Business and Wealth Australia Podcast

Alesha Masaud and Fahad Gul, Tax App Accountants
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The Business and Wealth Podcast Australia breaks down business and wealth building strategies. Join real conversations with industry experts and multi award-winning accountants. Hosted by Alesha Masaud and Fahad Gul, Partners at Tax App Accountants, each episode adds value whether you’re starting your first business, scaling a company, or building an investment portfolio (property, shares, commodities or crypto). We unpack everything from: 💼 Choosing a business structure 🏠 Smart wealth & tax strategies 📈 Profit, and planning for growth 💡 Real-life success stories

Episodes

  1. 12/12/2025

    5 Key Steps Before Launching Your Business ft. Simon Crisp

    In this episode of the Business and Wealth Australia podcast, Australian Award Winning Accountant Alesha Masaud and experienced business coach Simon Crisp discuss five crucial steps new entrepreneurs should focus on before launching their business. Covering essential topics such as definingyour product, conducting market research, understanding your target market, marketing strategies, and setting up business structures and goals, this episode provides valuable insights for anyone looking to start a business. Join the conversation as Simon shares his 20 years of expertise in corporate finance, business strategy, and change management, emphasising the importance of flexibility, client-focused perspectives, and the significance of trust andpatience in business growth.   00:00 Introduction to Business and Wealth Australia Podcast 00:13 Meet Simon Crisp: The Business Coach 01:01 Defining Your Product 05:22 The Importance of Market Research 13:11 Understanding Your Target Market 18:20 The Importance of Asking Questions 18:45 Marketing Your Product and Getting Clients 22:13 Networking and Building Trust 26:03 Setting Goals and Managing Cash Flow 33:08 Choosing the Right Business Structure 37:20 Conclusion and Contact Information Connect with Simon here Connect with Alesha here Book an appointment with Australia's leading business accountants

    38 min

  2. 10/23/2025

    How to choose a Business Structure: Insights from Accountants Fahad Gul and Alesha Masaud

    In the first episode of the Business and Wealth podcast, Alesha Masaud, co-founder of Tax App Accountants, is joined by Fahad Gul to discuss the importance of selecting the appropriate business structure. Fahad introduces himself and Tax App, a Chartered Accounting firm that focuses on high-net-worth individuals and small to mid-sized businesses. The conversation delves into various business structures including sole trader, partnership, company, and trust structures and their suitability depending on individual goals and circumstances. Fahad emphasises the necessity of consulting aprofessional when determining the optimal structure, as well as common mistakes businesses make by not seeking proper advice. The episode concludes with a real-life example illustrating how a poor choice in structure can lead to missed financial incentives and grants.   00:00 Introduction to Business and Wealth Podcast 00:18 Meet Fahad Gul and Tax App Accountants 01:30 Understanding Business Structures 02:23 Choosing the Right Business Structure 04:01 The Importance of Professional Advice 06:26 Optimal Structures for Ambitious Businesses 09:43 Client Case Study: The Impact of Business Structure on Incentives 12:34 Conclusion and Final Thoughts https://www.taxapp.com.au/ Exploring Business Structures  One size doesn't fit all when it comes to business structures. Fahad explains that the choice of structure—be it a sole trader, partnership, company, or trust—depends significantly on the individual's goals and family situation. Selecting the right structure is crucial as it aligns with one's personal ambitions and the nature of their business.  The Sole Trader Structure  For instance, a sole trader structure may suit someone who values work-life balance, such as a working parent aiming to reach a manageable level of monthly income while focusing on family. This structure is straightforward but doesn’t offer the separation of legal liability.  The Company and Trust Structure  In contrast, for those seeking aggressive growth, such as building a larger business with multiple employees, a combination of a company and trust structure might be ideal. Fahad particularly advocates for this as it provides solid legal separation between personal and business liabilities, while also offering extensive tax planning opportunities.  Protection and Opportunities  Choosing a company structure can protect personal assets by keeping liability confined to the business entity, which is critical if an individual's profession entails higher financial risks. Moreover, combining it with a trust allows for advantageous tax treatment—distributing income to beneficiaries in lower tax brackets or even exploring other financial avenues like bucket companies.  Real-world Impacts: A Client's Story  To illustrate, Fahad shares a cautionary tale of a client who failed to secure critical R&D grants and incentives due to their initial trust-only business setup. This misstep underscored the necessity of professional guidance in structuring a business, emphasizing that informed choices lead to substantial long-term financial benefits, instead of costly missed opportunities.  Conclusion: The Role of Professional Advice  In conclusion, the right business structure is not merely a choice—it's a strategic decision that requires careful consideration and expert advice. Fahad and I stress the importance of consulting with experienced accountants to tailor a structure that facilitates growth while protecting against potential pitfalls.  As we wrap up, remember: good accounting advice isn’t just valuable; it’s transformative, potentially saving you hundreds of thousands over time. Stay tuned for more valuable insights in our upcoming posts and podcasts.  We hope this exploration of business structures sheds light on the path to a more secure and rewarding business endeavor. See you in the next installment!

    13 min
  • 2 Episodes

About

The Business and Wealth Podcast Australia breaks down business and wealth building strategies. Join real conversations with industry experts and multi award-winning accountants. Hosted by Alesha Masaud and Fahad Gul, Partners at Tax App Accountants, each episode adds value whether you’re starting your first business, scaling a company, or building an investment portfolio (property, shares, commodities or crypto). We unpack everything from: 💼 Choosing a business structure 🏠 Smart wealth & tax strategies 📈 Profit, and planning for growth 💡 Real-life success stories

Information

  • Creator
    Alesha Masaud and Fahad Gul, Tax App Accountants
  • Years Active
    2K
  • Episodes
    2
  • Rating
    Clean
  • Copyright
    © Alesha Masaud and Fahad Gul, Tax App Accountants
  • Show Website
    Business and Wealth Australia Podcast