The Future-Ready Podcast: Industry & Beyond

Siemens

A podcast series exploring the future of industry and the ideas, technologies, and transformations shaping what comes next. In each episode, industry leaders and experts discuss how they bridge the physical and digital worlds to accelerate change. The podcast explores how AI, software, and data are reshaping the design, production, and operation of complex products - and how organizations can turn complexity into opportunity and stay future-ready.

  1. Oct 26

    Bridging Frontier Tech and the Factory Floor

    Modern manufacturing is evolving, enabling more tasks to be accomplished in the digital realm. While future visions of complete virtual recreations of complex products, factories and logistics operations may seem like hype, they indicate a profound technological shift already taking shape today.In this episode of the Future Ready Podcast, veteran technology evangelist Kevin O’Donovan unpacks emerging capabilities and how they translate to execution in real design departments and factory floors. O’Donovan discusses how digital transformation represents a convergence of powerful industrial technologies, like the Digital Twin, physics-based simulation, and real-time operational data, and why the Digital Twin provides a critical physical basis to digital models.In this episode you will hear about:(00:23) Kevin’s background and perspective on industrial technology(03:06) The convergence of digital technologies in product design(09:13) The Digital Twin as a physics engine for digital technologies(15:51) How models drift from design to industrial realityAbout the speakers:Kevin O’Donovan is an independent technology evangelist, strategic technology scout and outside-in advisor. Drawing on senior roles at Compaq, HP and Intel, he explores industrial AI, digital twins, robotics and emerging technology, questioning the claims, explaining the implications and challenging what will actually work in practice.Conor Peick is a Marketing Professional creating forward-looking content for the Thought Leadership team at Siemens Digital Industries Software. Conor collaborates with industry experts and executives to produce impactful content exploring the challenges companies face and the technologies that turn roadblocks into opportunities.

    Bridging Frontier Tech and the Factory Floor
  2. Oct 1

    Shaping the future of semiconductors with the digital twin

    Bringing a new chip design to market is not simply a matter of designing the chip then sending it to be fabricated. Building fabs is, itself, a costly and highly complex process and, even once that is completed, it will still take further time to dial in the chip fabrication process to achieve good yields. All these factors contribute to the costs, risks and challenges associated with bringing new, cutting-edge chip designs to market. So, across the chip design process, adopting the latest in digital technology isn’t just a benefit – it’s a imperative.In this episode, host Conor Peick is joined by Katherina Westrich, Global VP of Electronics and Semiconductors at Siemens, to explore how the needs of the semiconductor industry can be served by the increasing adoption of digital twin and artificial intelligence technologies and how that will shape the industry going forward.In the episode you’ll learn about: (0:44) How the semiconductor industry must adapt in the future(2:42) The importance of the digital twin in chip design(5:16) AI accelerates the semiconductor industry(6:23) Reducing ramp up time(11:05) Building new fabs vs. new chips(12:25) How to reach yield quicker  About the voices:Katharina Westrich is Global VP of Electronics and Semiconductors at Siemens. In this role Katharina heads a team focused on unlocking the potential of resilient, smart, and sustainable semiconductor and electronics manufacturing across the entire value chain.Conor Peick is a Marketing Professional creating forward-looking content for the Thought Leadership team at Siemens Digital Industries Software. Conor collaborates with industry experts and executives to produce impactful content exploring the challenges companies face and the technologies that can provide solutions.

    Shaping the future of semiconductors with the digital twin
  3. Sep 30

    Flexibility in process industries might mean looking at discrete manufacturers

    Simply embracing flexibility and resilience is not an option, it needs to happen without compromising on efficiency. And to do that business are going to have to implement digitalization in their workflows to keep a balance on their priorities. And making that happen, businesses in the process industries might want to look at the solutions others are finding to implement flexibility into their own processes.To wrap up our deep dive on the future of the process industries, we brought back Rebecca Vangenechten to talk with Mark Hindsbo a third episode of Siemens’ Future Ready Podcast.In this episode you’ll learn about:(00:00) Introduction(02:20) Similar solutions across industries(07:29) AI needs determinismAbout the voices:Mark Hindsbo joined Siemens in 2025 as Head of Operations Software. He is leading a team to build an integrated and modular industrial operations software suite that allows customers to design, engineer, and operate their factories, data centers, or plants – powered by agentic AI and digital twins. His extensive career includes leadership roles at Ansys, Parallels, and Microsoft, alongside experiences at The Boston Consulting Group, Novo Nordisk, and CERN. Mark is also an Adjunct Professor at Carnegie Mellon University. Born and educated in Denmark, he holds an M.S. in Applied Physics & Mathematics from the Technical University of Denmark.Rebecca Vangenechten has been the Head of Automation and Engineering for Process Automation at Siemens since 2023 – helping customers and partners through the entire plant lifecycle with engineering, consulting and modernization. But her background in Biomedical Sciences and Endocrinology is perfect for understanding the challenges of process industries.Nick Finberg is a technical marketing writer for Software-Defined Everything, with a background in Nuclear Engineering. He has worked with experts to cover many industries and topics including Automotive, Battery, sustainability, and systems engineering.

    Flexibility in process industries might mean looking at discrete manufacturers
  4. Sep 22

    The Digital Twin Advantage: Scaling Future-Ready Operations at PepsiCo

    Consumer Packaged Goods (CPG) companies are managing greatly increased complexity, changing demands and broadening product portfolios. At the same time, CPG companies cannot easily increase global footprints, driving them to do more with the same assets.The Digital Twin and digital transformation offer a path forward, as demonstrated by the early success of PepsiCo’s digital transformation. In this episode we continue with our discussion with Ali Peyrovi and Steve Hoinka of PepsiCo and Stuart McCutcheon of Siemens to dive into new capabilities that a Digital Twin has unlocked and how its fueling a new mindset for future growth.In This Episode:(00:12) Welcome and building new manufacturing concepts with the Digital Twin(04:08) How the Digital Twin and industrial AI improve decision making(07:36) How to keep momentum when scaling a digital transformation program(11:30) Key takeaway: Think big, start small, go fast and deliver value quicklyAbout the voices:Steven Hoinka is Vice President of Global Manufacturing Strategy and Transformation at PepsiCoAli Peyrovi is Vice President of Global Warehouse Strategy and Transformation at PepsiCoStuart McCutcheon is Global Vice President for the Industrial Metaverse, Digital Twin and NPDI at Siemens Digital Industries SoftwareConor Peick is a Marketing Professional creating forward-looking content for the Thought Leadership team at Siemens Digital Industries Software

    The Digital Twin Advantage: Scaling Future-Ready Operations at PepsiCo

About

A podcast series exploring the future of industry and the ideas, technologies, and transformations shaping what comes next. In each episode, industry leaders and experts discuss how they bridge the physical and digital worlds to accelerate change. The podcast explores how AI, software, and data are reshaping the design, production, and operation of complex products - and how organizations can turn complexity into opportunity and stay future-ready.