The 323 Podcast

Tiffany Etterling
  • 5.0 (1)
  • Christianity
  • Updated Weekly

The 323 Podcast explores how leaders live out Colossians 323 in real time—working with all their hearts as unto the Lord. Each episode features authentic conversations with Christian leaders who are navigating real-world challenges: building culture, stewarding success, leading teams, and seeking Kingdom impact beyond the bottom line.

  1. 6d ago

    Faithful Steps: Ben Luna Jr. on Faith, Entrepreneurship, and Running for Office

    Ben Luna Jr. is a 19-year journeyman electrician, multi-business owner, and now a candidate for New Mexico State House District 53. He grew up watching problems go unfixed in his community and decided to do something about it.   In this conversation, Ben shares how a moment of financial trust — accepting a pay cut right after his daughter was born — became the first time he truly saw God provide. From that turning point, he's built businesses, produced campaign media for candidates across New Mexico, and stepped into the political arena himself.   We talk about what it looks like to hear God's "yes, no, or not right now" as an entrepreneur, why becoming the media might be the most powerful thing a citizen can do right now, and what Ben is learning from knocking on doors in one of New Mexico's most underserved communities. Connect with Ben and learn about his campaign at BenLunaForNM.com. Find GloPro LLC on Facebook.   Listen to more episodes at 323podcast.com   The 323 Podcast is Sponsored by C12 Borderplex.   Learn how C12 helps Christian CEOs build great businesses for a greater purpose at C12Borderplex.com LinkedIn: https://www.linkedin.com/company/c12-borderplex Facebook: https://www.facebook.com/C12Borderplex

    27 min

  2. May 18

    Selling Is Serving: Scott Willingham on Other-Centered Sales and Faith at Work

    Scott Willingham is back. He is the founder and CEO of Wake Effect, a Las Cruces-based consulting firm specializing in sales training and talent optimization. In this follow-up conversation, we went deep on ASLAN, the sales methodology Scott uses with his clients, and why he chose it. The core idea is simple and countercultural: selling is serving. We talked about what it actually takes to be other-centered in a sales context, why most salespeople default to self, and how the principles ASLAN teaches align with what Scripture already tells us about how to treat people. If you have ever thought of sales as something you are not wired for, or if you have been in sales long enough to feel the tension between hitting your numbers and doing right by people, this conversation is for you. Connect with Scott on LinkedIn or visit wakeeffect.co to learn more about his work with Aslan and the Predictive Index. Listen to more episodes at 323podcast.com. The 323 Podcast is Sponsored by C12 Borderplex. Learn how C12 helps Christian CEOs build great businesses for a greater purpose at C12Borderplex.com. LinkedIn: https://www.linkedin.com/company/c12-borderplex/ Facebook: https://www.facebook.com/C12Borderplex

    27 min

  3. May 11

    The Wake You Leave: Scott Willingham on People, Purpose, and Leading Well

    Scott Willingham spent more than 20 years leading in sales organizations, running training programs for 500-person teams, and navigating the faith questions that come with corporate success, before stepping out to found Wake Effect, his Las Cruces-based consulting firm. He is one of a handful of ASLAN certified partners in the country and the only one who also partners with Predictive Index, bringing a rare combination of behavioral science and sales methodology to the leaders and teams he serves.   Scott and Tiffany talk about the spiritual discipline of dependence, what the Gallup data actually tells us about the American workforce, and why understanding how your people are wired is one of the most strategic investments a leader can make. He also shares the story behind the name Wake Effect, and why every leader should be asking what kind of wake they are leaving behind them.   Connect with Scott on LinkedIn at linkedin.com/in/scott-willingham or visit his website at wakeeffect.co.   Listen to more episodes at 323podcast.com. The 323 Podcast is Sponsored by C12 Borderplex.   Learn how C12 helps Christian CEOs build great businesses for a greater purpose at C12Borderplex.com.   LinkedIn: https://www.linkedin.com/company/c12-borderplex Facebook: https://www.facebook.com/c12borderplex

    26 min

  4. May 1

    No Margin, No Mission: Jonathan Lopez on Money, Purpose, and Proactive Planning

    Jonathan Lopez is a founding partner at Truvize Financial, an El Paso-based advisory firm he built alongside Drew Harris. He and Drew are known for meeting clients where they are, not just with numbers and strategies, but with honest conversations about why money matters and what it is ultimately for.   In this return visit to the 323 Podcast, Jonathan talks through the psychology of money, the danger of purely reactive financial management, and how business owners can become intentional stewards of what God has placed in their hands. He shares a powerful two-question exercise he uses with every new client to reveal their true financial motivations, unpacks what 'enough' actually looks like when you define it on your own terms, and connects the dots between proactive tax planning and the freedom to be generous with your employees, your community, and beyond.   If you have ever felt like your finances were running you instead of the other way around, this conversation is worth your full attention.   Connect with Jonathan and the Truvize team at https://www.truvize.com   Listen to more episodes at https://323podcast.com   The 323 Podcast is Sponsored by C12 Borderplex.   Learn how C12 helps Christian CEOs build great businesses for a greater purpose at https://C12Borderplex.com   LinkedIn: https://www.linkedin.com/company/c12-borderplex Facebook: https://www.facebook.com/C12Borderplex

    26 min

  5. Apr 17

    Called to Connect: Joe Loya on Faith, Boldness, and Serving Others

    Joe Loya is back on the 323 Podcast. A Navy veteran, entrepreneur, and 11-year sobriety milestone holder, Joe is the founder of Breaking the Curse LLC in Las Cruces — and one of the most openly bold voices for his faith you will find in the Borderplex. In this conversation, Joe and Tiffany pick up where they left off, talking about what it means to steward a spiritual gift of connection, how to set healthy boundaries when everyone needs something from you, and why investing in your communication skills is an act of obedience. Joe also shares how Toastmasters helped him move from knowing he was called to be vocal to actually showing up that way in front of people. Connect with Joe at https://www.breakingthecursellc.com or find him on Facebook, Instagram, and LinkedIn at @joe.rudy.loya. Listen to more episodes at https://323podcast.com The 323 Podcast is Sponsored by C12 Borderplex. Learn how C12 helps Christian CEOs build great businesses for a greater purpose at https://C12Borderplex.com LinkedIn: https://www.linkedin.com/company/c12-borderplex Facebook: https://www.facebook.com/C12Borderplex

    26 min

  6. Apr 6

    Grounded in Faith, Brewed with Love by El Paso business owners Marcus Juarez & Madison Arrieta

    Marcus Juarez and Madison Arrieta are the engaged co-founders of Blessed Beans Coffee Co., a faith-driven mobile coffee trailer based in El Paso. They launched in the fall of 2025 with a simple mission — grounded in faith, brewed with love — and rooted their business in Psalm 34:8.  In this conversation, we talk about what it actually looks like to start a business with faith at the center from day one: the hard early days of failing inspections and broken water pumps, the discipline of making everything from scratch, how they handle running a business together while one of them works full-time, and the unexpected moments of ministry happening right there at the trailer window. If you've ever wondered what it looks like for a young entrepreneur to treat their business as an act of worship, this one's for you. Connect with Marcus and Madison at https://www.instagram.com/blessedbeanscoffeeco/ https://www.tiktok.com/@blessedbeanscoffee https://www.facebook.com/p/Blessed-Beans-Coffee-Co-61578077246748/ Listen to more episodes at https://323podcast.com The 323 Podcast is Sponsored by C12 Borderplex. Learn how C12 helps Christian CEOs build great businesses for a greater purpose at https://C12Borderplex.com LinkedIn: https://www.linkedin.com/company/c12-borderplex Facebook: https://www.facebook.com/C12Borderplex

    25 min

  7. Apr 6

    Unashamed and Uncompromising: Cynthia Horton on Faith, Leadership, and Living with Purpose

    Cynthia D. Horton is the founder of Shift to Grow, a leadership development firm based in El Paso, and a woman whose faith shows up in everything she does, from her work with nonprofits and corporations to fostering over 50 kids and helping bring a 10,000-piece international art collection to the Borderplex. In this conversation, Cynthia talks about what it actually looks like to work as unto the Lord, why she believes leadership is a privilege, and how God has connected her to people and opportunities she never could have planned. She also shares the story behind the El Paso International Museum of Art's Window to the World collection, and why a border city like ours is exactly the right home for it. Connect with Cynthia at shifttogrow.com or on LinkedIn, and learn more about the museum at internationalmuseumofart.org Listen to more episodes at 323podcast.com The 323 Podcast is Sponsored by: C12 Borderplex. Learn how C12 helps Christian CEOs build great businesses for a greater purpose at C12Borderplex.com LinkedIn: https://www.linkedin.com/company/c12-borderplex Facebook: https://www.facebook.com/C12Borderplex

    26 min

  8. Mar 30

    What It Takes to Build Something Real: Abraham Abner on Business and Faith

    Abraham Abner, co-founder of Artifex Leather, joins the 323 Podcast to share how a family business in precious metals led to building a growing exotic leather brand from the ground up. What started with watch straps on eBay has grown into a handcrafted business producing alligator, ostrich, and python belts right in El Paso. In this episode, Abraham talks about working alongside family, building trust online, and creating a brand that values people over products. He also shares his personal journey back to faith, what it means to lead with intention, and how integrating faith into business shapes the way he serves his team, customers, and community. This conversation explores entrepreneurship, identity, and honoring God through both craftsmanship and leadership. Connect with Artifex Leather: Website: ArtifexLeather.com Instagram: @artifexleather

    26 min
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About

The 323 Podcast explores how leaders live out Colossians 323 in real time—working with all their hearts as unto the Lord. Each episode features authentic conversations with Christian leaders who are navigating real-world challenges: building culture, stewarding success, leading teams, and seeking Kingdom impact beyond the bottom line.

Information

  • Creator
    Tiffany Etterling
  • Years Active
    2025 - 2026
  • Episodes
    25
  • Rating
    Clean
  • Copyright
    © Copyright 2025 All rights reserved.
  • Show Website
    The 323 Podcast