The Say Less Podcast

Grace Cacho & Alex Taylor
  • 5.0 (10)
  • Entrepreneurship

A podcast for creative women building businesses in real life. Hosted by Grace and Alex, wedding photographers and creative entrepreneurs, this show lives at the intersection of sustainability and strategy. Some weeks we are talking editing workflows, client contracts, pricing as a beginner, associate shooting, timelines, systems, and how to actually run a creative business. Other weeks we are unpacking burnout, ambition, motherhood, identity shifts, and what happens when the business you prayed for starts asking more of you than you expected. We love the technical side. We love the heart side. We believe you need both. If you are building something meaningful and want it to last, this is your space.

  1. 2d ago

    023 - How Content Creators are reshaping weddings with raw, real, unfiltered content ft. Katie from The Veil Club

    In this episode, hosts Alex and Grace sit down with Katie Bryant, the visionary behind The Veil Club, to explore her inspiring journey from working in occupational therapy to becoming a full-time content creator in the wedding industry. Whether you're a budding creator or a seasoned vendor, Katie's story offers valuable insights on embracing unexpected paths and building a personalized brand. In this episode: Katie shares her background, moving across states and transitioning from healthcare to content creationThe story behind naming The Veil Club and how branding was a reflection of her community-focused approachHow her accidental entry into wedding content blossomed into a full-time entrepreneurial ventureThe real difference between traditional videography and content creation—what couples need to understandTips on building a reliable team without sacrificing intimacy and authenticityThe importance of creating content that captures joy and real moments over trendsStrategies for integrating content creation into wedding days without adding stressThe evolving role of content creators in the wedding vendor ecosystemPractical advice for new entrepreneurs to leverage unplanned opportunities and validate their passionConnect with Katie The Veil Club InstagramThe Veil Club WebsiteThe Veil Club TikTokSpecial note: If you’re feeling stuck or starting with no clear plan, remember Katie’s story... sometimes, the most beautiful paths are unplanned. Trust the process and embrace opportunities that come your way, even if they weren’t in the original game plan. Thanks for tuning in! Don’t forget to follow, review, and share this episode with fellow creatives and industry friends. Until next time, keep creating meaningful moments! Send us burning questions, topic ideas, and things you’re loving about the podcast! Connect with Alex & Grace: Alex - InstagramAlex - WebsiteGrace - InstagramGrace - WebsiteThe Content Club: For PhotographersThe Creative Table: For All CreatorsEducation: Grace - 1:1 CoachingThe Beginner Photography BlueprintMust-Have Systems Website - PixiesetCRM - HoneybookArisa Haus Creative Marketing Agency Grace & Andrew Cacho provide clarity to businesses and personal brands by means of Brand Message Clarity, Audits, Brand Strategy, Content Creation, Photo & Video, Web Design, and Social Media Management.

    50 min

  2. May 22

    022 - [SERIES] First Year Files: Growth Readiness... Systemizing before Scaling and Knowing When it's Time to Grow

    Join Alex and Grace as they wrap up their first year series with a deep dive into growth readiness What it really takes to scale and how to recognize when you're ready to level up. This episode offers practical insights, personal stories, and a little humor to help you navigate the next phase of your entrepreneurial journey.In this episode: The importance of balancing emotional and logistical readiness for growthSigns you’re in a growth season: demand, income consistency, workflows slowing downWhen to consider expanding your team or adding new systemsThe difference between needing help and being ready to growHow capacity and burnout prevention play into growth decisionsThe significance of celebrating small wins along the wayWhy growth isn’t a destination, but a continual process of evolutionRemember: Growth isn’t a race. Celebrate every milestone, cultivate your capacity, and keep your eyes on the long game. Whether you're just starting or rebranding mid-journey, listen to your intuition, lean into community, and take steady, intentional steps forward. Cheers to your next chapter—grow, baby, grow! Send us burning questions, topic ideas, and things you’re loving about the podcast! Connect with Alex & Grace: Alex - InstagramAlex - WebsiteGrace - InstagramGrace - WebsiteThe Content Club: For PhotographersThe Creative Table: For All CreatorsEducation: Grace - 1:1 CoachingThe Beginner Photography BlueprintMust-Have Systems Website - PixiesetCRM - HoneybookArisa Haus Creative Marketing Agency Grace & Andrew Cacho provide clarity to businesses and personal brands by means of Brand Message Clarity, Audits, Brand Strategy, Content Creation, Photo & Video, Web Design, and Social Media Management.

    30 min

  3. May 15

    021 - Motherhood & Content Creation (and all the things that come with it...) with Shelby Tuffentsamer

    The Rise of Content Creators in Weddings with Shelby Tuffentsamer In this lively episode hosted by just Alex for this one, Shelby Tuffentsamer joins us to debunk myths and share the truth about content creation in the wedding industry. Whether you're a bride, a vendor, or simply curious about the digital age’s impact on weddings, this conversation offers fresh insights into how content creators are shaping the future.In this episode, we discuss: Who is a wedding content creator and what do they do?The differences and overlaps between content creators, photographers, and videographersHot takes on whether content creators replace traditional vendorsHow couples benefit from having behind-the-scenes contentThe budget-friendly advantage of hiring a content creatorThe importance of authentic, story-driven wedding contentHow content creation supports vendor marketing and vendor-vendor collaborationsThe impact of motherhood and social media shifts on Shelby’s careerPredictions for the future of wedding content creation and industry standardsAddressing misconceptions and stigma around content creators in the wedding worldResources & Links: Shelby Tuffentsamer on TikTokShelby Tuffentsamer on InstagramThis episode aims to elevate understanding, bust myths, and inspire vendors and brides to embrace the evolving landscape of wedding content. Whether you’re Team Photographer, Team Videographer, or Team Content Creator, there’s space for all at the table. Send us burning questions, topic ideas, and things you’re loving about the podcast! Connect with Alex & Grace: Alex - InstagramAlex - WebsiteGrace - InstagramGrace - WebsiteThe Content Club: For PhotographersThe Creative Table: For All CreatorsEducation: Grace - 1:1 CoachingThe Beginner Photography BlueprintMust-Have Systems Website - PixiesetCRM - HoneybookArisa Haus Creative Marketing Agency Grace & Andrew Cacho provide clarity to businesses and personal brands by means of Brand Message Clarity, Audits, Brand Strategy, Content Creation, Photo & Video, Web Design, and Social Media Management.

    41 min

  4. May 15

    020 - [SERIES] First Year Files: Time Management

    Forget five-step formulas — this episode dives deep into the realities of managing time as a busy creative entrepreneur and parent. Alex and Grace share candid insights into navigating life’s unpredictable seasons, setting boundaries, and prioritizing self-care without guilt. If you're feeling overwhelmed by your to-do list or unsure how to adapt with life's constant changes, this episode is packed with relatable wisdom and practical tips. In this episode: Why time management isn't about perfection but energy managementHow seasons of life dramatically change your work capacityThe importance of setting realistic, season-specific goalsWhy boundaries around work hours are essential for mental healthThe role of communication with loved ones about your capacityPractical tools like dump lists, automation, and prioritizing small tasksHow to avoid burnout by leaning into your current capacity and needsThe mental load and the power of asking for helpThe significance of flexibility and permission to evolve your businessWhy "minimally viable" work is a game-changer during busy or chaotic seasonsRemember: Your worth isn't measured by your productivity. Embrace your current season, be kind to yourself, and prioritize what truly matters. You’ve got this! Send us burning questions, topic ideas, and things you’re loving about the podcast! Connect with Alex & Grace: Alex - InstagramAlex - WebsiteGrace - InstagramGrace - WebsiteThe Content Club: For PhotographersThe Creative Table: For All CreatorsEducation: Grace - 1:1 CoachingThe Beginner Photography BlueprintMust-Have Systems Website - PixiesetCRM - HoneybookArisa Haus Creative Marketing Agency Grace & Andrew Cacho provide clarity to businesses and personal brands by means of Brand Message Clarity, Audits, Brand Strategy, Content Creation, Photo & Video, Web Design, and Social Media Management.

    42 min

  5. May 8

    019 - Mothers Day Episode: Alex & Georgia

    Join Alex as she dives into a conversation with Georgia, a candid and adorable 3-year-old, sharing her perspectives on life, work, and her big plans for the future. This episode celebrates creativity, authenticity, and the simple joys that remind us what truly matters. In this episode: The joys and insights of seeing the world through a child's eyesLessons on curiosity, honesty, and the importance of playHow parents can embrace imperfections and find humor in everyday chaosThe power of listening to little voices and learning from their unfiltered perspectivesThe significance of nurturing imagination and independence from a young ageLighthearted moments that highlight the beauty of spontaneity and authenticityPractical takeaways for parents and leaders on fostering curiosity and resilienceWhy sometimes we need to do less and just enjoy the momentThis episode reminds us to cherish the unfiltered joy and curiosity that children naturally bring into this world. Sometimes, the best lessons come from a child’s honest and hilarious perspective. So, whether you're leading a team or raising a tiny human, a little more play and a lot more authenticity might just be what you need. Send us burning questions, topic ideas, and things you’re loving about the podcast! Connect with Alex & Grace: Alex - InstagramAlex - WebsiteGrace - InstagramGrace - WebsiteThe Content Club: For PhotographersThe Creative Table: For All CreatorsEducation: Grace - 1:1 CoachingThe Beginner Photography BlueprintMust-Have Systems Website - PixiesetCRM - HoneybookArisa Haus Creative Marketing Agency Grace & Andrew Cacho provide clarity to businesses and personal brands by means of Brand Message Clarity, Audits, Brand Strategy, Content Creation, Photo & Video, Web Design, and Social Media Management.

    7 min

  6. May 8

    018 - Mothers Day Episode: Alex & Sandy

    Celebrating Motherhood & Hard Work with Sandy: Lessons on Resilience, Balance, and Self-Care In this heartfelt special episode, Alex sits down with her mom Sandy — a true embodiment of resilience and dedication — to explore what motherhood has taught her across decades of balancing a full-time career, raising kids, and building a life of purpose. Sandy’s stories are raw, inspiring, and filled with nuggets of wisdom for any parent or entrepreneur feeling overwhelmed but committed.In this episode, we discuss: Sandy's journey from her early work years to managing a full household and building her legacyThe unique struggles and rewards of motherhood through different seasons, from single parenting to blending familiesHow Sandy cultivated a relentless work ethic grounded in her parents’ exampleThe importance of self-care as a survival tool for moms, especially in high-pressure seasonsThe value of consistency and resilience in both parenting and building a businessHeartwarming and hilarious memories, including her views on Mother’s Day and her favorite moments in motherhoodResources & Links: MCJ Book by Sandy ThorntonPSA: This is not your average festive Christmas Book. It is not filled with good tidings and cheer. “Merry Christmas, Jackass! A field guide to shopping during the holidays from a retail worker’s perspective” written and published by Sandy Thornton Remember, behind every successful entrepreneur or creative is a foundation built on resilience, consistency, and love — and Sandy’s story reminds us to honor every season of motherhood with grace and gratitude. Send us burning questions, topic ideas, and things you’re loving about the podcast! Connect with Alex & Grace: Alex - InstagramAlex - WebsiteGrace - InstagramGrace - WebsiteThe Content Club: For PhotographersThe Creative Table: For All CreatorsEducation: Grace - 1:1 CoachingThe Beginner Photography BlueprintMust-Have Systems Website - PixiesetCRM - HoneybookArisa Haus Creative Marketing Agency Grace & Andrew Cacho provide clarity to businesses and personal brands by means of Brand Message Clarity, Audits, Brand Strategy, Content Creation, Photo & Video, Web Design, and Social Media Management.

    34 min

  7. May 8

    017 - Mother's Day Episode: Grace & Mama Mel

    An Entrepreneur for Life: Lessons from Mama Mel In this heartfelt episode, Grace sits down with her incredible mom, Melanie Medina, affectionately known as Mama Mel, to discuss her expansive entrepreneurial journey, the importance of staying humble and flexible, and the wisdom behind doing "what's gogical" — not just what makes sense logically. Whether you're a seasoned business owner or just starting out, Melanie's insights are full of love, resilience, and Gospel-driven purpose. In this episode: Melanie shares her early entrepreneurial ventures beginning at age 13 and how they've shaped her multi-faceted career.The importance of having multiple streams of influence—mentors, peers, and mentees—and avoiding pride in learning from younger or less experienced individuals.The value of doing "what's gogical" — prioritizing God's purpose over societal norms or what's deemed "logical."How generosity and sowing into others create a ripple effect in both personal and business relationships.The significance of re-evaluating seasons and recognizing that detours can be part of God's plan.Practical advice for women feeling burnt out or hesitant to start, emphasizing purpose-driven passion over perfection.Resources & Links: Connect with Melanie HEREThis episode is a love letter to women balancing faith, family, and entrepreneurship, proving that doing it all is possible when grounded in purpose. Get ready to be inspired to walk your unique path with confidence, humility, and joy! Send us burning questions, topic ideas, and things you’re loving about the podcast! Connect with Alex & Grace: Alex - InstagramAlex - WebsiteGrace - InstagramGrace - WebsiteThe Content Club: For PhotographersThe Creative Table: For All CreatorsEducation: Grace - 1:1 CoachingThe Beginner Photography BlueprintMust-Have Systems Website - PixiesetCRM - HoneybookArisa Haus Creative Marketing Agency Grace & Andrew Cacho provide clarity to businesses and personal brands by means of Brand Message Clarity, Audits, Brand Strategy, Content Creation, Photo & Video, Web Design, and Social Media Management.

    43 min

  8. May 1

    016 - [SERIES] The First Year Files: Marketing Basics... It Doesn't Have to Be Complicated!

    Hi friends, Alex and Grace here! In this episode, we're diving into practical, no-fluff strategies to kickstart your marketing in your first year of business. Whether you're just getting started or feeling overwhelmed, we've got real-world tips to help you build visibility, attract local clients, and grow confidently without overthinking every post. In this episode: Why focusing on Google and local SEO is your first step to discoveryHow to leverage reviews to boost search rankings and trustWhy consistent engagement beats viral content every timePractical social media tips for organic growth on Instagram, Facebook, and TikTokThe importance of showing the human side of your creative businessTools like Canva for easy content creation and schedulingThe strategic role of vendor collaborations and local community groupsWhy paid ads aren’t your first priority but can be a future stepHow to create content that resonates by sharing behind-the-scenes and client experiencesResources & Links: Jordan Dooley’s Story Visuals Course – Instagram strategies for stories & carouselsExtra tips from us: Show up as yourself. Authenticity drives trust and conversions.Focus on building relationships with vendors and community groups for ongoing referrals.Don’t get stuck on feed perfection—share behind-the-scenes, process, and personal stories.Consistency and engagement are the secret sauce; virality is a bonus, not the goal.Use free tools and resources to stay consistent without overwhelm.Remember, this game is a marathon, not a sprint. Prioritize foundational strategies like Google & reviews, be consistent in showing up, and let the right clients find you naturally. We can’t wait to hear about your first wins!Y'all got this — keep showing up with heart, and the clients will come. Talk soon! Send us burning questions, topic ideas, and things you’re loving about the podcast! Connect with Alex & Grace: Alex - InstagramAlex - WebsiteGrace - InstagramGrace - WebsiteThe Content Club: For PhotographersThe Creative Table: For All CreatorsEducation: Grace - 1:1 CoachingThe Beginner Photography BlueprintMust-Have Systems Website - PixiesetCRM - HoneybookArisa Haus Creative Marketing Agency Grace & Andrew Cacho provide clarity to businesses and personal brands by means of Brand Message Clarity, Audits, Brand Strategy, Content Creation, Photo & Video, Web Design, and Social Media Management.

    54 min
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5
out of 5
10 Ratings

About

A podcast for creative women building businesses in real life. Hosted by Grace and Alex, wedding photographers and creative entrepreneurs, this show lives at the intersection of sustainability and strategy. Some weeks we are talking editing workflows, client contracts, pricing as a beginner, associate shooting, timelines, systems, and how to actually run a creative business. Other weeks we are unpacking burnout, ambition, motherhood, identity shifts, and what happens when the business you prayed for starts asking more of you than you expected. We love the technical side. We love the heart side. We believe you need both. If you are building something meaningful and want it to last, this is your space.

Information

  • Creator
    Grace Cacho & Alex Taylor
  • Years Active
    2K
  • Episodes
    23
  • Rating
    Clean
  • Copyright
    © 2026 The Say Less Podcast
  • Show Website
    The Say Less Podcast