The Shadow Business Podcast

Sarah Berckenkamp

What if the blocks in your business have nothing to do with strategy and everything to do with the unseen patterns running beneath it? Hosted by business coach and systemic guide Sarah Berckenkamp, The Shadow Business Podcast reveals the hidden dynamics that shape your money, your clients, your launches, and your leadership. Each episode (launched every Thursday morning) takes you beneath the surface of entrepreneurship into the world of family systems, nervous system responses, and emotional inheritance; so you can finally understand why you get stuck, why you sabotage yourself, and why success sometimes feels harder than it should. This is not just another business podcast.It’s a deep, unfiltered look at the shadows behind your strategy and the powerful breakthroughs available when you choose to lead differently. For entrepreneurs who are ready to trade quick fixes for real transformation, The Shadow Business Podcast offers truth, clarity, and a way to build your business from the deepest foundation possible: all of you.

  1. 6d ago

    Are you more afraid of being disappointed; or of never really living?

    Send us Fan Mail Most people play it safe to avoid disappointment.  But what if the real risk is reaching the end of your life having never truly followed your soul's mission? In this episode I'm getting personal; sharing what it felt like to turn 30 and genuinely think "I could die now, I've lived fully" and why that feeling is the benchmark I measure everything against. We get into:  — What actually happens after you do the shadow work (hint: it can feel surprisingly empty at first)  — Why your triggers, your rejections, and even your trauma are whispers pointing you somewhere  — How your shadows are the very thing revealing your soul's mission  — Why copying someone else's life, no matter how much you admire them, will always leave you misaligned If you've been going through the motions, waiting for the right moment, or chasing a version of success that was never really yours; this one is for you. 🎁 Free Hypnosis — Unblock Your Yes: In February 2026, I was invited to speak at the 500-person Yes Life Summit. I'm giving you free access to the Yes to Life hypnosis I shared there; so you can discover what's currently blocking you from saying yes to yourself. 👉 bureausbb.com/hypnosis 💼 Ready to Work Together? If you know your true power lies in your shadows and you're ready to go deeper, fill in my application form. It helps me understand what level of support fits you best right now. 👉 bureausbb.com/application 📲 Follow Sarah: Instagram: instagram.com/sarahberckenkampThreads: threads.com/@sarahberckenkampLinkedIn: linkedin.com/in/sarahberckenkamp

    12 min
  2. Jun 18

    Why your business isn't growing and it has nothing to do with your content strategy.

    Send us Fan Mail Most female business owners are busy.  Posting, pitching, investing in branding, raising prices.  But if your business feels misaligned, no amount of output is going to fix it. In this episode I'm introducing one of my core frameworks: Business Within Divine Proportion; the idea that every part of your business needs to be aligned and growing in the right increments, or you're quietly leaking energy, money, and clients. We get into: — Why raising your prices before raising your identity never works — The real reason most businesses fail (and it's not what you think) — How to audit your business for the gaps you're too close to see — Why mentorship is for the people who want it, not just those who need it  — What it actually means to show all of yourself in your business Plus I get honest about my own shadow; the website I still haven't fixed and why even the person who invented the framework still has to do the work. This one is your homework episode.  Listen, then look at your business. Apply for the Divine Proportion Mastermind here: bureausbb.com/application Or send me a message on Instagram or LinkedIn to see if this space is for you. Also, if you've enjoyed this episode, you will certainly love my Summer Secret Offer: https://bureausbb.plugandpay.nl/checkout/summer-secret   🎁 Free Hypnosis — Unblock Your Yes: In February 2026, I was invited to speak at the 500-person Yes Life Summit. I'm giving you free access to the Yes to Life hypnosis I shared there; so you can discover what's currently blocking you from saying yes to yourself. 👉 bureausbb.com/hypnosis 💼 Ready to Work Together? If you know your true power lies in your shadows and you're ready to go deeper, fill in my application form. It helps me understand what level of support fits you best right now. 👉 bureausbb.com/application 📲 Follow Sarah: Instagram: instagram.com/sarahberckenkampThreads: threads.com/@sarahberckenkampLinkedIn: linkedin.com/in/sarahberckenkamp

    20 min
  3. Jun 11

    What does it actually mean to live at a higher standard, and can three days really change that?

    Send us Fan Mail In this episode, I sit down with Olivia Brennan to talk about identity, presence, and why the most powerful transformations don't happen in big conference rooms or online courses; they happen in intimate, carefully held spaces. We're talking about The Duchess Secret Society: a three-day private experience in Bath, England, designed for women who already know they're meant for more; but haven't fully moved like it yet. We discuss:  — Why exclusivity isn't performative (and what real proximity to the right women does to your self-concept)  — The link between how you carry yourself and what you attract in life and business  — What "embodied wealth" actually looks like beyond the aesthetics  — Why we kept it to five women only Whether you're curious about the experience or just deeply interested in identity, self-perception, and feminine power; this conversation will stay with you. 🎁 Free Hypnosis — Unblock Your Yes: In February 2026, I was invited to speak at the 500-person Yes Life Summit. I'm giving you free access to the Yes to Life hypnosis I shared there; so you can discover what's currently blocking you from saying yes to yourself. 👉 bureausbb.com/hypnosis 💼 Ready to Work Together? If you know your true power lies in your shadows and you're ready to go deeper, fill in my application form. It helps me understand what level of support fits you best right now. 👉 bureausbb.com/application 📲 Follow Sarah: Instagram: instagram.com/sarahberckenkampThreads: threads.com/@sarahberckenkampLinkedIn: linkedin.com/in/sarahberckenkamp

    51 min
  4. May 26

    Why Getting Dressed Is Never Just About Clothes ft. Samantha Harman

    Send us Fan Mail What if the way you get dressed every morning is actually a window into your deepest beliefs about yourself? In this episode, I sit down with Samantha Harman; The Style Editor, author, and fashion thinker, for a conversation that goes far beyond what's in your wardrobe. I first met Samantha in London at Overflow Live, where she was a panelist, and I knew immediately she had something rare: a way of talking about fashion that is systemic, psychological, and deeply honest. Her book Just Get Dressed reads like a coaching journey with a fashion foundation and in this episode, we pick up exactly where the book leaves off. What we explore in this conversation: * Why getting dressed triggers so much more than style decisions * The shadows and hidden beliefs that live in your wardrobe * How fashion connects to identity, self-worth, and the stories we tell ourselves * What it really means to dress for yourself 📖 Read Samantha's book; every woman should: Just Get Dressed -  https://www.amazon.co.uk/Just-Get-Dressed-Nothing-About/dp/9699896736 📲 Follow Samantha: instagram.com/styleeditoruk 🎁 Free Hypnosis — Unblock Your Yes: In February 2026, I was invited to speak at the 500-person Yes Life Summit. I'm giving you free access to the Yes to Life hypnosis I shared there; so you can discover what's currently blocking you from saying yes to yourself. 👉 bureausbb.com/hypnosis 💼 Ready to Work Together? If you know your true power lies in your shadows and you're ready to go deeper, fill in my application form. It helps me understand what level of support fits you best right now. 👉 bureausbb.com/application 📲 Follow Sarah: Instagram: instagram.com/sarahberckenkamp Threads: threads.com/@sarahberckenkamp LinkedIn: linkedin.com/in/sarahberckenkamp 🎁 Free Hypnosis — Unblock Your Yes: In February 2026, I was invited to speak at the 500-person Yes Life Summit. I'm giving you free access to the Yes to Life hypnosis I shared there; so you can discover what's currently blocking you from saying yes to yourself. 👉 bureausbb.com/hypnosis 💼 Ready to Work Together? If you know your true power lies in your shadows and you're ready to go deeper, fill in my application form. It helps me understand what level of support fits you best right now. 👉 bureausbb.com/application 📲 Follow Sarah: Instagram: instagram.com/sarahberckenkampThreads: threads.com/@sarahberckenkampLinkedIn: linkedin.com/in/sarahberckenkamp

    47 min
  5. May 19

    Collapsing While Hustling for Freedom - Zoe Collins

    Send us Fan Mail Through EFT tapping and intuitive guidance, Zoe Collins helps high-achieving leaders dismantle the subconscious beliefs holding them back in work, money, and visibility. Zoe launched her digital consultancy driven by a deep need for independence and autonomy; to build a business that supported her life rather than burning her out. She had the qualifications, the experience, and the technical skills. On paper, success seemed inevitable. But the reality was far harder than expected. Every rejection felt personal. Every quiet month felt threatening. Every income gap felt like confirmation of a story she was desperately trying to escape.  What she discovered was that she wasn't just building a business — she was constantly negotiating with a deep-rooted fear of instability, unconsciously recreating the very patterns she wanted to leave behind. The result? Emotional exhaustion disguised as hustle.  A client saying no didn't just mean "not this project"; it felt like proof she might not be enough. That's the shadow work that changed everything. In this episode, Zoe shares how she broke the cycle and how EFT tapping (Emotional Freedom Technique) became a powerful tool for long-term mindset shifts and subconscious healing. Connect with Zoe Collins: 🌐 zoecollins.co.uk 📸 instagram.com/zoecollins.eft 🎁 Free Hypnosis — Unblock Your Yes: In February 2026, I was invited to speak at the 500-person Yes Life Summit. I'm giving you free access to the Yes to Life hypnosis I shared there; so you can discover what's currently blocking you from saying yes to yourself. 👉 bureausbb.com/hypnosis 💼 Ready to Work Together? If you know your true power lies in your shadows and you're ready to go deeper, fill in my application form. It helps me understand what level of support fits you best right now. 👉 bureausbb.com/application 📲 Follow Sarah: Instagram: instagram.com/sarahberckenkampThreads: threads.com/@sarahberckenkampLinkedIn: linkedin.com/in/sarahberckenkamp

    43 min

About

What if the blocks in your business have nothing to do with strategy and everything to do with the unseen patterns running beneath it? Hosted by business coach and systemic guide Sarah Berckenkamp, The Shadow Business Podcast reveals the hidden dynamics that shape your money, your clients, your launches, and your leadership. Each episode (launched every Thursday morning) takes you beneath the surface of entrepreneurship into the world of family systems, nervous system responses, and emotional inheritance; so you can finally understand why you get stuck, why you sabotage yourself, and why success sometimes feels harder than it should. This is not just another business podcast.It’s a deep, unfiltered look at the shadows behind your strategy and the powerful breakthroughs available when you choose to lead differently. For entrepreneurs who are ready to trade quick fixes for real transformation, The Shadow Business Podcast offers truth, clarity, and a way to build your business from the deepest foundation possible: all of you.