1nessAgency Insights

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Healthcare digital marketing insights narrated by AI. Compliance strategy, patient acquisition, and AI optimization from 1nessAgency.

  1. 6d ago

    Salesforce Buys Contentful to Close the AI Gap Healthcare Marketing Ignores

    Salesforce signed a definitive agreement on June 1, 2026 to acquire Contentful, the composable content platform, in a move that exposes the infrastructure gap separating static healthcare marketing from AI-driven personalization . The transaction, expected to close in Salesforce's third quarter of f

    13 min

  2. May 31

    Teladoc Health Partners With Walmart on $89 Virtual Visits as AI Adoption Reshapes Healthcare's Front Door

    Medical practices are moving faster than health systems on AI adoption, and the gap is widening. Approximately 12.5% of medical practices have deployed AI receptionists as of May 2026, with adoption concentrated among practices with 4 to 10 providers, according to The Algorithm's latest research . S

    13 min

  3. May 28

    Advocate Health Deploys AI to Capture Cancer Patients Before They Leave For Research Centers

    Advocate Health has launched an artificial intelligence partnership focused on clinical trial matching in 2026, marking a strategic shift in how large health systems position themselves in the competitive landscape of specialty care and patient retention. For healthcare marketers, this development r

    13 min

  4. May 27

    Knit Health's Behavioral AI Learns How Doctors Actually Think, Reshaping Patient Routes

    A UC Berkeley spin-out just secured $11.6 million in seed funding to build something healthcare has never seen: an AI model that learns not from medical textbooks, but from how clinicians actually make decisions . Knit Health emerged from stealth in May 2026 with a Large Clinical Behavior Model (LCB

    14 min

  5. May 27

    Penn Medicine's AI Agents Upend Traditional Doctor-Patient Workflows

    Penn Medicine, one of the country's most recognized academic health systems, is moving forward with the deployment of AI-powered clinical agents , autonomous or semi-autonomous software systems capable of performing clinical reasoning tasks, triaging patient needs, drafting care summaries, and coord

    14 min

  6. May 27

    Roche Bets Billions on PathAI to Leapfrog Rivals in the Race For AI-Powered Pathology

    Roche's May 2026 definitive merger agreement to acquire PathAI marks the largest consolidation of AI-driven diagnostic capabilities inside a single global diagnostics portfolio in recent memory , and it reshapes the competitive terrain for every health system, oncology practice, and diagnostic lab t

    15 min

  7. May 26

    FDA Blocks Weight-Loss Drugs From Compounding Pharmacies as Supply Concerns Mount

    The FDA's April 30, 2026 proposal to remove semaglutide, tirzepatide, and liraglutide from the 503B outsourcing facility bulks list marks the most consequential regulatory shift in weight management marketing since these drugs entered the mainstream. For the clinics, telehealth platforms, and med sp

    14 min

  8. May 26

    One-and-Done Gene Therapy Upends Decades of Cardiovascular Marketing Playbooks

    A potential gene therapy for lifelong cholesterol management just moved from theoretical to probable, and the implications reach far beyond cardiology wards. Healthcare marketers face a category disruption that will reshape patient acquisition funnels, lifetime value calculations, and the entire pre

    12 min
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Healthcare digital marketing insights narrated by AI. Compliance strategy, patient acquisition, and AI optimization from 1nessAgency.

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