More Than Streams w/ Finch Bergling

Finch Bergling

No BS music marketing for independent artists who want real results. Short episodes with actionable insights you can implement immediately. for independent musicians tired of empty numbers who want strategies that actually move the needle 🧩

Episodes

  1. 1D AGO

    The AI Takeover of Music w/ Daily Dosa Music

    I haven't made music in two years - and honestly, I'm terrified to start again. In today's episode, I'm sitting down with Ashwin from Daily Dosa Music to talk about why we both feel like we're losing the battle against AI. We talked about the fear of coming back to music production and feeling like a dinosaur, why 25% of our playlist submissions are now AI-generated, what happens when kids grow up listening only to algorithm-curated AI music, and whether we'll even recognize the music industry in five years. Resources and links: 🧩 Free 100-page marketing guide 🧩 Become a Successful Playlist Curator Course 🧩 Your First Hit Song Program Connect with Ashwin: 🧩 Daily Dosa Music on Instagram Connect with Finch: 🧩 Finch on Instagram 🧩 Subscribe to my Weekly Newsletter 🧩 Also on YouTube

    26 min

  2. JAN 28

    Learn Advanced Music Marketing Strategies w/ Daily Dosa Music

    In today's episode, I'm sitting down with Ashwin from Daily Dosa Music. We talked about advanced strategies for growing your career with Spotify playlists, how to monetize through playlist curation, and the importance of effective ad campaigns that don't look like traditional ads. We discuss building connections with fans through email marketing, creating passive income through digital downloads and sample packs, and why musicians need to start thinking of their careers as businesses with multiple revenue streams beyond streaming. Resources and links: 🧩 Your First Hit Song Program 🧩 Become a Successful Playlist Curator Course 🧩 Free 100-page marketing guide Connect with Ashwin: 🧩 Daily Dosa Music on Instagram Connect with Finch: 🧩 Finch on Instagram 🧩 Subscribe to my Weekly Newsletter 🧩 Also on YouTube

    31 min

  3. JAN 20

    How To Release Your Music With Zero Fans

    In today's episode, I'm walking you through exactly how to release music when you have zero fans, zero budget, and zero idea where to start. We're covering the mistakes I made when I was 19 (and lost years of my life to), the release strategy that actually works, and why momentum matters more than going viral. If you're about to release your first song or you've been stuck at 100 monthly listeners for months, this one's for you. Resources and links: 🧩 Your First Hit Song Program 🧩 Become a Successful Playlist Curator Course 🧩 Free guide: 5 ways to get on spotify playlists today 🧩 Free 100-page marketing guide Connect with Finch: 🧩 Finch on Instagram 🧩 Subscribe to my Weekly Newsletter 🧩 Also on YouTube Also mentioned: SubmitHub Playlist Push Distrokid

    28 min

  4. JAN 13

    The Role of Playlists in Music Marketing w/ Magic Nothing

    In today's episode, I'm excited to have Zach from Magic Nothing. We talked about his journey into music marketing, the rapid growth of his platform, and the importance of understanding goals in music marketing. We discuss the effectiveness of meta ads, the role of playlists, and the impact of AI on the music industry. Resources and links: 🧩 Free 100-page marketing guide 🧩 Join Magic Nothing - Pitch to legit playlists 🧩 500 Content & Hook Ideas For Musicians 🧩 Become a Successful Playlist Curator Course 🧩 Your First Hit Song Program Connect with Magic Nothing: 🧩 Magic Nothing on Instagram 🧩 Join Magic Nothing - Pitch to legit playlists Connect with Finch: 🧩 Finch on Instagram 🧩 Subscribe to my Weekly Newsletter 🧩 Also on YouTube I hope you enjoyed this episode 🙌 Please follow More Than Streams so you never miss an episode! Thanks for listening 🙏

    38 min

  5. JAN 6

    How to Get 10,000 Real Fans in 2026

    Streams won't save your career in 2026 - but real fans will. In this episode, I'm breaking down three strategies to turn casual listeners into a loyal fanbase of 10,000+ people who actually care about your music. We're talking playlist ecosystems, pre-release viral content with strategic ads, and the Seasons Strategy that converts viewers into streams. If you're tired of chasing numbers, this one's for you. Links mentioned: 🧩 Free 100-page music marketing guide - DM me "100" on Instagram @finchbergling 🧩 Join Become a Successful Playlist Curator 🧩 Join 'Your First Hit Song' 🧩 Listen to Grayson Repp's remix Days Like This

    12 min
  • 5 Episodes

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No BS music marketing for independent artists who want real results. Short episodes with actionable insights you can implement immediately. for independent musicians tired of empty numbers who want strategies that actually move the needle 🧩

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