Branded Assets with Kate Bouchard

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A smart, sassy podcast about business, money, and modern brand culture. From the rise and fall of the world's biggest brands to conversations about venture capital, personal branding, and who actually gets to build wealth, the show makes money and business accessible, sharp, and fun. Branded Assets is where financial trends, business culture, and billion-dollar gossip come together like your most informed group chat. Hosted by brand strategist and entrepreneur Kate Bouchard, Branded Assets demystifies money, reframes power, and brings women into the conversations shaping modern business and wealth. Told through the lens of a female founder with 15+ years in advertising and branding, and two companies under her belt, including a wellness tech startup, Branded Assets brings an insider’s perspective to brand strategy, entrepreneurship, and modern wealth building. Pull up a chair.

Episodes

  1. Pull Up a Chair. Welcome to Branded Assets.

    1D AGO

    Pull Up a Chair. Welcome to Branded Assets.

    Pull up a chair — it’s the very first episode of Branded Assets. In this intro episode, Kate Bouchard opens the doors to the Branded Assets community and shares the story behind the show: why it exists, and what she hopes this space becomes for women who are building, dreaming, investing, and leading. Kate brings you behind the scenes of her 15+ years in advertising and branding, and the rollercoaster journey of launching her wellness tech startup, Loba — raising hundreds of thousands, investing her own capital, pitching while pregnant and postpartum, and navigating the world of venture capital, funding, media, and the messy middle no one warns you about. This episode is honest, personal, and a bit vulnerable — a look at the lessons Kate wishes she’d known earlier, and the experiences that shaped everything the Branded Assets podcast stands for. If you’ve ever felt like the world of finance, investing, power moves, or startup culture wasn’t built with you in mind… this podcast is for you. And this episode is your invitation to take a seat at the table. In this teaser episode: The story behind Branded AssetsWhy Kate hesitated to start a podcastWhy these conversations matter for women — now more than everWhat you can expect from Season 1Branded Assets is here to demystify the business world for women — and make these conversations feel as normal as discussing fashion or reality-TV gossip. Thanks for being here. We’re so glad you joined us. _________________ LINKS: Join the Branded Assets community on Instagram Read the Branded Assets Substack Follow Kate on Instagram, TikTok and LinkedIn EXCLUSIVE OFFERS: Get 20% off Skin Edition with code BRANDEDASSETS at shopskinedition.ca

    7 min
  • 1 Episode

About

A smart, sassy podcast about business, money, and modern brand culture. From the rise and fall of the world's biggest brands to conversations about venture capital, personal branding, and who actually gets to build wealth, the show makes money and business accessible, sharp, and fun. Branded Assets is where financial trends, business culture, and billion-dollar gossip come together like your most informed group chat. Hosted by brand strategist and entrepreneur Kate Bouchard, Branded Assets demystifies money, reframes power, and brings women into the conversations shaping modern business and wealth. Told through the lens of a female founder with 15+ years in advertising and branding, and two companies under her belt, including a wellness tech startup, Branded Assets brings an insider’s perspective to brand strategy, entrepreneurship, and modern wealth building. Pull up a chair.

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