Ads Actually

Alvaro Berrios
  • 5.0 (1)
  • Marketing
  • Updated Weekly

Welcome to Ads Actually—the podcast where we cut through the BS and talk about how ads actually work. I'm Alvaro Berrios, and I've spent years helping business owners like you turn messy ad campaigns into profitable machines. If you're tired of complicated strategies that don't translate to your business, you're in the right place. Let's simplify your ads together.

  1. 3d ago

    Ep28: ChatGPT Ads Are HERE: How to Launch Your First Campaign (Step-by-Step Tutorial 2026)

    ChatGPT Ads are officially here - and this is a MASSIVE opportunity for early advertisers! In this complete tutorial, I break down why this is such a huge opportunity AND walk you through launching your first ChatGPT campaign step-by-step. In this hands-on guide, discover: - Why ChatGPT Ads are a golden opportunity right now - How ChatGPT Ads differ from Google and Meta advertising - Step-by-step walkthrough to launch your first campaign - The exact settings to choose for best results - How to reach ChatGPT's massive user base - Early-adopter advantages you can capitalize on today Being early to a new ad platform is where the biggest wins happen. This is your chance to get in before the competition floods in and costs go up! Perfect for: Digital marketers, business owners, and advertisers who want to get ahead on the newest advertising platform before everyone else catches on. Don't wait - launch your first ChatGPT Ads campaign today! 🎯Need help with ads management? If you're spending a minimum of $1,000/month, book a call here✅

    Ep28: ChatGPT Ads Are HERE: How to Launch Your First Campaign (Step-by-Step Tutorial 2026)

  2. Sep 28

    Ep27: Meta One EXPLAINED: All Pricing Tiers Breakdown for Advertisers & Creators (2026)

    Meta just launched Meta One - and there's a lot to unpack! In this video, I break down every pricing tier and explain exactly what each one means for advertisers and creators so you can decide which is right for you. In this complete breakdown, discover: What Meta One actually is and why it was releasedEvery pricing tier explained in simple termsWhat features come with each tierWhich tier is best for advertisers vs creatorsWhether Meta One is worth it for your businessKey considerations before choosing a plan Don't sign up for the wrong tier! This breakdown helps you understand exactly what you're getting at each level so you can make the smartest choice for your goals and budget. Perfect for: Meta advertisers, content creators, and business owners trying to decide if Meta One is worth it and which pricing tier fits their needs. Watch before you choose your plan!

    Ep27: Meta One EXPLAINED: All Pricing Tiers Breakdown for Advertisers & Creators (2026)

  3. Sep 4

    Ep26: Meta Won't Let You Publish Your Campaign? Here's the FIX (Bypass Glitchy Errors!)

    Frustrated because Meta won't let you publish your campaign due to an error? Here's what most advertisers don't realize: a HUGE chunk of these errors are just glitches! In this episode, I show you exactly how to get around these false errors and publish your campaign. In this quick troubleshooting guide, discover: Why many Meta publishing errors are just glitches (not real problems)How to tell if your error is a genuine issue or a bugThe exact workaround to publish when Meta blocks youStep-by-step process to bypass glitchy errorsWhen you SHOULD actually pay attention to an errorHow to save time instead of troubleshooting phantom problems Stop wasting hours trying to "fix" errors that aren't even real! This simple workaround will get your campaigns live when Meta's system is glitching. Perfect for: Meta advertisers stuck on publishing errors, marketers frustrated by Ads Manager bugs, and anyone who's been blocked from launching a campaign by a mysterious error. Get your campaigns live and stop fighting the glitches!

    Ep26: Meta Won't Let You Publish Your Campaign? Here's the FIX (Bypass Glitchy Errors!)

  4. Aug 28

    Ep25: NEW Meta Feature: Lock Budget to Specific Ads (Finally Possible in 2026!)

    Meta just released a feature advertisers have wanted for YEARS! You can now dedicate a specific percentage of your budget to individual ads - and control exactly how long that allocation lasts. This changes how we control ad delivery forever! In this feature breakdown, discover: How Meta's new ad-level budget allocation actually worksHow to set a specific budget percentage for any adSetting the duration for your budget allocationWhy this solves the "budget hogging" problem for goodStrategic use cases for guaranteeing ad deliveryCommon mistakes to avoid with this new control Before this, the algorithm decided everything about budget distribution between ads. Now YOU have direct control over exactly how much each ad gets and for how long! Perfect for: Meta advertisers who want more control over budget distribution, marketers testing new creatives, and anyone frustrated with the algorithm starving their best ads. Take control of your ad budgets like never before! #MetaAds #BudgetControl #MetaAdsUpdate #FacebookAdvertising #AdBudgeting

    Ep25: NEW Meta Feature: Lock Budget to Specific Ads (Finally Possible in 2026!)

  5. Jun 3

    Ep24: Performance Max for Lead Generation: Test Results (With Important Caveats!) 2026

    I've been testing Google Performance Max for lead generation - and I'm getting surprisingly GOOD results! But this is NOT a universal recommendation. Here's what worked, what to watch out for, and the critical caveats you need to know. 🎯Need help with ads management? If you're spending a minimum of $1,000/month, book a call here✅: https://www.alvaroberrios.com/schedule-a-call ✅Google Performance Max Guide: 🎧Ep5: Performance Max Part 1: https://open.spotify.com/episode/7wNtJSSRFsdAM2KK0w3ipy?si=X0xQ39RkRyqPfn1VfOCBlw 🎧Ep6: Performance Max Part 2: https://open.spotify.com/episode/0zRWSIVJqzF014ccQ7ydcl?si=fgJteuZ9T3W9Y3LIUsdPOA In this honest case study breakdown, discover: - My actual Performance Max lead generation test results - Why I'm reconsidering my "purchases only" stance (but with limits) - Critical caveats before you try this yourself - Specific scenarios where Performance Max works for leads - Situations where you should AVOID Performance Max for leads - What metrics to monitor to ensure success This is real data from real testing - not hype! I'm sharing both the wins AND the warnings you need to make an informed decision. Perfect for: Google advertisers exploring new lead generation strategies, PPC managers testing unconventional approaches, and agencies managing diverse client goals. Tune in before launching Performance Max for leads! #GooglePerformanceMax #LeadGeneration #PPCTesting #GoogleAds #PerformanceMarketing

    Ep24: Performance Max for Lead Generation: Test Results (With Important Caveats!) 2026

  6. May 18

    Ep23: Meta's AI CONNECTORS: Manage Ads from ANY AI Tool (ChatGPT, Claude & More!)

    Meta just announced AI Connectors - and this changes EVERYTHING! You can now create, manage, and analyze your Meta campaigns directly from ChatGPT, Claude, or any AI tool you already use. No coding, no API setup required! 🎯Need help with ads management? If you're spending a minimum of $1,000/month, book a call here✅: https://www.alvaroberrios.com/schedule-a-call In this groundbreaking announcement breakdown, discover: - What Meta ads AI connectors actually are and how they work - How to connect your Meta account to AI tools in MINUTES - What you can do: reporting, campaign creation, catalog management - Meta's MCP server and CLI explained simply - How this differs from Meta AI business assistant - Why this is a game-changer for agencies and advertisers This isn't just automation - this is managing your entire Meta ads operation through conversational AI in the tools you already use daily! Perfect for: Agencies managing multiple accounts, advertisers who want AI-powered workflows, and marketers looking to manage cross-channel campaigns more efficiently. The future of campaign management is conversational! #MetaAIConnectors #MetaAds #AIAdvertising #ChatGPTAds #DigitalMarketing

    Ep23: Meta's AI CONNECTORS: Manage Ads from ANY AI Tool (ChatGPT, Claude & More!)

  7. May 11

    Ep22: Best Google Ads Search Campaign Structure for 2026 (Updated Strategy for Maximum Results)

    Want to dominate Google Search in 2026? This complete guide reveals the BEST campaign structure for Google Search campaigns based on the latest platform updates and algorithm behavior. 🎯Need help with ads management? If you're spending a minimum of $1,000/month, book a call here✅: https://www.alvaroberrios.com/schedule-a-call ✅How to Set Up Meta Sales Campaigns (2026 Edition): 🎧Ep12: https://open.spotify.com/episode/2ST9d23uyhhy5kul5C6bAI?si=L5pO8HEQSZmpRDjUVfUUKg In this comprehensive tutorial, discover: - The ideal Google Search campaign structure for 2026 - How to organize ad groups for optimal performance - Keyword match type strategies that work NOW - Budget allocation best practices across campaigns - Account architecture that maximizes Quality Score - Common structural mistakes killing your performance Campaign structure matters MORE than ever in 2026! Get it right from the start and watch your costs drop while conversions soar. Perfect for: Google Ads managers, PPC specialists, and business owners who want to build high-performing search campaigns with the optimal structure for current platform capabilities. Build it right, scale with confidence! #GoogleAds #SearchCampaigns #PPCStrategy #GoogleAdsStructure #DigitalMarketing2026

    Ep22: Best Google Ads Search Campaign Structure for 2026 (Updated Strategy for Maximum Results)

  8. May 1

    Ep21: Meta Ads Budget Control Hack: Stop Videos From HOGGING Your Budget (Spending Limits Strategy)

    🎯Need help with ads management? If you're spending a minimum of $1,000/month, book a call here✅: https://www.alvaroberrios.com/schedule-a-call ✅How to Analyze Meta Data: 🎧Ep20: https://open.spotify.com/episode/3vld5oacgFbEbm42sL8mdJ?si=3o0ZF7jLQ9S3zxME_NvmFQ Struggling with certain ad types hogging all your budget? I discovered a game-changing strategy using Meta's ad spend limits that solved this exact problem and dramatically improved results for a client account! In this real-world case study, discover: The problem: Videos getting 90% of budget but not converting profitablyWhy turning off "bad" ads made everything WORSEHow to use ad spend limits to control budget distributionMy exact strategy: Dedicated video ad set with spending capsStep-by-step setup for maximum and minimum spend limitsHow this maintains click-through rates while controlling costs This isn't theory - this is the EXACT solution that rescued a struggling account. If you're dealing with certain creatives dominating your budget, this strategy will change everything! Perfect for: Meta advertisers struggling with budget distribution, marketers dealing with unprofitable ad formats, and anyone looking to gain more control over campaign spending. Take back control of your budget distribution! #MetaAdsBudget #SpendingLimits #FacebookOptimization #BudgetControl #MetaAdsStrategy

    Ep21: Meta Ads Budget Control Hack: Stop Videos From HOGGING Your Budget (Spending Limits Strategy)
See All (28)

Trailer

Ratings & Reviews

About

Welcome to Ads Actually—the podcast where we cut through the BS and talk about how ads actually work. I'm Alvaro Berrios, and I've spent years helping business owners like you turn messy ad campaigns into profitable machines. If you're tired of complicated strategies that don't translate to your business, you're in the right place. Let's simplify your ads together.

Information

  • Creator
    Alvaro Berrios
  • Years Active
    2025 - 2026
  • Episodes
    28
  • Rating
    Clean
  • Copyright
    © Alvaro Berrios
  • Show Website
    Ads Actually