Wing Lake's Back to Business Podcast

Sarah Annas
  • 5.0 (4)
  • BUSINESS

Back to Business is a business podcast for entrepreneurs, founders, and CEOs, featuring in-depth conversations with industry experts navigating growth, regulation, and change in today’s economy. Each episode shares real stories, practical strategies, and actionable insights on how to start, build, scale, and sustain a successful business, covering leadership, finance, operations, innovation, and long-term growth. Whether you’re a business owner, executive, investor, or aspiring entrepreneur, Back to Business delivers honest conversations and expert perspectives to help you make smarter decisions and grow with confidence.

Episodes

  1. 4D AGO

    Back to Business with Sarah Annas featuring Mike Lindell

    In this episode of Back to Business, we sit down with Mike Lindell, Founder and CEO of MyPillow, to explore what it truly takes to build a nationally recognized consumer brand from the ground up. Mike shares how he transformed a simple product idea into a household name, breaking down the key moments that drove real traction and long-term growth. He offers an inside look at how brand identity, customer connection, and clear messaging play a critical role in standing out in a competitive market, along with the strategies that helped scale distribution and drive consistent sales. He also dives into the realities of expanding a product line while protecting the strength of a core brand, and the discipline required to grow without losing focus. From early breakthrough moments to long-term positioning, this conversation highlights what actually moves a brand from idea to recognition. Listeners will gain insight into building a memorable brand, understanding what drives consumer behavior, and making strategic decisions that support sustainable growth. This candid conversation is packed with practical lessons on scaling a business, strengthening brand identity, and creating lasting customer connection. 👉 Don’t miss this episode on brand building, scaling a consumer business, and turning a simple idea into a household name.

    37 min

  2. FEB 18

    Back to Business with Sarah Annas featuring Randy Najjar

    In this episode of Back to Business, we sit down with Randy Najjar, Founder and CEO of Sapphire Luxury Homes, to explore what it truly takes to build and scale a premium, project driven business in the luxury home market. Randy shares his journey into high end development and offers an inside look at how luxury home building works behind the scenes, from land acquisition and concept development to construction, capital planning, and final delivery. He breaks down the operational structure of luxury development, the realities of managing long timelines and large investments, and the leadership discipline required to protect quality while growing a brand. Listeners will gain insight into evaluating risk, structuring projects, and making strategic decisions in industries where precision, reputation, and execution matter. This candid conversation is packed with practical lessons on scaling responsibly, building strong systems, and leading with long term vision. 👉 Don’t miss this episode on leadership, risk management, scaling a premium business, and what it takes to build at the highest level.

    30 min

  3. 12/18/2025

    Back to Business with Sarah Annas featuring Mike Kassab

    In this episode of Back to Business, we sit down with Mike Kassab, CEO of M & R Home Assistance, to discuss what it takes to grow a successful home care business inside a highly regulated industry. Mike shares his journey building M & R Home Assistance, a Michigan-based in-home care provider serving seniors, individuals with disabilities, and clients with complex daily-living needs. He offers practical insights on navigating healthcare compliance, building strong operational systems, recruiting and retaining caregivers, and delivering high-quality care while expanding responsibly. Listeners will also hear how access to growth capital and choosing the right financial partner can support long-term stability in service-based businesses. This candid conversation is packed with real-world lessons for business owners operating in healthcare services, regulated industries, and other mission-driven businesses looking to grow the right way. 👉 Don’t miss this episode on business growth, compliance, leadership, and building a company that lasts.

    24 min

  4. 12/11/2025

    Back To Business with Sarah Annas featuring Roman Golshteyn

    Join our host, Sarah Annas, in this episode of Back to Business as she chats with Roman Golshteyn, owner of The Computer Guy. Dive into Roman's inspiring journey of building a successful IT company, his expertise in tech solutions, and what it takes to thrive in the ever-evolving IT industry. Don't miss this insightful conversation packed with valuable lessons for business and technology enthusiasts!

    34 min

  5. 12/09/2025

    Back to Business with Sarah Annas featuring Robin Schwartz

    Want to take your brand to the next level? PR expert and 15-time Emmy Award winner Robin Schwartz joins the Wing Lake Capital's Back to Business podcast to share how to craft compelling brand narratives, elevate your media presence, and get your business noticed. In this episode, we dive deep into the world of public relations, media strategy, and building visibility and credibility in a crowded market.

    23 min

  6. 11/17/2025

    Back to Business with Sarah Annas featuring Michele Newman

    In this episode of Back to Business, we sit down with Michele Newman, Senior Director of Sales at Next Step & SE Marketplace, to explore what it takes to grow from HR beginnings into national sales leadership. With 17 years in sales, Michele shares the strategies that helped her succeed in building teams, driving growth, and creating vendor–retailer partnerships that last. From aligning teams around company goals to avoiding the most common partnership mistakes, her lessons apply to every business leader looking to stay competitive and build stronger relationships. 👉 Don’t miss this candid conversation on leadership, growth, and the future of lasting customer relationships.

    24 min
  • 6 Episodes

Ratings & Reviews

5
out of 5
4 Ratings

About

Back to Business is a business podcast for entrepreneurs, founders, and CEOs, featuring in-depth conversations with industry experts navigating growth, regulation, and change in today’s economy. Each episode shares real stories, practical strategies, and actionable insights on how to start, build, scale, and sustain a successful business, covering leadership, finance, operations, innovation, and long-term growth. Whether you’re a business owner, executive, investor, or aspiring entrepreneur, Back to Business delivers honest conversations and expert perspectives to help you make smarter decisions and grow with confidence.

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