Blossom in Business

Monique Muleta

Blossom in Business is a podcast for beauty business owners who want to grow with clarity, confidence and intention. Hosted by Monique - owner of Blossom in Business and Royal Blossom Beauty, the podcast blends education, real-life experiences and honest conversations about what it truly takes to build and run a beauty business. With qualifications in training and assessing, business and beauty, Monique shares lessons learned, wild storytimes, practical insights and occasionally controversial topics that go beyond the highlight reel. Featuring mostly solo episodes with occasional guest interviews, Blossom in Business is value-led, relatable and designed to help you build a beauty business that supports your life,  not consumes it.

  1. 2d ago

    E24. Discounting Is Why Your Beauty Business Isn't Making Money

    For five years I charged a family member $85 for a service everyone else paid $130 for. That's $45 I lost every single appointment and I didn't even clock it until I sat down and did the maths 😅 In this episode I'm getting really honest about discounting, the kind that feels like loyalty or love but is quietly costing you thousands. I talk through my own experience undercharging someone close to me, the awkward phone call I had to make to finally raise her price and why I actually resented doing her nails by the end of it. We get into ⬇️ ✨ Why discounting your regulars hurts more than discounting new clients ✨ The difference between a small loyalty discount and one that's eating your profit ✨ Why you can't assume what a client can or can't afford ✨ How I raised a long term client's price without losing her as a client If you've ever felt too guilty to raise a regular's price, this one's for you. You don't owe anyone a discount, you just owe your business a chance at success💕 Work 1:1 with me to become more booked + profitable, click here 💓 Don’t forget to rate this podcast 5 stars ⭐️ Follow us on Instagram ⬇️ https://instagram.com/blossominbusiness_ https://www.instagram.com/royalblossombeauty Follow us on TikTok ⬇️ https://www.tiktok.com/@blossominbusiness   Have a topic you would like covered on the pod? 🌸 Send through your request on our website here: https://blossominbusiness.com/pages/blossom-in-business-podcast  Want to be our next guest speaker? Apply here: https://go.blossominbusiness.com/podcast-guest-speaker-application Become one of our sponsors: Email contact@blossominbusiness.com 💌

  2. Sep 1

    E23. The Membership Model Filling My Books Without Chasing New Clients (w/ Julia from Ciao Bella Coaching)

    If your bookings feel like a rollercoaster, some weeks fully booked and some weeks quiet, this episode is for you 🙌 I'm sitting down with Julia from Ciao Bella Lash and Brow and Ciao Bella Coaching, where she mentors salon owners on building consistent bookings without constantly chasing new clients. I reached out to her after seeing a post she made about memberships for salons, something I knew nothing about and knew would be sooo valuable for you all to hear 🤭 We get into what a membership actually looks like, how she prices it without cutting into profit, how she pitches it to clients without sounding salesy and the one membership client who taught her the hard way what not to do 😅 Julia's average membership lifespan sits at over 10 months, and she's had founding members on the same weekly payment for 18 months straight. If you've been living booking to booking, this one gives you somewhere real to start 💖 You can find Julia on Instagram at @ciaobellacoaching Don’t forget to rate this podcast 5 stars ⭐️ Follow us on Instagram ⬇️ https://instagram.com/blossominbusiness_ https://www.instagram.com/royalblossombeauty Follow us on TikTok ⬇️ https://www.tiktok.com/@blossominbusiness   Have a topic you would like covered on the pod? 🌸 Send through your request on our website here: https://blossominbusiness.com/pages/blossom-in-business-podcast  Want to be our next guest speaker? Apply here: https://go.blossominbusiness.com/podcast-guest-speaker-application Become one of our sponsors: Email contact@blossominbusiness.com 💌

    E23. The Membership Model Filling My Books Without Chasing New Clients (w/ Julia from Ciao Bella Coaching)
  3. Aug 18

    E21. Why I Don't Think Everyone Should Own A Business (w/ Tahlie from Ts Lash Academy)

    Not everyone is cut out to be a business owner 🫣 That's the take my guest Tahlie brought to the table today and I wanted to unpack it properly. Tahlie owns TS Lash Academy, she's 7 years into her business and now runs services, education and supplies all at once. We get into why she believes determination is the real difference between people who make it and people who don't, the pricing mistake that really cost her, what burnout actually looked like for her with two kids and three businesses and the moment she realised letting other people's judgement run her head had pushed her business back years. By the end you'll walk away with a clearer read on your own pricing blind spots, a boundary reset if you've been letting hours creep and a reminder that the people you're scared of judging you probably aren't thinking about you at all 🤷‍♀️ Connect with Tahlie ⬇️ Ts Lash Academy + Ts Lash Supplies Work 1:1 with me to become more booked + profitable, click here 💓 Don’t forget to rate this podcast 5 stars ⭐️ Follow us on Instagram ⬇️ https://instagram.com/blossominbusiness_ https://www.instagram.com/royalblossombeauty Follow us on TikTok ⬇️ https://www.tiktok.com/@blossominbusiness   Have a topic you would like covered on the pod? 🌸 Send through your request on our website here: https://blossominbusiness.com/pages/blossom-in-business-podcast  Want to be our next guest speaker? Apply here: https://go.blossominbusiness.com/podcast-guest-speaker-application Become one of our sponsors: Email contact@blossominbusiness.com 💌

    E21. Why I Don't Think Everyone Should Own A Business (w/ Tahlie from Ts Lash Academy)
  4. Aug 11

    E20. I Regret Adding These Services (And It's Not Why You Think)

    Adding a new service felt like the obvious fix for my empty calendar. Lashes, lash lifts, brows, even teeth whitening at one point. Spoiler, it didn't fix anything 👀   In this one I'm getting real about why I kept expanding my menu every time my books felt quiet and why that decision actually put me further from my goals, not closer to them. I'm walking through the real cost of restarting your startup investment every single time you add a service, the year I lost money on teeth whitening and why offering everything can quietly dilute your expert status.   ✨ Why a new service almost never solves a bookings problem ✨ The hidden cost of restarting your "startup investment" every time you expand ✨ My honest teeth whitening flop, and what it taught me about pricing and positioning ✨ Why being known for one thing books you out faster than being known for everything   If you're sitting on the idea of adding something new to your menu right now, listen to this one first 💕 Work 1:1 with me to become more booked + profitable, click here 💓 Don’t forget to rate this podcast 5 stars ⭐️ Follow us on Instagram ⬇️ https://instagram.com/blossominbusiness_ https://www.instagram.com/royalblossombeauty Follow us on TikTok ⬇️ https://www.tiktok.com/@blossominbusiness   Have a topic you would like covered on the pod? 🌸 Send through your request on our website here: https://blossominbusiness.com/pages/blossom-in-business-podcast  Want to be our next guest speaker? Apply here: https://go.blossominbusiness.com/podcast-guest-speaker-application Become one of our sponsors: Email contact@blossominbusiness.com 💌

  5. Aug 4

    E19. Why Going Viral Won't Fill Your Books (And What Actually Will)

    Getting a video to blow up feels like the dream. More views, more followers, more proof you're doing it right. Here's the truth nobody tells you. Followers and views don't pay your bills, bookings do. And you can absolutely go viral with the wrong audience and see zero change in your calendar. In this episode I'm breaking down why chasing virality can actually work against your business, especially if you're an in person service provider with a very specific, local ideal client. I get into what happened when I stopped chasing views altogether, how I positioned my content around premium pricing without losing clients and why some of the most fully booked techs I know barely have a following at all. What you'll walk away with: ✨ Why views and followers don't automatically equal sales ✨ The exact questions to ask before you post, so your content actually converts ✨ How to build a content strategy around bookings instead of chasing the algorithm ✨ Why targeting a smaller, more specific audience can outperform going viral every time Work 1:1 with me to become more booked + profitable, click here 💓 Don’t forget to rate this podcast 5 stars ⭐️ Follow us on Instagram ⬇️ https://instagram.com/blossominbusiness_ https://www.instagram.com/royalblossombeauty Follow us on TikTok ⬇️ https://www.tiktok.com/@blossominbusiness   Have a topic you would like covered on the pod? 🌸 Send through your request on our website here: https://blossominbusiness.com/pages/blossom-in-business-podcast  Want to be our next guest speaker? Apply here: https://go.blossominbusiness.com/podcast-guest-speaker-application Become one of our sponsors: Email contact@blossominbusiness.com 💌

  6. Jul 28

    E18. I Almost Closed My Salon

    I almost closed my salon and gave up on my business completely 😳 This is something I've never really admitted out loud before. There was a point where I was working seven days a week, taking on hours that didn't serve me, dealing with clients who drained me and barely paying myself anything. I got to the point where I thought 'what is even the point?'. In this episode I'm getting real about the exact moment I almost walked away from everything I'd built and what actually shifted for me behind the scenes. ✨ Why working around everyone else's schedule nearly burnt me out  ✨ The pricing mistake that meant I was earning less the harder I worked  ✨ How I set boundaries with clients without losing my business  ✨ What actually changed once I stopped running my business and started owning it If you've ever thought about quitting, I need you to hear this one 💕 I also touch on something big I'm launching very soon so keep your ears open for that one 👀 Work 1:1 with me to become more booked + profitable, click here 💓 Don’t forget to rate this podcast 5 stars ⭐️ Follow us on Instagram ⬇️ https://instagram.com/blossominbusiness_ https://www.instagram.com/royalblossombeauty Follow us on TikTok ⬇️ https://www.tiktok.com/@blossominbusiness   Have a topic you would like covered on the pod? 🌸 Send through your request on our website here: https://blossominbusiness.com/pages/blossom-in-business-podcast  Want to be our next guest speaker? Apply here: https://go.blossominbusiness.com/podcast-guest-speaker-application Become one of our sponsors: Email contact@blossominbusiness.com 💌

  7. Jul 21

    E17. Red Flags to Watch For Before You Book a Course

    Ever finished a course and felt more confused than when you started? You're not alone and it's not your fault 🫶 In this episode I'm getting into the dark side of beauty education, the red flags to watch for before you invest in a course and why so many students end up feeling ripped off. I'm sharing my own experience sitting through overpriced, under delivering courses so you know exactly what to look out for before you spend a cent ✅ Here's what I get into: ✨ The fast track courses that promise the world and deliver overwhelm instead  ✨ Why an expensive course isn't always a good one  ✨ The support red flags most people don't notice until it's too late  ✨ Misinformation and gatekeeping to watch for in the industry  ✨ The real signs of a good educator, before you ever purchase anything If you've ever invested in a course that left you feeling defeated, this one's for you. It's not your fault, and this episode will help you make a better choice next time 💌 Work 1:1 with me to become more booked + profitable, click here 💓 Don’t forget to rate this podcast 5 stars ⭐️ Follow us on Instagram ⬇️ https://instagram.com/blossominbusiness_ https://www.instagram.com/royalblossombeauty Follow us on TikTok ⬇️ https://www.tiktok.com/@blossominbusiness   Have a topic you would like covered on the pod? 🌸 Send through your request on our website here: https://blossominbusiness.com/pages/blossom-in-business-podcast  Want to be our next guest speaker? Apply here: https://go.blossominbusiness.com/podcast-guest-speaker-application Become one of our sponsors: Email contact@blossominbusiness.com 💌

About

Blossom in Business is a podcast for beauty business owners who want to grow with clarity, confidence and intention. Hosted by Monique - owner of Blossom in Business and Royal Blossom Beauty, the podcast blends education, real-life experiences and honest conversations about what it truly takes to build and run a beauty business. With qualifications in training and assessing, business and beauty, Monique shares lessons learned, wild storytimes, practical insights and occasionally controversial topics that go beyond the highlight reel. Featuring mostly solo episodes with occasional guest interviews, Blossom in Business is value-led, relatable and designed to help you build a beauty business that supports your life,  not consumes it.