Kind of a Big Deal

Kristin Belden

Ever brushed off a compliment? Downplayed a win? Made yourself smaller so you wouldn’t sound like “too much”? Yeah, me too. Kind of a Big Deal is my love letter to women building careers and lives they’re proud of. This isn’t your typical Fortune 500 CEO interview. Instead, it’s real, relatable conversations with everyday women - corporate baddies, scrappy entrepreneurs, and everyone in between - who are leading lives we can all aspire to. Through honest stories and hard-earned wisdom, we shine a light on the victories, the lessons, and the messy middle that rarely make the highlight reel. It’s about celebrating the impact women make (even when we’re tempted to shrug it off). Because the truth is: you are kind of a big deal.

  1. 2D AGO

    You Don’t Have to Hate Your Job: Rethinking Work, Leadership & Management

    What if hating your job isn’t inevitable — and the problem isn’t you? A conversation about work, leadership, and why people leave managers, not jobs. Join me as I sit down with Jill Parish, a leadership facilitator and organizational development expert who has spent her career helping people rethink what work is supposed to feel like. Jill’s path spans HR, healthcare, higher education, and executive leadership development — including years designing and leading programs for physicians and senior leaders. Today, she runs her own firm focused on helping organizations build healthier workplaces through better leadership, communication, and self-awareness. Our conversation explores why so many people feel disengaged at work, how leadership and management are often misunderstood, and why relationships — not titles or org charts — are the real drivers of job satisfaction. This is an honest, grounded conversation about work, leadership, and how we might build careers — and cultures — that don’t require constant burnout or resignation. You’ll Learn: ⭐ The difference between leadership and management (and why it matters) ⭐ Why influence and relationships matter more than hierarchy ⭐ How self-awareness changes the way teams function ⭐ What actually makes people stay, grow, and feel fulfilled at work Key Insights: Leadership Isn’t About Titles: You don’t need direct reports to be a leader. Leadership shows up in how you communicate, build trust, and influence the people around you — in work and in life. Why People Leave Managers, Not Jobs: Most workplace dissatisfaction isn’t about the work itself. It’s about feeling unseen, unsupported, or unclear — and better leadership can change that. Work Is Relational: Job satisfaction has far more to do with relationships, clarity, and culture than the technical work someone is hired to do. Self-Awareness Changes Everything: Understanding your strengths and how you show up helps reduce conflict, improve communication, and build stronger teams. Timestamps: [00:00:00] – Introduction and why work doesn’t have to feel miserable [00:02:00] – Meeting through leadership development and facilitated learning [00:04:00] – Jill’s path from HR to leadership and organizational development [00:07:00] – Discovering leadership development as a career [00:12:00] – Why people don’t leave jobs — they leave managers [00:15:00] – Leadership vs. management: different skill sets [00:18:00] – Why clarity is one of the most overlooked leadership tools [00:20:00] – Leadership beyond hierarchy and org charts [00:24:00] – Launching her own firm and redefining success [00:30:00] – Self-awareness, strengths, and workplace relationships [00:35:00] – What fulfillment at work actually looks like [00:48:00] – Building a legacy through better leadership and culture Resources and Links: Find host Kristin Belden on LinkedIn or at BeldenStrategies.com Sign up for more insights and conversations at BeldenStrategies.com/newsletter Connect with Jill Parish on LinkedIn Find out more about her leadership facilitation and organizational development work: ThinkDev If you enjoyed this episode, please subscribe, follow the show, and leave a review. And if you’re interested in more conversations about work, leadership, and building careers that don’t burn you out, join my newsletter at BeldenStrategies.com/newsletter.

    56 min
  2. JAN 29

    Stop Waiting to Be Picked: How to Say Yes to Yourself and Build Your Business

    What if you stopped waiting for opportunities to find you and started creating your own? Join me as I sit down with Tam Smith, founder of Studio 349 and host of Sales for Service podcast. Born from a global pandemic, family health crisis, and a hospital room Google search for "how to make money working from home," Tam's entrepreneurial journey is anything but conventional.  Our conversation explores what it means to say yes to yourself, separate your self-worth from your work, and embrace sales as a tool for creating the opportunities you actually want - not just being grateful for what comes your way.   You'll Learn: ⭐ The importance of going after what you want (not just waiting for what finds you) ⭐ How to separate self-worth from work  ⭐ The power of raising your hand and asking for help sooner ⭐ Why building a business is "cheaper than therapy" ⭐ How to throw your own dinner party (aka: be intentional about your business)   Key Insights: From Crisis to Clarity: Sometimes it takes a global pandemic and family health crisis to push you into entrepreneurship - and that's okay. Your path doesn't have to be perfect.   The Dinner Party Principle: You don't throw a dinner party by opening your front door and saying "everybody come in." Be intentional about who you invite and the experience you want to create.   Sales Isn't Sleazy: The negative feelings around sales often come from how we've been sold to - but proactive client acquisition doesn't have to feel icky when done right.   Ask for Help Sooner: The one thing Tam would do differently? Raise her hand and ask for help earlier in the journey. Working with a business coach was a game-changer.   Say Yes to Yourself: Women are great at taking care of everyone and everything - except ourselves. For Tam, building a legacy means enabling as many women as possible to say yes to themselves first.   Timestamps: [00:00:00] - Introduction and the power of LinkedIn connections [00:02:00] - Meeting through Réland Logan and building community [00:03:00] - Introducing Studio 349 and Tam's entrepreneurial journey [00:04:00] - Named after her father (born September 1934) [00:05:00] - The hospital room Google search that started it all [00:06:00] - From virtual assistant to digital marketing during COVID [00:07:00] - The business coach conversation that changed everything [00:39:00] - Why she started the Sales for Service podcast [00:40:00] - Leading by example: the importance of consistent digital presence [00:41:00] - Separating self-worth from work to avoid sales sabotage [00:42:00] - Sales as exposure therapy: getting comfortable being uncomfortable [00:44:00] - The special community of women cheering each other on [00:45:00] - Building a legacy: enabling women to say yes to themselves   Resources and Links: Find host Kirstin Belden on LinkedIn or at Beldenstrategies.com Sign up to receive more insights and inspiration at Beldenstrategies.com/newsletter Connect with Tam    • Studio Three 49    • Sales As Service Podcast    • Find Tam on LinkedIn  Mentioned in episode:    • Réland Logan (previous guest)    • Book: The Gap and the Gain

    48 min
  3. JAN 22

    Turn Your Creative Vision Into Lasting Change

    What if every system you engage with is just a story someone told - and it's up to you to decide if you want to build a new one? Join me as I sit down with Genevieve Anderson, a filmmaker and social entrepreneur whose work lives at the intersection of creativity and social impact.  Genevieve has spent her career asking deeper questions about how we tell stories, who gets left out of the systems we build, and what it means to keep creating and caring over the long haul.  Our conversation explores storytelling as an act of creation, how creativity shows up in unexpected forms, and what it takes to stay human and hopeful without burning yourself out.   You'll Learn: ⭐ Why storytelling is literally creation - not just something you do for children ⭐ How to synchronize head and heart in your work ⭐ The power of narrative change in shifting systems ⭐ What it means to build something that can grow beyond you ⭐ Why slowing down in January isn't weakness - it's wisdom   Key Insights: Stories Create Systems: Every system we engage with - marriage, money, social services - is a story somebody told. If we only look at what's already there, we're not engaged in storytelling. Head and Heart Synchronization: Working only from your head in "go, go, go" mode means you're not meeting the moment in your fullness. Real impact requires both. From Actor to Activist: Genevieve's journey from theater arts to directing plays with people experiencing mental illness shows how creativity can be a tool for social change. Social Enterprise as Solution: Private sector partnerships with social enterprises create win-win scenarios - corporations need impact, and social enterprises need scale. Legacy as Kernel: Building a legacy means creating something that can continue to operate and grow without you—a kernel that feeds humanity in ways you might not even imagine.   Timestamps: [00:00:00] - Introduction: Conversations that invite you to slow down [00:01:00] - Welcoming in the new year with ease and grace [00:03:00] - The shift from "go, go, go" to synchronizing head and heart [00:05:00] - How Kristin and Genevieve met through LEAP Academy [00:07:00] - Early career: From acting and theater to social impact [00:08:00] - Working with people experiencing mental illness in LA [00:47:00] - Why private sector needs social enterprise [00:48:00] - Harnessing the power of storytelling for narrative change [00:50:00] - Storytelling as creation—bringing new realities into being [00:52:00] - Building a legacy: Creating systems that can grow beyond you   Resources and Links: Find host Kristin Belden on LinkedIn or at Beldenstrategies.com Sign up for Kristin's newsletter at Beldenstrategies.com/newsletter Connect with Genevieve Anderson on LinkedIn Find Genevieve's work at Genevieveanderson.com Check out Wunz and MakeitworkLA LEAP Academy (coaching program mentioned in episode)   If you enjoyed this episode, please subscribe and leave a review! And if you're interested in more stories and tools for women leaders, sign up for my newsletter at Beldenstrategies.com/newsletter.

    54 min
  4. JAN 15

    Evolve or Dissolve: The Secret to Building a Successful Business

    What if the secret to 17 years of success is in staying nimble, and widening the table instead of protecting your seat? Join me as I sit down with Meghan Phillips, founder of Honey and one of the most respected leaders I know.  Over nearly two decades, Meghan has built a thriving creative business while launching initiatives shaping how our region thinks about food and impact. Our conversation explores what it means to lead with humanity first, build cultures people actually want to be part of, and navigate the tension between ambition and contentment. You'll Learn: ⭐ Why continuity in storytelling matters (and how it built Honey) ⭐ How to hold ambition and contentment at the same time ⭐ What it takes to build a team that stays for 10+ years ⭐ Why mentoring others became her greatest joy ⭐ The power of "widening the table" instead of protecting your seat Key Insights: Human-First Leadership: Creating work cultures where people can show up as their whole selves isn't just good ethics - it's good business. The Infinity Symbol Strategy: True impact comes from connecting visual design with marketing storytelling - making something beautiful AND telling people how to use it. Living in the Tension: Ambition and contentment don't have to be opposing forces - both can coexist without constantly swiveling between extremes. From Self to Others: The shift from thinking about your own career to investing in others' careers is where true fulfillment lives. Connection as Legacy: Real legacy isn't about big monuments - it's about fostering human connection, breaking bread, and remembering what it means to be human. Timestamps: [00:00:00] - Introduction [00:02:00] - How Kristin and Meghan met over a decade ago [00:04:00] - Meghan's reputation as a human-first leader [00:05:00] - Starting Honey while pregnant (17-18 years ago) [00:06:00] - The missing continuity in storytelling and why Honey started [00:07:00] - The power of Sacramento's food and beverage community [00:48:00] - Living in the tension between ambition and contentment [00:49:00] - Both things can be true: perfection isn't required [00:50:00] - What younger Meghan would find surprising: loving mentorship [00:51:00] - Team longevity: 10-11 years with key team members [00:53:00] - Building a legacy through human connection Resources and Links: Find host Kirstin Belden on LinkedIn or at BeldenStrategies.comSign up for Kristin's newsletter at BeldenStrategies.com/newsletterConnect with Meghan Phillips and her businessesMeghan on LinkedInHoney AgencyFood FrontierSimple SummersRancho Cordova Community Food Hub Center for Land-Based LearningSoil Born FarmsOobliVisit Sacramento Terra MadreIf you enjoyed this episode, please subscribe and leave a review! And if you're interested in more stories and tools for women leaders, sign up for my newsletter at Beldenstrategies.com/newsletter.

    55 min
  5. 12/29/2025

    Stop Deflecting Compliments: The Power of Actually Accepting Praise

    What if accepting a compliment could change your entire leadership trajectory? Join me as I sit down with Gretchen Moore, Executive Director of Women in Manufacturing Education Foundation. We get into why accepting compliments might be your superpower - and why following someone else's playbook won't get you where you're meant to go. Gretchen's career has spanned politics, community development, and nonprofit leadership - and at the heart of it all is a commitment to helping women lead with confidence and self-awareness. You'll Learn: ⭐ Why women don't reach the same confidence as men until their 40s  ⭐ The "green room" concept: Knowing which voices to let in  ⭐ How to shift from constant doing to strategic leadership ⭐ The catcher analogy for understanding your natural leadership style Key Insights: The Compliment Superpower: Learning to genuinely accept compliments is a transformational skill that shifts how you see yourself and your impact. The Confidence Timeline: Women often spend the first two decades of their careers building the confidence men enter with - but that delay creates wisdom, depth, and empathy that makes women in their 40s and 50s powerful leaders. Your Green Room Matters: Not every voice deserves access to your inner circle. Being selective about whose opinions you internalize is essential to authentic leadership. Authentic Leadership Over Playbooks: Following someone else's leadership style will always feel forced. The work is discovering and owning what makes you effective. Send the Elevator Back Down: True legacy isn't just about your own success - it's about creating pathways and opening doors for the women coming up behind you. Timestamps: [00:01] - Introduction and the origin of "Kind of a Big Deal" series  [02:50] - The transformational moment of learning to accept compliments  [06:59] - Gretchen's career journey from politics to manufacturing  [13:56] - How Women in Manufacturing supports women in the industry  [16:18] - The confidence gap: Why women take longer to build confidence  [22:18] - Why 40s and 50s feel empowering for women [24:36] - The Yates Academy concept and teaching leadership skills  [30:55] - The catcher analogy: Understanding your natural leadership style  [34:18] - The importance of knowing which voices to let into your "green room" [41:06] - Shifting from constant doing to strategic leadership  [43:30] - Discovering your authentic leadership style  [49:42] - Building a legacy by sending the elevator back down Resources and Links: Find host Kristin Belden on LinkedIn or at Beldenstrategies.com. Sign up for my newsletter at Beldenstrategies.com/newsletter Connect with Gretchen Moore on LinkedIn Women in Manufacturing Education Foundation CliftonStrengths  DISC Assessment If you enjoyed this episode, please subscribe and leave a review! And if you're interested in more stories and tools for women leaders, sign up for my newsletter at Beldenstrategies.com/newsletter. Let's continue to empower each other in our journeys!

    54 min
  6. 12/29/2025

    One Person at a Time: Building a Legacy That Matters

    What does legacy really mean? For some, it's the ripple effect of lifting others. Join me as I sit down with fundraising expert Marni Mandell, who shares how uncovering her passions involving women's leadership, legacy, and chutzpah connected her back to her own grandfather's legacy.  As president of Tupperware, he inspired countless women to become entrepreneurs by truly believing in their potential. Through a year-long listening tour, Marni heard stories of women who transformed their lives from humble beginnings into successful business leaders. You'll Learn: ⭐ The sometimes unseen impact of creating content  ⭐ Why owning our strengths is critical to serving others  ⭐ How authentic relationships fuel successful fundraising  ⭐ The HOPE philosophy: Help One Person Every Day Key Insights: Legacy Through Empowerment: True legacy isn't about personal achievement -it's about creating pathways for others to discover and own their strengths. The Power of Belief: Tupperware's innovative policies (including requiring husbands to support their wives' businesses) created a movement that transformed women's economic independence. Strength-Based Leadership: The story of Franny - a woman who could confidently articulate her strengths - demonstrates how self-awareness shapes both individual success and organizational culture. Authentic Fundraising: Building genuine relationships removes the fear of "no" and creates sustainable impact through connection, not transaction. Content as Legacy: Creating content may feel invisible in the moment, but its impact compounds over time as it reaches and transforms people you'll never meet. Timestamps: [01:19] - Marni shares the story of her grandfather's legacy at Tupperware  [05:09] - How Tupperware empowered women to become successful entrepreneurs  [06:46] - The innovative company policy requiring husbands to join their wives' businesses  [12:41] - Kristin and Marni's shared experience of being diagnosed with ADHD at age 43  [15:36] - The story of Franny, a woman who could confidently articulate her strengths  [20:58] - How Franny shaped Tupperware's training program and influenced countless lives  [28:58] - Marni's journey into content creation and personal branding  [34:15] - The HOPE philosophy: Help One Person Every Day  [36:42] - Marni explains her work as a fundraising coach and her unique approach [40:32] - What legacy means to Marni: empowering others and building community Resources and Links: Find host Kristin Belden on LinkedIn or at Beldenstrategies.com, or sign up for the newsletter at Beldenstrategies.com/newsletter Connect with Marni: www.friendraisingforsuccess.com or on LinkedIn If you enjoyed this episode, please subscribe and leave a review! And if you're interested in more stories and tools for women leaders, sign up for my newsletter at Beldenstrategies.com. Let's continue to empower each other in our journeys!

    45 min
  7. 12/08/2025

    How the Voice in Your Head Can Change Everything

    Is your inner voice curious, kind, and supportive when things don't go as planned - or does it sound more like criticism and doubt? Join me as I sit down with Kara Whittington, founder of WE INC. Marketing, to explore how embracing your authentic self can transform not only your business but your entire approach to life.  Our conversation digs into the importance of finding work worth doing, practicing self-compassion, and trusting that things will work out - even if not as you originally envisioned. Kara has built a thriving business with intention and integrity since day one, now operating as a collective of majority women consultants with clients spanning the arts, culture, and social good. One of her secrets? Cultivating and practicing healthy self-talk and being incredibly intentional about her mindset. You'll Learn: ⭐ How to build a business with intention from day one ⭐ Why work worth doing isn't always measured in money ⭐ The transformative power of changing your self-talk ⭐ How to practice self-compassion as a leadership tool ⭐ The art of letting go and trusting the process Key Insights: People-First Business Model: Creating a sustainable business means prioritizing people over profit margins and building structures that support authentic collaboration.Self-Talk Transformation: The way you speak to yourself during setbacks directly impacts your resilience, creativity, and ability to lead effectively.Work Worth Doing: Making space for meaningful work - including unpaid passion projects - enriches both your business and your life in unexpected ways.Self-Care as Foundation: Taking care of yourself isn't selfish—it's the foundation that makes everything else possible, including modeling healthy behavior for others.Intentional Growth: Building something meaningful requires constantly checking in with your values and being willing to let go of what no longer serves you. Timestamps: [00:01] - Introduction and reconnection [02:41] - The power of expressing emotions and vulnerability [04:28] - Kara's journey to founding her marketing collective [08:53] - Creating a "people-first" business model [11:45] - The importance of self-care as a foundation [17:49] - Modeling healthy behavior for children and others [20:24] - Making space for "work worth doing" beyond paid work [23:38] - The transformative power of changing your self-talk [28:44] - Catalysts for mindset shifts [32:35] - The journey of getting to know yourself [36:04] - Building a meaningful legacy Resources and Links: Find host Kirstin Belden on LinkedIn or at Beldenstrategies.comConnect with Kara Whittington on LinkedInWE INC. MarketingIf you enjoyed this episode, please subscribe and leave a review! And if you're interested in more stories and tools for women leaders, sign up for my newsletter at Beldenstrategies.com/newsletter. Let's continue to empower each other in our journeys!

    41 min
  8. 12/08/2025

    What If Your Best Work Honors What Came Before?

    Join me as I sit down with Dani Bergstrom, founder of Fresnoland, to discuss her journey from urban planner to nonprofit journalism leader. Our conversation explores breaking barriers in male-dominated spaces, balancing motherhood with career ambitions, and the power of local journalism in empowering communities. Dani's story is deeply personal - her mother gave up a journalism career under pressure from a strict religious community, but her eventual return to school helped shape Dani's belief in journalism as a tool for justice. Now, as a pioneer in the nonprofit news space, Dani is honoring that legacy while setting an example for her own children. You'll Learn: ⭐ The importance of self-trust and personal autonomy in leadership ⭐ The role of journalism in fostering civic engagement and community awareness ⭐ How leading with vulnerability is more nuanced than it might seem ⭐ The generational impact of building a legacy through career choices Key Insights: Breaking Barriers: Navigating male-dominated spaces requires both resilience and strategic boundary-setting, while maintaining authenticity and integrity.Motherhood and Ambition: Holding the demands of launching a business while raising children requires honest conversations about priorities and redefining what "having it all" means.Trust Your Gut: Leadership evolution often begins with learning to trust yourself and your decisions, even when facing external pressure or doubt.Local Journalism Matters: Community-centered journalism serves as a vital tool for civic engagement, justice, and empowering underrepresented voices.Generational Legacy: Personal experiences and family history profoundly shape professional missions - honoring past sacrifices while inspiring future generations creates meaningful impact. Timestamps: [00:00:23] - Introduction: Dani's journey from policy director to nonprofit newsroom founder [00:03:50] - Dani's background as an urban planner and transition to journalism [00:07:57] - The founding story of Fresnoland and pivoting during the pandemic [00:14:42] - Balancing motherhood and career while launching a business [00:21:39] - Dani's leadership evolution and learning to trust herself [00:28:27] - Navigating gender dynamics in male-dominated workplaces [00:38:54] - How Dani's mother's unrealized journalism dreams influenced her path Resources and Links: Find host Kirstin Belden on LinkedIn or at Beldenstrategies.comFresnoland websiteFollow Fresnoland on Instagram: @fresnolandFresnoland's weekly podcast Fresnolandia: Available on Spotify and Apple PodcastsConnect with Dani on LinkedIn: If you enjoyed this episode, please subscribe and leave a review! And if you're interested in more stories and tools for women leaders, sign up for my newsletter at Beldenstrategies.com/newsletter. Let's continue to empower each other in our journeys!

    44 min

Ratings & Reviews

5
out of 5
5 Ratings

About

Ever brushed off a compliment? Downplayed a win? Made yourself smaller so you wouldn’t sound like “too much”? Yeah, me too. Kind of a Big Deal is my love letter to women building careers and lives they’re proud of. This isn’t your typical Fortune 500 CEO interview. Instead, it’s real, relatable conversations with everyday women - corporate baddies, scrappy entrepreneurs, and everyone in between - who are leading lives we can all aspire to. Through honest stories and hard-earned wisdom, we shine a light on the victories, the lessons, and the messy middle that rarely make the highlight reel. It’s about celebrating the impact women make (even when we’re tempted to shrug it off). Because the truth is: you are kind of a big deal.