Raising Capital for Real Estate Investing

Amy Sylvis
  • 5.0 (35)
  • Investing
  • Updated Weekly

The capital raising game has changed, and syndicators are struggling to attract investors beyond friends and family and raise enough money for their deals. As a result, syndicators and capital raisers are losing out on incredible real estate deals right now because they're not confident they can raise the money they need from investors to take down those deals. Or worse yet, they're having to throw in the towel on their real estate business and go back to their W-2 jobs. My name is Amy Sylvis and I'm the founder and CEO of Sylvis Capital, a real estate syndication company with 3,192 apartment units, 208,000 square feet of flex industrial space, and $436M worth of assets under management. I've successfully raised millions and millions of dollars for my syndication deals from complete strangers on LinkedIn. The Raising Capital For Real Estate Investing podcast will teach you the exact steps that I've taken to turn my once panicked scramble for capital into a capital raising business that allows me to predictably raise capital on command. This show is for you if you find yourself asking questions such as: How do I raise more capital for my real estate syndication deals? How do I raise capital beyond my friends and family? How do I raise more capital at scale instead of inefficient 1:1 conversations? What is the fastest way to raise capital? What is the cheapest way to raise capital? How to get funding for a real estate investment? How do I make sure I never fall short on a capital raise again? How to create a capital raising business that runs on auto pilot? How can I source capital on command for my syndication deals? How do I automate my capital raising for my deals? ….then this podcast is for you!

  1. 1d ago

    048: You Need 3x the Capital you Think you Do. Here's How to Get it. with Henry Sanchez

    In this coaching episode, Amy sits down with multifamily investor Henry Sanchez. Here's what you'll learn: How to find more investors beyond friends and family, the best way to measure your capital raising capacity before committing to a deal, and how to use your CRM & investor conversations to build relationships around each investor's goals. By the end of this episode, you'll walk away with: A clearer strategy for attracting and nurturing investors beyond friends and family, a practical way to measure your capital raising capacity before committing to a deal, and a better understanding of how to use your CRM and investor conversations to build relationships around each investor's goals.  Connect with Henry Sanchez on his website: https://www.ua-property.com/ and LinkedIn: https://www.linkedin.com/in/henry-sanchez-10224a/. 🔗 Want To Increase Your Capital Raising Capacity? Are you ready to raise capacity beyond friends and family and feel confident in your ability to close deals? LinkedIn Capital Raising Secrets is for you! www.capitalraisingsecrets.com Subscribe to the Raising Capital For Real Estate Investing newsletter here. https://capitalraisingsecrets.com/try-it

  2. Sep 3

    047: The 7 Silent Reasons Investors Say No (And It's Not Your Deal)

    What if your experience and track record are strong, but the way you present yourself is quietly making investors question your credibility? In this solo episode, Amy explores an often overlooked part of capital raising: the signals investors use to decide whether they can trust you with their money. She explains how branding, visual consistency, personal presentation, communication style, and even small details like your email address can influence investor perception. Amy shares a practical checklist for making sure the way you show up reflects the credibility and experience you have already built. This episode is for you if you've ever wondered: Does my branding make potential investors feel confident in working with me? Is my LinkedIn presence communicating the level of experience and credibility I actually have? Are my graphics, fonts, and colors helping or hurting my professional image? Does my content look too promotional or click focused for the investors I want to attract? How much does my personal presentation matter when raising capital? Does the way I speak on webinars and investor calls affect how people perceive me? Are my investor presentations and communications polished enough for a high value investment? Could small details like my email address, LinkedIn URL, or calendar link be affecting investor trust? How can I strengthen my credibility without losing my personality or pretending to be someone I'm not? By the end of this episode, you'll walk away with: A clearer understanding of how branding can influence investor trust before you ever have a conversation A practical checklist for evaluating the consistency of your branding across LinkedIn, your website, CRM, and investor communications Insight into why professional visuals should reflect the experience and credibility behind your business A better understanding of why strategies that work on platforms like YouTube may not translate well to LinkedIn Clarity on how your personal presentation can influence the way prospective investors perceive you Practical ways to improve your presence, voice, warmth, and communication during webinars and investor conversations A stronger awareness of the small credibility signals investors may notice without consciously realizing it Actionable ideas for improving your email domain, LinkedIn URL, presentation decks, calendar links, graphics, and other investor touchpoints Confidence in creating a polished investor experience while still maintaining your authentic personality   Hit play to learn how to strengthen the signals of trust throughout your capital raising business and make sure the way you present yourself reflects the credibility investors need to see.   Want To Increase Your Capital Raising Capacity? Are you ready to raise capacity beyond friends and family and feel confident in your ability to close deals? Our on-demand course is for you!   🔗 LinkedIn Capital Raising Secrets on Demand  www.capitalraisingsecrets.com    Connect with Amy on LinkedIn Stay updated on her latest strategies, deals, and insights for capital raisers. 🔗 https://www.linkedin.com/in/amysylvis/   Subscribe to the Raising Capital For Real Estate Investing newsletter here. https://capitalraisingsecrets.com/try-it

  3. Aug 27

    046: Why Your Investors Warm Up, Schedule a Call… and Never Invest with Tim Gramling

    What happens when you have interested investors attending webinars, reviewing your materials, and taking calls, but they still do not take the final step and invest? In this episode, Amy welcomes multifamily investor and engineer Tim Gramling for a conversation about breaking through the capital raising plateau. They explore why interested investors sometimes stall, how education and transparency can build confidence in uncertain markets, and why understanding what investors actually want can improve conversion. They also discuss scaling from one to one conversations to one to many strategies, using LinkedIn to attract new investors, and treating capital raising like the business it truly is. This episode is for you if you've ever wondered: Why are interested investors attending my webinars and taking calls but still not investing? How many touchpoints does an investor need before they feel ready to take action? How should I address economic and geopolitical uncertainty with potential investors? How can I get honest feedback from investors who keep passing on my opportunities? How do I shift my mindset from asking people for money to presenting an opportunity? When should I move from one to one conversations to a one to many capital raising strategy? Which investor acquisition channel should I focus on to grow beyond friends and family? How can I use LinkedIn to attract more qualified investor relationships? What should my LinkedIn content and profile communicate to potential investors? How do I avoid spreading myself too thin across LinkedIn, webinars, networking, podcasts, and other channels? Why has my capital raising capacity plateaued even though I have experience and credibility? By the end of this episode, you'll walk away with: A better understanding of why investors can stall between initial interest and taking action Insight into why approximately 12 touchpoints can help investors build the confidence needed to move forward A strategy for addressing market uncertainty through education, transparency, and conversations about risk A practical approach to asking investors what they are looking for and uncovering the real reasons they have not invested A mindset shift that reframes capital raising from asking for money to presenting opportunities that align with investor goals A clearer understanding of how one to many strategies can help you scale beyond individual conversations Insight into why LinkedIn can be an effective channel for building credibility and attracting investors beyond your existing network A framework for using content, comments, your LinkedIn profile, lead magnets, and nurturing to move people through your funnel A more focused approach to choosing where to spend your time instead of trying to master every investor acquisition channel Clarity on why treating capital raising as a real business is essential for breaking through a plateau and reaching the next level   Hit play to learn how to convert more investor interest into action, expand beyond your existing network, and build a capital raising business that can continue to scale.   Connect with Tim Gramling! Website: https://www.nextlegacy.net/ LinkedIn: https://www.linkedin.com/in/tim-gramling-real-estate-investor/ Phone: 573 225 6889    Want To Increase Your Capital Raising Capacity? Are you ready to raise capacity beyond friends and family and feel confident in your ability to close deals? Our on-demand course is for you!   🔗 LinkedIn Capital Raising Secrets on Demand  www.capitalraisingsecrets.com    Connect with Amy on LinkedIn Stay updated on her latest strategies, deals, and insights for capital raisers. 🔗 https://www.linkedin.com/in/amysylvis/   Subscribe to the Raising Capital For Real Estate Investing newsletter here. https://capitalraisingsecrets.com/try-it

  4. Aug 20

    045: How I Raised 150% of My Goal in the Worst Capital Raising Market in Years

    Is raising capital really harder right now, or are you relying on strategies that should have been put in place months ago? In this solo episode, Amy challenges the idea that raising capital in today's market is impossible. After recently raising 150% of her committed capital raising goal, she breaks down what worked and what other capital raisers can learn from it. From preparing your funnel months before a raise to segmenting investors, nurturing relationships, communicating benefits, addressing market concerns, and preparing for the growing role of AI in investor due diligence, Amy shares practical strategies for raising capital in a more challenging environment. This episode is for you if you've ever wondered: Why am I struggling to raise capital in the current market? When should I actually start preparing investors for my next raise? Am I focusing enough on lead generation before I have a deal? How can I segment my investor list based on what each person actually wants? What should I do to keep investors warm between deals? How many touchpoints do investors need before they are ready to consider a deal? Am I explaining the benefits of my deal or just listing its features? Should I address economic and geopolitical concerns with my investors? How is AI changing the way investors evaluate deals? Are my systems and processes enough if I am not generating new leads? Am I spreading myself too thin across too many lead generation strategies? By the end of this episode, you'll walk away with: A clearer understanding of why successful capital raises are built months before a deal is presented A framework for understanding the top, middle, and bottom of your capital raising funnel A strategy for segmenting investors based on goals such as cash flow, tax benefits, appreciation, and diversification Insight into how consistent education and nurturing can keep investors warm between opportunities A better understanding of why Amy aims for around 12 investor touchpoints before introducing a deal A practical way to translate deal features into benefits using the phrase, "What this means for you is" Confidence in addressing market uncertainty and risk instead of avoiding difficult investor conversations A proactive strategy for reviewing your deal materials through AI and anticipating concerns investors may uncover Clarity on why strong systems and processes cannot compensate for a lack of new investor leads A better approach to choosing one lead generation channel and mastering it before adding more strategies     Hit play to learn what is working in today's capital raising environment and how to build a stronger investor pipeline before your next opportunity arrives. Want To Increase Your Capital Raising Capacity? Are you ready to raise capacity beyond friends and family and feel confident in your ability to close deals? Our on-demand course is for you!   🔗 LinkedIn Capital Raising Secrets on Demand  www.capitalraisingsecrets.com  Connect with Amy on LinkedIn Stay updated on her latest strategies, deals, and insights for capital raisers. 🔗 https://www.linkedin.com/in/amysylvis/ 🔗 Subscribe to the Raising Capital For Real Estate Investing newsletter here. https://capitalraisingsecrets.com/try-it

  5. Aug 13

    044: He Raised $2.4M in 3 Months. Then His Next Two Raises Fell Apart with Dr. Lajide Richard Lawoyin

    If you have successfully raised capital from friends and colleagues but struggle to repeat those results, the problem may not be your ability to raise. It may be how you are attracting and building relationships with new investors. In this episode, Amy sits down with ICU physician and real estate investor Dr. Lajide Richard Lawoyin to unpack his journey from a successful $2.4 million raise to the challenges that followed once his existing network began to tap out. Together, they discuss how to attract investors instead of chasing them, use LinkedIn more intentionally, strengthen your profile for your ideal investor, and move conversations from social media toward meaningful investor relationships. This episode is for you if you've ever wondered: How do I attract new investors when my friends and family are tapped out? How can I raise capital without constantly calling people and asking them to invest? Is my LinkedIn profile actually speaking to my ideal investor? What should my profile photo, banner, headline, and About section communicate to potential investors? Does my LinkedIn profile clearly answer, "What's in it for me?" Should my lead magnet focus on real estate education or the problems my investors actually want to solve? Are LinkedIn engagement groups hurting my reach? Should I use comments or DMs to build relationships with potential investors? How do I use AI without losing my authentic voice on LinkedIn? How do I move someone from a LinkedIn conversation to an investor call?    By the end of this episode, you'll walk away with: A better understanding of why early capital raising success does not always translate into consistent future raises A more intentional approach to attracting investors instead of chasing people in your existing network Practical ways to improve your profile photo, banner, headline, and About section A clearer understanding of why your LinkedIn profile should lead with how you help investors Insight into positioning your lead magnets around what matters most to potential investors A smarter approach to comments and DMs that supports visibility and relationship building Clarity on how AI generated content can create distance between you and potential investors A simple framework for moving LinkedIn conversations toward meaningful investor relationships Practical ways to use lead magnets, webinars, and LinkedIn Lives to educate and nurture prospective investors A stronger understanding of why capital raising needs to be treated like a real business   Hit play to learn how to expand beyond your existing network, position yourself more effectively on LinkedIn, and create a capital raising process built around trust instead of pressure.   Connect with Dr. Lajide Richard Lawoyin! Website: https://3dscapital.com/   Want To Increase Your Capital Raising Capacity? Are you ready to raise capacity beyond friends and family and feel confident in your ability to close deals? Our on-demand course is for you!   🔗 LinkedIn Capital Raising Secrets on Demand  www.capitalraisingsecrets.com    Connect with Amy on LinkedIn Stay updated on her latest strategies, deals, and insights for capital raisers. 🔗 https://www.linkedin.com/in/amysylvis/

  6. Aug 6

    043: LinkedIn Just Gave People a New Kind of Power, And Why Some of You Should Be Worried

    If you're always looking for new investors but overlooking the people who already trust you, you could be missing one of the simplest ways to grow your capital raising business. In this solo episode, Amy shares two practical strategies that have helped her raise capital consistently. She explains how to turn investor distributions into referral opportunities, why making referrals easy leads to better results, and why authentic LinkedIn content is becoming even more important as the platform continues to crack down on low quality AI generated posts. Amy also explains why having a complete capital raising system matters more than mastering just one piece of the process. This episode is for you if you've ever wondered: How can I generate more investor referrals from my existing network? When is the best time to ask investors for referrals? How do I ask for referrals without making investors feel uncomfortable? What should I send a referral before scheduling a call? Why isn't my LinkedIn content attracting the right investors? Is posting more often actually helping my capital raising? How can I create authentic content without relying on AI? Why does my capital raising process still feel inconsistent?  By the end of this episode, you'll walk away with: A simple referral strategy you can implement every time you send investor distributions Practical ways to make referrals easy and natural for your existing investors A better understanding of why educational content can help referrals build trust before the first conversation Insight into how LinkedIn's evolving platform is rewarding authentic, human content A clearer perspective on why quality matters more than posting frequency A practical reminder to use your own experiences and opinions to build credibility online A better understanding of why capital raising requires a complete end to end system Confidence in identifying and strengthening the gaps that may be limiting your capital raises     Hit play to learn how to generate more referrals, create content investors trust, and build a capital raising system that produces consistent results. Want To Increase Your Capital Raising Capacity? Are you ready to raise capacity beyond friends and family and feel confident in your ability to close deals? Our on-demand course is for you!   🔗 LinkedIn Capital Raising Secrets on Demand  www.capitalraisingsecrets.com  Connect with Amy on LinkedIn Stay updated on her latest strategies, deals, and insights for capital raisers. 🔗 https://www.linkedin.com/in/amysylvis/

  7. Jul 30

    042: Your Investors Don't Care About Real Estate. Here's What They Actually Care About with Matt Murphy

    You do not need decades of experience to start raising capital successfully. You need a clear understanding of the people you want to serve and the problems you can help them solve. In this  coaching episode, Amy sits down with Matt Murphy to discuss what it looks like to break through the early stages of capital raising. Together, they explore how to define your ideal investor, create authentic LinkedIn content, and build relationships that lead to trust instead of transactions. Amy also shares a simple three step framework for identifying investor problems, determining whether you can solve them, and knowing when someone is ready to take action. This episode is for you if you've ever wondered: How do I break through the early stages of capital raising? What should my first 90 days on LinkedIn look like? How do I define my ideal investor avatar? Can my niche be too specific? What should I actually post on LinkedIn to attract investors? How do I create content that feels authentic instead of promotional? How do I uncover the real problems my investors are trying to solve? How do I know whether someone is ready to invest today or later?    By the end of this episode, you'll walk away with: A practical roadmap for building your LinkedIn presence during your first 90 days A better understanding of why knowing your ideal investor is the foundation of effective marketing Confidence in creating content that speaks directly to your audience's goals and challenges A new perspective on why solving problems is more important than talking about deals Insight into how narrowing your niche can actually attract more investors A simple framework for having more meaningful conversations with prospective investors A clearer understanding of how to identify whether someone is ready to invest or simply needs more time Actionable ideas for building long term relationships that lead to future investment opportunities   Hit play to learn how to build trust, create content with purpose, and connect with the investors who are the best fit for your business.   Connect with Matt Murphy! Website: https://themidwestmindset.com LinkedIn: https://www.linkedin.com/in/matthewjmurphymmp/ Instagram: https://www.instagram.com/midwest_mindset_partners/ Want To Increase Your Capital Raising Capacity? Are you ready to raise capacity beyond friends and family and feel confident in your ability to close deals? Our on-demand course is for you!   🔗 LinkedIn Capital Raising Secrets on Demand  www.capitalraisingsecrets.com    Connect with Amy on LinkedIn Stay updated on her latest strategies, deals, and insights for capital raisers. 🔗 https://www.linkedin.com/in/amysylvis/

  8. Jul 23

    041: The Investor Questionnaire That Protects You Legally and Fills Your Deals Faster

    If you've built an investor list but still feel like too many people disappear when it's time to invest, you may not have a lead problem. You may have a nurturing problem. In this solo episode, Amy shares three practical strategies she teaches her coaching clients to improve investor conversion during a capital raise. She explains why every investor should complete a profile questionnaire, how segmenting your CRM leads to more relevant investment opportunities, why every investor should give you a "yes" or "no" on every deal, and how live webinars build trust in ways recorded presentations simply cannot. This episode is for you if you've ever wondered: Why are investors expressing interest but not wiring funds? What information should I collect when someone joins my investor club? How can I better understand what each investor is actually looking for? Am I sending the same deal to everyone instead of matching opportunities to their goals? How do I keep investors engaged between deals? Should I follow up with investors who never respond? What can I learn from investors who say "no" to a deal? Are live webinars really more effective than recorded presentations?  By the end of this episode, you'll walk away with: A framework for gathering investor information that strengthens both compliance and relationships A better understanding of how to organize your CRM based on investor goals, risk tolerance, and investment preferences A practical strategy for matching investment opportunities with the right investors instead of sending the same email to everyone A process for collecting meaningful feedback from investors who pass on a deal Insight into why "no" can be one of the most valuable responses in your capital raising business A clearer approach to keeping your investor database active, engaged, and current Confidence in using live webinars to strengthen trust and encourage more investor participation A more intentional investor nurturing process that supports stronger capital raises over time     Hit play to learn how to better understand your investors, improve communication throughout your capital raise, and build stronger relationships that lead to more confident investment decisions. Want To Increase Your Capital Raising Capacity? Are you ready to raise capacity beyond friends and family and feel confident in your ability to close deals? Our on-demand course is for you!   🔗 LinkedIn Capital Raising Secrets on Demand  www.capitalraisingsecrets.com  Connect with Amy on LinkedIn Stay updated on her latest strategies, deals, and insights for capital raisers. 🔗 https://www.linkedin.com/in/amysylvis/

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5
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About

The capital raising game has changed, and syndicators are struggling to attract investors beyond friends and family and raise enough money for their deals. As a result, syndicators and capital raisers are losing out on incredible real estate deals right now because they're not confident they can raise the money they need from investors to take down those deals. Or worse yet, they're having to throw in the towel on their real estate business and go back to their W-2 jobs. My name is Amy Sylvis and I'm the founder and CEO of Sylvis Capital, a real estate syndication company with 3,192 apartment units, 208,000 square feet of flex industrial space, and $436M worth of assets under management. I've successfully raised millions and millions of dollars for my syndication deals from complete strangers on LinkedIn. The Raising Capital For Real Estate Investing podcast will teach you the exact steps that I've taken to turn my once panicked scramble for capital into a capital raising business that allows me to predictably raise capital on command. This show is for you if you find yourself asking questions such as: How do I raise more capital for my real estate syndication deals? How do I raise capital beyond my friends and family? How do I raise more capital at scale instead of inefficient 1:1 conversations? What is the fastest way to raise capital? What is the cheapest way to raise capital? How to get funding for a real estate investment? How do I make sure I never fall short on a capital raise again? How to create a capital raising business that runs on auto pilot? How can I source capital on command for my syndication deals? How do I automate my capital raising for my deals? ….then this podcast is for you!

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