Agents of Change: Human in the Loop

Alo

Conversations with people acting as agents of change, and those tracking its ripple effects in real time. Across media, technology, and AI, we unpack what’s real, what’s overhyped, and where human judgment still matters most.

  1. 6d ago

    Arthur Larrey at Advertising Week NY 2026 - Advertising Economic Forum

    Arthur Larrey, co-founder and CEO of Audion, joins Agents of Change at the Advertising Economic Forum during Advertising Week NY 2026, about six weeks after moving to New York to lead Audion's US launch. Audion is an AI audio advertising platform built to make audio accountable and tie it to real outcomes. Arthur shares what surprised him about how Americans buy audio, why one of the oldest mediums still needs AI agents, and what a skeptical CMO should ask for before calling audio a performance channel. He also makes the case that as AI spreads, people are spending more time with human content, not less, and explains where his team keeps a human in the loop. In this episode: Why US audio spend dwarfs Europe's, and why so much of it is still manualIs a video podcast still a podcast? Why the audio and video silos have to goMaking audio accountable to the CMOAI does 99% of the job, the critical 1% stays humanWhere he'd put a blank check: podcasts, CTV and the conversations around themThe two worlds he wants connected: open web audio and the walled gardensQuick hits: the acronym he'd retire, why he tries to be rude to his chatbot, and his dream job in cookingGuest: Arthur Larrey, Co-Founder and CEO, AudionAudion: https://audion.ai The Advertising Economic Forum interview series is sponsored by MadConnect. Subscribe to Agents of Change: Human in the Loop for more honest conversations on what's real in media, technology, and AI. #AgentsOfChange #HumanInTheLoop #AI #AdTech #AdvertisingWeek

  2. Nov 2

    Max Kalehoff at Advertising Week NY 2026 - Advertising Economic Forum

    Max Kalehoff, CEO of Adverteyes, joins Agents of Change at the Advertising Economic Forum during Advertising Week NY 2026, almost a year after spinning the company out of Realeyes. Adverteyes connects creative with sales outcomes. It has watched nearly 20 million people in 90 countries respond to ads and turned that human data into a model that predicts which creative will drive sales. Max explains why generative AI gets expensive fast once the novelty wears off, why first party human data is the moat, and why creative, not media or targeting, is where he'd put his money. He also names the vanity metrics he'd kill tomorrow and the silo he wants gone: creative and media. In this episode: Bootstrapping Adverteyes after the Realeyes spin outWhy AI creative gets expensive, and why the intelligence belongs in the briefFirst party human data as the ground truthThe vanity metrics he'd kill: click through rate, view through rate, and ROAS on its ownWhy he'd bet on creative over media and targetingBreaking down the wall between creative and mediaQuick hits: chatbot manners, his dream job outside ad tech, and the conference topic he's done with Guest: Max Kalehoff, CEO, AdverteyesAdverteyes: https://adverteyes.ai The Advertising Economic Forum interview series is sponsored by MadConnect. Subscribe to Agents of Change: Human in the Loop for more honest conversations on what's real in media, technology, and AI. #AgentsOfChange #HumanInTheLoop #AI #AdTech #AdvertisingWeek

  3. Oct 30

    Jeremy Flynn at Advertising Week NY 2026 - Advertising Economic Forum

    Jeremy Flynn, EVP and Head of Product at Horizon Media, joins Agents of Change: Human in the Loop at the Advertising Economic Forum during Advertising Week New York 2026. Jeremy oversees Blu, Horizon’s AI-native platform, and came to Horizon to build technology that makes the CMO the CFO’s best friend. We talk about why advertising should run as disciplined as financial services, how Blu brings audience, media performance, and creative signals together so a human can make the next call, and why media and creative never should have been split apart. In this episode: Making the CMO the CFO’s best friendSpeed without trading away cost control“Delegate to an agent, but own the decision”Why his blank check goes to campaign taxonomyHot takes: the buzzword he’d retire, prompting by voice, and his backup career on BroadwayGuest: Jeremy Flynn, EVP and Head of Product, Horizon Media Thank you to MadConnect for sponsoring the Advertising Economic Forum interview series. #AgentsOfChange #HumanInTheLoop #AdvertisingWeek #AI #AdTech LinkedIn post: When Jeremy Flynn joined Horizon Media, one of the big reasons was the chance to build technology that makes the CMO the CFO’s best friend. I love that, especially now, when every impression has to show what it’s actually worth. Jeremy is a friend, and this was genuinely one of the most fun interviews I’ve done. He’s super smart, and I’m excited about what he and the team are building with Blu for Horizon’s clients. We also got into why his blank check goes to campaign taxonomy, and his backup career on Broadway. Full episode in comments. Thank you to MadConnect for sponsoring the Advertising Economic Forum series, and to @Tom Triscari. #AgentsOfChange #HumanInTheLoop #AdvertisingWeek

  4. Oct 26

    Gina Cavallo at Advertising Week NY 2026 - Advertising Economic Forum

    Gina Cavallo, CRO at xpln.ai, joins Agents of Change at the Advertising Economic Forum during Advertising Week NY 2026 to talk about why attention is finally getting real as a metric, and the link between creative and media that most measurement stacks miss. Gina explains what brands actually do once they see attention data on a live campaign, and uses a Levi’s example to show how an impression gets wasted when the creative doesn’t get enough time to land. We also get into why everyone claiming to be “an AI company” is saying the same thing, where she’d invest in advertising today, and the change she’s still pushing for: more women in the CRO seat. Plus quick hot takes, from the buzzword she’d retire forever to her backup plan if advertising disappeared tomorrow. In this episode: Why attention matters more now, with consumers flooded by content Moving from basic viewability to real strategic insight The creative and media connection, and the Levi’s example What’s overhyped in the AI conversation Why CTV is where she’d put her money More women in the chief revenue officer seat Hot takes: buzzwords, manners with AI, and dogs and olive oil in Italy Guest: Gina Cavallo, CRO, xpln.ai xpln.ai: https://xpln.ai LinkedIn: https://www.linkedin.com/in/ginacavallo Subscribe to Agents of Change: Human in the Loop for more honest conversations on what’s real in media, technology, and AI. #AgentsOfChange #HumanInTheLoop #Attention #CTV #AdvertisingWeek #AdTech

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Conversations with people acting as agents of change, and those tracking its ripple effects in real time. Across media, technology, and AI, we unpack what’s real, what’s overhyped, and where human judgment still matters most.