OWNED: Women Navigating Entrepreneurship and Business Growth

Jena Kranz
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OWNED exists to help women in the startup and builder phases of business gain clarity, structure, and confidence so they can build scalable, profitable businesses that give them full ownership over their time, income, and future. Too many capable women feel stuck, overwhelmed by ideas, and working harder than ever without seeing real traction. OWNED isn’t about motivation — it’s about actionable strategy, real tools, and proven guidance to help you build a business that works for you. | Located in Alpharetta, Georgia

  1. Women Don't Have a Sales Problem —They Have a Clarity Problem

    Feb 6

    Women Don't Have a Sales Problem —They Have a Clarity Problem

    Are you a woman entrepreneur stuck trying to sell your products or services? The truth is: sales only feels hard when you lack clarity. In this episode of OWNED, Jena Kranz dives deep into why so many women in the startup and builder phases feel blocked, overwhelmed, or unsure when it comes to sales. She explains how unclear offers, undefined audiences, and missing confidence make selling feel awkward and exhausting. Jena breaks down the **four pillars of business—marketing, sales, people, and finance—**and shows how gaining clarity in your offer and audience can transform your confidence, your sales process, and your results. She shares real examples, practical strategies, and actionable steps to help you move from confusion to conversion. If you’re ready to stop spinning your wheels, gain clarity, and finally start selling with confidence, this episode is for you. Grab a notebook—there’s actionable advice you’ll want to write down. Connect with OWNED:Want to be a guest on the show, or have a topic you’d love for us to cover? Reach out to us at connect@ourwomen.org.Visit our website for more resources, events, and tools to help women entrepreneurs: ourwomen.org

    15 min
  2. Why Corporate America Isn’t Safe—and Why Women Are Choosing Entrepreneurship Instead

    Feb 3

    Why Corporate America Isn’t Safe—and Why Women Are Choosing Entrepreneurship Instead

    In this episode, Jena sits down with powerhouse entrepreneur Lisa Chaffin to share the real story behind her transition from corporate security to true ownership. Lisa spent 17 years as a school teacher, working in both elementary and high school education, believing the promise so many of us were sold — stability, security, and safety. Her husband Michael was working for a well-known fitness corporation, traveling often and seemingly “living the dream,” until everything changed when he was unexpectedly let go. With two young children at home, their priorities shifted overnight. A year earlier, Lisa and Michael had been introduced to a mentor and financial advisor through Primerica Financial Services as clients — learning how money actually works, how to protect their family, and how to build long-term stability. What they didn’t know at the time was that one phone call — Michael calling to move money after losing his job — would turn into an opportunity that changed their lives forever. That moment became the foundation of a financial services business empire that Lisa and Michael now lead together. With unwavering faith, courage, and a willingness to go all in, Lisa has helped build an incredible organization with multiple locations, a thriving team, and a mission centered on serving families and creating freedom for others. She is a true leader, a woman of conviction, and a beautiful soul inside and out. This episode is a powerful reminder that what starts as a scary, unpredictable season can become the very thing that launches your calling. If you’ve ever questioned corporate “security,” felt the pull toward ownership, or wondered if you’re capable of more — this conversation is for you. ✨ Like, share, and subscribe to the OWNED Podcast so more women can hear stories like this. And if you want to be a guest on the show — or know a powerful woman whose story deserves to be heard — email us at connect@ourwomen.org

    43 min
  3. Grounded & Convicted: Staying on Your Assignment Despite the Enemy and Critics

    Jan 30

    Grounded & Convicted: Staying on Your Assignment Despite the Enemy and Critics

    If you’re a woman in business who is building something meaningful, expect resistance. In this episode, Jena talks openly about the people who try to tear you down, question your integrity, distort your intentions, and quietly wait for you to fail. She breaks down a hard truth most people don’t want to admit: people who are truly building something don’t have time to monitor someone else’s downfall. They understand the cost — the focus, discipline, and emotional control required to create anything worthwhile. They guard their peace. They don’t engage in drama. The people watching, criticizing, and gossiping are often the ones who stopped fighting for their own dreams. Jena also shares why increased action brings increased friction — more visibility leads to more criticism, more relationships bring more conflict, and more responsibility brings more pressure. This isn’t failure. It’s progress. Entrepreneurship is a spiritual journey, and without strong faith and purpose, outside noise can invade your peace, weaken your resolve, and derail your mission. This is why Jena’s faith is unshakable. Today, she’s talking about what it means to stay rooted in God while building something big — how to protect your peace, keep swinging, and stay focused on your calling, even when the noise gets loud. This episode is for the woman who feels worn down by opinions, discouraged by criticism, or shaken by people questioning her character. If you’ve been trusting God quietly, praying more than posting, and showing up anyway — this one’s for you. It’s a reminder to stay rooted, stay focused, and keep swinging, because the work you’re doing requires endurance, not approval.

    13 min
  4. Choosing the Right Business Model (Before You Waste Years Building the Wrong One)

    Jan 30

    Choosing the Right Business Model (Before You Waste Years Building the Wrong One)

    So many women want to start a business — but get stuck asking the wrong question: “What business should I start?”In this episode of OWNED, we talk about the question that actually matters: Which business model is worth building? Not every business is profitable. Not every business is scalable. And not every business will lead to freedom, financial stability, or the life you want — no matter how hard you work. In this episode, we break down: How to choose the right business model before you commit years of your life Why some businesses keep you stuck, burned out, and cash-strapped The difference between scalable vs. non-scalable businesses Why “starting small” can quietly cost you time, money, and momentum How to think about demand, cash flow, clients, and long-term growth What questions to ask before starting a business — and who is actually winning in that space Jena also talks about something most people don’t consider until it’s too late — building a business that looks good on the outside, but doesn’t actually give you what you want on the inside. More time, more freedom, more income, more peace. Too many entrepreneurs end up trapped by the very thing they created. If you’re overwhelmed by ideas, unsure where to start, or already building something that feels harder than it should, this episode will help you step back, think clearly, and choose a path that aligns with the life you actually want to live. This is for women who want to build a profitable, high-demand, scalable business — not just any business. Entrepreneurship is the vehicle.Ownership is the goal.

    11 min
  5. For the Woman Struggling Right Now: You're Not Behind. You're Human. And You're Not Alone.

    Jan 30

    For the Woman Struggling Right Now: You're Not Behind. You're Human. And You're Not Alone.

    If you’re feeling overwhelmed, behind, discouraged, or emotionally exhausted — this episode is for you. Social media has a way of making it look like everyone else is winning. Thriving businesses. Perfect routines. Big milestones. And when you’re struggling in business, motherhood, or life, it can feel isolating, heavy, and deeply discouraging. In this episode of the OWNED Podcast, Jena Kranz speaks directly to the woman who is carrying a lot right now — the entrepreneur under pressure, the mom juggling everything, the wife holding a household together, the woman building a business while quietly questioning herself. This is not a hustle episode. This is not a “push harder” conversation.This is a pause. A breath. A reminder that you are human — and that many women are struggling in business right now, even if they aren’t posting about it. We talk about:• The emotional weight of entrepreneurship• Why comparison and social media distort reality• What it means to struggle without failing• Mental health, burnout, and resilience for women in business• Encouragement for moms, wives, and women carrying invisible pressure• Why this season does not define you — and why you’re going to be okay If you’ve been feeling tired, sad, behind, or questioning yourself, this episode is a reminder that you are not alone — and you are not broken. You’re still showing up. And that matters.

    14 min
  6. Why You Think It’s a Scam — & Why It’s Costing You Everything

    Jan 15

    Why You Think It’s a Scam — & Why It’s Costing You Everything

    Do you ever hesitate to start your business because you think it’s “too risky” or “probably a scam”? You’re not alone — many women feel this way, and it’s holding them back from financial freedom, entrepreneurship, and life-changing opportunities. In this episode of the OWNED Podcast, Jena Kranz dives into the real reasons women hesitate to start businesses and why those fears are costing you money, opportunity, and Do you ever hesitate to take a chance on a business opportunity or new path because you’re afraid it’s a scam? You’re not alone—but what if the real scams aren’t the opportunities, but the systems we’ve been conditioned to trust? In this episode of the OWNED Podcast, Jena Kranz takes a hard look at the mindset that keeps women stuck, broke, and skeptical of success. She exposes the “socially acceptable scams” that so many of us blindly follow: the traditional school system and crushing student debt, the poisoned food supply, credit cards and consumer debt traps, and conventional wisdom that tells you to play it safe, follow the rules, and wait your turn. Jena challenges these beliefs and shares a fresh perspective: fear of opportunity is learned, not natural. She reveals how society confuses us into fearing wealth, entrepreneurship, and success, while promoting habits that hurt our lives, finances, and health. This episode is a wake-up call for women ready to shift their mindset, stop doubting themselves, and start seeing opportunity for what it really is—a path to freedom, independence, and impact. If this episode spoke to you, make sure to like, share, and subscribe—so other women who need to hear this message can find it too. Let’s lift each other up and help more women claim their power, take action, and own their lives.

    21 min
  7. Start the Business: Entrepreneurship Is the Fastest Path to Freedom for Women

    Jan 14

    Start the Business: Entrepreneurship Is the Fastest Path to Freedom for Women

    If you’re a woman who has ever thought about starting a business—but felt unsure, unqualified, or scared—this episode is for you. In this powerful episode of OWNED, we talk about startups, entrepreneurship, and why women need to own businesses if they want true financial freedom, flexibility, and control over their lives. Women are natural visionaries, leaders, and problem-solvers—yet so many never take the first step into business ownership. This episode breaks down: Why owning a business is the only path to real financial independence How women already have the core skills needed to build successful startups Why waiting for permission, validation, or “perfect timing” is holding you back Practical steps to get started—even if you feel inexperienced or overwhelmed How entrepreneurship creates options, freedom of time, and generational wealth Whether you’re 18, 25, 40, a single mom, a working professional, or someone feeling stuck in a job that no longer fulfills you—this episode is your sign to start. OWNED exists to help women claim ownership of their lives through entrepreneurship.You are not a beginner at life—you are a beginner at ownership. 🎧 Press play. Your business starts with a decision.

    14 min
  8. How Many Times Can You Say No to a Life-Changing Opportunity? | Pam Balentine-Bell, Viking CPA Group

    Jan 8

    How Many Times Can You Say No to a Life-Changing Opportunity? | Pam Balentine-Bell, Viking CPA Group

    How many life-changing opportunities have you said no to because they felt uncomfortable, unnecessary, or risky at the time? In this episode of OWNED, Jena Kranz sits down with Pam Balentine-Bell, Forbes-listed CPA and founder of Viking CPA Group in Atlanta, GA, to unpack the power of timing, risk, and the opportunities we almost walk away from. Pam had a safe, secure career in Flint, Michigan and zero plans to move—until a persistent headhunter on LinkedIn refused to take no for an answer. After finally saying yes and relocating to Atlanta, a corporate merger forced Pam to make a pivotal decision: stay comfortable, or bet on herself. That decision led her to unexpectedly build a thriving finance empire. This conversation is for women who are standing at a crossroads—questioning whether to stay safe or step into something bigger. Pam’s story is proof that sometimes the opportunity meant to change your life doesn’t come packaged perfectly… and sometimes saying no for too long almost costs you everything. 🎧 In this episode, you’ll learn: Why comfort can quietly block destiny How to recognize opportunities disguised as inconvenience When saying “no” is fear—and when it’s wisdom How Pam built Viking CPA Group after leaving corporate What it really takes to bet on yourself 🎙️ Episode Sponsor: This episode is proudly sponsored by Viking CPA Group. Visit vikingcpagroup.com to learn more about their services. 📥 Bonus Resource: Get access to Pam Balentine-Bell’s 50 Tax Tips to Save on Taxes—a must-have guide for entrepreneurs and business owners.

    1h 7m
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About

OWNED exists to help women in the startup and builder phases of business gain clarity, structure, and confidence so they can build scalable, profitable businesses that give them full ownership over their time, income, and future. Too many capable women feel stuck, overwhelmed by ideas, and working harder than ever without seeing real traction. OWNED isn’t about motivation — it’s about actionable strategy, real tools, and proven guidance to help you build a business that works for you. | Located in Alpharetta, Georgia

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