The We Shine Well Podcast

Zoë Kelsey

The We Shine Well Podcast is your weekly dose of inspiration, real talk, and community-rooted support to help you live your most aligned and intentional life from the inside out, hosted by me - Zoë Kelsey, founder of We Shine Well. Join us for honest, heart-opening conversations with thought leaders in wellness. Expect weekly episodes filled with empowering stories, practical tools, and powerful insights to support you in taking your next right step to live your most vibrant life. This isn’t just a podcast, it’s an invitation to go from feeling contained to feeling ignited and expanded - to shine as your most radiant self. New episodes drop every Tuesday. Subscribe, dive deeper with guests and prompts by joining our growing community committed to living well on Substack, and share with a friend!

  1. 2d ago

    Fizzy Little Overachiever: Building Waay + Life on Your Own Terms with Morgan Zanotti

    The protein movement is one of the best things to happen to women's health in years and Morgan Zanotti has thoughts about it. In this episode, I sit down with Morgan Zanotti — co-founder of Primal Kitchen, founder of Waay, and one of the most genuinely honest founders I've had on this show — for a conversation about building businesses, managing the mental weight of it, and why protein, but make it fun, might be exactly what we needed. Morgan bootstrapped Primal Kitchen to $50 million in revenue without outside investors, pioneered seed-oil-free condiments before that was even a phrase people used, and sold it to Kraft Heinz for $200 million. Then she spotted a gap in the protein space, discovered clear whey protein isolate, and thought: put it in sparkling water. It's not that complicated. Call it day for your protein goals with Waay. We also talk about the mental health breakout session at a VC summit that every founder showed up to and nobody expected, the Untethered Soul and what happened when she closed her eyes at a country club pool in her twenties, and why you don't have to have it figured out to take the next step. Tune in! Key insights: How Primal Kitchen started with mayonnaise and why that wasn't actually an accidentBootstrapping to $50M without investorsPioneering seed-oil-free condiments before anyone had words for itWhy she said no to Walmart in year two and what happened when the timing was finally rightStarting Waay when you know everything that can go wrong (it's harder and she knows it)The protein movement for women: why Morgan thinks it's one of the healthiest shifts in a long timeThe VC founder wellness breakout session no one expected to be standing room onlyThe Untethered Soul, therapy, and how she manages anxiety as a visionaryBuilding community by hiring people you genuinely love, not just people with the right resumeYou don't have to have it figured out. You never do. Keep going anyway. Ways to be Supported: Follow @morganzanotti and @drinkwaay on InstagramShop Waay at drinkwaay.com or find it at Whole Foods, Sprouts, and Target Ways to Support the Show: Join our We Shine Well Substack for prompts + communityConnect at @weshinewellFollow, rate + review, and share with a founder who needs a reminder to keep going You are loved, supported, and exactly where you're meant to be.

    Fizzy Little Overachiever: Building Waay + Life on Your Own Terms with Morgan Zanotti
  2. Sep 8

    Your Body Knows More Than You Think: Interoception, Healing Movement + Longevity with Erika Bloom

    What if your body knows what it needs before your mind does? In this episode, I sit down with Erika Bloom, internationally renowned movement therapist and founder of Erika Bloom Wellness, to talk about what becomes possible when we understand how our bodies are actually designed to move, heal, and communicate with us. Erika has spent nearly three decades studying the human body across more than 20 somatic modalities. We get into everything from interoception and fascia to posture, nervous system resilience, strength, digestion, and longevity. She also completely changed the way I think about “tight” muscles, good posture, and even what nervous system regulation is supposed to look like. One of my favorite parts of this conversation is how practical it gets. We talk about the tiny patterns we repeat every day, why your big toe actually matters for longevity, and simple ways to become more connected to your body without adding another complicated wellness practice to your life. Tune in! Key insights: What interoception actually means and how to get better at hearing your body's signalsWhy your body can sometimes register how you feel before your conscious mind catches upWhy “tight” muscles may be a protective response rather than something you need to stretch morePosture vs. protection and the patterns our bodies pick up from stress, injury, environment, and even our parentsWhy nervous system health is about adaptability, not trying to stay regulated and calm all dayHow healing movement affects much more than muscle, including digestion, circulation, fascia, bone health, and longevityThe surprising connection between big toe mobility, gait, osteoporosis, and staying engaged with life as we ageWhy strength isn't just about lifting heavier and what Erika sees even with professional athletesWhat good posture actually looks and feels likeSimple practices you can try today to reconnect with your bodyHow becoming more somatically aware can change the way you care for yourself, relate to others, and make choicesWhy Erika believes we have far more ability to change how our bodies feel as we age than we've been taughtWays to be Supported: Follow Erika at @erikabloomwellnessExplore Erika Bloom Wellness at erikabloom.comExplore the Erika Bloom Digital Membership at erikabloomdigital.comLearn more about the Erika Bloom Method certification + education programWSW listener offer: Access 6 months of Erika Bloom Digital for $100 (originally $720). Redeem here! https://www.erikabloomdigital.com/buy/97bcccf1-110d-49d0-bca6-28e092ce5699 Ways to Support the Show: Join our We Shine Well Substack for deeper reflections + communityConnect with us at @weshinewellFollow, rate + review the podcastShare this episode with someone who wants to feel better and more connected to their bodyYou are loved, supported, and exactly where you're meant to be.

    Your Body Knows More Than You Think: Interoception, Healing Movement + Longevity with Erika Bloom
  3. Sep 1

    Your Skin Is Hungry: Nutrient-First Skincare with Kleos+Klea Founder Tammy Demos

    Hot take from someone who has been in the clean skincare industry since 1999: most skincare, even the clean stuff, is a band-aid. Your skin isn't broken. It's starving. In this episode, I sit down with Tammy Demos — founder of Kleos+Klea, the world's first nutrient-focused skincare line — for a conversation that made me want to immediately audit everything on my bathroom shelf. Tammy's story starts in 2014 when her skin completely fell apart. Melasma, hyperpigmentation, flaking, redness — and nothing in the clean beauty world touched it. She tried everything. She traveled to Thailand, Cambodia, Dubai looking for an esthetician with a secret nobody in the US had found. She came home empty-handed. And then she turned to plants. Three days later, her skin was responding. Two months later, it was healed. Seven years later, she hasn't gone back to a conventional skincare product once. The line she built from that experience is like nothing else I've found. Four products — powder cleanser, mineral mist, powdered serum, omega oil. No water, no fillers, no stabilizers. Just 150+ nutrients per formula delivered to your skin as potent and pure as possible. Tune in! Key insights: The hot take: most skincare is a band-aid — your skin needs nutrients, not more productsHow Tammy's skin completely fell apart between 2014 and 2019 — and what healed it in 3 daysWhy she traveled to Thailand, Cambodia, and Dubai looking for skincare answersNutrients are the language of cells — why your skin literally can't use what most products give itWhat your skin is actually telling you about what's happening inside your bodyWhy powdered skincare delivers 100% potency vs. the 2-5% you get from water-based formulasDon't start your skincare routine until you're in a state of love and gratitude — the quantum physicist storyHer daily routine: meditation, intention, gratitude, antioxidants before sunscreenThe 4 Kleos+Klea products and where to start (hint: start with the mineral mist)The spiritual awakening that happened as she built this line — the plants kept giving her storiesWays to be Supported: Follow @kleosandkleaskincare on InstagramShop at kleosandklea.com — discount code linked in show notesWays to Support the Show: Join our We Shine Well Substack for prompts + communityConnect at @weshinewellFollow, rate + review, and share with anyone who has ever felt like their skin is a mysteryYou are loved, supported, and exactly where you're meant to be.

    Your Skin Is Hungry: Nutrient-First Skincare with Kleos+Klea Founder Tammy Demos
  4. Aug 25

    Stay Brave in Your Pursuit of Joy: Peace, Grief + Aliveness with Alicia "ACE" Easter

    Joy isn't the reward for a life well lived. It's what you have to be brave enough to pursue in the middle of all of it. In this episode, I sit down with Alicia "ACE" Easter — wellness practitioner, yoga teacher, and founder of ACE Yoga LA — for one of the most genuinely human conversations I've had on this show. ACE lost her father at 17 and her mother at 19. She was a freshman in college, lying next to her mom's body, thinking: it's just me now. What followed wasn't a breakdown — it was a decade of breadcrumbs. A free yoga class sign in Chicago. A gym in every new city. A mat that helped her grieve what she hadn't let herself grieve. And eventually — a calling so clear she couldn't ignore it. Nearly 20 years later, she's teaching yoga to kids in preschools across LA, leading Peace in the Pause, and closing every class with the same words she dropped into her mind one day: stay brave in your pursuit of joy. Tune in! Key insights: How ACE found yoga in Chicago on a work trip and why it cracked her grief wide openLosing both parents before 19 and what she learned about survival, community, and trustWhat grief actually is — layered, ever-changing, and different every single yearStay brave in your pursuit of joy — the origin story and what it actually means to live itPeace in the Pause: a lifestyle shift, not just a breathing practiceHow she knew it was her turn — and what unshackling herself from the "alone forever" belief changedWhy she started teaching yoga to kids and what she's watching happen in those little bodiesWhat kids can teach us about falling, moving on, and asking for helpThe energize vs. drain scan — doing a 30-day review of your own lived experienceACE Yoga for Kids on Inner Dimension TV for ages 3 to 12 Ways to be Supported: Follow @aceyogala on InstagramExplore Peace in the Pause, retreats + offerings at aceyogala.comFind ACE Yoga for Kids on Inner Dimension TV for ages 3 to 12Ways to Support the Show: Join our We Shine Well Substack for prompts + communityConnect at @weshinewellFollow, rate + review, and share with a woman who needs a reminder that joy is still available to herYou are loved, supported, and exactly where you're meant to be.

    Stay Brave in Your Pursuit of Joy: Peace, Grief + Aliveness with Alicia "ACE" Easter
  5. Aug 18

    Rewire Your Reality: Subconscious Beliefs, Identity Shifts & Becoming with Tasha Triana

    Most of us are living from a version of ourselves that was programmed before we turned seven. The beliefs we hold about our worth, our money, our capacity, downloaded before we had any say. And most of us have never questioned whether any of it is actually true. In this episode, I sit down with Tasha Triana – transformational coach, certified hypnotherapist, and former nurse – for one of the most grounding, eye-opening conversations about identity, subconscious reprogramming, and becoming your future self. Tasha spent a decade in nursing, survived early burnout, got rejected from Doctors Without Borders, went on a nine-week solo backpacking trip through Central America – and followed every breadcrumb until she built a practice dedicated to helping people close the gap between who they are and who they're becoming. Her claim? Your mind is neuroplastic. Which means change isn't just possible – it's available to you right now. Tune in! Key insights: 90% of your subconscious programming was set before age 7 – most of us have never questioned itWhat the subconscious mind actually is – the iceberg analogy that reframes everythingHow your thoughts create your feelings, your frequency, and what you attractWhat hypnotherapy actually is How Tasha wrote her own future self script and listened every morning to rewire her identityThe energize vs. drain list – one of the most powerful and accessible tools in this episodeWhy survival mode is normal – but oscillating between it and rest is the real goalThe three life experiences that will bring every limiting belief to the surfaceProximity as power: getting into rooms where your future self already existsHow to start following the breadcrumbs toward who you're actually here to become Ways to be Supported: Follow Tasha on Instagram + explore offerings at thenurturednurse.coWays to Support the Show: Join our We Shine Well Substack for prompts + communityConnect at @weshinewellFollow, rate + review, and share with a woman in the middle of becomingYou are loved, supported, and exactly where you're meant to be.

    Rewire Your Reality: Subconscious Beliefs, Identity Shifts & Becoming with Tasha Triana
  6. Aug 11

    Scaling with Soul: Community, Accessibility + Women’s Wellness with Angie Tebbe

    What if wellness didn't add pressure, it reduced it? In this episode, I sit down with Angie Tebbe, co-founder and CEO of Rae Wellness, for a grounded, honest conversation about building a brand that actually serves women, not just sells to them. Angie grew up in Fargo, North Dakota meditating in the yard while her dad did Reiki and her mom handed out Advil. She spent 15 years at Microsoft and Target overseeing $15 billion in P&L and then walked away to fill a gap the wellness industry had left wide open: a brand rooted in support over correction, consistency over intensity, and meeting women exactly where they are. Rae launched in 2019 and reached 4.5 million customers without selling out. This is how she did it and why. Tune in! Key insights: From $15B P&L at Target to founding Rae and the slow, undeniable signs that led her thereThe shift from performance to alignment: what it changed and how it shows up nowSupport over correction: why Rae's wellness philosophy is the antidote to the industryWhat accessibility actually means - it's not just price, it's language, representation + trustBuilding a brand with soul: values as the filter for every decisionThe moment Rae pulled a product from Target shelves and why it built more trustCommunity as a two-way relationship, not an acquisition metricCreating space quarterly: Angie's hotel-for-two-nights clarity practiceWhat's next for Rae beyond products and the thing she hasn't started yet but knows she's meant to Ways to be Supported: Follow @raeforwellness on InstagramShop at raewellness.co — use code WESHINE10 for 10% off Ways to Support the Show: Join our We Shine Well Substack for prompts + communityConnect at @weshinewellFollow, rate + review, and share with a founder building something real You are loved, supported, and exactly where you're meant to be.

    Scaling with Soul: Community, Accessibility + Women’s Wellness with Angie Tebbe
  7. Jul 28

    You are Limitless: Aligning with Your Why with Kelsey Patel, Alicia “ACE” Easter + Sabrina Soto

    Limitless isn't always about shooting for the stars. Sometimes it's about going down into the decay first and deciding what you're going to plant in its place. In this special episode, I'm bringing you inside the We Shine Well Summit: Limitless, where @kelseyjpatel, @aceyogala, and @sabrina_soto joined me for one of the best coversations. Kelsey built a healing career out of pain and after answering her mother's calls from the psych ward from her Capitol Hill cubicle. ACE lost her mother at 19 and turned that grief into a global yoga and children's mindfulness movement. Sabrina was homeless at 17, kept her family home beautiful out of necessity, found a Craigslist ad at 4am, and filmed her first HGTV show 16 weeks later. They followed the breadcrumbs + turned pain into purpose. Watch on YouTube for the full embodied experience. Tune in! Key insights: The compost-to-garden framework, pain and decay become the soil for new growthACE's story: losing her mom at 19 and finding yoga, grief, and community along the waySabrina's story: homeless at 17, a 4am doorbell, a Craigslist ad, and 20 years on HGTVKelsey's story: Capitol Hill, chronic back pain, and a healing career she never plannedReinvention at any age - why staying stuck because it "looks good on paper" costs everything Ways to be Supported: Follow @kelseyjpatel, @aceyogala + @sabrina_soto on InstagramWatch the full experience on YouTube Ways to Support the Show: Join our We Shine Well Substack for prompts + communityConnect at @weshinewellFollow, rate + review, and share with a woman in a season of becoming

    You are Limitless: Aligning with Your Why with Kelsey Patel, Alicia “ACE” Easter + Sabrina Soto
5
out of 5
17 Ratings

About

The We Shine Well Podcast is your weekly dose of inspiration, real talk, and community-rooted support to help you live your most aligned and intentional life from the inside out, hosted by me - Zoë Kelsey, founder of We Shine Well. Join us for honest, heart-opening conversations with thought leaders in wellness. Expect weekly episodes filled with empowering stories, practical tools, and powerful insights to support you in taking your next right step to live your most vibrant life. This isn’t just a podcast, it’s an invitation to go from feeling contained to feeling ignited and expanded - to shine as your most radiant self. New episodes drop every Tuesday. Subscribe, dive deeper with guests and prompts by joining our growing community committed to living well on Substack, and share with a friend!

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