The Marketing Gateway

Sean Jordan
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  • Marketing

A podcast about marketing, focused on St. Louis, MO!

  1. 2d ago

    Wendy's Is Struggling Because It Lacks Brand Identity! (Episode 173 - The Marketing Gateway Podcast)

    A night time bite of an episode for you! This month, we are plugging the American Red Cross! Even if you can't give blood, there are many other ways to help out. Visit https://www.redcross.org/ to find out how! SOURCES   https://www.marketingdive.com/news/wendys-hires-ex-mcdonalds-cmo-as-chief-marketing-customer-growth-officer/828580/   https://www.delish.com/food-news/a73653798/wendys-frosty-frights-halloween/   https://www.allrecipes.com/wendys-secret-menu-t-rex-burger-returns-12075568   https://sporked.com/article/wendys-just-introduced-the-return-of-an-absolutely-monstrous-burger/   https://finance.yahoo.com/markets/article/20-reasons-why-wendys-may-be-doomed-123000752.html   Give a Little Nibble: https://www.youtube.com/watch?v=yXV9himkV0Y   Wendy Thomas: https://www.youtube.com/watch?v=2GVs00xkoiE   Mr. Wendy: https://www.youtube.com/watch?v=ZQPikkQ5lns   Red Wig: https://www.youtube.com/watch?v=BIblkj0z7p0   https://www.complaintsboard.com/wendys-b100525   https://www.dignitymemorial.com/obituaries/springfield-il/stephen-steve-khayyat-11451109 The Marketing Gateway is a weekly podcast hosted by Sean in St. Louis (Sean J. Jordan, President of https://www.researchplan.com/) and featuring guests from the St. Louis area and beyond. Every week, Sean shares insights about the world of marketing and speaks to people who are working in various marketing roles - creative agencies, brand managers, MarCom professionals, PR pros, business owners, academics, entrepreneurs, researchers and more! The goal of The Marketing Gateway is simple - we want to build a connection between all of our marketing mentors in the Midwest and learn from one another! And the best way to learn is to listen. And the next best way is to share! For more episodes: https://www.themarketinggateway.com Copyright 2026, The Research & Planning Group, Inc.

  2. 4d ago

    Can Lululemon Turn Things Around? (Episode 172 - The Marketing Gateway Podcast)

    When work out gear is around every corner, why chose one brand over another? This month, we are plugging the American Red Cross! Even if you can't give blood, there are many other ways to help out. Visit https://www.redcross.org/ to find out how! SOURCES https://docs.google.com/document/d/1XDOx7yo94qcfJT74geDqQuT-sFGhE2JuAefD9KwMMeU/edit?usp=sharing The Marketing Gateway is a weekly podcast hosted by Sean in St. Louis (Sean J. Jordan, President of https://www.researchplan.com/) and featuring guests from the St. Louis area and beyond. Every week, Sean shares insights about the world of marketing and speaks to people who are working in various marketing roles - creative agencies, brand managers, MarCom professionals, PR pros, business owners, academics, entrepreneurs, researchers and more! The goal of The Marketing Gateway is simple - we want to build a connection between all of our marketing mentors in the Midwest and learn from one another! And the best way to learn is to listen. And the next best way is to share! For more episodes: https://www.themarketinggateway.com Copyright 2026, The Research & Planning Group, Inc.

  3. 5d ago

    Can Campbell's Make A Comeback? (Episode 171 - The MArketing Gateway Podcast)

    Chicken noodle possibilities! This month, we are plugging the American Red Cross! Even if you can't give blood, there are many other ways to help out. Visit https://www.redcross.org/ to find out how! SOURCES   https://en.wikipedia.org/wiki/Campbell%27s   https://www.marketingdive.com/news/goldfish-blends-nostalgia-with-better-for-you-messaging-in-new-ads/826760/   https://www.marketingdive.com/news/campbells-heats-up-digital-focus-amid-marketing-reformulation/829764/   https://www.fooddive.com/news/campbells-tough-snacking-business-decisions-loom/822367/   https://en.wikipedia.org/wiki/John_Thompson_Dorrance   https://www.fooddive.com/news/why-campbells-1b-raos-brand-is-winning-on-sauce/814606/   https://www.youtube.com/@goldfishsmiles/videos Picture sources: https://www.moma.org/collection/works/79809 The Marketing Gateway is a weekly podcast hosted by Sean in St. Louis (Sean J. Jordan, President of https://www.researchplan.com/) and featuring guests from the St. Louis area and beyond. Every week, Sean shares insights about the world of marketing and speaks to people who are working in various marketing roles - creative agencies, brand managers, MarCom professionals, PR pros, business owners, academics, entrepreneurs, researchers and more! The goal of The Marketing Gateway is simple - we want to build a connection between all of our marketing mentors in the Midwest and learn from one another! And the best way to learn is to listen. And the next best way is to share! For more episodes: https://www.themarketinggateway.com Copyright 2026, The Research & Planning Group, Inc.

  4. Sep 4

    Can You Make Good Decisions From Bad AI-Enhanced Data? (Episode 170 - The Marketing Gateway Podcast)

    You can't build a house on a bad foundation! This month, we are plugging the American Red Cross! Even if you can't give blood, there are many other ways to help out. Visit https://www.redcross.org/ to find out how! SOURCES   https://www.validity.com/resource-center/state-of-crm-data-report-2026/   https://www.marketingweek.com/inflation-in-game-advertising-performance-tracking-5-interesting-stats-to-start-your-week/ The Marketing Gateway is a weekly podcast hosted by Sean in St. Louis (Sean J. Jordan, President of https://www.researchplan.com/) and featuring guests from the St. Louis area and beyond. Every week, Sean shares insights about the world of marketing and speaks to people who are working in various marketing roles - creative agencies, brand managers, MarCom professionals, PR pros, business owners, academics, entrepreneurs, researchers and more! The goal of The Marketing Gateway is simple - we want to build a connection between all of our marketing mentors in the Midwest and learn from one another! And the best way to learn is to listen. And the next best way is to share! For more episodes: https://www.themarketinggateway.com Copyright 2026, The Research & Planning Group, Inc.

  5. Sep 2

    Would You Give Your Business Away To A Flat Earther? (Episode 169 - The Marketing Gateway Podcast)

    Would you be willing to even take that risk? This month, we are plugging the American Red Cross! Even if you can't give blood, there are many other ways to help out. Visit https://www.redcross.org/ to find out how! SOURCES https://simpleflying.com/how-quick-fly-around-world/ https://www.columbia.com/expedition-impossible.html https://www.creativereview.co.uk/columbia-flat-earthers-campaign/ https://www.retailgazette.co.uk/blog/2026/08/columbia-sportswears-campaign/ https://rohringresults.com/columbia-expedition-impossible-marketing-case-study/ https://www.cnbc.com/2026/05/01/columbia-ceo-says-fun-marketing-helping-fue-sales-recovery.html https://finance.yahoo.com/media-advertising/articles/columbia-sportswear-rewards-flat-earthers-155026833.html https://www.marketingdive.com/news/columbia-challenges-flat-earthers-as-part-of-bolder-marketing-revamp/806761/ https://www.creativereview.co.uk/columbia-sportswear-engineered-whatever-brand-platform/ Gert Boyle, One Tough Mother: https://www.youtube.com/watch?v=l7PSXRZiAak https://tbwa.com/work/expedition-impossible-columbia-sportswear/ The Marketing Gateway is a weekly podcast hosted by Sean in St. Louis (Sean J. Jordan, President of https://www.researchplan.com/) and featuring guests from the St. Louis area and beyond. Every week, Sean shares insights about the world of marketing and speaks to people who are working in various marketing roles - creative agencies, brand managers, MarCom professionals, PR pros, business owners, academics, entrepreneurs, researchers and more! The goal of The Marketing Gateway is simple - we want to build a connection between all of our marketing mentors in the Midwest and learn from one another! And the best way to learn is to listen. And the next best way is to share! For more episodes: https://www.themarketinggateway.com Copyright 2026, The Research & Planning Group, Inc.

  6. Sep 1

    Do We Actually Own The Things We Purchase Anymore? (Episode 168 - The Marketing Gateway Podcast)

    What is the point if they can just take it back? This month, we are plugging the American Red Cross! Even if you can't give blood, there are many other ways to help out. Visit https://www.redcross.org/ to find out how! SOURCES https://www.msn.com/en-us/entertainment/movies/sony-is-deleting-over-500-movies-that-people-bought-from-their-digital-libraries/ar-AA26PnQO   https://www.msn.com/en-us/entertainment/gaming/sony-lawyers-argue-that-nobody-is-stupid-enough-to-believe-they-actually-own-digital-games/ar-AA2biH19   https://sites.suffolk.edu/jhtl/2025/10/18/unlocking-the-black-box-how-the-dmca-became-a-barrier-to-repair/   The Marketing Gateway is a weekly podcast hosted by Sean in St. Louis (Sean J. Jordan, President of https://www.researchplan.com/) and featuring guests from the St. Louis area and beyond. Every week, Sean shares insights about the world of marketing and speaks to people who are working in various marketing roles - creative agencies, brand managers, MarCom professionals, PR pros, business owners, academics, entrepreneurs, researchers and more! The goal of The Marketing Gateway is simple - we want to build a connection between all of our marketing mentors in the Midwest and learn from one another! And the best way to learn is to listen. And the next best way is to share! For more episodes: https://www.themarketinggateway.com Copyright 2026, The Research & Planning Group, Inc.

  7. Aug 27

    Why The Athletic Market Is Changing (Episode 167 - The Marketing Gateway Podcast)

    How do you dress for work? This month, we are plugging KidSmart! To learn how to donate time, money, or resources, please visit https://kidsmartstl.org/. Sources: https://docs.google.com/document/d/1oAPN-Wnq7fhXqQASLyQF5E6R10jPx2OX6hf78dokwFA/edit?usp=sharing The Marketing Gateway is a weekly podcast hosted by Sean in St. Louis (Sean J. Jordan, President of https://www.researchplan.com/) and featuring guests from the St. Louis area and beyond. Every week, Sean shares insights about the world of marketing and speaks to people who are working in various marketing roles - creative agencies, brand managers, MarCom professionals, PR pros, business owners, academics, entrepreneurs, researchers and more! The goal of The Marketing Gateway is simple - we want to build a connection between all of our marketing mentors in the Midwest and learn from one another! And the best way to learn is to listen. And the next best way is to share! For more episodes: https://www.themarketinggateway.com Copyright 2026, The Research & Planning Group, Inc.

  8. Aug 26

    What Dolly Parton Can Teach Us About Good Branding (Episode 166 - The Marketing Gateway Podcast)

    Her efforts will be long remembered! Thank you to production assistant Holly for recommending this episode! As a former Tennesseean, this topic was a must for her! If you have the funds, please consider donating to The Imagination Library at https://imaginationlibrary.com/ SOURCES   https://popculture.com/country-music/news/dolly-parton-why-she-dropped-dixie-from-dollywood-attraction/   https://www.inc.com/moses-jeanfrancois/dolly-parton-leaves-behind-450-million-dollar-empire-what-comes-next-for-dollywood-music-catalog/91396069   https://www.tennessean.com/story/money/2026/01/15/dolly-parton-nashville-hotel-business-empire-2026/87673044007/ (archive: https://archive.ph/AP75a)   https://fashionsizzle.com/2026/08/dolly-partons-business-empire-and-humanitarian-legacy-how-she-turned-success-into-service/   https://www.foxnews.com/travel/dollywood-tops-disney-parks-best-amusement-park-rankings-survey Picture sources: https://www.cnn.com/style/article/remember-when-dolly-parton https://en.wikipedia.org/wiki/Porter_Wagoner and Dolly's official instagram. The Marketing Gateway is a weekly podcast hosted by Sean in St. Louis (Sean J. Jordan, President of https://www.researchplan.com/) and featuring guests from the St. Louis area and beyond. Every week, Sean shares insights about the world of marketing and speaks to people who are working in various marketing roles - creative agencies, brand managers, MarCom professionals, PR pros, business owners, academics, entrepreneurs, researchers and more! The goal of The Marketing Gateway is simple - we want to build a connection between all of our marketing mentors in the Midwest and learn from one another! And the best way to learn is to listen. And the next best way is to share! For more episodes: https://www.themarketinggateway.com Copyright 2026, The Research & Planning Group, Inc.

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About

A podcast about marketing, focused on St. Louis, MO!

Information

  • Creator
    Sean Jordan
  • Years Active
    2025 - 2026
  • Episodes
    173
  • Rating
    Clean
  • Copyright
    © 2025 Sean Jordan