Shared Economy Talk Podcast

Miguel Alexander Centeno
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Welcome to the Shared Economy Talk Podcast, your ultimate guide to navigating the evolving world of the gig and sharing economy! Whether you're a rental host, freelancer, ride-sharer, entrepreneur, or creative professional, we’ve got you covered. Join us as we break down the latest tax regulations, share actionable tips, and explore strategies to help you maximize your earnings and minimize your tax liabilities. Plus, tune in to engaging interviews with industry experts—such as designers, car-sharing specialists, and Airbnb pros—who share their unique insights and success stories. Get ready to learn, grow, and thrive in the shared economy. Don’t miss an episode!

  1. 3D AGO

    How to Build a Stand Out Brand with Jenn Cordova

    In this episode of Beyond the Bottom Line, Miguel sits down with Jenn Cordova, founder and creative director of Jenn Cordova Design, to talk about what it really takes to build a brand that stands out and actually sells. Jenn shares her journey from working in-house design roles to building her own creative studio, driven by the need for more creativity, challenge, and ownership over her work. What started as freelance projects evolved into a strategy-led branding business focused on helping food and beverage brands succeed on crowded retail shelves. The conversation dives into how great design goes far beyond aesthetics. Jenn explains why positioning, clarity, and strategy are just as important as visuals and how the most successful brands are the ones that know exactly who they are and how to communicate it quickly. They also explore what it means to “stand out on the shelf” (literally and metaphorically), how founders can think about differentiation, and why sometimes doing the opposite, like using unexpected colors or formats, can make all the difference. Jenn also shares her perspective on AI in design, why it’s a powerful tool (but not a replacement for strategy), and how she approaches building a client experience that evolves as her business grows. If you're building a brand or thinking about it, this episode is a deep dive into the intersection of creativity, strategy, and entrepreneurship. What you’ll learn in this episode: Why design without strategy often falls flatHow to think about positioning and differentiationWhat makes a product stand out on a crowded shelfThe real journey of building a creative business (and how long it can take)How AI is changing the design process for better and worseWhy creativity and structure aren’t opposites and how combining both is a competitive advantageAbout Our Guest Jenn Cordova is the Founder and Creative Director of Jenn Cordova Design, a strategy-led branding studio focused on building retail-ready food and beverage brands. She works with founders at all stages, from early concepts to established products, helping them refine their positioning, elevate their visual identity, and create packaging that stands out on the shelf and drives sales. With a background in graphic design and years of experience working with small to mid-sized businesses, Jenn blends creativity with strategy to deliver brands that not only look good, but perform in competitive markets. To learn more about Jenn’s work or explore potential collaborations, visit her website or connect with her on social media. Connect with Jenn on Instagram Connect with Miguel on LinkedIn or reach out at media@centurionfirm.com

    44 min

  2. APR 14

    How to Stop Overthinking and Actually Build Your Business

    A lot of business owners spend time trying to get everything right before they make a move. The plan, the structure, the tools, the details. But in reality, most of the progress comes from starting, learning as you go, and adjusting along the way. In this episode, Miguel sits down with Zohaib “Zo” Peti to talk through his path from early hustles to building and scaling multiple businesses. He shares how taking action, even when things aren’t fully figured out, helped him learn faster and create opportunities that wouldn’t have come from waiting. Zo also shares what he’s seen working with thousands of businesses. From disconnected tools to overly complicated systems, he explains where a lot of companies lose momentum and how simplifying the way you operate can make a bigger difference. He’ll also touch on how AI is starting to play a role in all of this and what that could mean moving forward. Insights from this episode include: • Why overthinking and “analysis paralysis” stop more businesses than lack of opportunity • How starting before you feel ready can accelerate learning and momentum • Why most businesses struggle with disconnected tools, systems, and operations • How simplifying your approach can remove friction and improve execution • Why mindset, persistence, and adaptability matter more than getting everything right upfront About Our Guest Zohaib “Zo” Peti is the founder of Leapify, an AI operating system designed to help businesses run more efficiently, and Lead Origin, a digital transformation and marketing agency. He has built and scaled multiple companies across e-commerce, services, and technology, working with thousands of businesses from small startups to enterprise organizations. If you’re interested in Zo’s other companies: LeadOrign WithPort SnapWeb Services Connect with Zoe on X (Twitter): @ZOPATOLI Connect with Miguel on LinkedIn or reach out at media@centurionfirm.com

    45 min

  3. APR 7

    Minisode: How Events Turn Into Real Opportunities

    In this episode of Under the Hood, Miguel and Ashton talk about how they approach events today. From ski trips and small group settings to panels and tech week, they get into what actually makes these experiences valuable. Over time, they learned that it’s less about formal agendas and more about building real relationships, having honest conversations, and creating the kind of environment where people open up. They also share how those connections naturally turn into opportunities for all, and why some of the most meaningful insights happen outside the structured setting. Today Miguel and Ashton discuss stories and lessons learned from events, including how it’s better to be less formal…and more relaxed and conversational.

    11 min

  4. MAR 24

    Minisode: Why Fit Matters in Sales

    Why Fit Matters in Sales In this episode of Under the Hood, Miguel and Ashton talk about how their approach to sales has evolved.  From chasing every opportunity to slowing down and figuring out if it’s actually the right fit, they get into how they open calls, why rapport matters, and what happens when sales and onboarding stay connected. It’s a candid look at how they think about selling today and why sometimes the best decision is walking away.

    2 min

  5. MAR 18

    How to Reduce Taxes on Your Rental Properties

    How to Reduce Taxes on Your Rental Properties You bought a rental property years ago. Maybe decades ago. It’s appreciated significantly, you’ve depreciated it down to almost no basis, and now the thought of selling makes you nervous because of the tax bill. Additionally, you’re also tired of the maintenance calls, the liability, the capital expenditures that always seem to hit at the worst time. In this episode, Miguel sits down with Ari Rubin, founder of Flock Homes, to walk through the 721 exchange. It’s a lesser-known section of the tax code that lets you contribute your property into a partnership, receive shares in return, and defer all capital gains and depreciation recapture without triggering a taxable event. Ari explains who this works for, how Flock operates at scale with over 1,100 homes, and why younger investors are using this strategy just as often as retirees. Insights from this episode include: Why you can’t just retire from being a landlord, and how the 721 exchange lets you step away from management, liability, and surprise expenses while keeping your equity intactHow the 721 exchange differs from a 1031 exchange and why it’s been used in equities for decades to diversify concentrated stock positionsThe three ongoing benefits: continued income distributions, exposure to housing market appreciation across a diversified portfolio, and ongoing depreciation from new CapExHow redemptions work and why taking cash out of the fund is treated as a reduction in basis (like a cash-out refi) rather than a taxable saleWhen cost segregation makes sense for rental property owners (and when it doesn’t) About Our Guest Ari Rubin, Founder of Flock Homes, a platform that helps landlords exit their rental properties and transition to passive ownership through the 721 exchange, deferring capital gains while maintaining exposure to real estate income and appreciation Visit flockhomes.com to learn more . Email Ari directly at ari.rubin@flockhomes.com Connect with Miguel on LinkedIn or reach out at media@centurionfirm.com

    58 min

  6. MAR 10

    Minisode: What Company Culture Taught Us

    In this episode of Under the Hood, Miguel and Ashton talk about culture at Centurion - what it looks like when it’s working and what it looks like when it’s not. They discuss a hire that forced them to rethink what really matters, why respecting people’s time is non-negotiable, and how real feedback is one of the most important ways to honor someone’s work. It’s an honest conversation about how culture shows up in the day-to-day and why it ultimately impacts the bottom line.

    14 min

  7. FEB 24

    Minisode: How We Got Here: The Origin Story

    Before Miguel and Ashton worked on bringing tax credits and advisory strategies to small and medium sized businesses, they were debated partners at South High School in Torrance, CA. This is their origin story of how a whiteboard strategy in Miguel's LA apartment and a three-month trial period turned into seven years of scaling a 7-figure tax advisory business together at Centurion Firm. They also break down the tactics they've developed for running client calls as a duo, including how their old high school debate team dynamic translates directly to making sure they're solving for what the client actually needs.

    12 min

  8. FEB 3

    AI Search Strategy for Business Owners

    Many business owners are watching their website traffic drop without understanding why. Miguel experienced this firsthand when Centurion Firm's blog traffic plummeted from 88,000 to 3,000 unique visitors.  The culprit? AI overviews are changing how people find information online. In this episode, Miguel sits down with Ryan Russell, founder and CEO of BizIQ, to get answers. If you're seeing similar drops or wondering how to stay visible as AI changes search, this episode breaks down what's actually happening and what to do about it. Ryan Russell, founder of BizIQ, shares findings from asking AI platforms directly where they source their business recommendations and the answers point to clear actions you can take. Other insights from this episode include: Where AI platforms actually get their business information (spoiler alert: your Google Business Profile matters more than you think)Why AI search and traditional search work together, not against each otherThe ranking factors that determine if you show up in AI recommendationsPractical tactics for optimizing your Google Business Profile, including the underutilized Products & Services sectionContent strategy in the AI era: quality vs. quantity and what's actually workingThe truth about using AI-generated content on your websiteThree actions you can take this week to test and improve your AI visibilityAbout Our Guest Ryan Russell, Founder & CEO of Biz IQ, a search optimization expert whose team researches how businesses can adapt to AI-driven discovery. Visit biziq.com/contact for a free audit or consultation Connect with Miguel on LinkedIn or media@centurionfirm.com

    55 min
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About

Welcome to the Shared Economy Talk Podcast, your ultimate guide to navigating the evolving world of the gig and sharing economy! Whether you're a rental host, freelancer, ride-sharer, entrepreneur, or creative professional, we’ve got you covered. Join us as we break down the latest tax regulations, share actionable tips, and explore strategies to help you maximize your earnings and minimize your tax liabilities. Plus, tune in to engaging interviews with industry experts—such as designers, car-sharing specialists, and Airbnb pros—who share their unique insights and success stories. Get ready to learn, grow, and thrive in the shared economy. Don’t miss an episode!

Information

  • Creator
    Miguel Alexander Centeno
  • Years Active
    2K
  • Episodes
    20
  • Rating
    Clean
  • Copyright
    © 2026 Shared Economy Talk Podcast
  • Show Website
    Shared Economy Talk Podcast

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