Carrie, It's Not That Serious

Carrie Hunter

Real conversations with women about power, purpose, growth and becoming — without the pressure to have it all figured out. Hosted by Carrie Hunter, CEO & Founder of It’s Not That Serious and creator of the WIP (Women in Power), this podcast explores reinvention, women’s leadership, solo travel, health, financial confidence and the life pivots that shape us. Solo reflections and powerful interviews — all centered on alignment over burnout, ambition with awareness, and building lives that feel expansive and grounded.

  1. 1d ago

    S4 Ep. 16: Rising Above: Tiffany Willis Unpacks Resilience, Authenticity, and Leadership - Part 2

    Owning your scars can become your greatest superpower—just ask Tiffany Willis. In Part 2 of this inspiring conversation, Carrie Hunter sits down with the Fortune 100 executive and best-selling author Tiffany Willis to prove you don’t have to be perfect to be powerful. From a 14-year-old mother experiencing homelessness to boardroom leader and keynote speaker, Tiffany shares how she transformed pain into purpose and why authenticity always outranks perfection. Key highlights include the power of perspective, how resilience is built, actionable guidance for overcoming self-doubt, and the importance of writing your own story—no matter how “broken” your pencil may seem. Timestamped Overview [00:00] Introduction: From Scar to Superpower[02:10] Childhood, Upbringing, and the Pressure of Perfection[04:40] Redefining Your Narrative—Turning Adversity Into Motivation[07:21] Why Women Strive for Perfection and How to Break Free[10:46] The Power of Owning Your Narrative — Book Insights[13:12] Analogies of Growth: Trees, Seeds, and Broken Pencils[15:16] Self-Worth vs. Achievements[17:12] Owning Your Story in the Workplace[21:36] Becoming Authentically You[26:11] Lessons from High-Pressure Leadership[28:02] Is Resilience Built or Born?[29:45] Coping Mechanisms: Faith and Moving Through Fear[33:09] Scars as Superpowers—Transforming Pain into Purpose[40:12] Never Disqualified by Your Past[44:27] Mentoring Youth and What It Teaches[45:39] What It Means to Be a Woman in Power[47:11] Closing Remarks and Takeaways

    S4 Ep. 16: Rising Above: Tiffany Willis Unpacks Resilience, Authenticity, and Leadership - Part 2

  2. 1d ago

    S4 Ep. 15: Rising Above: Tiffany Willis Unpacks Resilience, Authenticity, and Leadership - Part 1

    You don't have to be perfect to be powerful—sometimes, scars become our superpowers. In this inspiring episode, bestselling author and Fortune 100 executive Tiffany Willis sits down with Carrie Hunter to share how her journey from 14-year-old mother and homelessness to the C-suite has shaped her unconventional (and unstoppable) approach to leadership. Discover why owning your story matters, how vulnerability can turn into true influence, and what it means to reframe setbacks as the seeds of growth. If you've ever questioned your path or wondered if your mistakes disqualify you from success, this conversation will change your perspective and leave you feeling empowered. Timestamped Overview[00:00] Meet Tiffany Willis: from homelessness to executive leadership[03:00] Growing up before social media and lessons on imperfection[04:29] Breaking free from others' expectations and returning to your "norm"[06:54] Why women wait for "perfection" and the power of authenticity[10:46] The meaning behind "Own Your Narrative" and Tiffany's tree/pencil analogies[15:38] Tying worth to achievement and how to separate the two[17:03] How authenticity shapes leadership and everyday work life[26:11] How early adversity created boardroom resilience[28:02] Building resilience: nature or nurture?[30:00] Faith, fear, and finding strength during tough chapters[34:13] Turning pain into purpose: the "windowsill" story[40:16] Advice to those who feel "disqualified" by their past[42:29] Tiffany's book, business, and how to connect[44:27] Lessons learned from mentoring at-risk youth and advice for younger self[45:39] What "Women in Power" really means to Tiffany[47:11] Closing thoughts—power, imperfection, and living your own narrative

    S4 Ep. 15: Rising Above: Tiffany Willis Unpacks Resilience, Authenticity, and Leadership - Part 1

  3. Oct 26

    S4 Ep. 14: Not Your Mama's Menopause: Why Wellness Needs a Reboot with Jennifer Beck - Part 2

    Discover how understanding your own body—and having visibility into your health data—can radically shift your power, not just in wellness but every aspect of life. In Part 2 of this insightful conversation, Carrie Hunter dives deep with Jennifer Beck, founder of JiHee, on closing the women’s health data gap, leveraging AI for hormone and cycle tracking, and why autonomy in women’s health care is overdue and transformational. Hear how Jennifer Beck’s platform is redefining access, security, and empowerment for women everywhere—no more flying blind with your health, no more gatekeeping. Highlights include the phases of female leadership, perimenopause as an awakening, and how JiHee connects women to real science, practitioners, and each other. If you’re a woman (or care about one), you’ll walk away with actionable steps and inspiring stories for the next era of women in power. Timestamped Overview [00:00] Welcome and free JiHee access overview[00:03:33] Historical bias in women’s health research[00:05:13] Building women-led platforms and making health data accessible[00:08:19] Empowerment through visibility and the future of tech in healthcare[00:11:27] Lessons from past entrepreneurship[00:15:28] Hormones, leadership, and cycles in women’s work[00:20:51] The shift from survival to thriving: perimenopause, awakening, and systemic change[00:28:02] Who JiHee is for and how to join[00:33:30] What “woman in power” means[00:35:34] Closing thoughts and resources

    S4 Ep. 14: Not Your Mama's Menopause: Why Wellness Needs a Reboot with Jennifer Beck - Part 2

  4. Oct 26

    S4 Ep. 13: Not Your Mama's Menopause: Why Wellness Needs a Reboot with Jennifer Beck - Part 1

    Discover how reconnecting with your inner child might just be the secret to unlocking female health and entrepreneurial creativity. What if tracking your cycle could become your everyday superpower? In this episode, Carrie Hunter welcomes Jennifer Beck, CEO and co-founder of Jeehee, who reveals why personalized women’s wellness is long overdue for disruption and how her platform is making data-informed care accessible. From candid childhood stories to the complex realities of hormonal cycles and menopause, Jennifer Beck challenges the myths surrounding women’s bodies, health data gaps, and hormone replacement therapy—while offering actionable advice and hope for women at every stage of life. Timestamped Overview 00:00 Intro & Jennifer Beck’s mission02:06 Jennifer Beck on childhood entrepreneurship05:17 Why women’s wellness is overdue for disruption06:57 The complexity of women’s bodies & life stages08:35 Why women's health is so fragmented09:37 Data gaps & the importance of centralized health tracking11:46 Jeehee’s features: secure data, cycle, and symptom tracking13:54 The power of data for patient advocacy15:01 Why understanding your hormone cycle matters at any age17:13 How hormones affect every cell in a woman’s body18:14 Cycle tracking as an empowerment tool20:25 Learning to work with (not against) your body22:30 Using data for early diagnostics and high performance23:52 The need for data, collaboration, and self-advocacy24:16 Breaking down myths around Hormone Replacement Therapy (HRT)25:05 The HRT controversy: what went wrong27:01 HRT for menopause symptom relief28:36 HRT as the future of women’s longevity30:13 Jeehee’s clinical HRT program31:21 Closing & preview for part 2

    S4 Ep. 13: Not Your Mama's Menopause: Why Wellness Needs a Reboot with Jennifer Beck - Part 1

  5. Oct 19

    S4 Ep. 12: Empowering Girls Through Rugby: Creating Lasting Change in Girls' Sports and Leadership with Erin Kennedy - Part 2

    Embracing failure isn’t just part of the game—it’s the key to real growth on and off the field. What happens when sports psychology meets entrepreneurship, and how can redefining success change our lives? In this empowering episode, Carrie Hunter chats with Erin Kennedy—CEO of Girls Rugby and University of Denver professor—about the unique leadership lessons from athletic backgrounds, the importance of women as visible role models, and why humility and resilience build the strongest teams and leaders. From overcoming discomfort as a first-time CEO to fostering a thriving nonprofit with Barbie, Erin Kennedy shares practical tools for building confidence, reframing failure, and owning your power—whether you lead in business, sports, or life. Timestamped Overview 00:00 Welcome & Intro00:16 Sports background and hiring01:23 The power of sports in leadership02:06 Teaching, sports psychology, and life lessons03:44 Failure, discomfort, and personal growth05:01 Tips for embracing failure07:31 Surprises of leading and teaching09:36 Confidence through discomfort13:34 The sports mentality and resilience14:39 Humility, adversity, and board-building17:13 The future for girls in sports18:46 The dream gap and Girls Rugby’s mission21:23 How to get involved with Girls Rugby23:34 Fun fact: the baby tooth25:07 What 'Women in Power' means27:21 Closing thoughts and wrap-up

    S4 Ep. 12: Empowering Girls Through Rugby: Creating Lasting Change in Girls' Sports and Leadership with Erin Kennedy - Part 2

  6. Oct 19

    S4 Ep. 11: Empowering Girls Through Rugby: Creating Lasting Change in Girls' Sports and Leadership with Erin Kennedy - Part 1

    Discover why creating your own opportunities—without waiting for permission—can lead to remarkable impact. What does it take to transform a personal passion into a movement that unlocks confidence and leadership for thousands of girls? In this inspiring episode, Carrie Hunter sits down with Erin Kennedy, CEO and co-founder of Girls Rugby, to explore the journey from small-town beginnings to founding a national nonprofit. Highlights include Erin Kennedy’s late introduction to rugby, her powerful insights on shifting from achievement to impact, and first-hand stories of girls discovering their own strength and resilience through sport. If you’ve ever wondered how sports can build future leaders—or how one leader’s vision can ripple outward—this conversation is for you. Timestamped Overview 00:00 Introduction & Guest Background02:06 Erin Kennedy on Childhood and Early Influences05:05 Starting Rugby at 24: How the Game Found Her07:52 The Unique Community of Rugby09:41 Building Leadership Without Permission12:32 Redefining Success: Impact Over Accomplishments15:26 Why Helping Girls Became the Mission19:26 Real-life Transformations on the Field23:35 Teaching Life Skills Beyond Rugby25:33 The Importance of Intentional Life Skill Training27:14 Episode Wrap-Up & What’s Next

    S4 Ep. 11: Empowering Girls Through Rugby: Creating Lasting Change in Girls' Sports and Leadership with Erin Kennedy - Part 1

  7. Oct 12

    S4 Ep. 10: Creating Superwomen with Carlijn Krijger - Part 2

    The key to being a superwoman isn’t doing more—it’s letting go of who you’re not. What if overcoming confusion and embracing authenticity is your secret weapon? In this episode, Carlijn Krijger joins Carrie Hunter to unpack the real meaning behind “superwoman” and why detoxing your mindset often does more for your well-being than any supplement or fitness protocol. Learn why confusion is the most common root issue for women seeking change, what authenticity really means (beyond “living your truth”), why “cutting toxic people off” might backfire, and the core principles that helped Carlijn Krijger transform her own life. Plus: insights on owning your power and why apparent “arrogance” is sometimes just unapologetic self-respect. Timestamped Overview 00:00 Welcome & why “Superwoman” isn’t about doing more02:20 Confusion as the universal starting point for change05:05 Authenticity, social masks, and performance07:24 The danger of isolating yourself or “cutting people off”10:45 Redefining authenticity and the courage to show your flaws14:14 The principles that made the biggest difference17:10 Building the Superwoman Community & how to connect20:14 Piano, misconceptions, and living unapologetically22:19 Women in Power: What does real power mean?25:05 Final reflections and connecting with the show

    S4 Ep. 10: Creating Superwomen with Carlijn Krijger - Part 2

  8. Oct 12

    S4 Ep. 09: Creating Superwomen with Carlijn Krijger - Part 1

    Reconnecting with your true self doesn’t mean giving up your ambition—in fact, it may be the secret to real, sustainable success. What if being a deeply connected, powerful woman is actually the path to thriving, not just surviving? In this episode, Carrie Hunter sits down with Carlijn Krijger, founder of Superwoman, to unpack why so many high-achieving women end up exhausted, anxious, and disconnected despite “doing everything right.” Carlijn Krijger shares her personal journey from accomplished veterinarian student and model to burnout, and the radical shifts that allowed her to reclaim her energy, inner wisdom, and femininity. Together, they challenge the myth that stress is the price of success, dig into the real definition of stress, and explore how closing open loops from your past can free up massive energy and ease. Key highlights include: Why “losing ourselves” happens so gradually (and how to spot it)The surprising truth about what most women are really searching forHow investing in yourself and being willing to ask for help change everythingStress, femininity, and redefining success on your own termsEpisode Overview: 00:00 Meet Carlijn Krijger and her “Superwoman” mission 02:04 Childhood insights and early passions 03:12 The hidden costs of looking perfect on the outside 04:55 How women slowly lose themselves 06:50 Decoding the real search for self 09:17 Why seeking help and mentorship matters 11:49 Challenging the stress-success myth 12:12 What stress really is (and how we misconceive it) 15:19 How women are miseducated about energy and focus 17:00 Can you be successful and not stressed? 18:11 What femininity truly means 20:54 Embodying femininity, leadership, and power 22:34 Blending force and intelligence: the male-female synergy 23:32 Wrap-up and next steps

    S4 Ep. 09: Creating Superwomen with Carlijn Krijger - Part 1
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Real conversations with women about power, purpose, growth and becoming — without the pressure to have it all figured out. Hosted by Carrie Hunter, CEO & Founder of It’s Not That Serious and creator of the WIP (Women in Power), this podcast explores reinvention, women’s leadership, solo travel, health, financial confidence and the life pivots that shape us. Solo reflections and powerful interviews — all centered on alignment over burnout, ambition with awareness, and building lives that feel expansive and grounded.

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