The Wells of Insight Podcast

Amy Beckingham-Wells
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  • MARKETING
  • UPDATED WEEKLY

The Wells of Insight Podcast is a solo-led podcast exploring marketing, content creation, productivity, and modern ways of working. Hosted by Marketing Manager Amy Beckingham-Wells, with over 10 years of experience in content creation and 6 years working across B2B and B2C marketing, each episode shares practical insights, honest reflections, and real-world lessons from inside the industry. From content strategy and creativity to productivity, career growth, and sustainable work habits, this podcast is designed to help marketers and creators work with more confidence.

Episodes

  1. 3D AGO

    How to find your voice in marketing

    In this episode of The Wells of Insight podcast, I talk about the decade-long journey of finding your authentic voice as a marketer and content creator. I dive deep into the essential questions you need to ask yourself, like what you want to be known for and how you want to be perceived, to ensure your voice reflects the real you rather than a manufactured character. We explore how your voice and visual image must go hand in hand to build a cohesive brand, the importance of using inspiration without losing your own personality, and why it is perfectly okay to "shapeshift" and evolve your story over time. I’d love to hear your thoughts. Come find me on Instagram @amybeckinghamwells and let's keep the conversation going.

    11 min

  2. FEB 12

    What nobody tells you about marketing

    In this episode of The Wells of Insight, I’m pulling back the curtain on what it’s really like to work in this industry, moving past the glossy "Instagram version" of marketing to talk about the reality of the trenches. Drawing from over a decade in content and 6 years in professional marketing, I share the honest truth about those days spent on tedious tasks, like the time I lost a whole day to formatting Christmas email signatures and why it’s so vital to trust your gut and learn when to push back. I’m also debunking the "big leagues" myth surrounding B2C, explaining why your skills are far more transferable than industry snobs would have you believe, and why I’m ditching the "Excel for everything" trap in favour of visual tools like Canva and Kanban boards.  I’d love to hear your thoughts. Come find me on Instagram @amybeckinghamwells and let's keep the conversation going.

    11 min

  3. FEB 5

    How to build a content system that works around your life

    In this episode of the Wells of Insight podcast, I explore how to transition from "random acts of content" to a sustainable content system that fits your lifestyle. Amidst personal updates on my Pilates qualification journey and life with my puppy, Olive, I explain why a structured ecosystem is the only way to maintain authenticity and brand memory in an AI-saturated market. I break down the essential tools for success, including Notion for project management, Canva and CapCut for creation, and Buffer for scheduling, while sharing the specific workflow I use to stay consistent across Instagram and TikTok. Tune in to learn how to stop "feeding the beast" and start building a library of evergreen assets that compound in value over time. If you enjoyed the show, please leave a review and connect with me on Instagram @amybeckinghamwells to continue the conversation.

    12 min

  4. JAN 29

    How to get a job in marketing (what actually works)

    In this episode of The Wells of Insight Podcast, I break down how to land a job in marketing.  I share practical advice based on real experience working across B2B and B2C marketing, including how to build relevant skills, gain experience, position yourself effectively, and approach applications with confidence. We talk CVs, transferable skills, content creation, personal branding, and what hiring managers actually look for. This episode is designed for anyone looking to break into marketing, pivot careers, or take the next step in their marketing journey. Whether you’re just starting out or feeling stuck, this is a clear, honest guide to navigating the marketing job market. Follow The Wells of Insight Podcast for conversations on marketing, content creation, productivity, and modern ways of working. For behind-the-scenes insight and episode updates, follow along on Instagram: @amybeckinghamwells. If you enjoyed this episode, please follow, rate, and share the podcast; it helps more marketers and creators discover the show.

    12 min

  5. JAN 22

    How I juggle motherhood, marketing & content creation

    In this episode of The Wells of Insight Podcast, I share an honest look at how I juggle motherhood alongside a career in marketing and content creation. I talk about the realities of balancing work and family life, managing time and energy, and navigating creativity while being a mum. I reflect on the challenges, the boundaries I’ve had to learn to set, and the ways motherhood has shaped how I work, create content, and show up professionally. This episode is for anyone trying to balance a demanding career with personal life, especially mums working in marketing, content creation, or creative roles.  Follow The Wells of Insight Podcast for conversations on marketing, content creation, productivity, and modern ways of working. For behind-the-scenes insight and episode updates, follow along on Instagram: @amybeckinghamwells. If you enjoyed this episode, please follow, rate, and share the podcast; it helps more marketers and creators discover the show.

    11 min

  6. JAN 15

    How to start creating content (without overthinking it)

    In this episode of The Wells of Insight Podcast, I share how to create content, how to get into content creation, and the lessons I’ve learned from creating content both personally and professionally. I talk through the basics you actually need to get started, from simple content setups and filming equipment to editing apps, planning your content, and finding a style that works for you. I also share how I got into content creation, how my niche has evolved, and why starting imperfectly is far more important than waiting for everything to feel “ready”. This episode is for anyone thinking about starting content creation, feeling overwhelmed by where to begin, or stuck chasing perfection.  Follow The Wells of Insight Podcast for conversations on marketing, content creation, productivity, and modern ways of working. For behind-the-scenes insight and episode updates, follow along on Instagram: @amybeckinghamwells. If you enjoyed this episode, please follow, rate, and share the podcast; it helps more marketers and creators discover the show.

    11 min

  7. JAN 8

    What 10 years of content creation taught me

    In this episode of The Wells of Insight Podcast, I reflect on 10 years of content creation, how my content has changed, what no longer fits, and what I’d do differently if I were starting today. I share honest lessons from creating content across different platforms, navigating trends, finding my voice, and learning what actually matters long-term. From early mistakes to clearer strategy, this episode is about growth, evolution, and creating content with intention.  If you’re a content creator, marketer, or social media professional feeling stuck, overwhelmed, or unsure what direction to take, this episode offers clarity, perspective, and reassurance that content creation is allowed to change as you do. Follow The Wells of Insight Podcast for conversations on marketing, content creation, productivity, and modern ways of working. For behind-the-scenes insight and episode updates, follow along on Instagram: @amybeckinghamwells. If you enjoyed this episode, please follow, rate, and share the podcast.

    10 min

  8. JAN 1

    This is your sign to start a career in marketing

    In this episode of The Wells of Insight Podcast, I explore why marketing might be calling you, and why this could be your sign to start. We talk about the curiosity that often draws people to marketing, the creative opportunities within the industry, and why marketing isn’t a single fixed path. From content creation and strategy to learning different industries and perspectives, this episode is for anyone who’s felt drawn to marketing but isn’t sure where to begin or whether it’s “right” for them. I also share honest reflections on what marketing actually looks like day to day, why you don’t need to have everything figured out to get started, and how curiosity, creativity, and a willingness to learn can take you further than a perfect plan ever will. If you’ve been feeling the nudge, this episode is for you. Follow The Wells of Insight Podcast for conversations on marketing, content creation, productivity, and modern ways of working. For behind-the-scenes insight and episode updates, follow along on Instagram: @amybeckinghamwells. If you enjoyed this episode, please follow, rate, and share the podcast; it helps more marketers and creators discover the show.

    11 min

  9. 12/25/2025

    Introducing The Wells of Insight Podcast & how I got into marketing

    The Wells of Insight Podcast is a marketing podcast exploring content creation, productivity, and modern ways of working. Hosted by Marketing Manager Amy Beckingham-Wells, the podcast shares practical marketing insights, honest reflections, and real-world lessons from over 10 years of content creation and 6 years working across B2B and B2C marketing. Episodes cover marketing strategy, content creation, social media, productivity tools, career growth, and sustainable work habits.  In this episode, Amy introduces The Wells of Insight Podcast, explains why it exists, and shares her journey into marketing. She reflects on how content creation has shaped her career, the lessons she has learned along the way, and what listeners can expect from future episodes focused on marketing, creativity, productivity, and modern work. Follow The Wells of Insight Podcast for marketing and content creation insights. For behind-the-scenes content and episode updates, follow on Instagram: @amybeckinghamwells. If you enjoyed this episode, please follow, rate, and share the podcast.

    13 min
  • 9 Episodes

About

The Wells of Insight Podcast is a solo-led podcast exploring marketing, content creation, productivity, and modern ways of working. Hosted by Marketing Manager Amy Beckingham-Wells, with over 10 years of experience in content creation and 6 years working across B2B and B2C marketing, each episode shares practical insights, honest reflections, and real-world lessons from inside the industry. From content strategy and creativity to productivity, career growth, and sustainable work habits, this podcast is designed to help marketers and creators work with more confidence.

Information

  • Creator
    Amy Beckingham-Wells
  • Years Active
    2025 - 2026
  • Episodes
    9
  • Rating
    Clean
  • Copyright
    © Copyright 2025 All rights reserved.
  • Show Website
    The Wells of Insight Podcast