The Find Your Influence Podcast with Anton Guinea

Anton Guinea

Welcome to ”Find Your Influence,” the podcast dedicated to helping you uncover and harness the power of your unique voice. Whether you’re a leader, an entrepreneur, a parent, or someone looking to make a difference, this podcast will guide you through strategies and insights to amplify your influence. Join us as we explore stories, tips, and actionable advice from industry experts and thought leaders to help you step into your full potential and leave a lasting impact on the world around you. Tune in and start finding your influence today!

  1. 1D AGO

    Pain, Mindset & Madness: What It Really Takes to Go Long in Triathlon with Belinda Granger

    Long-distance triathlon is not just about strong legs and lungs; it is about how far your mind will let you go. In this episode, you will hear a legendary iron-distance racer share how influence, mindset, and a tiny bit of crazy shaped her life on and off the course. From freezing days in Challenge Roth to stacking 50 full-distance races, she explains why age groupers might actually be the real superheroes of the sport. You will hear how mentors, coaches, and partners redirected her entire career and why being open to influence is her secret weapon. We also explore her second life in triathlon as a commentator, pro liaison, and mentor to the next generation. If you care about high performance, resiliency, and what it really takes to show up year after year, this conversation is for you. Summary: This episode dives into how influence shapes an athlete from childhood through a long professional triathlon career and into life after racing. The guest shares stories of brutal cold races, stacked Ironman seasons, and the mental games required to keep showing up. She highlights the crucial role of mentors and coaches who taught her to treat triathlon as a full-time job and to respect recovery as much as training. We hear how she reframed DNFs, near misses, and pressure-filled showdowns into fuel for growth rather than failure. The episode closes with her work as a commentator, pro liaison, and youth mentor, helping the next generation navigate sport, media, and mindset. Takeaways: Mindset and willingness to suffer matter just as much as talent in long distance triathlon. Age group athletes deserve massive respect for balancing training, travel, work, and family. The right mentors can completely change your career by teaching you how to live like a professional, not just train like one. Social media can be a powerful but dangerous influence, so athletes need support and boundaries around it. Life after racing can be just as meaningful when you use your experience to guide and protect the next generation. 5 Best Quotes: You have to be just a little bit crazy to race long distance triathlon and actually enjoy hurting that much. In our sport, the age group athletes might be even crazier than the pros because they do all the same work while holding jobs and raising families. There is no such thing as failure in racing if you can take even one positive lesson and never make the same mistake again. Influence shapes who we become long before we realize it, from parents who push us to try new things to coaches and partners who see potential before we do. The mind controls everything in long-distance racing, and believing you can win often starts with someone else believing in you first. Timestamps: [00:00:00] Tech struggles and pre-race banter [00:01:50] Coldest day at Challenge Roth [00:03:50] Why long-distance triathletes are a little crazy [00:06:25] Pros versus age groupers and respect for both [00:09:27] Racing 50 iron distance events and five a year [00:11:59] Coaching, belief, and the power of mindset [00:15:14] Lifelong love affair with triathlon [00:16:16] Racing around the world and choosing destinations [00:17:53] What influence really means in sport [00:20:10] Early influences from family and partner [00:22:42] Learning the craft from Rock and Heather [00:24:50] Treating triathlon like a full-time job [00:28:29] Social media as a positive and negative influence [00:30:10] Turning failure into reframing and growth [00:33:00] Old school tough coaches and mental strength [00:35:10] Rivalry, pressure, and the breakthrough win [00:40:54] When pressure flips,s and you crack [00:42:38] Modern pressures on pros and public image [00:45:40] Creating the pro liaison role at Challenge Family [00:48:40] Mentoring youth at Phoenix Futures camps [00:53:23] Lifelong friendships and giving back to the sport Conclusion: This episode proves that performance is never just about watts and pace; it is about the people and ideas that shape you along the way. From freezing marathons and five Ironman seasons to mentoring teenagers with world-class potential, our guest shows how influence can be the difference between burnout and legacy. Her stories remind us that pressure can crush you or sharpen you, depending on how you frame it. She has turned a lifetime in triathlon into a platform to give back, champion pros, and guide rising stars. If you are chasing your own big goals, this conversation invites you to ask who is influencing you and how you can become that positive influence for someone else.

    45 min
  2. 3D AGO

    How Feminine Energy and Tough Lessons Are Transforming Modern Construction Leadership - Robby Kruyer

    Robby Kruyer went from fiery young chippy to a reflective, values-driven leader building high-performance homes and high-performing teams. In this episode, he opens up about the unseen stress of running a construction business that literally builds people’s dreams. Robby shares how female leaders and team members reshaped his leadership, his empathy, and even how he thinks about something as simple as a worksite toilet. You’ll hear how honesty, transparency, and character separated the people who thrived after leaving his business from those who collapsed into liquidation. We also dive into energetic connection, the wild story of landing on The Block TV show, and why Robby is obsessed with passive, high-performance homes. If you care about leadership, legacy, and doing business the right way, this conversation will hit home.   Summary: Robby Kruyer talks about the emotional and mental load of running a construction business and how he had to evolve from an angry, fiery boss into a more empathetic and self-aware leader. He explains how feedback from young apprentices and female team members challenged his management style and helped him grow, especially through honest, sometimes uncomfortable conversations. The episode explores the role of women in trades, how their perspective changes culture on site, and why creating respectful environments matters more than ever. Robby shares how he has helped team members start their own companies, highlighting the difference that transparency, values, and character make in long-term success. He finishes by explaining his passion for high-performance passive homes and why focusing on the building envelope and sustainability is the future of residential construction.   Takeaways: Sustainable leadership means owning your mistakes, sharing your lessons, and accepting that your influence shapes other people’s futures. Female team members can dramatically improve culture, communication, and awareness in traditionally male-dominated trades. Transparency and honesty when leaving or starting a business relationship often determine who thrives and who fails long term. Strategic mentorship and investing in your own business education can fast-track growth, even when it feels financially uncomfortable at the start. Passive, high-performance homes prioritize airtight, energy-efficient building envelopes that reduce or even eliminate the need for heating and cooling.   Best Quotes: Influence comes with a massive responsibility, because if you hide your mistakes, you’ll guide people in the wrong direction. You’ve got to lead by example on site, even down to how clean the portaloo is, because your culture shows up in the smallest details. Don’t try to jump from A to Z in business; just move from Column A to Column B to Column C, one step at a time. Having more feminine energy in leadership makes you more empathetic, more aware, and better at understanding why people feel the way they do. Building a passive, high-performance home is about the quality of the building envelope, not the shiny things you put inside it.   Timestamps: 00:00 | Opening reflections on stress, responsibility, and growth 02:27 | Transparency, values, and helping team members start their own companies 05:26 | Learning from female team members and changing site culture 08:05 | Feminine energy, relationships, and female influence in Robby’s life 09:15 | Zoe’s impact and building radical transparency in the team 10:48 | Millie’s “manifestation” story and breaking into construction as a woman 12:10 | Growing up without a father figure and the example of a hardworking mum 13:10 | Legacy, influence, and the responsibility of guiding others in business 15:16 | Sharing financial mistakes, accounting systems, and step-by-step growth 16:02 | Business coaching, investing in knowledge, and trusting the right people 18:20 | Energetic connection, manifestation, and opportunities appearing at the right time 19:13 | The Block TV show, pressure, and doors opened through exposure 21:49 | Risk, payment challenges, and long-term business payoff from TV exposure 22:34 | What Evo Built does and the vision for high-performance passive homes 23:20 | Explaining passive houses, airtight building envelopes, and sustainability focus   Conclusion: This episode shows that real strength in business isn’t about barking orders, it’s about listening harder, softening your ego, and owning your impact. Robby’s story proves that when you embrace feedback—from apprentices, women in your team, and trusted mentors—you don’t just build better houses, you build better humans. His journey from chaotic early days to leading a values-driven construction company is a roadmap for anyone who wants to grow without losing their integrity. Whether it’s helping former employees start their own companies or chasing the vision of truly passive homes, Robby keeps choosing legacy over shortcuts. If you’re ready to rethink leadership, culture, and what’s possible in the building game, this conversation will stay with you long after the tools are packed away

    34 min
  3. 6D AGO

    How Leaders Can Prevent Self-Injury and Mental Health Crises with Lori Vann

    Listeners discover how common self injury actually is, as Lori explains that it affects people far beyond the stereotype of teenage girls, including children as young as eight and adults well into their fifties. She highlights the strong correlation between non suicidal self injury and suicide, showing why early recognition and intervention are critical for safety and recovery. During the conversation, Lori describes how COVID intensified an already raging mental health crisis and pushed many people to seek counseling for the first time in their lives. We also explore how C suite and organizational leaders shape workplace mental health through their actions, their vulnerability, and the way they respond when employees ask for help. Finally, Lori reframes influence as servant leadership and service, sharing powerful clinical stories and the mission behind Van Wellness and the Institute for Non Suicidal Self Injury..   Summary: Luke explains how Australian property prices have surged while rental yields and cash flow have fallen, making it harder for new deals to stack up. He shares how selling properties in Melbourne, paying capital gains tax, and reallocating into Brisbane produced far better long term growth than simply holding. Luke also describes his pivot from purely residential into commercial property, development, and other business ventures as the market shifts. Beyond money, he unpacks his eight year streak of running at least 7 kilometers every single day and how that consistency has inspired others to raise their own standards. Throughout the episode, Luke and Anton connect influence, leadership, and investing back to one core principle: consistent action that builds trust over time.From Single Properties To Strategic Portfolios The New Rules Of Investing   5 Takeaways: Self injury carries an estimated lifetime risk around 30 percent in the United States and has a very high correlation with suicidal thoughts and behaviors. COVID did not start the mental health crisis, it dramatically intensified it and drove many adults and young people into counseling for the first time. Organizational trust around mental health depends on how leaders and HR respond when employees disclose struggles or ask for time off and accommodations. Influence and leadership have the greatest impact when they prioritize service, ethics, and a willingness to refer clients or staff to other experts when needed Building strong rel,ationships and a recognizable brand helps you become the person others think of and reach out to when they are in crisis or seeking change.   5 Best Quotes: Influence comes with responsibility and is at its best when it is rooted in humility, service, and a focus on others rather than ego. Self injury is far more common than most people realize, and it is not just a teenage phase but a behavior that spans childhood, adolescence, and adulthood. The true attitude toward mental health in any organization starts at the top, where C suite actions speak much louder than polished memos. Real leadership is inseparable from being a servant who is willing to show vulnerability, share struggles, and model the hard work you expect from others. It is not who you know but who knows you, and how many people think of you first as a trusted resource when they need help and guidance.   Timestamps: 00:00 Introduction and Lori Vann Background 02:10 How Common Self Injury Really Is 04:57 Suicide Risk and Why Self Injury Matters 05:56 Covid and the Mental Health Wildfire 07:50 Are Companies Serious About Mental Health 08:59 How Leaders Can Influence Mental Health Culture 11:35 Vulnerability and Humanity in the C Suite 12:38 Redefining Influence As Service 14:58 Family Roots and Early Influences 17:34 Business Coaching and Relationship Capital 20:22 Life Changing Clinical Success Stories 23:58 Ethics, Limits, and Referring Out 25:03 Why Self Injury Chose Lori’s Career 27:20 Realizing Friends Had Also Self Injured 30:10 Leadership Through A Servant Lens 31:36 The Cost Of Disconnected Senior Leaders 32:57 A Message To Those Who Are Struggling 34:51 Where To Find Self Injury Resources 36:51 Closing Thanks And Future Connections   Conclusion: This episode brings self injury and suicide risk out of the shadows and into an honest, compassionate conversation that leaders and everyday listeners need to hear. Lori Vann shows that while the statistics can feel heavy, there is real hope when skilled professionals and caring leaders commit to prevention, intervention, and stigma reduction. For organizations, the takeaway is that mental health is no longer optional, it is a core leadership responsibility that demands consistent, human centered action. For individuals who are struggling, Lori’s message is that you are not alone, what you are facing is more common than you think, and there are people and resources designed specifically to help you. As you finish this episode, consider how you can use your influence to serve others, support mental health, and help create spaces where asking for help is respected as a sign of strength

    38 min
  4. FEB 10

    From Single Properties To Strategic Portfolios The New Rules Of Investing with Luke Moroney

    influence, leadership, consistency, daily habits, long term wealth, property investing, Australian property market, residential property, commercial property, portfolio strategy, capital gains tax, selling and reinvesting, Brisbane property, Melbourne property, affordability, rental yields, cash flow, buyers agent, business exit, business growth, running streak, daily running, mindset, discipline, trust, credibility, inspiration, impact, financial freedom, investing strategy Shownotes: Influence is not built in a moment; it is forged in the quiet, relentless act of showing up day after day. In this episode, we sit down with Australian property strategist and eight year run streak legend Luke Moroney to unpack what real influence and real wealth building actually look like. Luke lifts the hood on a brutally hot property market, why yields are getting squeezed, and how smart investors can still move the needle by thinking in portfolios, not one off deals. Along the way, he shares how a single colleague changed the trajectory of his life, how he built and exited a buyers agency, and how he has inspired others through his extreme consistency. From running at airports to repositioning millions between cities, Luke shows that the same mindset can transform both your health and your net worth. If you want a blueprint for long term success that is grounded in discipline rather than hype, this conversation is your playbook. Summary: Luke explains how Australian property prices have surged while rental yields and cash flow have fallen, making it harder for new deals to stack up. He shares how selling properties in Melbourne, paying capital gains tax, and reallocating into Brisbane produced far better long term growth than simply holding. Luke also describes his pivot from purely residential into commercial property, development, and other business ventures as the market shifts. Beyond money, he unpacks his eight year streak of running at least 7 kilometers every single day and how that consistency has inspired others to raise their own standards. Throughout the episode, Luke and Anton connect influence, leadership, and investing back to one core principle: consistent action that builds trust over time.From Single Properties To Strategic Portfolios The New Rules Of Investing 5 Takeaways: Consistency in small daily actions compounds into credibility, influence, and long term results. You must adapt your investing strategy as markets change instead of clinging to what used to work. Paying capital gains tax can be a smart move if it lets you reposition into stronger growth opportunities. Thinking like a portfolio strategist instead of a single property owner leads to better decisions and resilience. Leadership and influence are earned by doing the hard work in full view, not by talking about what you might do. 5 Best Quotes: Every action you take has an effect on someone else, so how you show up is incredibly powerful. Lead by example by being the first one in and the last one to leave, because people trust what they see you do. You do not always start with belief in yourself, but seeing proof in others can unlock what you are truly capable of. In property, the real strategy is long term portfolio design, not emotional attachment to a single property. Influence starts with impact and ultimately becomes inspiration when people choose to follow your example. Timestamps: 00:00 Recording chaos and the quarter to rule 01:00 Scaling podcast production on a budget 03:20 Fixing the distracting background on camera 04:00 Luke’s simple 7 lap daily run routine 05:05 Eight years straight and managing niggles 06:12 Running through travel, airports and jet lag 06:48 Training smart after injuries and blisters 07:55 Redefining influence as impact and inspiration 09:00 Introducing Luke and his property background 10:45 Pivoting beyond residential into new ventures 12:00 Affordability crunch and yield challenges 13:30 Selling in Melbourne and reallocating to Brisbane 15:30 Olympics, infrastructure and regional growth stories 16:40 Influence as the impact of your actions 18:00 The colleague who sparked Luke’s investing journey 19:20 Helping a cousin build a five property portfolio 20:30 Leading by example with first in, last out 21:40 How consistency builds deep trust over time 22:40 Borrowing belief from the proof of others 24:20 Anton’s 23 day run streak and lessons learned 25:20 The five pillars of influence framework 26:40 Planning part two and asking for new guests Conclusion: Influence is not a lightning strike; it is the steady beat of turning up when others would rather tap out. Luke’s story shows that the same discipline that gets you out the door for a run every day is the discipline that lets you buy, sell, and reposition your portfolio with confidence. When you stop obsessing over one property and start thinking like a long term strategist, the fear around tax, timing, and market noise starts to fade. Most of all, this episode is an invitation to lead from the front in your health, your money, and your relationships, so others can borrow belief from your example. If you are ready to build a life where your influence, wealth, and well being all grow together, Luke’s playbook is a powerful place to start.

    20 min
  5. FEB 8

    From Fearful Speaker to Daily Podcaster: Turning Conversations into Clients with Robert Plank

    Public speaking terrifies most people, but what if the very thing you fear becomes the engine that grows your business every single day? In this episode, you will hear how a shy, introverted computer programmer turned his fear of the spotlight into a thriving podcasting and content machine. We dig into how podcasting helps you beat the traffic problem, build real relationships, and stay relevant in a noisy online world. You will discover how simple tools like your phone, a couch, and a clear offer can turn casual conversations into serious revenue. Along the way, you will hear stories of mentors, clients, and a growing team that prove consistency and courage trump perfection. If you are serious about growing your business, this episode shows you why you cannot afford to ignore podcasting any longer. Summary: This episode explores how podcasting became the key that unlocked business growth, visibility, and confidence for an introverted tech entrepreneur. Robert shares how he leaned into his fear of public speaking, built a show, and used podcast guesting and hosting to attract clients, partnerships, and long-term opportunities. He explains how simple tools and environments, from cars to couches to Riverside, can remove technical excuses and make content creation easy and sustainable. The conversation highlights how mentors, pricing shifts, LinkedIn networking, and a quarterly compilation book series helped him package his skills into scalable services. Finally, he breaks down how building a remote team, delegating production, and offering a simple done-for-you podcast service lets business owners focus on the conversations while his company handles everything else. 5 Takeaways: Podcasting is a powerful solution to the traffic and visibility problem for serious business owners. You do not need fancy gear to start, only a phone, a quiet space, and the courage to have meaningful conversations. Mentors, simple pricing, and bold decisions like raising rates can rapidly accelerate your income and impact. LinkedIn is a highly effective way to find quality guests, build relationships, and turn conversations into clients or referrals. Delegating production to a capable team frees you to focus on relationships, strategy, and consistent content creation. 5 Best Quotes: Public speaking used to paralyze me, but podcasting became the vehicle that set me free and built my business. If you can figure out podcasting, you can fight the noise, build your network, and attract the right people to you. Discipline is huge because once the calendar is in front of me, I will show up and I will not let anyone down. Sometimes the simplest advice, like double your prices, forces you to grow into the business you were meant to run. You do the conversations and let the team handle the rest, because there is only one of you and trying to do it all will keep you small. Timestamps: 00:00:00 Overcoming fear of public speaking and early struggles 00:02:18 Discovering podcasting as the solution to the traffic problem 00:05:03 Simple tech, cars and couches as easy recording studios 00:06:51 Mindset, enthusiasm, and escaping negative people 00:09:20 Fear, evolution, and choosing positivity in modern business 00:11:39 Discipline, introversion, and building a podcasting habit 00:13:48 Staying relevant and prolific with consistent content 00:15:48 Mentor story and the power of doubling your prices 00:18:09 Recommending mentors and the ongoing networking effect 00:18:46 Favorite guests and multi dimensional success stories 00:20:20 Using LinkedIn to book quality podcast guests at scale 00:24:32 Introducing the podcast service and current client base 00:26:17 Favorite client story and creating a simple monthly offer 00:28:26 Client uniqueness, names, and memorable personal brands 00:29:19 Publishing frequency and managing a daily podcast show 00:30:13 Supportive relationships and long term consistency 00:30:58 Building a remote team, delegating, and buying back time 00:34:38 Long term collaborations, compilation books, and client podcasts 00:36:04 Commitment, passion, and sticking with the journey 00:37:30 Episode wrap up and goodbye Conclusion: This episode proves that you do not need to be a natural performer to win with podcasting. What you need is a clear why, a simple system, and the courage to keep showing up even when it feels uncomfortable. By turning conversations into content and content into relationships, you can stay visible, relevant, and top of mind in your market every single day. When you pair that consistency with a supportive team and a streamlined offer, podcasting stops being a side project and becomes a true growth engine. Listen back, pick one concept you heard today, and act on it so that your next conversation can become the start of your next big breakthrough.

    39 min
  6. FEB 5

    How Builders Can Stop Going Broke And Start Running Real Businesses with Kyle Zanetto

    construction business, building business, home builder, high performing homes, airtight construction, energy efficiency, insulation, double glazing, ventilation systems, Tasmanian builder, Future Builder community, builder education, business coaching for builders, construction leadership, scaling a trades business, managing cashflow, builder pricing mistakes, markup and margins, profit and loss, banking buckets, multiple bank accounts, avoiding going broke, construction systems, estimating mistakes, client relationships, referrals, sales skills for tradies, social media marketing for builders, Facebook ads for builders, TikTok audience, niche marketing, leadership evolution, team culture, work ethic, long hours, burnout, asking for help, podcasts, online courses, AI in construction, data driven decisions, business resilience, financial safety net, operating expenses Shownotes: From nearly going broke on multimillion-dollar builds to mentoring 100-plus construction companies, this episode is a masterclass in turning pain into power. Our Kyle Zanetto shares how he went from a young tradie on the tools to leading multiple teams across Tasmania and co-founding a fast-growing builders’ education community. You will hear the real numbers, the near-disasters, and the pivotal mindset shifts that turned a struggling builder into a data-driven business owner. We dig into high-performing homes, airtight construction, smart banking systems, and why most builders fail long before the market takes them out. If you are in construction, trades, or any service business, this conversation will show you how to stop working seven days a week for free and start building a business that supports your life, not destroys it. Get ready for a raw, practical, no-ego look at what it really takes to win in the modern building game. Summary: In this episode, our Kyle Zanetto explains how he went from a hands-on builder in Tasmania to a multi-location business owner and co-founder of Future Builder, a community that shares tools, templates, and training for builders. He breaks down the fundamentals of high-performing homes, focusing on airtight construction, insulation, quality windows, and smart ventilation to reduce energy loss and improve comfort. The conversation dives deep into the harsh financial realities of building businesses, including underpricing, thin margins, and a year where he lost hundreds of thousands of dollars while working 80 to 100 hours a week. He shares how investing heavily in business education, systems, banking structures, and leadership transformed his operations and gave him clarity and control over his numbers. Throughout, he emphasizes the power of community, asking for help, and building a company big enough to hold the dreams of every employee so they never feel forced to go out on their own. 5 Takeaways: Invest in business education before you start your own building company so your first jobs are profitable instead of experiments. High-performing homes start with airtight construction, great insulation, and quality windows paired with proper ventilation. You may need to rebuild your team and culture as you evolve from a crew of mates to a professional, system-driven company. Smart banking with multiple accounts and clear buckets for tax, overhead, and project money can save you from silent financial disaster. Surrounding yourself with a community of open-book builders accelerates learning and reduces the chances of going broke alone. 5 Best Quotes: Joining the right community can give you more progress in six months than the last ten years in business. You go from being a builder to being a business owner, but most of us try to do it without any business apprenticeship at all. Sometimes you have to Phoenix the business and rebuild it so the new company matches the new vision. If you do not know how to sell, your only chance is to be so good that referrals do the talking for you. Every piece of information you need is already online, but you only get it when you are willing to drop the ego and ask for help. Timestamps: 00:00 Coast life, sheds, and staying focused 05:01 What high-performing homes really are 07:34 Birth of Future Builder and the builders’ library 09:45 Member wins and the power of zero bad feedback 11:02 Family business roots and choosing building over engineering 13:06 Starting a company young and learning the hard way 15:44 Early work, tiling, and building a local reputation 17:24 Sales, referrals, and the small-town advantage 19:38 Finding your niche and not trying to please everyone 21:55 Long-term marketing and choosing the right platforms 22:55 Growing to 30-plus staff across Tasmania 23:28 From lads on the tools to a professional company 24:39 Leadership style shifts and meeting rhythms 25:24 Building a company big enough for everyone’s dreams 26:08 One-on-one mentoring and giving away his playbook 27:18 A community of 100 open-book builders 28:36 The hope of ending the broke-builder cycle 29:10 Why construction is brutal and who survives it 30:34 Advice for new builders before starting a business 31:32 The year he lost hundreds of thousands of dollars 33:05 Building a three-month safety net in every company 34:32 From one bank account to 60 smart buckets 36:39 Drop the ego and ask for help 37:03 Education is everywhere if you are willing to invest 37:57 Who he thinks should be on the show next 39:18 Podcast talk, tech fails, and behind-the-scenes moments 41:02 Estimates lost to software and why backups matter 42:42 Going broke, life costs, and appreciating money 43:04 Relationships, sacrifice, and still being here Conclusion: This episode proves that being great on the tools is not enough if you want to survive the modern building industry. Our Kyle Zanetto shows that the real turning point comes when you treat business skills like a trade in themselves and train accordingly. By rebuilding his systems, team, finances, and mindset, he turned near-collapse into a platform for helping builders across the country. His story is a reminder that you can love the chaos of construction without letting it consume your health, relationships, or bank account. If you are ready to stop guessing your numbers, stop undercharging, and start building a future-proof business, this conversation is your wake-up call.

    38 min
  7. FEB 5

    Surviving Toxic Trades Culture and Building a Support System for Women in Blue Collar Work

    From a bullied apprentice on the workshop floor to an international WorldSkills competitor and a coach for tradeswomen, this episode dives into what it really takes to survive and thrive in blue-collar industries. Louise shares how being the only woman in the workshop, battling mental health and bystander bullying, pushed her to build the support she wished she had. You’ll hear how a single offhand comment from a friend cracked open a whole new career path and reminded her that she loved the work, just not the workplace. We unpack the emotional whiplash of winning national competitions while simultaneously being dragged through HR investigations. Louise reveals how she transformed that chaos into a purpose-driven coaching business dedicated to helping tradeswomen lead, recover from burnout, and stand tall in tough environments. If you’re in the trades or lead people in high-pressure, male-dominated workplaces, this conversation is a masterclass in self-leadership, resilience, and real influence. Summary: In this episode, Louise shares her journey from growing up on a farm to becoming a heavy vehicle and plant mechanic in a male-dominated industry. She opens up about years of bullying at work, the silence of bystanders and how those experiences deeply affected her mental health and confidence. Louise explains how competing in the World Skills Competition, often called the Olympics for tradies, brought both pride and intense pressure that eventually contributed to burnout. She then talks about moving into a training role where she discovered informal leadership, mutual respect with much older colleagues, and a love for mentoring apprentices. Today, Louise blends her lived experience with formal life coaching and NLP training to support tradeswomen and blue-collar workers, helping them navigate bullying, rebuild confidence, and step into leadership while creating an ecosystem of women supporting women in the trades. Takeaways: Bullying, plus poor mental health, and a silent bystander culture can turn a normal apprenticeship into years of feeling trapped and isolated. A single conversation or perspective shift can reveal that you don’t have to leave your trade to leave a toxic workplace. Competing in World Skills gave Louise massive confidence and skill, but also fed perfectionism and pressure that later contributed to burnout. Stepping into a training role showed her the power of mutual respect, self-awareness, and informal leadership in male-dominated teams. Her long-term vision is an ecosystem of women supporting women in the trades, so the “first girl” in every workshop is no longer standing alone. Best Quotes: Influence is often just loving your work openly enough that someone else can see themselves in your story. Sometimes the hardest part of bullying is not what’s said to you, but what your own mind keeps replaying when you’re alone. The difference between staying stuck and breaking through is often one outside voice reminding you that you still love the work, just not the environment. Real leadership in the trades starts with admitting what you don’t know and being hungry enough to learn it. The first woman in the workshop needs just as much support as the women she is trying to mentor behind her. Timestamps: 00:00 – Welcome and Louise’s background 03:00 – Bullying, mental health and the bystander culture 10:00 – Apprenticeship journey and meeting a role model at the expo 20:00 – World Skills competitions and the double life of success and HR stress 24:00 – Becoming a trainer and earning respect in an older team 30:00 – Discovering coaching and launching a business for tradeswomen 37:00 – Building an ecosystem of women supporting women in the trades 43:00 – Podcast plans, tools, and final wrap-up 38:45 – Final question and closing the conversation Conclusion: This episode proves that the trades don’t just build machines and infrastructure; they also forge character, courage, and leaders. Louise shows how the same grit that gets you through a brutal workday can also power a complete life and career transformation. Her story is a roadmap for any tradie who feels like they’re “the problem” when the real issue is a broken culture and lack of support. By turning her pain into a coaching mission, she’s quietly building the kind of mentoring ecosystem many women in the trades have never seen before. Listen to the end, then decide what kind of influence you’re willing to have in your own workshop, crew or company.

    44 min
  8. FEB 3

    How to Style for Influence: Level Up Your Presence from the Inside Out with Yulia Seijkens

    Have you ever wondered how much your clothes really influence the way people see you? In this episode, UK-based luxury fashion and image consultant Yulia Seijkens shares how style can be used as a strategic tool to shape your presence and authority. Drawing on a lifetime in show business, modeling, and performance from the age of six, she explains why what you wear is an unspoken language that speaks before you ever say a word. Yulia reveals why “luxury” isn’t about money or labels, but about intentionally leveling up your presence to match the goals and impact you want in life. If you’re a leader, executive, or high-impact professional who wants to be more influential in every room you enter, this conversation will change how you think about style forever. Summary: In this episode, Yulia Seijkens breaks down the difference between simply buying expensive clothes and strategically styling yourself to influence how others perceive you. She shares stories from working with high-net-worth individuals—including a Saudi prince—to show that money alone does not create presence or style. Instead, Yulia focuses on “styling from within,” aligning inner values, confidence, and identity with the outer image you present to the world. She explains how presence, energy, posture, grooming, and clothing all work together as a silent language that communicates authority, trustworthiness, and credibility. By the end of the conversation, listeners understand that true style is not superficial; it’s a powerful lever for business success, relationships, and personal influence. Takeaways: Style is not just about looking good; it is a strategic tool that shapes how others perceive your authority and credibility. Luxury is less about how much money you spend and more about intentionally leveling up your presence to match your goals. “Styling from within” means your clothes and appearance should reflect a deeper inner transformation, not try to compensate for its absence. Presence is a combination of clothing, grooming, posture, movement, and energy—the “vibe” you bring when you walk into a room. Real beauty and powerful presence are rooted in inner values like kindness, courage, honesty, and compassion, which style can then amplify. Best Quotes: I style them from within, and that inner version slowly starts to expand outside themselves. Style is an unspoken, silent language that tells people who you are before you say a single word. You can have all the money in the world and still not have style if your presence is not leveled up. People are always communicating a message with how they show up; the real question is whether they know what that message is. Real beauty comes from deep inside—from your smile, kindness, courage, honesty, and compassion. Timestamps: 0:00 – Warm welcome, Christmas setting, and re-introducing Yulia 1:27 – Who is Yulia Seijkens and what is “Style to Influence”? 2:38 – Winning Best Luxury Consultant: what the award really means 4:07 – What makes luxury styling different in Yulia’s work? 4:47 – Leveling up presence vs chasing luxury labels 7:25 – Defining presence as a bridge from where you are to where you want to go 8:05 – Style as a strategic, silent language of influence 11:33 – Presence, “vibe,” and the difference between men’s and women’s energy 14:05 – Being the person who lights up the room when you walk in 15:00 – The message your style sends before you say your name 16:41 – Dressing to communicate confidence, knowledge, and authority 18:51 – Styling from within vs just buying a great suit or dress 20:27 – How costumes and clothing change behavior and identity 22:29 – When clients aren’t ready: openness, trust, and commitment to change 23:23 – Real beauty, core values, and the personal nature of styling 26:48 – Curious vs serious: why not everyone is ready to level up 31:21 – How style builds authority, believability, and trust 32:24 – A CEO client case study: a hair change that shifted her whole energy 35:41 – Yulia’s artistic vision: seeing the “after” version of her clients 37:01 – Can this skill be taught and scaled to a team? 38:45 – Final question and closing the conversation Conclusion: Style is not just what you wear; it is the story you silently tell every room you walk into. When your inner values and outer image finally match, your presence stops asking for permission and starts commanding attention. Yulia’s approach proves that influence is not reserved for celebrities and CEOs—it is available to anyone willing to level up from the inside out. The next time you choose an outfit, you’re not just picking clothes; you’re choosing the message you want the world to read about you. If you’re ready to be the person who lights up the room instead of the one people forget, this episode gives you the blueprint to dress for the life and impact you actually want.

    39 min

About

Welcome to ”Find Your Influence,” the podcast dedicated to helping you uncover and harness the power of your unique voice. Whether you’re a leader, an entrepreneur, a parent, or someone looking to make a difference, this podcast will guide you through strategies and insights to amplify your influence. Join us as we explore stories, tips, and actionable advice from industry experts and thought leaders to help you step into your full potential and leave a lasting impact on the world around you. Tune in and start finding your influence today!