Business In Progress with John Cornwill

John Cornwill
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  • Entrepreneurship

Business In Progress is a podcast about building companies while you’re still figuring things out. Hosted by John Cornwill, founder and operator, the show documents real decisions, hard lessons, and honest reflections from inside the journey of entrepreneurship. No fake success stories. No overnight wins. Just the work in progress. Episodes range from: Builder logs — raw updates on what’s being built, what’s breaking, and what’s changingSolo deep dives — clear thinking on leadership, mental health, fundraising, focus, and growthConversations — long-form discussions with founders, operators, and thinkers shaping real businesses This podcast is for people who are: Building something of their ownNavigating uncertainty and pressureMore interested in judgment than hypeWilling to learn in public If you believe progress is messy, nonlinear, and worth documenting — you’re in the right place.

Episodes

  1. Jan 14

    I Went Viral Teaching Ads. Then I Stopped. Here's why...

    John Cornwill discusses the misconception about ads, the role of ads in business, the shift in focus to business fundamentals, the importance of content in business, the impact of AI on ad creation, and the new focus on fundamentals, content, and ads. Takeaways include the understanding that ads are amplifiers, not saviors, the significance of content in building trust and sustainability, and the impact of AI on the ad game. 00:00 The Misconception of Facebook Ads 00:45 Ads are just amplifiers. 02:07 Organic content is still king. 03:36 AI changed ads! 04:57 Moving forward...

    7 min
  • 1 Episode

About

Business In Progress is a podcast about building companies while you’re still figuring things out. Hosted by John Cornwill, founder and operator, the show documents real decisions, hard lessons, and honest reflections from inside the journey of entrepreneurship. No fake success stories. No overnight wins. Just the work in progress. Episodes range from: Builder logs — raw updates on what’s being built, what’s breaking, and what’s changingSolo deep dives — clear thinking on leadership, mental health, fundraising, focus, and growthConversations — long-form discussions with founders, operators, and thinkers shaping real businesses This podcast is for people who are: Building something of their ownNavigating uncertainty and pressureMore interested in judgment than hypeWilling to learn in public If you believe progress is messy, nonlinear, and worth documenting — you’re in the right place.

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