UNRIGGED with Kirk Coburn

Kirk Coburn

The corporate game is rigged against executives over 40. Unrigged is how you get out. I'm Kirk Coburn. I created the Fractional CMO category 15+ years ago and built a firm that's placed 2,000+ executives. Now I teach the system — so you can own the playbook, keep 100%, and stop asking permission from HR departments that already decided you don't fit. This show is for corporate refugees ready to stop playing a losing game: • The data on why traditional job searching is broken • The fractional executive bypass (how to talk to founders, not HR) • Process, not motivation — the stuff that actually works • Real numbers, real stories, no corporate theater New episodes weekly. 🚀 Join The Crew: https://theretern.com/crew 📧 Newsletter: https://theretern.com/newsletter 🌐 Website: https://theretern.com #fractionalexecutive #careerover50 #executivetransition #corporaterefugee

Episodes

  1. FEB 18

    Stuart Du Casse: "They Mistake Activity for Confidence" — 30 Years of Automation Theater

    Stuart Du Casse has spent 30 years inside enterprise systems. Finance. Public sector. Regulated industries. He's the guy leadership calls when dashboards say green but their gut says something's about to blow up.  After watching the same patterns repeat for three decades — middle management containing bad news, millions wasted on testing theater, organizations throwing bodies at problems instead of fixing root causes — Stuart built AutoSpec QA and started selling his expertise directly to the C-suite.  His engagement model? The 3x3. Three critical user journeys. Three tiers of analysis. Time-boxed. Outcome-based.  In this conversation, Stuart and Kirk dig into:  - "Automation Theater" — when testing activity gets confused with actual risk reduction  - Why middle management's incentive is containment, not transparency  - How to tell a CEO their systems are at risk without getting shown the door  - The feast-and-famine pipeline problem every independent professional faces  - Why pricing by outcome beats pricing by the hour  - The truth about competing with 20-year-olds when you're 59  If you think your expertise is "too niche" to go independent, this episode will change your mind.  Your niche doesn't have to be obvious. It has to be specific.  Connect with Stuart: LinkedIn: Stuart Du Casse  Website: autospecqa.com  Join The Crew — experienced professionals building independent practices. Not motivation. System. https://theretern.com/ Full show notes: https://theretern.com/unrigged  HR filters you out. Founders don't. That's the whole game.

    39 min

About

The corporate game is rigged against executives over 40. Unrigged is how you get out. I'm Kirk Coburn. I created the Fractional CMO category 15+ years ago and built a firm that's placed 2,000+ executives. Now I teach the system — so you can own the playbook, keep 100%, and stop asking permission from HR departments that already decided you don't fit. This show is for corporate refugees ready to stop playing a losing game: • The data on why traditional job searching is broken • The fractional executive bypass (how to talk to founders, not HR) • Process, not motivation — the stuff that actually works • Real numbers, real stories, no corporate theater New episodes weekly. 🚀 Join The Crew: https://theretern.com/crew 📧 Newsletter: https://theretern.com/newsletter 🌐 Website: https://theretern.com #fractionalexecutive #careerover50 #executivetransition #corporaterefugee

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