The Bold Biz Podcast

Jenny Levallius

Welcome to The Bold Biz Podcast, where we talk about building freedom, confidence, and income – one bold step at a time! Hosted by Jenny Levallius, graphic designer, mom of twins, and founder of The Bold Biz Collective, this podcast is your go-to space for honest conversations about building an online business, mastering mindset, and how to leverage design & AI tools to simplify your work and life. If you’ve ever felt “too old,” “too behind,” or just overwhelmed by tech, you’re not alone. Jenny shares her real journey – from juggling a 9–5 and side hustles to finally creating a business that feels like home. Each week, you’ll learn how to: • Start and grow an online business that fits your lifestyle • Build consistency and confidence through mindset and action • Learn about AI, automation and design tools to work smarter, not harder • Create a business that gives you freedom, not burnout This show is for women 40+ who are ready to take action, stop overthinking, and build a bold life on their own terms. ✨ 🎧 Tune in for weekly episodes filled with practical tips, personal stories, and encouragement to help you turn your ideas into income. Links and Resources: • Join the Skool membership: The Bold Biz Collective • Follow on Instagram: @theboldbiz • Email Jenny: hello@theboldbiz.com • Visit: www.theboldbiz.com

  1. 4D AGO

    Why Recurring Revenue Changes Everything (And Why Memberships Make Sense in Midlife)

    Send us a text In this episode of The Bold Biz Podcast, Jenny dives into a topic that completely changed how she thinks about money, business, and even her nervous system: recurring revenue. Not flashy income. Not viral income. Not one-hit-wonder months followed by stress and scrambling. But calm, predictable, repeatable income that builds over time ✨ This episode is especially for women in midlife who are juggling work, family, limited energy, and a strong desire to build something sustainable without burning out. Jenny opens up about her own experience with one-off income streams, the constant pressure of starting from zero each month, and why the idea of memberships and recurring revenue feels so aligned in this season of life. 💡 In this episode, you’ll hear:  • Why one-off income can feel exhausting and unstable over time  • What monthly recurring revenue (MRR) actually is and why it changes how business feels  • Why memberships reward consistency over intensity  • The common myth that stops women from starting memberships  • Insights from Stu McLaren’s book Predictable Profits • Why memberships are about relationships, not just money • Jenny’s honest journey building memberships before having it “all figured out” • Why slow, steady, and sustainable growth is a strength in midlife This is not an episode about getting rich quick. It’s about building something that supports your life, gives you peace of mind, and grows alongside you, instead of draining you. If you’ve ever been curious about memberships, recurring income, or creating a business that feels calmer and more grounded, this episode will give you clarity, permission, and a fresh perspective 💗 LINKS AND RESOURCES: 🌟 Create your own Skool membership (Free 14-Day Trial, then $9/month on the Hobby plan!) 🌟 Join the membership, The Bold Biz Collective 🌟 Follow The Bold Biz on Instagram 🌟 Email: hello@theboldbiz.com 🌟 Website   Support the show

    22 min
  2. JAN 18

    Different Ways to Monetize Your Skills (There’s Something for Everyone)

    Send us a text In this episode of The Bold Biz Podcast, Jenny breaks down one of the biggest questions women ask when they start thinking about an online business: What could I actually sell? If you’ve ever felt stuck, overwhelmed, or unsure what your “thing” is, this episode is here to remind you that there isn’t one right path, and that you probably already have valuable skills you’re underestimating 💡 Jenny walks through the many different ways you can monetize your skills online, from services and coaching, to digital products, courses, platform-based businesses like Etsy or Amazon KDP, and content-driven models like podcasts and newsletters. This is a permission-giving episode designed to help you stop comparing yourself to others and start choosing a business model that actually fits your life, energy, and season. 💡 In this episode, you’ll learn: • Why you don’t need a rare or extraordinary skill to make money online • The difference between services, coaching, digital products, courses, and platforms • Which models are best for faster income vs long-term scalability • How content builds trust and supports all other income streams • The key questions to ask yourself when choosing what to focus on • Why you’re allowed to evolve, pivot, and change your mind along the way Jenny also shares her own journey of trying different business models over time, and why there truly is something for everyone, no matter how much time, confidence, or clarity you have right now. 🎧 And at the end of the episode, she gives a little preview of what’s coming next, a deeper conversation about recurring revenue and why memberships can be such a powerful, stabilizing business model in midlife ✨ ⭐ LINKS AND RESOURCES:  💖 You can support the podcast HERE • Join the membership, The Bold Biz Collective • Follow The Bold Biz on Instagram • Email: hello@theboldbiz.com • Website Support the show

    16 min
  3. JAN 11

    The Dip, The Messy Middle, and Why Most People Quit Too Soon

    Send us a text In this episode of The Bold Biz Podcast, Jenny dives into one of the most important, and least talked about, phases of building a side business, the dip. That uncomfortable, confusing middle stage where the initial excitement has worn off, results feel slow, and self doubt starts creeping in. The part where so many people quietly quit, not because they’re incapable, but because they don’t realize this phase is normal. Inspired by The Dip by Seth Godin, Jenny breaks down what the dip actually is, why it’s inevitable for side business owners, and how to tell the difference between a temporary dip and a true dead end. She also talks openly about the messy middle, how it shows up in real life, especially for women in midlife juggling work, family, and limited time, and why this phase can feel even harder when you’re building something later in life. In this episode, Jenny shares:  • What “the dip” really is, and why most people aren’t warned about it  • Why the messy middle is not a sign you’re failing, but often a sign you’re growing  • How shiny object syndrome can pull you out of the dip too soon  • How to tell the difference between a dip and a dead end  • Real examples from Jenny’s own journey, including Knit & Knot Co., The Bold Biz, and ideas she quit too early  • How to mentally prepare for the dip instead of fearing it  • Why staying a little longer can be the difference between quitting and breakthrough If you’re feeling stalled, discouraged, or questioning whether your side business is “working,” this episode will help you reframe what you’re experiencing and decide your next step with clarity instead of panic. ✨ Sometimes the dip isn’t a sign to quit. It’s a test of how much you want it. ⭐ LINKS AND RESOURCES: • Join the membership, The Bold Biz Collective: https://www.skool.com/the-bold-biz-collective-5477/about?ref=452be9165f334da2943a1959010dd81c • Follow The Bold Biz on Instagram:  https://www.instagram.com/theboldbiz/ • Website: https://www.theboldbiz.com • Email:  hello@theboldbiz.com Support the show

    21 min
  4. 12/28/2025

    Manifestation, Mindset, and Creating Your Dream Life in Midlife

    Send us a text In this episode of The Bold Biz Podcast, Jenny dives deep into manifestation, not the fluffy, wish-it-and-wait version, but the grounded, real-life way your thoughts, emotions, and actions quietly shape your future. Jenny shares personal stories from her own life, from visualizing her future partner years before meeting her husband, to manifesting a national morning TV appearance for her book Mitan & Moni, and how these moments helped her understand that manifestation is really about alignment, not magic. This episode explores why feeling your future is more powerful than simply picturing it, why you don’t need to know the full plan to move forward, and how trusting the process often opens doors you could never have planned for. Jenny also talks about gratitude, energy, and why sharing your dreams out loud doesn’t jinx them, it strengthens them. She reflects on how manifestation applies to building an online business, navigating midlife change, and creating a life that feels calm, fulfilling, and intentional. 💡 In this episode, you’ll hear:  • What manifestation really is, and what it isn’t  • Why focusing on feelings matters more than visual details  • Real-life examples of manifestation from Jenny’s own journey  • How to trust the process even when the path isn’t clear  • Why action and belief must work together  • How manifestation can support your side business, confidence, and long-term goals If you’re in a season of transition, dreaming about more freedom, or feeling pulled toward something new but unsure how it will all come together, this episode will remind you that you don’t need all the answers, just the next step. ✨ This is an episode to listen to slowly, reflect on, and come back to. ✨ ⭐ LINKS AND RESOURCES: FREE Mindset Workbook: https://www.theboldbiz.com/mindset  • Join the membership, The Bold Biz Collective:  https://www.skool.com/the-bold-biz-collective-5477/about?ref=452be9165f334da2943a1959010dd81c • Follow The Bold Biz on Instagram:  https://www.instagram.com/theboldbiz/ • Email: hello@theboldbiz.com • Website:  https://www.theboldbiz.com Support the show

    17 min
  5. 12/21/2025

    Mindset, The Most Overlooked Ingredient in Side Business Success

    Send us a text In this episode of The Bold Biz Podcast, Jenny dives into what she believes is the most overlooked ingredient in building a successful side business, mindset. Not strategy. Not tools. Not AI. But the thoughts, beliefs, and inner dialogue that quietly determine whether you keep going or give up. Jenny opens up about her own mindset journey, from believing she was “just average” and meant for a safe, comfortable life, to realizing that her biggest limitations were never external, they were internal. She shares why motivation is unreliable, why wanting to quit doesn’t mean you’re failing, and how building a strong mindset is what allows everything else to work. 💭✨ This episode is an honest conversation about self doubt, fear, comfort, discipline, and why midlife can actually be the most powerful time to build something meaningful. 💡 In this episode, you’ll hear:  • Why mindset matters more than strategy in the long run  • How to recognize when your thoughts are holding you back  • Why feeling uncomfortable doesn’t mean you’re on the wrong path  • The difference between dabbling and committing  • How belief is built through action, not confidence  • Why women often underestimate their own capability  • How to stop letting fear and comparison make your decisions If you’ve ever felt stuck, behind, or unsure if you’re “cut out for this,” this episode will help you reframe what’s actually going on and remind you that you don’t need to have it all figured out to move forward. ⭐ LINKS AND RESOURCES: FREE Mindset Workbook: https://www.theboldbiz.com/mindset • Join the membership, The Bold Biz Collective https://www.skool.com/the-bold-biz-collective-5477/about?ref=452be9165f334da2943a1959010dd81c • Follow The Bold Biz on Instagram https://www.instagram.com/theboldbiz/ • Email: hello@theboldbiz.com • Website https://www.theboldbiz.com Support the show

    19 min
  6. 12/14/2025

    Why Storytelling Is The Most Powerful Marketing Tool For Women Over 40

    Send us a text Why storytelling is the most powerful marketing tool for women over 40 In this episode of The Bold Biz Podcast, Jenny talks about storytelling and why sharing your real story is one of the most powerful ways to connect, build trust, and grow a business in midlife. She opens up about the fears that held her back for years, feeling “too old,” worrying her life was boring, protecting her privacy, and questioning whether she had anything unique to share. Jenny shares how finally having the courage to talk openly about her side hustle trials and errors, perfectionism, and self doubt led to deeper connection with her audience and messages from women who felt seen and understood. This episode is a reminder that storytelling is not about oversharing or having a dramatic life story. It is about being a few steps ahead, being honest about what you have learned, and letting your audience get to know the human behind the business. Jenny also talks about how storytelling can be used in marketing without feeling fake or salesy, and why someone listening right now might need to hear your story more than you realize. If you are a woman over 40 building a business, starting over, or trying to show up more authentically online, this episode will encourage you to trust that your experiences matter and that connection always beats perfection. 💡 In this episode, you will hear: • Why storytelling creates trust faster than any marketing strategy • The fear of feeling too old or uninteresting and how it holds women back • How sharing imperfect experiences builds real connection • Why you do not need to have everything figured out to share your story • Simple ways to use storytelling in your content and marketing • A reminder that your life experience is an asset, not a liability This episode will inspire you to stop waiting until you feel ready and start sharing from where you are, knowing that your story could be exactly what someone else needs to hear. ⭐ LINKS AND RESOURCES Join the membership, The Bold Biz Collective: https://www.skool.com/the-bold-biz-collective-5477/about?ref=452be9165f334da2943a1959010dd81c Follow The Bold Biz on Instagram: https://www.instagram.com/theboldbiz/ Email: hello@theboldbiz.com Website: https://www.theboldbiz.com Support the show

    10 min
  7. 12/07/2025

    The Book That Changed My Life and Taught Me What Success Really Means

    Send us a text The story behind my book and why your creative journey matters In this episode of The Bold Biz Podcast, Jenny takes you behind the scenes of one of the most meaningful chapters in her life, the journey of writing and self publishing her book Mitan & Moni. She shares the real, honest story of how a family tale from the late 60's turned into a book that would shape her confidence, her creativity, and her future business. From interviewing her mom and aunt in Naples, Florida to holding the printed book for the first time to appearing on Swedish morning TV, Jenny opens up about both the magic and the disappointment that followed. 💗 This episode is a powerful reminder that not every project needs to become a bestseller or a financial success to matter. Some creations are meant to shape you, strengthen you, and prepare you for what comes next. Jenny shares how writing this book taught her discipline, persistence, storytelling, and the courage to finish what she starts, lessons that later helped her step into the Bold Biz, this podcast, and the membership she now leads. If you have a creative project on your heart, something you have dreamed of starting for years, this episode will remind you that it is never too late and that the value of creating goes far beyond the outcome. ✨ 💡 In this episode, you will hear: • The emotional origin of Jenny’s book Mitan & Moni • What she learned from interviewing her mom and aunt about their Hollywood journey • The realities of self publishing while working full time and raising twins • What happened after the book launched and why the outcome surprised her • How she reframed the experience from disappointment to deep personal growth • Why not every project needs to succeed to change your life • A gentle reminder that your story and creativity matter more than perfection This episode will inspire you to pick up the creative ideas you have put on the shelf and trust that the process itself might be the thing that transforms you. ⭐ LINKS AND RESOURCES Buy the book, Mitan and Moni: https://a.co/d/9MRqRvD Join the membership, The Bold Biz Collective: https://www.skool.com/the-bold-biz-collective-5477/about?ref=452be9165f334da2943a1959010dd81c Follow The Bold Biz on Instagram: https://www.instagram.com/theboldbiz/ Email: hello@theboldbiz.com Website: https://www.theboldbiz.com Support the show

    16 min
  8. 11/30/2025

    Why Women Over 40 Need a Side Business in Today’s World

    Send us a text In this episode of The Bold Biz Podcast, Jenny gets honest about the reality of today’s world and why women over 40 need their own source of income more than ever before. Job security is no longer guaranteed, retirement savings feel uncertain, and the rise of AI is changing the workplace faster than we expected. But instead of letting fear take over, this episode shows you the empowering side of all of this, you have more opportunities than ever before to create your own stability, freedom, and choices. 💗 Jenny shares personal stories, powerful insights from mentors like Marie Forleo, Amy Porterfield, and Jenna Kutcher, and breaks down why midlife is actually the perfect time to start building something of your own. You will hear how a side business builds confidence, creates safety, and gives you options for your future, no matter where you are starting from. ✨ And yes, AI plays a huge role. Jenny explains how today’s tools make it easier than ever to create digital products, sell services, build automations, and design income streams that fit your lifestyle, even if you only have a few hours a week. 💡 In this episode, you will hear: • Why job security is disappearing for everyone, even in “safe” careers • How a side income gives you breathing room, peace of mind, and choice • Why women 40 plus are uniquely positioned to succeed at online business • The mindset shift that helps you start, even if you feel behind • How AI levels the playing field and speeds up your success • Simple side income ideas you can start with very little time • How to build confidence, skills, and financial security in midlife • Why “done is better than perfect” is the rule that will take you far If you have ever felt financially vulnerable, stuck in your job, or nervous about the future, this episode will help you feel empowered, hopeful, and ready to take your next bold step ✨ ⭐ LINKS AND RESOURCES: Join the membership, The Bold Biz Collective: https://www.skool.com/the-bold-biz-collective-5477/about?ref=452be9165f334da2943a1959010dd81c Follow The Bold Biz on Instagram: https://www.instagram.com/theboldbiz/ Email: hello@theboldbiz.com Website: https://www.theboldbiz.com Systeme.io (Affiliate Link): https://systeme.io/?sa=sa0127489850ec8f668b5abdc09781294ba2cb5466 AI Content Made Easy Presale: https://www.theboldbiz.com/aioptin Support the show

    20 min

Ratings & Reviews

5
out of 5
2 Ratings

About

Welcome to The Bold Biz Podcast, where we talk about building freedom, confidence, and income – one bold step at a time! Hosted by Jenny Levallius, graphic designer, mom of twins, and founder of The Bold Biz Collective, this podcast is your go-to space for honest conversations about building an online business, mastering mindset, and how to leverage design & AI tools to simplify your work and life. If you’ve ever felt “too old,” “too behind,” or just overwhelmed by tech, you’re not alone. Jenny shares her real journey – from juggling a 9–5 and side hustles to finally creating a business that feels like home. Each week, you’ll learn how to: • Start and grow an online business that fits your lifestyle • Build consistency and confidence through mindset and action • Learn about AI, automation and design tools to work smarter, not harder • Create a business that gives you freedom, not burnout This show is for women 40+ who are ready to take action, stop overthinking, and build a bold life on their own terms. ✨ 🎧 Tune in for weekly episodes filled with practical tips, personal stories, and encouragement to help you turn your ideas into income. Links and Resources: • Join the Skool membership: The Bold Biz Collective • Follow on Instagram: @theboldbiz • Email Jenny: hello@theboldbiz.com • Visit: www.theboldbiz.com