The Next Gen Podcast by ICCO

ICCO PR

The Next Gen Podcast by ICCO Where Global Voices Shape the Future of PR Welcome to The Next Gen Podcast, the official podcast of ICCO’s Next Gen initiative — created for the rising stars of public relations and communications. This podcast is your go-to space for global insights, fresh perspectives, and actionable advice from the industry’s brightest young talent and most respected leaders.

Episodes

  1. Ep 6: Building a Network that Boosts Your Net Worth

    May 8

    Ep 6: Building a Network that Boosts Your Net Worth

    On this episode of the International Communications Consultancy Organisation Next Gen Podcast, we’re joined by Macey Binner, Partner at REED Public Relations in Nashville and Executive Committee Member & Leadership Roundtable Head for Public Relations Global Network, alongside Kirsten Van Pee, Managing Partner at Two cents Agency, Advanced Fair and Ogilvy HealthCare Brussels, and member of the PRGN Leadership Roundtable. Together, they share extremely useful hacks to networking and explain how building the right network can elevate your career, expand opportunities, and ultimately boost your net worth through leadership, collaboration, and meaningful relationships across the global communications industry. 🎙️

    15 min
  2. Ep 5: Founding Journeys: Building with Purpose and Conviction

    Apr 5

    Ep 5: Founding Journeys: Building with Purpose and Conviction

    In this episode, we sit down with Martina Quinn, Founder & CEO of Alice and ICCO Ethics Board Chair, and Tanja Hollenstein, Owner & Managing Director of Riverside Strategy AG, to explore the realities behind starting and scaling purpose-driven agencies. From the moment they took the leap into founding their own ventures to the financial pressures and trade-offs of the early days, Martina and Tanja share honest insights on what it really takes to build something meaningful. They reflect on the defining risks that shaped their paths, how their leadership has evolved, and why balancing strategy with authentic purpose is more critical than ever. The conversation also dives into the ethical challenges shaping the future of communications, from AI to misinformation and the mindset and skills the next generation needs to thrive. ✨ A powerful look at what it means to lead, build and stay true to your purpose. #FoundersJourney #Podcast #Leadership #PurposeDriven #StrategicCommunication #Ethics

    23 min
  3. Ep 4: Crisis, Credibility and Control: Leading Through Uncertainty in the AI Age

    Mar 27

    Ep 4: Crisis, Credibility and Control: Leading Through Uncertainty in the AI Age

    In this ICCO Next Gen podcast episode, Rod Cartwright (Founder, RodCartwright Consulting), Chris Tucker (Crisis Communications Consultant; former Global PR Director, Barclays), and Catherine Arrow (Executive Director, PR Knowledge Hub Ltd) unpack what it really takes to lead through crisis in an age shaped by AI, volatility, and eroding trust. From the idea that factual clarity can be recoveredbut moral authority is far harder to rebuild to the growing challenge of identifying who to trust amid “AI slop,” the conversation explores why credibility starts long before a crisis hits. #CrisisCommunications #AI #Reputation #PR #NextGen

    14 min

  4. 12/20/2025

    Ep 3: ICCO Next Gen Podcast | Chris Pratt, Daniel Stainsby, Paul Mottram, and Kenza Essalama on Climate Comms, Responsibility and Sustainability in a Fragmented World

    In this very dynamic episode of The Next Gen Podcast by ICCO, we unpack how climate communication is evolving in an era of collective vs individual responsibility, ethical fatigue, and fragmented attention. Joined by Chris Pratt, Group Managing Director, Sustainability & Social Impact at Burson, Daniel Stainsby, Managing Director of Markettiers and PRCA Broadcast Chairman, Paul Mottram, independent climate change consultant, World Economic Forum Fellow and Founder of the Carbon Costs Coalition, and Kenza Essalama, Associate Director at Purpose Union, the conversation explores transparency in climate comms, the power of broadcast media, the intersection of sustainability and social impact, and how communicators can hold leadership accountable without losing their seat at the table. #ClimateCommunication #Sustainability #ClimateAction #PRforGood #SocialImpact #PurposeDriven #ClimateCrisis #LeadershipAccountability #NextGenPR #MediaAndSustainability #EthicalComms #EnvironmentalImpact #SustainableFuture #PRInnovation #ClimateChangeComms #PRStrategy #ImpactfulCommunication

    40 min
  5. Ep 2: ICCO Next Gen Podcast | Shayoni Lynn and Girish Balachandran on AI, Disinformation and Climate Crisis Comms

    12/09/2025

    Ep 2: ICCO Next Gen Podcast | Shayoni Lynn and Girish Balachandran on AI, Disinformation and Climate Crisis Comms

    In this exciting episode of the NextGen Podcast, we dive deep into the world of AI, disinformation, and climate communication, featuring two industry experts with unparalleled experience: Shayoni Lynn and Girish Balachandran. 💡 Shayoni Lynn, CEO & Founder of Lynn, a top 50 UK communications firm, is a recognized thought leader in behavioural science, misinformation, and AI strategy. Listed in the PRWeek Power Book and the Top 25 Most Influential Women in UK PR (2025), Shayoni has received multiple accolades, including the Mark Mellor Award and the Institute of Directors’ Start-Up Director of the Year Award (2023). As a Fellow of CIPR and PRCA, she has become a key voice in shaping the future of communication. 🌍 Girish Balachandran, Founder & MD of ON PURPOSE, brings over 25 years of global experience in Social & Behaviour Change Communications. Recognized as one of Asia’s top 25 innovators in communications, Girish founded ON PURPOSE with a mission to drive social change. His agency has been consistently ranked and awarded for its impact in Climate Action, Public Health, Education, and Gender. Together, they explore the challenges of AI-generated disinformation, the role of behavioural science in combating misinformation, and the evolving responsibilities of young professionals in crafting ethical AI-driven communications. Key takeaways: 🔹 How AI and disinformation undermine public trust in climate communication. 🔹 The critical role of behavioural science in designing effective communication strategies. 🔹 How the next generation can build ethical AI content strategies to address global challenges. Listen to their insights on how to navigate the intersection of technology, trust, and social responsibility. 🎧 #NextGenPodcast #AI #Misinformation #ClimateCommunication #BehavioralScience #PublicTrust #EthicalAI #GlobalSouth #YoungProfessionals #ICCO

    37 min
  6. Ep 1: ICCO Next Gen Podcast | Boaz Paldi, Suzy Giles and Johna Burke on The silent shift: Greenhushing and the future of climate communications

    11/07/2025

    Ep 1: ICCO Next Gen Podcast | Boaz Paldi, Suzy Giles and Johna Burke on The silent shift: Greenhushing and the future of climate communications

    Ahead of the ICCO Global Summit 2025, we’re proud to launch the Next Gen Podcast — a new platform created to amplify young communicators and the industry leaders inspiring them. Our first episode, “The silent shift: Greenhushing and the future of climate communications,” brings together Boaz Paldi, Chief Creative Officer at the United Nations Development Programme (UNDP), Suzy Giles, Sustainability Communications Specialist and Johna Burke, CEO and Global Managing Director at AMEC, moderated by Karishma Hingorani, Co-Chair, ICCO Next Gen, Podcaster - Karishma Konnect and Senior Communications Professional, to explore how brands can stay authentic amid rising political, reputational and ESG challenges. From sustainability storytelling to the role of communications in shaping business strategy, this episode sets the tone for a new era of open, intergenerational dialogue. 🌱 Listen now for insights on shaping the future of communications in an industry that continues to evolve by the day. #ICCONextGen #PRLeadership #Sustainability #Greenhushing #ClimateComms #FutureOfPR #ICCOGlobalSummit2025

    33 min
  • 6 Episodes

About

The Next Gen Podcast by ICCO Where Global Voices Shape the Future of PR Welcome to The Next Gen Podcast, the official podcast of ICCO’s Next Gen initiative — created for the rising stars of public relations and communications. This podcast is your go-to space for global insights, fresh perspectives, and actionable advice from the industry’s brightest young talent and most respected leaders.

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