    Why Google Suspends Auto Parts Sellers (And How to Fix)

    Google is aggressive when it comes to auto parts sellers.  If you sell car parts online, your Google Ads or Merchant Center account is at higher risk of suspension than most industries. In this video, StubGroup CEO John Horn breaks down the biggest red flags Google looks for, including: • Missing brand relationship disclaimers • Bad reviews and poor reputation management • Outdated or unprofessional websites • No warranty information • Suspiciously low pricing • Confusing brand structures between physical and ecommerce stores If you’ve already been suspended, or want to avoid getting flagged in the first place, this video walks through practical steps you can take to reduce risk and fix common issues. Auto parts sellers can absolutely advertise on Google. But you have to be proactive, transparent, and aligned with Google’s policies. Get our free guide to fixing Google suspensions → https://stubgroup.com/stubgroup-google-policy-center/ Hire the experts to fix your Google suspension → https://stubgroup.com/how-to-reverse-a-google-ads-account-suspension/ Chapters 00:00 Why Google Targets Auto Parts Sellers 00:32 Red Flag #1: Brand Name & Manufacturer Disclaimers 01:48 Red Flag #2: Bad Reviews & Reputation Issues 02:36 Red Flag #3: Unprofessional Website Design 03:20 Red Flag #4: Missing Warranty Information 03:51 Red Flag #5: Suspiciously Low Pricing 04:30 Red Flag #6: Confusing Brand Structures 05:27 How to Avoid or Fix Suspension Connect with StubGroup on Social Media: -------------------------------------------------- 🐦 Follow us on X: https://x.com/stubgroup 📱 Like us on Facebook: https://www.facebook.com/StubGroup/ 👥 Connect with us on LinkedIn: https://www.linkedin.com/company/stub-group/ 📷 Follow us on Instagram: https://www.instagram.com/stubgroupadvertising/

    6 min

  4. FEB 13 · VIDEO

    Your MCC (Google Ads Manager Account) Was Hacked. Do This Immediately

    Was your Google Ads Manager Account (also known as an MCC) hacked and possibly suspended by Google?  This video walks you through EXACTLY what to do next. MCC hacks are becoming increasingly common and can completely shut down your ability to run ads for clients or your own business.  In this video, StubGroup CEO John Horn walks explains the critical first steps you MUST take to fix the hack, document what happened, work with Google’s compromised account process, and reduce the risk of this happening again in the future. You will learn: • What to do immediately after your MCC is hacked • How to fix and contain the security breach • What documentation Google expects when reviewing compromised accounts • How to report a hacked MCC to Google correctly • Common phishing attacks targeting agencies and advertisers • How fake Google Ads login pages steal credentials • Best practices for user access, 2FA, and account hygiene • How to significantly reduce the risk of future hacks If your MCC or Google Ads account has been compromised, time matters. Fixing the issue correctly is critical to getting reinstated and avoiding repeat suspensions. Get our free guides to fixing Google Ads suspensions → https://stubgroup.com/stubgroup-google-policy-center/ Hire the experts to fix your Google suspension → https://stubgroup.com/how-to-reverse-a-google-ads-account-suspension/ Chapters 0:00 What To Do If Your MCC Is Hacked 0:31 First Step Fix the Hack Immediately 1:14 Common Ways MCC Accounts Get Compromised 2:10 Why Documentation Matters 2:40 Reporting a Compromised Account to Google 3:03 Working With Google Reps After a Hack 4:05 Preventing Future MCC Hacks 4:23 Common Phishing Attacks Targeting Agencies 5:21 Fake Google Ads Login Pages Explained 6:20 Limiting User Access and Account Hygiene 6:52 Two Factor Authentication Best Practices 7:42 Shared Logins and Why They Are Dangerous 8:06 Final Security Recommendations Connect with StubGroup on Social Media: -------------------------------------------------- 🐦 Follow us on X: https://x.com/stubgroup 📱 Like us on Facebook: https://www.facebook.com/StubGroup/ 👥 Connect with us on LinkedIn: https://www.linkedin.com/company/stub-group/ 📷 Follow us on Instagram: https://www.instagram.com/stubgroupadvertising/

    8 min

  5. FEB 11 · VIDEO

    Fix “Sale of Service” Google Merchant Center Suspensions 2026

    If your Google Merchant Center account is suspended for “sale of service,” or you want to avoid this suspension altogether, this video walks you through exactly what Google is flagging and how to fix it. Google has very different rules for what can be advertised through Google Shopping and Merchant Center compared to regular Google Ads. One of the most common issues we are seeing is merchants unknowingly bundling services with physical products, which violates Google’s unsupported shopping content policies. In this video, we cover: • What Google means by “sale of service” • Why services cannot be sold through Google Shopping • Common examples that trigger this suspension • How bundled services cause Merchant Center suspensions • Safe ways to structure your business and websites • How to fix incorrect or automated Google flags • Best practices to avoid future Merchant Center suspensions If you're dealing with a Google Merchant Center suspension or want expert help making sure your account complies with Google’s policies, our team at StubGroup is here to help. Fix Your Google Merchant Center Misrepresentation Suspension → https://stubgroup.com/how-to-reverse-a-google-merchant-center-misrepresentation-suspension/ Get our free guides to fixing Google suspensions → https://stubgroup.com/stubgroup-google-policy-center/ Chapters 0:00 Sale of Service Merchant Center Suspension Overview 0:56 What Google Means by Sale of Service 1:29 Common Examples That Trigger This Suspension 2:25 Selling Services vs Physical Products 2:52 How Bundled Services Cause Issues 3:35 Gray Areas and Why Google Still Flags Accounts 3:56 Using Separate Websites for Compliance 4:32 What To Do If You Are Incorrectly Flagged 5:01 Using Clear Disclaimers on Product Pages 5:06 Keywords That Can Trigger Service Flags 5:46 Google Product Categories and Shipping Settings 6:44 When Google Gets It Wrong 7:04 Final Recommendations and Next Steps Connect with StubGroup on Social Media: -------------------------------------------------- 🐦 Follow us on X: https://x.com/stubgroup 📱 Like us on Facebook: https://www.facebook.com/StubGroup/ 👥 Connect with us on LinkedIn: https://www.linkedin.com/company/stub-group/ 📷 Follow us on Instagram: https://www.instagram.com/stubgroupadvertising/

    7 min

  6. FEB 6 · VIDEO

    Google Call Ads Are Ending. Here's the Timeline

    Google has officially announced the timeline for sunsetting Google Call Ads, previously known as Call Only Ads.  StubGroup CEO John Horn breaks down what's changing, when those changes take effect, and what it actually means for advertisers who rely on phone calls for lead generation. You will learn: -What Google Call Ads are and how they work -When you can no longer create new Call Ads -When existing Call Ads will fully stop serving -What alternatives Google is keeping in place -Whether you should turn off Call Ads right now If you currently run call focused campaigns or rely heavily on inbound phone leads, this update is important for planning ahead and avoiding surprises. If you have questions about Google Ads strategy, call tracking, or preparing for upcoming Google changes, our team at StubGroup is here to help. Get a free Google Ads consultation from StubGroup: https://stubgroup.com/free-google-ads-evaluation/ Get our free guide to fixing Google suspensions → https://stubgroup.com/stubgroup-google-policy-center/ Chapters 0:00 Google Call Ads Are Going Away 0:14 What Are Google Call Ads 0:31 Call Ads vs Call Assets 0:49 February 2026 Creation Deadline 1:05 February 2027 Final Sunset Date 1:28 What Will Happen to Existing Call Ads 1:49 Should You Keep Running Call Ads 2:09 What Advertisers Should Do Next Connect with StubGroup on Social Media: -------------------------------------------------- 🐦 Follow us on X: https://x.com/stubgroup 📱 Like us on Facebook: https://www.facebook.com/StubGroup/ 👥 Connect with us on LinkedIn: https://www.linkedin.com/company/stub-group/ 📷 Follow us on Instagram: https://www.instagram.com/stubgroupadvertising/

    2 min

  7. FEB 4 · VIDEO

    Are Google Suspensions Permanent?

    Are Google Ads suspensions permanent?  The short answer: Sometimes yes, sometimes no. StubGroup CEO John Horn explains when Google Ads suspensions truly are permanent. And when they can still be overturned, even if Google explicitly says they’re permanent.  He breaks down what Google reps can (and can’t) tell you, why “permanent suspension” emails aren’t always the final word, and how some advertisers are still able to get reinstated with the right strategy. If your Google Ads account has been suspended and you’ve been told there’s no path forward, this video will help you understand what options may still exist . . . and what mistakes to avoid when submitting appeals. Get our free guide to fixing Google suspensions → https://stubgroup.com/stubgroup-google-policy-center/ Hire the experts to fix your Google suspension → https://stubgroup.com/how-to-reverse-a-google-ads-account-suspension/ Chapters 00:00 Are Google Ads suspensions permanent 00:08 Sometimes yes sometimes no 00:28 When Google truly means permanent 00:45 Cases where permanent suspensions were reversed 01:10 Why Google reps are not the final authority 01:59 Permanent suspension emails explained 02:19 Why there may still be a path forward 02:35 Why strategy matters when appealing 02:52 Mistakes to avoid with repeated appeals 03:08 When to get expert help   Connect with StubGroup on Social Media: -------------------------------------------------- 🐦 Follow us on X: https://x.com/stubgroup 📱 Like us on Facebook: https://www.facebook.com/StubGroup/ 👥 Connect with us on LinkedIn: https://www.linkedin.com/company/stub-group/ 📷 Follow us on Instagram: https://www.instagram.com/stubgroupadvertising/

    3 min

  8. JAN 29 · VIDEO

    Should You Use AI to Answer Phone Calls?

    AI phone answering tools are becoming more popular, but they're not a one-size-fits-all solution. StubGroup CEO John Horn breaks down the real-world pros and cons of using AI to answer inbound phone calls.  Based on firsthand experience working with businesses of all sizes, from small local companies to large enterprises, he explains when AI phone answering works well, when it causes problems, and what you should consider before rolling it out. You’ll learn: -Why businesses are adopting AI for inbound calls -Where AI performs well and where it fails -How data, training, and call volume affect success -The impact on customer experience and reputation -Why generational differences matter -A framework to decide if AI is right for your business AI can unlock massive scalability and cost savings, but it can also frustrate callers and cost you leads if implemented too early or without proper training. Get your free marketing consultation from StubGroup: https://stubgroup.com/ Chapters 00:00 Should You Use AI to Answer Phone Calls? 00:28 Why Businesses Are Turning to AI Call Answering 01:21 Answering Every Call 24/7 01:38 Cost Savings and Scalability 01:53 AI for Call Routing vs Traditional Phone Menus 02:41 Is AI Actually Good at Answering Calls Today? 03:09 Why Small Businesses Often Struggle with AI 03:39 Where AI Works Well for Larger Businesses 04:35 Training, Mistakes, and Lost Opportunities 05:00 Generational Differences in AI Call Experience 05:53 How to Decide If AI Is Right for Your Business 06:25 Reputation and Industry Sensitivity Considerations 07:00 Final Thoughts on AI Phone Answering Connect with StubGroup on Social Media: -------------------------------------------------- 🐦 Follow us on X: https://x.com/stubgroup 📱 Like us on Facebook: https://www.facebook.com/StubGroup/ 👥 Connect with us on LinkedIn: https://www.linkedin.com/company/stub-group/ 📷 Follow us on Instagram: https://www.instagram.com/stubgroupadvertising/

    7 min
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About

Welcome to StubGroup's Clicks to Customers Podcast channel! Subscribe for: ✔️ Tutorials about how Google Ads works ✔️ Advanced strategies we're using to make our clients successful ✔️ Hot takes about the latest and greatest in industry news ✔️ Tactics to fix Google Ads suspensions and remain compliant with Google's policies ✔️ Conversations with industry experts on all aspects of marketing ✔️ And much more! 💪 Dominate Google Ads and grow your business: https://stubgroup.com/

Information

  • Creator
    StubGroup
  • Years Active
    2025 - 2026
  • Episodes
    100
  • Rating
    Clean
  • Copyright
    © StubGroup
  • Show Website
    Clicks to Customers