捲速感

小捲｜陳奕宏
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每週台灣車市最值得知道的事，小捲幫你整理好！主持人小捲，陳奕宏，汽車文字記者出身，每集30分鐘以上深度解析，把複雜的新車資訊說得清楚又有趣。通勤路上、空閒時間，跟著捲速感一起掌握台灣車壇動態。 -- Hosting provided by SoundOn

  1. 3d ago

    EP017｜台灣汽車製造業的全球新局
，Volkswagen T-Roc、Mazda CX-5新世代即將登台！

    節目摘要 這週台灣車壇話題相對精煉，但每個都值得細聊。Volkswagen T-Roc 大改款在台灣境內被目擊，傳出預計 7 月上市。Mazda CX-5 新世代則通過安審，預計年底前進入台灣市場，但油耗與稅制劣勢是它必須面對的現實。Hyundai 在釜山移動展發表全新 Elantra，南陽實業已將其納入美規進口引進計畫。最後小捲從鴻海波蘭合作案切入，深度分析台灣汽車製造業如何從內需導向走向技術輸出的全球新格局。 本集重點 / Episode Highlights 這集少了大量新車發表的資訊轟炸，但每個話題都有深度可以挖。從兩款進口中型休旅的市場挑戰，到房車市場的小眾回春，再到台灣汽車產業走向全球的戰略分析，值得靜下來好好聽。 🚙 Volkswagen T-Roc 大改款台灣境內現身，傳 7 月上市：採用全新 MQB Evo 平台，車身尺碼放大，導入懸浮式中央觸控螢幕。動力首波預計引進 1.5 eTSI 搭配 48V 輕油電複合動力系統，分 116hp 與 150hp 兩種輸出，取代現行純燃油設定。小捲分析，原廠今年 4 月才正式發表的 1.5 升 Hybrid 油電複合動力系統最快要等到 2027 年上半年才有機會來台。若 7 月如期上市，首波仍以 48V 輕油電車型為主。 🔑 Mazda CX-5 新世代安審過關，年底前望進台灣：車長拉長至 4.69 米、軸距延伸至 2.81 米，向來被戲稱「神秘的東瀛空間」的空間問題預計大幅改善。內裝配備 12.9 或 15.6 吋懸浮式觸控螢幕，全數位儀表標配，但取消實體空調按鈕引發外界討論。動力仍採 2.5 升 e-Skyactiv G 輕油電，油耗 15.2km/L（WLTC），難以達到台灣油電貨物稅減半徵收門檻每公升 19 公里，加上排氣量超過 2.0 升不符合新購減稅優惠，在稅制上相較日韓同級競品處於明顯劣勢，上市定價策略將是關鍵。 🚗 Hyundai Elantra 新世代釜山移動展全球發表，台灣進口引進有望：外觀維持強烈稜角設計語言，導入搭載 Android Automotive OS 的全新車載系統，整合大型語言模型與雲助理，支援 OTA 雲端更新。韓國提供 2.0 升汽油及 1.6 升油電複合動力，其中油電版具備類電動車動能回收系統。南洋實業已將新世代 Elantra 納入美規進口引進計畫，目標借助美規車關稅降至 0% 的政策優勢，以進口方式彈性引進這款小眾個性化房車，避免組裝線建制的庫存壓力。 🌍 台灣汽車製造業走向全球，從技術輸出開闢新路：國瑞汽車持續外銷中東市場，今年 10 月起更將承接 Toyota Voxy 與 Noah 右駕版本生產，逆輸出至日本市場，證明台灣車廠生產品質符合一線國際標準。鴻海旗下鴻華先進則走出另一條路——不輸出整車，而是輸出電動車平台技術與解決方案，與波蘭 EMP 合作建立歐洲生產基地，並與 Mitsubishi 合作開發澳紐市場右駕電動車，商用車領域更與三菱扶桑合資開發次世代電動巴士。小捲認為，在去中化供應鏈重組與資安意識抬頭的時代背景下，台灣電動車技術平台正逢其時，有機會帶領整體汽車製造與零件供應鏈走向以台灣為基地、向全球輸出的全新格局。 **Episode Highlights ** This episode takes a deeper look at two incoming models, a revived sedan segment, and a strategic analysis of where Taiwan's auto industry is headed on the global stage. 🚙 Volkswagen T-Roc New Generation Spotted in Taiwan, July Launch Rumored: Based on the new MQB Evo platform with a larger footprint and a floating central touchscreen. The first wave in Taiwan is expected to arrive with 1.5 eTSI + 48V mild hybrid options (116hp and 150hp), replacing the current pure-petrol setup. The more capable full HEV system — debuted globally in April 2025 — likely won't reach Taiwan until H1 2027 at the earliest. 🔑 New Mazda CX-5 Clears Taiwan Safety Certification, Year-End Launch Expected: Body length grows to 4.69m and wheelbase to 2.81m, addressing the famously "mysterious disappearing space" issue of previous generations. A 12.9 or 15.6-inch floating touchscreen takes center stage, though the removal of physical climate controls has drawn criticism internationally. The 2.5L e-Skyactiv mild hybrid's 15.2 km/L WLTP fuel economy falls well short of Taiwan's 19 km/L threshold for hybrid tax relief, and the 2.5L displacement disqualifies it from purchase tax rebates — leaving pricing strategy as its key competitive lever. 🚗 Hyundai Elantra (Avante) Revealed at Busan Motor Show, Taiwan Import Planned: Sharp new styling continues the bold design language, with Android Automotive OS featuring large language model integration and OTA update support. Korea offers 2.0L petrol and 1.6L hybrid powertrain options, with the hybrid incorporating regenerative braking behavior closer to an EV. Nanyang Enterprise has confirmed plans to import the US-spec Elantra — leveraging the zero-tariff US vehicle import policy to bring in a niche, personality-driven sedan without the overhead of domestic assembly. 🌍 Taiwan's Auto Industry Charts a Global Course Through Technology Export: Kuozui Motors already supplies the Middle East and will begin producing right-hand-drive Toyota Voxy and Noah MPVs for Japan from October — a reverse-import milestone validating Taiwan's production quality. Foxconn's Hon Hai Advanced Technology is taking a different path: exporting EV platform technology rather than finished vehicles. Partnerships include a Poland joint venture with EMP for European EV production, a right-hand-drive EV development deal with Mitsubishi for Australia and New Zealand, and a commercial EV bus joint venture with Mitsubishi Fuso targeting Japan and global markets. With de-Sinicization of supply chains accelerating globally, Taiwan's EV tech platform is well-positioned to lead domestic manufacturers and suppliers toward a new era of global outreach. -- Hosting provided by SoundOn

    40 min

  2. Jun 21

    EP016｜Cavira正式上市，鴻海電動車將進軍波蘭，小改X-Trail即將上市，RAV4 PHEV開賣、特斯拉FSD送審

    節目摘要 這週台灣車壇話題依舊豐富。鴻華先進 Cavira 正式上市，預售接單突破千張。鴻海同步傳出將與波蘭合作打造電動車研發製造中心，寫下台灣電動車平台進軍歐洲的重要里程碑。Nissan 總代理預告 X-Trail 小改款將於 7 月 7 日發表，Toyota RAV4 PHEV 正式上市售價較預售價更親民。最受矚目的是特斯拉正式向車安中心遞交 FSD 全自動輔助駕駛審查文件，買斷方案將於 6 月底停售，未來改採訂閱制。Porsche Taycan 則導入電子模擬變速箱，為純電車款帶來更多駕馭樂趣。 本集重點 / Episode Highlights 這集從國產電動車的市場驗證談起，延伸到台灣電動車產業的歐洲布局，再到兩款重點新車上市與自動駕駛法規的最新進展，內容涵蓋產業策略與消費者最關心的新車情報。 🔋 鴻華先進 Cavira 正式上市，預售突破千張訂單：Emerge 單馬達後驅版 123.9 萬元、Pioneer 雙馬達四驅版 138.9 萬元，雙車型均搭載 82.7 度磷酸鐵鋰電池，WLTC 續航皆超過 500 公里。訂單中七成集中在入門 emerge 車型，雙馬達 Pioneer 僅佔三成，小捲認為這反映國產純電休旅買家偏向務實的消費傾向。 🇵🇱 鴻海電動車進軍波蘭，台灣電動車技術首次西進歐洲：波蘭總理證實將於今年秋天完成與鴻海集團的合作會談，計畫在波蘭南部共同打造電動車研發與製造中心，預計合作生產三款電動 SUV，技術基礎來自 Model B 與 Model C 平台。鴻海也與美系車廠及巴士業者展開戰略合作洽談，標誌台灣電動車平台正式取得國際品牌信任。 🚙 Nissan X-Trail 小改款預告 7 月 7 日發表：總代理裕隆日產發出採訪邀請函，外界推測主角為小改款 X-Trail，將是對 Kia Sportage、Hyundai Tucson L 26.5 年式及 Honda CR-V 小改款的正面回應，產品編成與訂價策略備受期待。 🚗 Toyota RAV4 PHEV 正式上市：建議售價 149 萬元，較先前流出的預售價再降 1 萬元。搭載 2.5 升自然進氣引擎配上 E-Four 電子四驅，重效馬力輸出 329hp，0-100km/h 加速 5.7 秒，純電行駛里程 135 公里（NEDC），是台灣首款支援 CCS1 直流快充的 PHV 車型，並標配線傳排檔桿。 🚘 特斯拉正式向車安中心遞交 FSD 審查文件：FSD 一次性買斷方案將於 6 月 30 日晚間 11 時 59 分正式停售，7 月起全面轉為訂閱制。FSD 在台灣與全球多數市場一樣定位為 Level 2 等級，駕駛仍須全程監控路況並隨時準備接管，相關事故責任仍歸屬駕駛人。 🏎️ Porsche Taycan 導入 PDK 電子模擬變速箱：新年式 Taycan 家族在台灣開放預訂，搭載可模擬八速手排駕駛感受的電子模擬變速箱，Turbo GT 列為標準配備，其餘車型可選配。同步宣布與 U-POWER 達成充電合作，27 年式車型購車贈 1 萬元充電金。 Episode Highlights (English) This episode covers Foxconn's growing EV credibility both domestically and internationally, two major new model launches, and a significant regulatory milestone for autonomous driving in Taiwan. 🔋 Foxconn's Cavira Officially Launches with Over 1,000 Pre-Orders: emerge (single-motor RWD) at NT$1,239,000; Pioneer (dual-motor AWD) at NT$1,389,000, both with an 82.7kWh LFP battery and WLTC range exceeding 500km. Notably, 70% of pre-orders went to the entry-level emerge — a sign that domestic EV buyers may be more value-conscious than expected. 🇵🇱 Foxconn's EV Platform Heads to Poland: Poland's Prime Minister confirmed talks with Foxconn are set to conclude this autumn, with plans for a joint EV R&D and manufacturing center in southern Poland to produce three electric SUVs based on the Model B and Model C platforms — marking the first major step for Taiwan's EV technology into the European market. 🚙 Nissan X-Trail Facelift Reveal Set for July 7: Nissan Taiwan's media invitation strongly hints at a refreshed X-Trail, positioned as a direct response to the Kia Sportage facelift, Hyundai Tucson L 2026.5 model year update, and the Honda CR-V facelift. 🚗 Toyota RAV4 PHEV Officially on Sale at NT$1,490,000: NT$10,000 below the previously leaked pre-sale price. Combines a 2.5L NA engine with E-Four electric AWD for 329hp combined output, 0–100 km/h in 5.7 seconds, and 135km of EV-only range (NEDC). It's Taiwan's first PHEV to support CCS1 DC fast charging, complete with a standard shift-by-wire gear selector. 🚘 Tesla Formally Submits FSD for Taiwan Regulatory Review: The one-time purchase option for FSD will be discontinued at 11:59 PM on June 30, switching to a subscription-only model from July. FSD remains classified as SAE Level 2 in Taiwan, requiring drivers to stay fully attentive and ready to take control at all times — with full liability still resting on the driver. 🏎️ Porsche Taycan Adds Electronic Manual Simulation: The new model-year Tacan lineup opens for pre-order in Taiwan with a feature that simulates 8-speed manual gear shifts — standard on the Turbo GT, optional elsewhere. Porsche also announced a charging partnership with U-Power, including an NT$10,000 charging credit for 2027 model-year buyers. -- Hosting provided by SoundOn

    35 min

  3. Jun 14

    EP015｜Honda CR-V小改款正式上市，BMW iX3預售啟動，Volvo EX90接單開跑，Kia展開FIFA世界盃行銷活動。

    這週台灣車壇的新車消息相當密集，而且幾乎清一色都跟電動化有關。Honda CR-V 小改款正式上市，四款車型售價延續預售價不變，但油電版定價引發市場討論。BMW iX3 正式啟動預售，帶來 BMW 全新世代 800V 純電平台。Volvo EX90 同步加入預售戰局，油電同價策略直接挑戰同品牌燃油車型。Mercedes-Benz 改款 S-Class 也公布預售價，旗艦房車市場話題不斷。能源署同步釋出 RAV4 PHEV 與 Cavira 單馬達版的能效認證數據，兩款車的實力輪廓更加清晰。Kia 也趁著 2026 FIFA 世界盃開賽，在全台展間展開別出心裁的行銷活動。 本集重點 / Episode Highlights 這集從 CR-V 小改款的定價策略出發，拆解國產油電中型休旅與進口競品之間日益模糊的價格邊界，接著帶到三款豪華品牌的預售動態，最後以能源署最新能效數據與 Kia 的世界盃行銷操作作結。 🚗 Honda CR-V 小改款正式上市：四款車型售價維持預售價，汽油版 99.9 萬元起、e:HEV 油電版 122.9 萬元起，全車系標配 Honda Sensing、Honda Connect、Google Assistant 整合車機。台灣本田設定年銷 1 萬輛目標，但油電版售價已與進口品牌油電中型休旅高度重疊，是否能持續吸引長期支持者回頭，將是下半年觀察重點。 💰 國產 vs. 進口油電中型休旅：價格邊界持續模糊：Kia Sportage Turbo Hybrid 入門車型含稅補後實際入手價已接近國產水準，Toyota RAV4 Hybrid 價格區間也落在 110 至 130 萬元之間，小捲認為這將逐步改變消費者「國產就該比較便宜」的既有認知，進而影響購車決策走向。 ⚡ BMW iX3 正式啟動預售：xDrive40 M Sport 280 萬元、xDrive50 M Sport 325 萬元，預計 10 月在台發表、第四季首批交車。搭載 BMW 全新 Neue Klasse 平台，採用 800V 架構與四顆超級電腦分工運算，xDrive40 WLTP 續航 637 公里、xDrive50 更達 805 公里，10% 至 80% 充電僅需 21 分鐘，是台灣首款 BMW 豪華中型純電休旅，同時也為同級競品 Mercedes-Benz GLC Electric 與 Volvo EX60 的售價設下參考基準。 🇸🇪 Volvo EX90 正式啟動預售：三種動力共四款車型，售價 299 萬元起至 399 萬元，與同級 XC90 入門車型採油電同價策略。搭載 NVIDIA Orin 晶片運算核心，導入類神經網路架構統籌感測器、駕駛輔助與動態運算，支援 OTA 雲端更新，未來可升級 Google Gemini AI 車載系統。最高動力版 Twin Motor Performance 輸出 680hp，六人座版本第二排換裝雙獨立豪華座椅。 👑 Mercedes-Benz 改款 S-Class 預售價公布：四款車型售價 499 萬至 855 萬元，Maybach S-Class 單一車型預售價達 1,214 萬元，預計第三季在台上市。改款幅度超過傳統小改款，超過 50% 零件全新設計，並導入 NVIDIA 晶片為核心的 MB.OS 車載系統與新世代駕駛輔助，但豪華旗艦房車市場是否已逐漸被豪華休旅取代，值得持續觀察。 📊 RAV4 PHEV 能效認證數據曝光：採 NEDC 測試，純電行駛里程 135 公里，平均油耗每公升 131.6 公里，搭載 22.7 度電池支援 CCS1 快充，是 RAV4 車系史上動力最強（329hp）卻也最省能的車型，車重超過兩噸。 🔋 Cavira 單馬達後驅能效數據出爐：同時送測兩款，最大馬力均為 249hp，WLTC 續航分別為 578 公里（18 吋輪圈版）與 566 公里（推測為 19 吋選配版），每度電平均行駛 6.1 至 6.2 公里，相較部分新世代電動車每度電逾 7 公里仍有進步空間，小捲期待鴻華先進未來透過軟體更新持續優化能效表現。 ⚽ Kia Sportage × 2026 FIFA 世界盃行銷活動：身為 FIFA 世界盃官方贊助夥伴，台灣森那美奇亞以 Kia Sportage 小改款為基礎打造世界盃主題彩繪車，車內塞滿 2026 年世界盃官方用球，即日起巡迴全台九個 Kia 展示中心展出。官網同步舉辦「猜球數」線上活動 (https://www.kiatw.com/ombc2026/) ，猜中者有機會獲得官方周邊商品或兩天一夜試駕旅程。活動結束後，車內所有官方用球將捐贈給全台九所偏鄉學校足球隊，兼顧品牌曝光與公益回饋。 Episode Highlights This episode digs into CR-V's pricing dilemma, three luxury brand pre-sale launches, fresh energy efficiency data for two highly anticipated models, and Kia's creative FIFA World Cup tie-in campaign. 🚗 Honda CR-V Facelift Goes on Sale: Four trims at NT$999,000–NT$1,299,000, carrying over pre-sale pricing unchanged. Full-range standard equipment includes Honda Sensing, Honda Connect, and Google Assistant integration. Honda Taiwan targets 10,000 annual units, but the e:HEV pricing overlap with imported hybrid rivals raises questions about long-term competitiveness. 💰 The Domestic vs. Import Price Gap Is Shrinking: After government incentives, the Kia Sportage Turbo Hybrid's effective price approaches domestic-brand territory, and the Toyota RAV4 Hybrid sits squarely in the NT$1.1–1.3M range. The traditional pricing moat that made domestic mid-size SUVs the default choice is eroding — and consumer behavior may follow. ⚡ BMW iX3 Pre-Sale Officially Opens: xDrive40 M Sport at NT$2,800,000; xDrive50 M Sport at NT$3,250,000. Taiwan launch in October, first deliveries Q4. Built on the all-new Neue Klasse platform with 800V architecture and four dedicated computing units for chassis, energy management, ADAS, and infotainment. WLTP range hits 637km (40) and 805km (50 xDrive), both charging 10–80% in just 21 minutes. This also price-anchors the upcoming Mercedes-Benz GLC Electric and Volvo EX60. 🇸🇪 Volvo EX90 Pre-Sale Launches: Four variants across three powertrains from NT$2,990,000 to NT$3,990,000. Entry price matches the XC90 — Volvo's direct EV parity play. Powered by NVIDIA Orin chips in a neural-network-inspired architecture managing all sensors, ADAS, and dynamics. Supports OTA updates including future Google Gemini AI integration. Top-spec Twin Motor Performance delivers 680hp; the six-seat variant features independent captain's chairs in row two. 👑 Mercedes-Benz S-Class Facelift Pre-Sale Announced: NT$4,990,000–NT$8,550,000 across four trims; Maybach S-Class at NT$12,140,000. Launches Q3 in Taiwan. Over 50% of components are all-new, with NVIDIA-powered MB.OS onboard computing. Whether the flagship sedan segment can hold its ground against the luxury SUV wave will be the real story to watch. 📊 RAV4 PHEV Energy Certification Results: NEDC-tested EV range of 135km; fuel economy of 131.6 km/L combined. The 22.7kWh battery supports CCS1 DC fast charging. At 329hp, it's the most powerful and most efficient RAV4 ever — albeit at over 2 tonnes of curb weight. 🔋 Cavira Single-Motor Rear-Drive Efficiency Data Published: Two variants tested, both rated at 249hp. WLTC range of 578km (standard 18-inch wheels) and 566km (likely 19-inch option), with efficiency of 6.1–6.2 km/kWh. Competitive but slightly below the 7+ km/kWh benchmark set by some newer EV rivals — software optimization via future OTA updates may close the gap. ⚽ Kia Sportage × 2026 FIFA World Cup Campaign: As an official FIFA sponsor, Kia (Taiwan Sime Darby Motors) created a World Cup-themed Sportage packed with official match balls, touring all nine Kia showrooms nationwide from June 13. An online "guess the ball count" contest offers prizes including official merchandise and a two-day, one-night Kia test-drive trip. All match balls will be donated to football teams at nine rural schools across Taiwan after the campaign ends. -- Hosting provided by SoundOn

    42 min

  4. Jun 7

    EP014｜Computex也跟車有關？Nvidia與鴻海Robotaxi計劃揭曉！台灣車市五月掛牌數，Tucson L車型售價調整，BMW iX3預售價流出

    節目摘要 這週台灣車壇的焦點跟科技圈高度重疊。Computex 期間，NVIDIA 宣布將與鴻海合作在高雄推動 Robotaxi 計畫，預計 2028 年正式投入營運，台灣離無人自動駕駛計程車的時代又近了一步。5 月掛牌數出爐，全月 33,076 輛，月增 5.3%，電動車市場表現更是亮眼，前五月累積創下歷史同期新高。現代 Tucson L 進行年式更新，車型重整並調降售價；BMW iX3 預售價格從經銷端流出，豪華電動休旅的價格區間正式浮上檯面。 本集重點 / Episode Highlights 這集從科技展的車壇訊號出發，帶到月銷數據解讀，再拆解兩款車型的市場策略，資訊量相當密集。每一條線索背後，都指向台灣車市正在經歷的結構性轉變。 🤖 NVIDIA × 鴻海 Robotaxi 計畫正式曝光：NVIDIA 執行長黃仁勳於 Computex 展前活動宣布，將與鴻海合作在高雄推動 Robotaxi 無人自動駕駛計程車服務，以機場到市區、高鐵站接駁為首發場景，目標 2028 年正式商業營運。鴻華先進負責電動車平台整合，NVIDIA Drive Hyperion 提供自動駕駛運算核心，高雄橋頭廠區同步作為研發與生產基地。 🏭 Computex 智慧移動展區觀察：聯發科展出已打入鴻華先進供應鏈的天璣座艙 CX1 方案，小捲推測此套三螢幕數位座艙架構更可能出現在未來 Model D 量產版。鴻海也在展區揭示 Smart EV 智慧電動車運算平台與 FoxBrain AI 概念，軟體定義汽車的台灣佈局輪廓日漸清晰。 📊 5 月台灣車市掛牌數解析：全月 33,076 輛，月增 5.3%、年增 3.7%，主因工作天數增加及 Tesla 結束交車空窗。然而前五月累積掛牌數仍較去年同期下滑 2.3%，整體買氣尚未明顯回溫。電動車表現則是亮點，5 月單月 3,112 輛較去年同期大增 108.4%，前五月累計 14,247 輛年增 43.7%，創歷史同期最佳紀錄。 🚗 Ford Territory 掛牌數下滑、Ford 全面換代在即：Territory 5 月僅繳出 857 輛，較過去連月破千明顯收斂，新車蜜月期訊號值得關注。Kuga 與 Focus 舊款去化完畢，Ford 台灣正式進入新世代產品交替空窗期。 🔄 Hyundai Tucson L 年式更新、售價調降：2026.5 年式重整車型架構，汽油渦輪版全面採客貨車認證並降價 2 萬元，入門價下探至 99.9 萬元；Turbo Hybrid 三款車型改回純小客車認證，更名為 Premium A/B/C，售價區間調整為 111.9 至 125.9 萬元，同步新增環景顯影、盲區偵測等主動安全配備，並以選配 Premium Package 取代部分標配，直接回應 Kia Sportage 小改款與即將上市的 Honda CR-V 小改款競爭壓力。 ⚡ BMW iX3 預售價格首度曝光：經銷端流出 40 M Sport 與 50 xDrive M Sport 兩款車型，分別為 280 萬元及 325 萬元，預計 10 月在台發表、第四季首批交車。採用 BMW 全新 800V 純電平台，此價格帶同時也為同級競品 Mercedes-Benz GLC Electric 與 Volvo EX60 的到來提前標定市場座標。 Episode Highlights (English) This episode connects the dots between Taiwan's tech and auto worlds — from NVIDIA's robotaxi announcement to a May sales recap and two significant model updates. 🤖 NVIDIA × Foxconn Robotaxi Initiative Unveiled: NVIDIA CEO Jensen Huang announced at a Computex pre-show event that NVIDIA and Foxconn will co-develop a robotaxi platform in Kaohsiung, targeting commercial launch in 2028. Initial routes focus on airport and HSR station transfers. Foxconn's Hon Hai Advanced Technology provides the EV platform; NVIDIA Drive Hyperion handles autonomous driving compute. Foxconn's Qiaotou facility in Kaohsiung serves as both R&D base and production hub. 🏭 Computex Smart Mobility Takeaways: MediaTek showcased its Dimensity Auto CX1 cockpit solution, already embedded in Foxconn's supply chain — likely destined for the upcoming Model D production version. Foxconn also revealed its Smart EV computing platform and Foxconn Brand AI concept, sketching out its broader software-defined vehicle roadmap. 📊 May Taiwan Auto Market: 33,076 Units Registered: Up 5.3% MoM and 3.7% YoY, driven by more working days and Tesla's Q2 delivery ramp-up. However, the January–May cumulative total is still down 2.3% versus 2025, signaling cautious consumer sentiment. EV registrations surged — 3,112 units in May alone (up 108.4% YoY), with the January–May EV tally hitting 14,247 units (+43.7% YoY), the best H1 start on record. 🚗 Ford Territory Momentum Softens; Full Model Transition Underway: Territory slipped to 857 units in May — the first month below 1,000 since launch — raising questions about post-honeymoon demand. With Kuga and Focus inventory cleared out, Ford Taiwan is now in a full product generation transition gap. 🔄 Hyundai Tucson L 2026.5 Model Year Update: Petrol turbo variants switch entirely to commercial vehicle registration, dropping NT$20,000 to start at NT$999,000. Turbo Hybrid trims revert to passenger car registration, renamed Premium A/B/C at NT$1,119,000–NT$1,259,000, with new standard safety features including surround-view camera and blind-spot monitoring. A Premium Package add-on (NT$60,000) restores previously-standard comfort features on the top trim. The update is a direct competitive response to the Kia Sportage facelift and the upcoming CR-V facelift launch. ⚡ BMW iX3 Pre-Sale Prices Leaked: Dealer sources indicate the 40 M Sport at NT$2,800,000 and 50 xDrive M Sport at NT$3,250,000, with a Taiwan launch expected in October and first deliveries in Q4. Built on BMW's new 800V EV platform, the iX3's pricing effectively pre-marks the bracket for the upcoming Mercedes-Benz GLC Electric and Volvo EX60 as well. -- Hosting provided by SoundOn

    33 min

  5. May 31

    EP013｜RAV4 PHEV預售資訊流出、Hilux預售啟動、Ferrari首款純電車Luce引起全球熱議！

    節目摘要 這週台灣車壇的話題圍繞著電動化持續發燒。Mercedes-Benz CLA Shooting Brake 正式發表，延續油電同價策略；Toyota 旗下兩款備受期待的車型同步有動作——Hilux 大改款正式啟動預售，RAV4 PHEV 的重點配備與預售價也從經銷端悄悄流出。義大利品牌則各自以不同方式詮釋電動化，Alfa Romeo Junior 同步引進油電與純電版本，而 Ferrari 的首款純電量產車 EV 則因外觀設計在全球引發大規模討論，股價單日一度重挫近 8%，訂單卻已排到 2027 年底。 本集重點 / Episode Highlights 這集話題從德系豪華品牌的電動佈局，跳到 Toyota 雙車預售資訊的深度解析，再到兩款義大利車款截然不同的電動策略，最後以全球車壇最熱議的 Ferrari 純電首作收尾——每個主題背後都有值得拆解的產品邏輯。 ⚡ Mercedes-Benz CLA Shooting Brake 正式發表：三款車型涵蓋一款汽油（CLA 180）與兩款純電（CLA 200、CLA 250+），售價較 CLA 各多 7 萬元，分別為 199 萬、194 萬及 227 萬元。沿用油電同價策略——計入貨物稅減免後，汽油與純電入門車型實際到手價相同，均為 194 萬元。CLA 250+ 搭載 85 度電池組，WLTP 續航 769 公里，最大充電功率 320kW，是目前台灣賓士旗下充電速度最快的車款。 🛻 Toyota Hilux 海力士大改款正式啟動預售：預售價 163 萬元，搭配舊換新可降至 158 萬元。大改款採用 Toyota 新世代家族設計語彙，配備雙 12.3 吋螢幕、TSS 3.0 主動安全系統、NTTM 智慧越野顯示目及 4H/4L 可切換四驅系統。動力取消原有 48V 輕油電，回歸純 2.8 升柴油渦輪，輸出維持 204hp / 51kgm，小捲認為此時預售也有提前卡位、因應未來美規皮卡零關稅競爭的戰略考量。 🔋 Toyota RAV4 PHEV 重點配備與預售價流出：經銷端透露預售價 150 萬元，採限量接單方式。搭載 2.5 升自然進氣引擎搭配 E-Four 電子四驅，系統輸出 329hp，NEDC 純電行駛里程 135 公里，支援 CCS1 直流快充，10% 至 80% 僅需 28 分鐘。配備以旗艦版為基礎向上堆疊，確認加入線控排檔桿、20 吋輪圈及 JBL 音響，將成為 RAV4 車系史上售價最高車型，官方資訊仍待正式公布。 🇮🇹 Alfa Romeo Junior 正式上市：48V 輕油電版 139.8 萬元、純電版 189.8 萬元。電動版 Electric 280Veloce 輸出 280hp、0-100km/h 僅需 5.9 秒，車重控制在 1.6 噸，搭配運動化底盤調教與 Torsen 機械式限滑差速器，品牌刻意以「純電鋼砲」定位轉移焦點，淡化電池容量僅 54 度電、NEDC 續航 354 公里的先天限制。 🏎️ Ferrari 首款純電量產車 Luce 全球引發論戰：由前 Apple 設計長 Jony Ive 團隊與 Ferrari 設計中心聯手打造，四門五人座純電獵跑定位，四馬達四驅輸出 1,500hp，0-100km/h 加速 2.5 秒，極速 310km/h，行李廂容積達 597 公升。外觀設計因風格圓潤厚實、迥異於傳統 Ferrari 美學，發表後股價單日跌幅一度接近 8%，批評聲浪遠大於稱讚，但 Ferrari 執行長表示訂單已排至 2027 年底，小捲分析此設計本質上是電池底盤架構與量產務實性下的合理妥協。 Episode Highlights (English) This episode covers a week dominated by electrification — from a German luxury brand's pricing strategy to Toyota's dual pre-sale moves, two Italian brands taking opposite approaches to EVs, and a Ferrari that broke the internet. ⚡ Mercedes-Benz CLA Shooting Brake Launches in Taiwan: Three variants — one petrol (CLA 180 at NT$1,990,000) and two EVs (CLA 200 at NT$1,940,000; CLA 250 Plus at NT$2,270,000). After government tax incentives, petrol and entry EV effectively reach the same NT$1,940,000 price point. The CLA 250 Plus features an 85kWh battery with 769km WLTP range and 320kW peak charging — the fastest-charging Mercedes currently on sale in Taiwan. 🛻 Toyota Hilux 9th-Gen Pre-Sale Opens at NT$1,630,000: With trade-in subsidy, effective price drops to NT$1,580,000. The redesigned Hilux features Toyota's latest family styling, dual 12.3-inch displays, TSS 3.0, NTTM off-road assist, and a switchable 4H/4L four-wheel drive system. Notably, the 48V mild hybrid has been dropped in favor of a cleaner 2.8L diesel-only setup, maintaining 204hp/510Nm output. Timing likely tied to preempting future US-origin pickup imports under potential zero-tariff arrangements. 🔋 Toyota RAV4 PHEV Pre-Sale Price Leaked at NT$1,500,000: Limited-allocation pre-sales expected. The PHV pairs a 2.5L NA engine with E-Four electric AWD for a combined 329hp system output, with up to 135km pure-EV range (NEDC) and CCS1 DC fast charging (10–80% in 28 minutes). Confirmed features include a crystal shift-by-wire gear selector, 20-inch wheels, and JBL audio — set to be the most expensive RAV4 ever sold in Taiwan. 🇮🇹 Alfa Romeo Junior Goes on Sale: P2 Hybrid at NT$1,398,000; EV at NT$1,898,000. The Electric 280 Veloce makes 280hp with a 0–100 time of 5.9 seconds, weighing just 1.6 tonnes with a track-focused chassis setup and Torsen mechanical LSD. Brand communication leans heavily on driving dynamics to sidestep the car's more modest 54kWh battery and ~250km real-world range. 🏎️ Ferrari Luce Divides the World: Co-designed by Jony Ive's LoveFrom studio and Ferrari's in-house design center, this four-door, five-seat electric GT features quad-motor AWD with 1,500hp, 0–100 in 2.5 seconds, 310km/h top speed, and 597L of cargo space. The rounded, unconventional exterior triggered a near-8% single-day stock drop and a wave of online criticism — but orders are already booked through end-2027. The design, as the episode unpacks, is largely a rational response to EV platform constraints rather than a creative failure. -- Hosting provided by SoundOn

    39 min

  6. May 24

    EP012｜鴻華先進 Cavira 預售價公布價格設定解析、Toyota Hilux 大改款現身、燃料費改｜Foxtron Cavira Pricing Revealed, Toyota New Hilux Debuts & Taiwan's Road Tax Gets a New Name

    節目摘要 這週台灣車壇的焦點相當集中。鴻華先進在 5 月 20 日正式揭曉 Cavira 的預售價格與車型編成，兩款車型定價 123.9 萬與 138.9 萬元，直接瞄準國產油電中型休旅的價格帶。Toyota 則趁著Hito音樂獎舞台首度亮出第九代 Hilux 海力士實車，經銷端傳出預售已悄悄展開。另外，交通部正式宣布「燃料費」走入歷史，更名為「公路使用養護安全管理費」，收費標準不變，但收到帳單時別誤以為是詐騙。 本集重點 / Episode Highlights 這集從國產純電中型休旅的定價邏輯聊起，再到皮卡市場的新世代接班，最後收在一個跟每位車主都有關係的法規更名。看似分散的三個主題，背後都藏著值得細究的產業訊號。 ⚡ 鴻華先進 Cavira 預售價正式公布：Emerge 單馬達後驅 123.9 萬元、Pioneer 雙馬達四驅 138.9 萬元，6 月 17 日正式上市。預售期間加贈半年免費充電吃到飽，Pioneer 更是目前國產量產車中動力輸出最強車型，達 468hp、0-100km/h 僅需 3.8 秒。 🔋 Cavira 與 Luxgen n7 怎麼比？：Cavira 全車系採長里程電池，WLTC 續航里程分別為 578 公里（Emerge）與 538 公里（Pioneer），並首度採用 WLTC 而非 NEDC 標準申請能效標章，數字更貼近實際使用情境。若與 n7 Long Range 五人亮點版相比，Cavira Emerge 售價反而低了 21 萬元，配備還更豐富。 🎯 Cavira 定價策略解析：預售價格帶直接與 Honda CR-V e:HEV（122.9 萬起）、Hyundai Tucson L Turbo Hybrid（123.9 萬起）並列，同時也在 Toyota RAV4 Hybrid 與 Kia Sportage Turbo Hybrid 的射程範圍內，目標已不限於電動車同級競爭，而是主動挑戰國產與進口油電中型休旅市場。 🛻 Toyota Hilux 海力士第九代首度亮相：趁Hito音樂獎舞台公開紅色實車，車頭導入 Toyota 新世代家族設計，搭載 12.3 吋數位儀表與中控螢幕，配備 TSS 3.0 主動安全系統及 MTM 智慧越野顯示目。動力延續 2.8 升直四柴油渦輪搭配 48V 輕油電，輸出維持 204hp / 51kgm。經銷端已流出 163 萬元預售價，預計 5 月 25 日正式啟動預售。 🏕️ Ineos Grenadier 越野體驗課程值得關注：同週發表 Black Edition 特仕車型，並於台中望高莊園舉辦「彈訓練所」越野體驗課程，涵蓋砲彈坑、陡坡緩降、爬坡等地形實操，由專業教練隨車指導，是目前台灣市場少見的硬派越野實戰體驗活動。 📋 「燃料費」正式走入歷史：交通部 5 月 21 日公告修正，汽車燃料使用費更名為「公路使用養護安全管理費」，徵收時間與標準不變，仍以排氣量計費，收到新名稱帳單時無需擔心，非詐騙。 -- Episode Highlights This episode centers on three distinct but telling stories from Taiwan's auto market — a domestic EV's pricing debut, a legendary pickup's generational handoff, and a quiet regulatory rename that affects every car owner. ⚡ Foxtron Cavira Pre-Sale Price Announced: Emrge (single-motor RWD) at NT$1,239,000; Pioneer (dual-motor AWD) at NT$1,389,000. Official launch set for June 17. Pre-sale buyers receive six months of complimentary unlimited charging. The Pioneer's 468hp output makes it the most powerful domestically-produced vehicle currently on sale in Taiwan, with a 0–100 km/h time of 3.8 seconds. 🔋 How Does Cavira Stack Up Against the Luxgen n7 ?: Both variants use long-range battery packs, with WLTC-certified range of 578km (Emerge) and 538km (Pioneer) — a notably more conservative and realistic figure than the NEDC-based numbers previously used for n7 . Compared to the n7 Long Range 5-seat top trim at NT$1,449,000, the Cavira Emerge comes in NT$210,000 cheaper with more standard equipment. 🎯 Cavira's Pricing Strategy Decoded: The entry price aligns directly with the Honda CR-V e:HEV (from NT$1,229,000) and Hyundai Tucson L Turbo Hybrid (from NT$1,239,000), and falls within the range of the Toyota RAV4 Hybrid and Kia Sportage Turbo Hybrid — signaling that Foxtron's target isn't just rival EVs, but the entire domestic and imported hybrid mid-size SUV segment. 🛻 Next-Gen Toyota Hilux (9th Generation) Makes Its Taiwan Debut: Unveiled on the Golden Melody Awards stage in red, the new Hilux adopts Toyota's latest family design language with dual 12.3-inch screens and TSS 3.0 safety suite including full-speed DRCC and NTTM intelligent off-road display. Power comes from a familiar 2.8L diesel with 48V mild hybrid assist (204hp / 51kgm). Dealers are reportedly quoting NT$1,630,000, with a formal pre-sale launch expected May 25. 🏕️ Ineos Grenadier Off-Road Training Worth Noting: Alongside the new Black Edition special model, Ineos held its "Ballistic Training Ground" off-road course at Wanggao Ranch in Taichung — covering crater pits, steep descents, and climb scenarios with certified instructors. One of the few structured hard-core off-road experiences available in Taiwan's current market. 📋 Taiwan's "Fuel Fee" Officially Retired: Effective May 21, the Ministry of Transportation renamed the vehicle fuel usage fee to "Road Use, Maintenance and Safety Management Fee." Collection schedule and排氣量-based rate structure remain unchanged — don't mistake the new name on your bill for a scam notice. -- Hosting provided by SoundOn

    33 min

  7. May 17

    EP011｜鴻華先進Cavira實車資訊即將揭曉，這一仗怎麼打？Honda CR-V與ZR-V休旅雙箭頭進度更新，Nissan台灣三年戰略揭曉，C5 Aircross會否網內互打？｜Foxconn Calvera Specs About to Drop — What's the Game Plan? Ho

    這週台灣車壇的消息量相當驚人，幾乎每個品牌都有新動作。鴻華先進確認 5 月 20 日將首次對外公開 Cavira 的產品規格，Honda CR-V 小改款正式啟動預售，ZR-V 的引進進度也持續推進。法系品牌 Citroën C5 Aircross 正式上市，在已有 Peugeot 3008 與 5008 的市場中，三車同場的定位問題值得關注。Nissan 總代理裕隆日產則公布了涵蓋八款全新車的三年戰略計畫，包括 Nissan Z 引進時間點確認，下半年台灣車壇的熱度只會愈來愈高。 本集重點 / Episode Highlights 這一集的議題從國產電動車的新進度、法系休旅的市場布局，一路聊到 Honda 雙休旅的時程安排，以及 Nissan 難得一見的完整三年產品路線圖。每個主題背後都有值得細看的策略邏輯，小捲一一幫你拆解。 🔋 鴻華先進 Cavira 新車資訊即將公開：鴻華先進確認 5 月 20 日舉行媒體說明會，首度公開產品規格。從能源署耗能認證資料推測，首波主打車型應為雙馬達四驅版，最大馬力達 468hp，WLTC 測試續航里程 538 公里，極有可能成為目前國產量產車中馬力最強的車型。 🚙 Honda CR-V 小改款預售正式啟動：5 月 12 日開跑，四款車型預售價 99.9 萬至 129.9 萬元。汽油版入門較改款前降幅達 7 至 8 萬元，油電版 e:HEV 僅需加價 5 萬元即可升級，全車系標配 Honda Sensing、Honda CN 聯網及整合 Google Assistant 的車載主機，但市場上對油電車型定價是否真正發揮貨車認證優勢仍有討論聲音。 🚗 Honda ZR-V 上市進度更新：能源署耗能資料顯示，ZR-V 首波引進以前驅 e:HEV 為主，平均油耗 20.4 km/L，與 CR-V 相近。噪音認證與緊急救援手冊已完成送件，目前僅剩安全審驗與排放認證待完成，傳出上市時間點可能落在 7 月，將與 CR-V 接棒形成 Honda 雙休旅攻勢。 🇫🇷 Citroën C5 Aircross 正式上市：5 月 11 日發表，搭載 1.2 升三缸渦輪 + P2 48V 輕油電系統，系統輸出 136hp，雙車型售價 126.8 萬及 139.8 萬元。值得注意的是，其價格帶與集團旗下 Peugeot 3008 及 5008 入門車型高度重疊，三款法系車同台競爭，能否擴大法系整體市占或引發內部排擠，後續銷售值得觀察。 📋 Nissan 裕隆日產公布三年戰略計畫：涵蓋 8 款大改款或全新車型、5 款中期改款，範圍涵蓋 Nissan 與 Infiniti 雙品牌。今年底前確定引進 Qashqai e-Power。Nissan Z 確認於 2027 年第二季導入台灣，現場已展出實車。大改款 X-Trail、Pathfinder 七人座休旅及新世代 Leaf 電動跨界休旅也列入規劃清單。 🏎️ Nissan Z 與新世代 GT-R 動向：Nissan Z 已於記者會現場實車展出，預計 2027 Q2 正式引進。裕隆日產同時表示將積極向原廠爭取新世代 GT-R 導入，雖然原廠目前尚未有概念車亮相，但已被列為長期追蹤目標。 📌 Nissan X-Trail 小改款今年下半年可期：三年計畫中同時涵蓋 X-Trail 的小改款（含輕油電與 e-Power 版）與未來全新大改款，推測小改款將搶先在今年下半年登場，作為面對 CR-V 小改款、Ford Territory 等競爭對手的即時應對。 🔌 Kicks 改款與 Sentra 中型房車續戰：新世代 Kicks e-Power 預計 2027 至 2028 年間才引進，過渡期將以現行 Kicks 改款更新應對同級競爭。Sentra 也確認將進行改款升級，Nissan 有意透過房車產品吸引偏好個性化的年輕消費族群。 Episode Highlights (English) This episode covers a packed week in Taiwan's auto market — from a long-awaited domestic EV reveal to a Japanese brand's rare full product roadmap disclosure. 🔋 Foxconn Cavira (Honghua Model C) Preview Confirmed for May 20: Regulatory data suggests the debut variant will be a dual-motor AWD setup with 468hp and 538km WLTC range — potentially the most powerful domestically-produced EV in Taiwan's current lineup. 🚙 Honda CR-V Facelift Pre-Sale Opens at NT$999,000: Four trim levels across petrol and e:HEV powertrains. Entry petrol trims are priced NT$70,000–80,000 lower than the outgoing model, with Honda Sensing, Honda Connect, and Google Assistant integration standard across all variants. Market debate continues on whether the commercial vehicle registration advantage is fully reflected in pricing. 🚗 Honda ZR-V Taiwan Launch Likely in July: Front-wheel-drive e:HEV confirmed as the first-wave variant based on energy bureau data (20.4 km/L combined). Final safety and emissions certifications pending before launch clearance. 🇫🇷 Citroën C5 Aircross Launches at NT$1,268,000–NT$1,398,000: Shares the same 1.2T P2 hybrid powertrain and 136hp output as the Peugeot 3008 and 5008. Price overlap between all three Stellantis French-brand models raises questions about internal cannibalization vs. collective market expansion. 📋 Nissan Taiwan Unveils 3-Year Strategic Plan: 8 new or redesigned models and 5 mid-cycle refreshes planned across Nissan and Infiniti. Qashqai e-Power confirmed for end of 2025; Nissan Z NISMO confirmed for Q2 2027; next-gen X-Trail, Pathfinder, and new Leaf electric crossover also on the roadmap. 🏎️ Nissan Z Confirmed; GT-R on the Wishlist: Nissan Z displayed in-person at the press event with a Q2 2027 Taiwan launch date confirmed. Nissan Taiwan also stated it will actively lobby the factory for next-generation GT-R allocation. 📌 X-Trail Mid-Cycle Refresh Expected H2 2025: Both petrol mild-hybrid and e-Power variants of the X-Trail refresh are included in the mid-cycle update plan, with a full model change to follow before the 3-year plan concludes. 🔌 Kicks Refresh to Bridge the Gap; Sentra to Soldier On: Next-gen Kicks e-Power pushed to 2027–2028. Current Kicks will receive a mid-cycle update in the interim. Sentra also slated for a refresh, with Nissan eyeing the sedan segment as a potential entry point for younger buyers. -- Hosting provided by SoundOn

    39 min
  8. EP010｜台灣車市四月戰報、CR-V預售時間確定重點配備流出、Territory安心購與Audi Q3品牌操作分析｜Taiwan Auto Market April Report, CR-V Facelift Specs Leak, Ford Territory Buyback Program & Audi Q3 Brand Strategy Breakdown.

    May 10

    EP010｜台灣車市四月戰報、CR-V預售時間確定重點配備流出、Territory安心購與Audi Q3品牌操作分析｜Taiwan Auto Market April Report, CR-V Facelift Specs Leak, Ford Territory Buyback Program & Audi Q3 Brand Strategy Breakdown.

    節目摘要 這週台灣車壇消息相當密集。4月掛牌數因小月加上Tesla交車空窗、CR-V舊款去化完畢等因素，整體來到31,407輛，略低於去年同期。行銷面則有福特六和為Territory推出特仕車與安心購方案，以及Audi Q3大改款記者會背後一套值得觀察的品牌長期佈局。新車方面，Kia Sportage小改款已正式上市，Honda CR-V小改款也宣布5月12日啟動預售、6月初正式發表，這週台灣車壇可說沒什麼讓人閒著的空間。 本集重點 / Episode Highlights 4月掛牌數字出爐，幾個結構性因素同時發酵，讓這個月的數字看起來比實際狀況更保守。行銷操作上，兩個品牌分別用不同策略搶佔版面；新車戰線也在這週正式引爆，CR-V與Sportage接連有動作，下半年的國產休旅市場競爭格局正在成形。 🗓️ 4月台灣車市總掛牌數：全月31,407輛，月減20.1%、年減4.5%，小月加上Tesla交車空窗與CR-V舊款去化殆盡是主要原因。 👑 Toyota Corolla Cross持續領跑：4月單月掛牌3,573輛，不受小月影響，穩居台灣市場銷售首位。 🚙 Ford Territory 單月近1,300輛：4月繳出1,294輛成績，月增2.9%，自去年12月上市以來維持高檔，平價休旅定位持續奏效。 ⚡ Mercedes-Benz CLA 表現亮眼：單月464輛，其中純電版CLA 200與CLA 250+合計195輛，是賓士全車系當月表現最突出的車款，也是台灣首款搭載800V架構的賓士電動車。 🔋 Toyota bZ4X 登上電動車掛牌榜首：Tesla Model Y因季初交車空窗缺席，bZ4X以381輛竄升至電動車單月第一、進口車排名第四。 📣 Ford Territory 安心購方案解析：限量200輛，購車滿半年後可在10天內以原價88%（跨年則為85%）回售，兼具穩定中古行情與對抗CR-V、X-Trail改款攻勢的雙重考量。 🎯 Audi Q3 大改款記者會行銷觀察：以主題色綠色手環與小方巾作為邀請函附件，引導出席者自主打卡擴散，小捲認為這是一套以品牌生活風格為核心的長期佈局，而非短期促銷操作。 🚗 Honda CR-V 小改款預售資訊曝光：5月12日啟動預售，6月初正式發表。汽油版分VTi-S與S兩規，油電版分S與Prestige兩規，預售價99.9萬至129.9萬元，全車系標配Honda Sensing與整合Google Assistant的車機系統。 🏔️ Kia Sportage 小改款正式上市：5月6日發表，搭載雙12.3吋曲面螢幕，首度引進Turbo Hybrid渦輪油電動力（235hp），並以油電車型作為車系入門主力，1.6T汽油版反而定位為頂規個性化選擇，售價119.9至138.9萬元。 **Episode Highlights ** This week was packed with Taiwan auto market news — April registration figures, two notable marketing campaigns, and two key model updates all landed in the same week. 📊 April Taiwan Auto Market Overview: Total registrations reached 31,407 units, down 20.1% MoM and 4.5% YoY, driven by a short month, Tesla's quarterly delivery gap, and Honda CR-V's transition period. 👑 Toyota Corolla Cross Stays on Top: 3,573 units registered in April — unaffected by seasonal slowdown and still the clear market leader. 🚙 Ford Territory Holds Strong at ~1,300 Units: 1,294 units in April (+2.9% MoM), maintaining consistently high volumes since its December 2024 launch. ⚡ Mercedes-Benz CLA Leads the Brand: 464 units total in April, including 195 EV units (CLA 200 & CLA 250+) — the strongest performer in the Mercedes-Benz lineup and Taiwan's first 800V-architecture Mercedes EV. 🔋 Toyota bZ4X Tops EV Chart in April: With Tesla Model Y sidelined by quarterly delivery gaps, the bZ4X claimed the top EV spot with 381 units registered. 📣 Ford Territory "Peace of Mind" Buyback Program: Limited to 200 units — buyers can sell back at 88% of original price after 6 months of ownership, a move aimed at stabilizing resale values and preempting upcoming competitor launches. 🎯 Audi Q3 Major Refresh — Brand Marketing Angle: Audi Taiwan distributed branded green bracelets and pouches as press event invitations, encouraging organic social sharing — part of what appears to be a longer-term lifestyle branding strategy. 🚗 Honda CR-V Facelift Pre-Sale Kicks Off May 12: Official launch expected in early June. Four trim levels across petrol and e:HEV powertrains, priced from NT$999,000 to NT$1,299,000, with Honda Sensing and Google Assistant integration standard across the range. 🏔️ Kia Sportage Facelift Officially Launched: Debuts dual 12.3-inch curved displays, an all-new Turbo Hybrid powertrain (235hp), and a reversed trim hierarchy — hybrid models lead as the volume sellers while the 1.6T petrol becomes the top-spec lifestyle option. Priced from NT$1,199,000 to NT$1,389,000. -- Hosting provided by SoundOn

    37 min
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每週台灣車市最值得知道的事，小捲幫你整理好！主持人小捲，陳奕宏，汽車文字記者出身，每集30分鐘以上深度解析，把複雜的新車資訊說得清楚又有趣。通勤路上、空閒時間，跟著捲速感一起掌握台灣車壇動態。 -- Hosting provided by SoundOn

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  • Creator
    小捲｜陳奕宏
  • Years Active
    2K
  • Episodes
    17
  • Rating
    Clean
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    © 陳奕宏
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