Yo Munir!

Yo Enterprises

“The happiest guys on the internet” celebrate creativity for people wondering what's next. Yo Munir! is a weekly conversation between two brothers about the creative forces shaping business, culture, and the future of work. Especially in the age of AI. We’re here for the people who feel the speed of change and want to stay human brining more joy, better taste, sharper trend fluency, and a wider lens on what it all means. Expect conversations about storytelling, brand, marketing, social platforms, art/music, and the inner game of making (fear, momentum, mistakes, reinvention).

  1. Aug 3

    What If The Players Said No? — Uncertainty | Ep. 47

    The docuseries was green-lit. Showtime was in. The Giants were six weeks off their first World Series parade. And Rob still didn't have the one signature that mattered: the MLB Players Association. This week Rob and Munir sit down with uncertainty on purpose. Rob tells the story of walking into a Scottsdale clubhouse meeting in February — spring training looming, no leverage, twelve years of relationships as his only anchor — to ask a room of professional baseball players to let cameras follow them all season. Some wanted more. Some wanted the crew nowhere near them. "The Franchise: A Season With the San Francisco Giants" won an Emmy for Best Edited Series. Munir goes back to a Dartmouth 3D design studio and a professor — a world-renowned artist who carved working typewriters out of wood — who kept refusing to let him start cutting. "Why does your clay model look the way it does? What's your reason?" Munir couldn't answer. "Not ready yet." He's been defending the why ever since. Also in this one: uncertainty as a gift rather than a threat, per Maggie Jackson ("To be in the suspense of uncertainty is one of the greatest gifts we can give each other"). Why "you're only uncertain until you make a choice." The cost of turning the thing you love into the thing that pays you. Rob's 2000-era flip phone as a fidget device. And a mixtape: Tom Petty, Springsteen, India.Arie, O.C., Marvin Gaye, George Benson, and Wilco. Chapters (00:00) "What if the players said no?" (01:15) The flip phone as fidget device (05:30) Maggie Jackson, "Uncertain" (08:00) How this episode got made (13:00) MLB, Showtime, and "The Franchise" (16:15) The clubhouse meeting in Scottsdale (21:45) "What if they said no?" → an Emmy (26:15) Munir's 3D design class, and "not ready yet" (33:45) Fine art, commercial art, and student debt (38:00) Uncertainty as a gift (40:00) The mixtape Watch on YouTube: youtube.com/channel/UC9yFb_jTqo4sXoTxJ1-YpTw New episodes every Monday. Yo Munir! — the happiest guys on the internet celebrate creativity and practice. Hosted by Rob Haddad and Munir Haddad.

  2. Jul 28

    Ep 46: Sondra Bernstein — Who Am I Without The Girl & The Fig?

    Sondra Bernstein spent nearly 30 years building The Girl & The Fig into one of Sonoma's most beloved restaurants. Then she walked away to become an artist — at 60. She went back to the fine arts photography degree she earned at 22, dove into AI and digital art, and now creates as 4EverKurious. Her work has shown on the billboards of Times Square, at the NFC Conference in Lisbon, and in galleries in Paris. Her digital gallery, PROTO.logue, just opened inside Dead Letter in Sonoma. She tells Rob and Munir about the six months of tears it took to leave, why she refused to keep being "the brand," being the worst server in TGI Fridays history before becoming the best, months spent silently lurking on Clubhouse, the day Beeple walked into a room having just sold a JPEG for $69 million, the hate mail she got for hanging her own AI work in her own restaurant, and why winemaking and making art with AI are the same act: curation. "Don't doubt yourself. If it appeals to you, it'll appeal to somebody else — if you care." The Mixtape this week is Songs for the Kurious. Sondra picked Gil Scott-Heron, The Tragically Hip, U2 and CSN. Rob picked Slick Rick, The Who and The Jackson 5. Munir picked Jack Johnson, Bowie and Daft Punk. Playlist: [LINK] Yo Munir! is a weekly conversation about creativity and practice, hosted by "the happiest guys on the internet," Rob Haddad and Munir Haddad. Watch on YouTube: https://youtu.be/opW3ACyBtMA FIND SONDRA4EverKurious: https://www.instagram.com/4everkurious/The Curator's Notebook on Substack: https://sondrabernstein.substack.com/PROTO.logue at Dead Letter, Sonoma: https://www.protologue.digital/Dead Letter, Sonoma: https://www.deadlettersonoma.com/The Girl & The Fig: https://www.thegirlandthefig.com/

About

“The happiest guys on the internet” celebrate creativity for people wondering what's next. Yo Munir! is a weekly conversation between two brothers about the creative forces shaping business, culture, and the future of work. Especially in the age of AI. We’re here for the people who feel the speed of change and want to stay human brining more joy, better taste, sharper trend fluency, and a wider lens on what it all means. Expect conversations about storytelling, brand, marketing, social platforms, art/music, and the inner game of making (fear, momentum, mistakes, reinvention).