Reinventors: Consulting Conversations Over Coffee

Mel Loy & Fady Ramzy
  • 0.0 (0)
  • ENTREPRENEURSHIP

Re-inventors: Consulting conversations over coffee is a 10-episode podcast series hosted by two experienced consultants from two ends of the globe, but for everyone, everywhere! Cairo-based Fady Ramzy and Brisbane-based Mel Loy come together each week to deliver short, sharp episodes for those who are new to or considering making the leap into freelancing and consulting. Expect casual, fun, but informative conversations over coffee between Fady and Mel and their guests as we explore all the elements of freelancing - from getting your first client, to writing proposals, managing your business, and all the adventures along the way. More of a visual person? Watch the episodes on https://www.youtube.com/@ReinventorsConversations

Episodes

  1. Episode 5: How Consultants can use AI, with Greg Taylor

    5D AGO

    Episode 5: How Consultants can use AI, with Greg Taylor

    How could you use AI to make life as a consultant or freelancer easier? In this episode, hosts Melanie Loy and Fady Ramzy welcome Greg Taylor, a change management expert from Salesforce. Greg shares his unique career journey from a Hercules pilot to a leader in AI-driven workforce transformation.  The discussion delves into the evolving role of AI in consulting, emphasizing the importance of building confidence and ethical awareness in AI usage. Greg highlights the potential of agentic AI to automate tasks and enhance productivity, while cautioning against over-reliance on AI outputs without human validation.  The conversation concludes with practical tips for consultants starting their AI journey, underscoring the value of curiosity, learning from others, and maintaining a learner's mindset. Connect with Greg on LinkedIn here. Chapters 00:00:00 Introduction and Guest Welcome00:00:00 Greg Taylor's Career Journey00:00:00 AI in Consulting: Confidence and Ethics00:00:00 Agentic AI and Productivity00:00:00 Practical Tips for AI AdoptionConnect with us on LinkedIn! Fady Ramzy Mel Loy Want more? Each week we send out a nifty two-page summary of an episode of Reinventors, including key takeaways and an action list. Find out more and get yours here.

    30 min
  2. Episode 4: How to book your first client

    FEB 3

    Episode 4: How to book your first client

    So you're ready to start consulting ... do you know who your first client will be? In this episode, Fady Ramzy and Mel Loy discuss the journey of starting a freelancing career, focusing on how to secure the first client. They share personal experiences, strategies for building a strong online presence, and the importance of networking and relationships.  The conversation emphasizes the value of educating potential clients through content rather than overt selling, overcoming imposter syndrome, and the significance of social proof in establishing credibility.  The hosts also explore the concept of identifying a niche and the three types of client conversions: immediate, delayed, and referral. They conclude with actionable takeaways for aspiring freelancers. Chapters 00:00 Introduction to Freelancing and Personal Branding 02:51 Getting Your First Client: Strategies and Experiences 05:52 Building Trust and Visibility on LinkedIn 08:57 The Importance of Educating Over Selling 12:04 Overcoming Imposter Syndrome and Sharing Knowledge 14:51 Narrowing Your Niche for Success 17:59 Outbound Strategies for Client Acquisition 20:16 Understanding Conversion Types 22:44 Building Your Digital Presence 24:53 Leveraging Your Contact List 26:25 The Importance of Referrals 29:43 Creating a Consistent Client Process 32:47 The Power of Storytelling and Social Proof 35:51 Key Takeaways for Success Connect with us on LinkedIn! Fady Ramzy Mel Loy Want more? Each week we send out a nifty two-page summary of an episode of Reinventors, including key takeaways and an action list. Find out more and get yours here.

    38 min
  3. Episode 3: How to build your audience, with Monique Zytnik

    JAN 27

    Episode 3: How to build your audience, with Monique Zytnik

    How will people know they can work with you if you don't have an audience? In this episode of Reinventors, Mel Loy and Fady Ramzy chat with Monique Zytnik, a communication strategist based in Berlin.  Monique shares her journey from working in Australia to freelancing in Europe, discussing the challenges and rewards of freelancing, the importance of building a personal brand, and the nuances of public speaking.  The conversation delves into audience engagement, the significance of knowing one's worth, and the strategies for maintaining consistency in content creation. Monique emphasizes the need for genuine connections and the value of planning in advance to achieve success in freelancing and consulting. Connect with Monique on LinkedIn here. Chapters 00:00 Introduction and Setting the Scene 01:56 Monique's Journey to Berlin and Career Path 06:01 The Freelancing Experience: Challenges and Insights 09:47 Building a Personal Brand and Audience 13:45 Navigating Social Media and Content Creation 19:43 Public Speaking: Getting Started and Earning Opportunities 21:47 The Journey of Public Speaking 24:20 The Importance of Preparation and Expertise 25:36 Building a Consistent Content Strategy 28:44 Understanding Your Worth 34:13 The Impact of Pricing on the Industry 40:11 Lessons Learned in Freelancing Connect with us on LinkedIn! Fady Ramzy Mel Loy Want more? Each week we send out a nifty two-page summary of an episode of Reinventors, including key takeaways and an action list. Find out more and get yours here.

    49 min

  4. JAN 20

    Episode 2: How to build your personal brand, with Petra Zink

    What is your personal brand, and why do you need to prioritise it as a consultant? In this episode of Reinventors, Mel Loy and Fady Ramzy engage in a thought-provoking conversation with Petra Zink, an expert in personal branding and consulting. Petra shares her journey from corporate marketing to helping executives and entrepreneurs systemize their knowledge into monetizable intellectual property. She emphasizes the importance of personal branding, not as a means of self-promotion, but as a way to communicate value and attract opportunities. Petra discusses the misconceptions surrounding personal branding, particularly the idea that it equates to bragging or being an influencer, and instead frames it as a strategic approach to showcasing one's expertise and the outcomes they can deliver for clients. The discussion delves into practical steps for building a personal brand, including defining what one wants to be known for, creating a signature framework, and developing memorable language that resonates with potential clients. Petra also highlights the significance of consistency in branding and the need for consultants to adapt to the evolving landscape of work, especially in light of AI and changing client expectations. The episode wraps up with Petra sharing her insights on the importance of authenticity, the role of content creation in establishing authority, and the necessity of building trust over time in the consulting space. Connect with Petra Follow Petra on LinkedIn here. Check out Petra's business, Impaccct, here. Chapters 00:00 Introduction to Personal Branding 01:52 Defining Personal Brand and Its Importance 04:31 Overcoming Discomfort with Personal Branding 06:41 Steps to Build a Personal Brand 08:29 Developing Signature Frameworks 10:41 Creating Brand Assets and Consistency 15:22 Balancing AI and Authenticity in Branding 18:22 The Concept of Authenticity in Branding 19:52 The Shift from Company Branding to Personal Branding 25:37 Converting Content into Clients 28:35 Final Thoughts and Rapid Fire Questions Connect with us on LinkedIn! Fady Ramzy Mel Loy Want more? Each week we send out a nifty two-page summary of an episode of Reinventors, including key takeaways and an action list. Find out more and get yours here.

    40 min
  5. Episode 1: How to Get Started - the Pros and Cons of Consulting

    JAN 13

    Episode 1: How to Get Started - the Pros and Cons of Consulting

    Ever considered freelancing or consulting? Curious about what it involves?  In this episode, Melanie Loy and Fadi Ramzy discuss the journey of freelancing and consulting, exploring both the pros and cons. They share personal experiences, insights on self-discovery, and the challenges of imposter syndrome. The conversation emphasizes the importance of networking, the realities of running a business, and the need for flexibility and hard work in the freelancing world. Chapters 00:00 Introduction to Freelancing and Consulting 04:30 Pros of Freelancing 17:47 Cons of Freelancing 33:36 Key Takeaways and Conclusion Connect with us on LinkedIn! Fady Ramzy Mel Loy Want more? Each week we send out a nifty two-page summary of an episode of Reinventors, including key takeaways and an action list. Find out more and get yours here.

    35 min
  • 5 Episodes

About

Re-inventors: Consulting conversations over coffee is a 10-episode podcast series hosted by two experienced consultants from two ends of the globe, but for everyone, everywhere! Cairo-based Fady Ramzy and Brisbane-based Mel Loy come together each week to deliver short, sharp episodes for those who are new to or considering making the leap into freelancing and consulting. Expect casual, fun, but informative conversations over coffee between Fady and Mel and their guests as we explore all the elements of freelancing - from getting your first client, to writing proposals, managing your business, and all the adventures along the way. More of a visual person? Watch the episodes on https://www.youtube.com/@ReinventorsConversations

Information