The Efficiency Advantage

Juli Shulem

In this podcast of The Efficiency Advantage, Coach Juli Shulem shares the heart behind her 40+ years of helping people get more done with less stress and more joy. Juli explains why productivity isn’t about doing more—it’s about doing what matters with clarity and purpose. She also reveals why she started this podcast, what you can expect each week, and how simple tools, mindset shifts, and practical strategies can transform overwhelm into confidence and control. If you want a calmer, more intentional, and more productive life, this episode sets the foundation for your journey. 

  1. 5d ago

    What happens if you hire the wrong support?

    Send us Fan Mail Do you need a coach, consultant, trainer, or mentor—and how can you tell which one will actually help? In this episode of The Efficiency Advantage, Coach Juli Shulem explains the differences between four common types of professional support and why choosing the right one matters. Hiring a skilled professional won’t necessarily solve your problem if their service doesn’t match what you actually need. You might hire someone to teach you a skill when you already possess the knowledge but struggle to apply it. You might hire a coach to explore a technical problem that requires a specialized consultant. Juli breaks down the primary purpose of each role: • A trainer teaches you specific knowledge or skills • A consultant diagnoses problems and recommends expert solutions • A mentor shares experience and perspective from a path they have already traveled • A coach helps you clarify your goals, uncover obstacles, develop strategies, and turn insight into action In this episode, you’ll discover: • Why professional support is not one-size-fits-all • When training is the best solution for a knowledge or skill gap • How consultants help solve specific organizational or technical problems • What mentors can offer through experience and perspective • How coaching helps transform existing knowledge into meaningful action • Why complex challenges may require more than one type of support • What to consider before hiring any professional • Why coaching and therapy have different purposes and responsibilities • How clearly defining your desired outcome helps you choose wisely Before hiring someone, define the problem as specifically as possible. Then ask yourself what is missing: knowledge, specialized expertise, relevant experience, or help applying what you already know. Also consider the professional’s qualifications, approach, experience with similar challenges, and what the engagement includes. A productive working relationship should provide clarity around its purpose, process, expected outcome, and each person’s responsibilities. Seeking support is not a sign that you are incapable. Sometimes, the most efficient decision you can make is to stop trying to solve the same problem alone and find the right person to help you move forward. This week, identify one challenge that continues to frustrate you. Clearly define what you want to change, determine what kind of support is missing, and consider whether a trainer, consultant, mentor, coach, or combination could help. Learn more about Coach Juli Shulem and The Efficiency Advantage at: https://theefficiencyadvantage.com/ If this episode helped you understand what kind of professional support you need, subscribe to the podcast and share it with someone who may be trying to solve the right problem with the wrong kind of help.

  2. Sep 8

    Life Lessons from the Tango Floor

    Send us Fan Mail What can Argentine tango teach us about productivity, leadership, communication, and balance? In this episode of The Efficiency Advantage, Coach Juli Shulem steps onto the tango floor to explore the surprising life lessons hidden within this complex and captivating dance. Unlike many partner dances, Argentine tango has no predetermined sequence of steps. It is created in real time through preparation, trust, attention, communication, and the willingness to adjust. Juli explains how these same principles can help us navigate our work, relationships, responsibilities, and changing priorities with greater intention. In this episode, you’ll discover: • Why structure prepares you for unpredictability rather than eliminating it • How understanding the rules of an environment helps you operate successfully • Why knowing when to lead—and when to follow—is an essential skill • How moving too quickly can disrupt progress • Why pauses, reflection, and recovery are productive • How focused attention strengthens communication and connection • Why actions and body language can communicate more than words • How healthy collaboration requires personal responsibility • Why mistakes don’t always require starting over • How systems allow you to respond without analyzing every step • Why balance is something you continuously recalibrate—not a destination you reach One of tango’s most important lessons is that not moving is not the same as not progressing. Sometimes the pause is an essential part of what comes next. The same is true of balance. Life will continually shift its weight between work, family, health, relationships, creativity, recovery, and other responsibilities. Balance doesn’t require giving everything equal attention. It means recognizing where your attention is needed now and adjusting when circumstances change. This week, consider where you may be anticipating instead of listening, rushing instead of pausing, or trying to control a situation that requires greater trust. Find your balance, reconnect, and take the next step. When life changes the music, you don’t need to know every step that’s coming. You simply need to listen, adjust, and keep dancing. Learn more about Coach Juli Shulem and The Efficiency Advantage at: https://theefficiencyadvantage.com/ If you enjoyed this episode, subscribe to the podcast and share it with someone who could use a new perspective on productivity, communication, or balance.

  3. Sep 1

    The Psychology of Perfectionism & Procrastination with guest Christina DiBernardo

    Send us Fan Mail The Psychology of Perfectionism & Procrastination with Christina DiBernardo Why can you know exactly what needs to be done—and still feel unable to begin? In this episode of The Efficiency Advantage, Coach Juli Shulem welcomes Christina DiBernardo, licensed mental health counselor, board-certified biofeedback specialist, and founder of Expressive Connections Mental Health Counseling. Together, they explore the psychology behind procrastination and perfectionism. Christina explains why struggling to get started isn't always a time-management or discipline problem. For many people, anxiety, executive-function challenges, fear of failure, and nervous-system responses can make even familiar tasks feel overwhelming. You'll learn why perfectionism can shift the question from "Is this good enough?" to "Am I good enough?"—and how building self-trust through small, consistent actions can help you move forward with greater confidence. In this episode, you'll discover: Why procrastination isn't necessarily caused by laziness or poor disciplineHow anxiety and executive dysfunction can make it harder to startWhy perfectionism can keep you stuck before you even beginHow overwhelm affects both your mind and your bodyWhy nervous-system regulation plays a role in productivityHow recognizing your early stress signals can help prevent burnoutWhy keeping small promises to yourself builds self-trustHow one small action can create momentum and motivationWhy changing your physical state can interrupt anxious thought patternsHow talking through your ideas can help when writing or thinking feels difficultChristina and Juli also share practical strategies for overcoming the resistance to starting. Sometimes progress looks like opening the document and writing only the title, setting a five-minute timer, standing up to move your body, or simply taking one small step instead of waiting for the perfect moment. The most important reminder from this conversation is that progress doesn't have to start with a dramatic breakthrough. It often begins with one small commitment that you know you can keep. About Christina DiBernardo Christina DiBernardo, LMHC, MSEd, BCB, ACS, is the founder and executive director of Expressive Connections Mental Health Counseling. She specializes in anxiety, trauma, ADHD, burnout, executive functioning, and nervous-system regulation, helping individuals build healthier, more sustainable ways of working and living. MDPI+1 Connect with Christina Website: https://expressiveconnectionsmhc.com/ LinkedIn: https://www.linkedin.com/in/christina-dibernardo Learn more about Coach Juli Shulem and The Efficiency Advantage https://theefficiencyadvantage.com/  If this conversation helped you understand procrastination or perfectionism in a new way, subscribe to The Efficiency Advantage and share this episode with someone who may need the reminder that getting unstuck can begin with one small step.

  4. Aug 25

    Don't Start Your Day By Deciding Your Day!

    Send us Fan Mail Do you begin your workday by staring at your inbox or task list and wondering what to do first? In this episode of The Efficiency Advantage, Coach Juli Shulem shares a simple productivity strategy that takes only five to ten minutes: decide what you’ll work on before the next day begins. When you start your morning without a plan, your brain naturally gravitates toward easy or emotionally comfortable tasks—not necessarily the work that matters most. By planning the evening before, you can reduce decision fatigue, protect your most productive hours, and begin your day with clarity and momentum. In this episode, you’ll discover: • Why deciding your day in the morning can lead to procrastination • How decision fatigue drains your mental energy • Why easy tasks often replace your true priorities • How planning the night before can reduce overwhelm • Why writing down unfinished tasks may help you rest better • How to create a realistic plan in five to ten minutes • Why choosing your first task is essential • How intentional planning helps turn busyness into meaningful progress This week’s challenge is simple: before you finish work today, take five to ten minutes to review tomorrow’s calendar, identify your priorities, account for any preparation time, and choose the first task you’ll begin. Tomorrow morning, don’t ask, “What should I work on?” Simply look at the plan you already created and get started. A productive morning begins the night before. Learn more about Coach Juli Shulem and The Efficiency Advantage at: https://theefficiencyadvantage.com/ If this episode encouraged you or helped you rethink how you begin your day, subscribe to the podcast, leave a review, and share it with someone who wants to start their mornings with greater clarity and purpose.

  5. Aug 18

    Balance Isn’t Found—It’s Designed

    Send us Fan Mail What does a balanced life actually look like—and who gets to decide? In this episode of The Efficiency Advantage, Coach Juli Shulem challenges the idea that work-life balance requires giving every part of your life an equal amount of time. Instead, she explains why balance is personal, intentional, and constantly changing with the seasons of your life. Whether you’re building a business, raising a family, changing careers, caring for someone, or pursuing a personal goal, your priorities will shift. The important question isn’t whether your life looks balanced to others—it’s whether your time reflects what matters most to you. In this episode, you’ll discover: • Why balance isn’t a universal formula • How different seasons of life require different priorities • Why equal time doesn’t necessarily create balance • How comparison can distort your idea of a successful life • Why your calendar reveals your real priorities • How scheduling important relationships and activities protects them • Why productivity is about alignment—not simply doing more • The questions that can help you define balance for yourself This week’s challenge is to review your calendar and ask: Does it reflect the life you’re trying to build, or only the obligations you’re trying to survive? Your calendar tells a story. Make sure it’s telling your story—not someone else’s. Learn more about Coach Juli Shulem and The Efficiency Advantage at: https://theefficiencyadvantage.com/ If this episode encouraged you or changed how you think about balance, subscribe to the podcast, leave a review, and share it with someone who may need this reminder.

  6. Aug 11

    Gamification and Productivity: A Different Kind of Winning

    Send us Fan Mail Why do the smallest tasks—changing a light bulb, returning a package, or ordering a replacement filter—sometimes feel the hardest to complete? In this episode of The Efficiency Advantage, Coach Juli Shulem explores why unfinished “piddly tasks” create mental clutter and how gamification can make them easier—and even more enjoyable—to tackle. You’ll learn how the Zeigarnik effect keeps unfinished tasks on your mind, why action often creates motivation, and how small wins build momentum. Juli also shares practical strategies for reducing decision fatigue and working with your brain instead of fighting against it. In this episode, you’ll discover: • Why unfinished tasks consume mental bandwidth • How scheduling a dedicated task block reduces decision fatigue • Why momentum can be more dependable than motivation • How timers, music, points, and rewards make tasks more engaging • Why batching similar activities improves efficiency • How deciding your task order in advance helps prevent distractions • Why celebrating small wins encourages continued progress Your challenge this week is to schedule one block for all those little tasks that have been lingering on your list. Put them in order, set a timer, play some music, and see how many open loops you can finally close. Productivity isn’t always about completing one enormous project. Sometimes, it’s about finishing the little things that have quietly been taking up space in your home—and in your mind. Learn more about Coach Juli Shulem and The Efficiency Advantage at: https://theefficiencyadvantage.com/ If you enjoyed this episode, subscribe to the podcast and share it with someone whose “I’ll get to that someday” list keeps growing.

  7. Aug 4

    From Reaction to Creation: The M.A.G.I.C. of Elevated Leadership with Machen MacDonald

    Send us Fan Mail Have you ever known what you needed to do but still found yourself unable to move forward? Or struggled to clearly identify what you truly wanted? In this episode of The Efficiency Advantage, Coach Juli Shulem sits down with award-winning strategic business coach, bestselling author, and ProBrilliance Leadership Institute founder Machen MacDonald. Machen explains how powerful coaching begins with deep listening—not only hearing what is said, but recognizing the beliefs, fears, and assumptions underneath the words. Together, Juli and Machen explore how leaders can move beyond limiting beliefs, create stronger accountability, and make decisions with greater clarity. Machen also introduces ideas from his book, The M.A.G.I.C. Essentials of Elevated Leadership, a practical guide designed to help CEOs, business owners, and emerging leaders navigate decision-making, accountability, growth, isolation, and leadership challenges. In this episode, you’ll learn: • Why people often know what they don’t want but struggle to explain what they do want • How vulnerability can be an act of courage rather than weakness • Why clear values make difficult decisions easier • How leaders can hold themselves and their teams accountable • Why leadership can feel isolating, even when you’re surrounded by people • How fear, insecurity, and doubt affect productivity and decision-making • Why remembering that you are already “enough” can unlock greater resourcefulness • How to shift from reacting to circumstances to intentionally creating your next step One of the episode’s most powerful reminders is that reacting and creating are closely connected. The moment you recognize that you’re reacting from fear or doubt, you regain the ability to pause, choose, and create from a more grounded place. About Machen MacDonald: Machen MacDonald is an award-winning strategic business coach, bestselling author, speaker, and founder of the ProBrilliance Leadership Institute. For more than two decades, he has helped business owners, executives, and leaders improve their decision-making, strengthen their organizations, and create meaningful success in both business and life. Connect with Machen: Website: https://probrilliance.com/ LinkedIn: https://www.linkedin.com/in/machenmacdonald Books: https://www.amazon.com/stores/author/B002O6NVE0 Learn more about The Efficiency Advantage: https://theefficiencyadvantage.com/ If you enjoyed this conversation, subscribe to The Efficiency Advantage and share this episode with someone who wants to lead with greater clarity, confidence, and purpose.

  8. Jul 28

    The Balance We Rarely Talk About

    Send us Fan Mail Is the key to productivity really doing more—or is it learning when to recover? In this episode of The Efficiency Advantage Podcast, Coach Juli Shulem challenges the traditional idea of work-life balance and explains why sustainable productivity isn't about squeezing more into your day—it's about protecting your energy. Drawing on decades of experience as an industrial-organizational psychologist and productivity expert, Juli reveals why burnout isn't caused by working hard, but by never giving yourself the opportunity to recover. Discover why elite performers prioritize recovery as part of their success, how chronic busyness affects your focus, creativity, decision-making, and emotional well-being, and why intentional rest is essential for long-term performance. Juli shares practical strategies for scheduling renewal, setting healthy boundaries, protecting your time, and creating routines that help you recharge without guilt. You'll also learn why your calendar reflects your true priorities, how small habits like creative time, staycations, and unplugging from technology can dramatically improve your productivity, and why recovery isn't something you earn after burnout—it's something you intentionally protect before burnout happens. Whether you're a business owner, executive, entrepreneur, student, caregiver, or busy professional, this episode offers practical tools to help you reduce stress, improve focus, avoid burnout, and create a healthier, more sustainable approach to work and life.

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About

In this podcast of The Efficiency Advantage, Coach Juli Shulem shares the heart behind her 40+ years of helping people get more done with less stress and more joy. Juli explains why productivity isn’t about doing more—it’s about doing what matters with clarity and purpose. She also reveals why she started this podcast, what you can expect each week, and how simple tools, mindset shifts, and practical strategies can transform overwhelm into confidence and control. If you want a calmer, more intentional, and more productive life, this episode sets the foundation for your journey.