Sports CTO Talks - Sports Tech Podcast

SportsFirst - Sports Tech Company

At SportsFirst, we bring sports and technology together. Sports CTO Talks Explore sports, technology, and business with industry leaders, athletes, and innovators. Gain insights on fan engagement, emerging trends, and transformative advancements shaping the future of sports. Sports Tech API Conference Key takeaways from the Global Sports API Conference, featuring 15+ experts discussing the role of APIs in the sports industry. Sports Tech Insights Expert UI/UX analysis on enhancing digital experiences for fans. Explore case studies, design trends, and innovations in sports platforms.

  1. 6d ago

    AI in Football: Decoding What Traditional Data Misses | Sports CTO Talks

    "The Invisible 99%: Can AI Decode What Traditional Football Data Misses?" 🎙️ Episode Overview What if the most important moments in football are the ones traditional data never captures? In this episode, Tobias Haupt, Founder & CEO of GAMECODE.Ai, takes us beyond goals, passes, shots, and possession to explore the hidden side of the game - off-ball movement, positioning, decision-making, and the countless micro-actions that shape performance. We discuss how AI can help decode these overlooked moments and give coaches, scouts, analysts, and teams a deeper understanding of what really happens on the pitch. 🎧 Listen to the full conversation on Spotify and discover how AI could redefine football intelligence. Subscribe to our channel: 🌐 Website - ⁠⁠⁠⁠⁠⁠⁠⁠https://www.sportsfirst.net/⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ 🔗 LinkedIn - ⁠⁠⁠⁠⁠⁠⁠⁠https://www.linkedin.com/company/sportsfirst ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ 📸 Instagram - ⁠⁠⁠⁠⁠⁠⁠⁠https://www.instagram.com/sportsfirst_tech/ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ 🎙 Facebook - ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.facebook.com/people/SportsFirst/61564940323952/⁠⁠⁠⁠⁠⁠⁠⁠ 💻 GitHub - ⁠⁠⁠⁠⁠⁠⁠⁠https://github.com/mobilefirstinc#sportsfirst⁠⁠⁠⁠⁠⁠⁠⁠ 🎧 Apple Podcast - ⁠⁠⁠⁠⁠⁠⁠⁠https://podcasts.apple.com/in/podcast/sports-cto-talks-sports-tech-podcast/id1886640758 ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ 🎵 Amazon Music - ⁠⁠⁠⁠⁠⁠⁠⁠https://music.amazon.in/podcasts/2f60dc62-487a-4111-bcc0-f5d78dcf6d8b/sports-cto-talks---sports-tech-podcast⁠⁠⁠⁠⁠⁠⁠⁠ #SportsCTOTalks #SportsTech #SportsAnalytics #SportsInnovation #SportsFirst

    AI in Football: Decoding What Traditional Data Misses | Sports CTO Talks

  2. Aug 6

    AI Soccer Recruitment and Digital Scouting | Sports CTO Talks

    "The Future of Soccer Recruitment: AI, Merit, and Digital Scouting." 🎙️ Episode Overview In this episode of Sports CTO Talks, we sit down with Nihal Pradeep, CEO, Director & Co-Founder of Dartle, to discuss how artificial intelligence is redefining the future of soccer recruitment. From digital scouting platforms to data-driven player evaluation, Nihal shares how technology is helping clubs and academies identify talent based on merit rather than geography, networks, or traditional scouting limitations. The conversation explores the growing role of AI in talent discovery, the importance of objective performance analysis, and why the next generation of football recruitment will rely on smarter, faster, and more transparent decision-making. Nihal also shares his perspective on the opportunities and challenges of building technology for the global football ecosystem. Whether you're involved in football, SportsTech, coaching, scouting, or simply curious about the future of athlete development, this episode offers valuable insights into where the industry is headed. 🎧 Follow Sports CTO Talks for more conversations with founders, innovators, and technology leaders shaping the future of sports. Subscribe to our channel: 🌐 Website - ⁠⁠⁠⁠⁠⁠⁠⁠https://www.sportsfirst.net/⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ 🔗 LinkedIn - ⁠⁠⁠⁠⁠⁠⁠⁠https://www.linkedin.com/company/sportsfirst ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ 📸 Instagram - ⁠⁠⁠⁠⁠⁠⁠⁠https://www.instagram.com/sportsfirst_tech/ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ 🎙 Facebook - ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.facebook.com/people/SportsFirst/61564940323952/⁠⁠⁠⁠⁠⁠⁠⁠ 💻 GitHub - ⁠⁠⁠⁠⁠⁠⁠⁠https://github.com/mobilefirstinc#sportsfirst⁠⁠⁠⁠⁠⁠⁠⁠ 🎧 Apple Podcast - ⁠⁠⁠⁠⁠⁠⁠⁠https://podcasts.apple.com/in/podcast/sports-cto-talks-sports-tech-podcast/id1886640758 ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ 🎵 Amazon Music - ⁠⁠⁠⁠⁠⁠⁠⁠https://music.amazon.in/podcasts/2f60dc62-487a-4111-bcc0-f5d78dcf6d8b/sports-cto-talks---sports-tech-podcast⁠⁠⁠⁠⁠⁠⁠⁠ #SportsCTOTalks #SportsTech #SportsAnalytics #SportsInnovation #SportsFirst

    AI Soccer Recruitment and Digital Scouting | Sports CTO Talks

  3. Jul 21

    Build Brands Beyond Logos and Social Media | Sports CTO Talks

    "We Build Brands: What That Really Means Beyond Logos & Social Media" 🎙️ Episode Overview In this episode, Adam Crosthwaite, Co-Founder & CEO of The Brand Bar, shares why successful branding goes far beyond logos, colors, and social media. From defining a clear brand purpose to creating meaningful customer experiences, Adam explains the principles that help businesses earn trust, stand out in competitive markets, and build long-term loyalty. Whether you're an entrepreneur, marketer, startup founder, or business leader, this conversation offers practical insights on brand positioning, authenticity, consistency, and creating a brand that makes a lasting impact. 🎧 Tune in to discover what "We Build Brands" truly means - and why the strongest brands are built from the inside out. Subscribe to our channel: 🌐 Website - ⁠⁠⁠⁠⁠⁠https://www.sportsfirst.net/⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ 🔗 LinkedIn - ⁠⁠⁠⁠⁠⁠https://www.linkedin.com/company/sportsfirst ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ 📸 Instagram - ⁠⁠⁠⁠⁠⁠https://www.instagram.com/sportsfirst_tech/ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ 🎙 Facebook - ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.facebook.com/people/SportsFirst/61564940323952/⁠⁠⁠⁠⁠⁠ 💻 GitHub - ⁠⁠⁠⁠⁠⁠https://github.com/mobilefirstinc#sportsfirst⁠⁠⁠⁠⁠⁠ 🎧 Apple Podcast - ⁠⁠⁠⁠⁠⁠https://podcasts.apple.com/in/podcast/sports-cto-talks-sports-tech-podcast/id1886640758 ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ 🎵 Amazon Music - ⁠⁠⁠⁠⁠⁠https://music.amazon.in/podcasts/2f60dc62-487a-4111-bcc0-f5d78dcf6d8b/sports-cto-talks---sports-tech-podcast⁠⁠⁠⁠⁠⁠ #SportsCTOTalks #SportsTech #SportsAnalytics #SportsInnovation

    Build Brands Beyond Logos and Social Media | Sports CTO Talks

  4. Jul 14

    Connected Sports Ecosystems and Investment | Sports CTO Talks

    "From Fragmented Sports Markets to Connected Ecosystems - How Technology, Media and Investment Are Converging" 🎙️ Episode Overview In this episode, we welcome Christoph Rapp, Managing Director & Partner at Sports Connected, for a thoughtful conversation about how the global sports industry is becoming more connected than ever before. Christoph shares why the future of sports isn't just about better technology - it's about bringing together media, investment, data, and strategic partnerships to create stronger ecosystems. We explore how organizations can move beyond fragmented markets, embrace collaboration, and unlock new opportunities for innovation and long-term growth. Whether you're a sports executive, startup founder, investor, or simply curious about where the industry is heading, this episode offers practical insights into the forces shaping the next generation of sports business. 🎧 Tune in and discover how technology is changing the game. Subscribe to our channel: 🌐 Website - ⁠⁠⁠⁠⁠https://www.sportsfirst.net/⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ 🔗 LinkedIn - ⁠⁠⁠⁠⁠https://www.linkedin.com/company/sportsfirst ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ 📸 Instagram - ⁠⁠⁠⁠⁠https://www.instagram.com/sportsfirst_tech/ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ 🎙 Facebook - ⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.facebook.com/people/SportsFirst/61564940323952/⁠⁠⁠⁠⁠ 💻 GitHub - ⁠⁠⁠⁠⁠https://github.com/mobilefirstinc#sportsfirst⁠⁠⁠⁠⁠ 🎧 Apple Podcast - ⁠⁠⁠⁠⁠https://podcasts.apple.com/in/podcast/sports-cto-talks-sports-tech-podcast/id1886640758 ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ 🎵 Amazon Music - ⁠⁠⁠⁠⁠https://music.amazon.in/podcasts/2f60dc62-487a-4111-bcc0-f5d78dcf6d8b/sports-cto-talks---sports-tech-podcast⁠⁠⁠⁠⁠ #SportsCTOTalks #SportsTech #SportsAnalytics #SportsInnovation

    Connected Sports Ecosystems and Investment | Sports CTO Talks

  5. Jul 7

    Sports Tech Player Data for Competitive Edge | Sports CTO Talks

    "Sports Tech in Action: How Teams Are Using Player Data to Gain a Competitive Edge" 🎙️ Episode Overview In this episode, we welcome Ben Slingerland, Head of Sales at PlayerData, for an insightful conversation on how player data is reshaping modern sports. Ben shares how teams are using performance data, GPS tracking, and athlete monitoring to make smarter coaching decisions, improve player development, reduce injury risks, and gain a competitive edge. We also discuss the growing role of sports technology, the importance of actionable insights, and how data is becoming accessible to organizations at every level of sport. Whether you're a coach, sports executive, athlete, founder, or sports tech enthusiast, this episode offers practical insights into the future of performance analytics and data-driven decision-making. 🎧 Tune in and discover how technology is changing the game. Subscribe to our channel: 🌐 Website - ⁠⁠⁠⁠https://www.sportsfirst.net/⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ 🔗 LinkedIn - ⁠⁠⁠⁠https://www.linkedin.com/company/sportsfirst ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ 📸 Instagram - ⁠⁠⁠⁠https://www.instagram.com/sportsfirst_tech/ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ 🎙 Facebook - ⁠⁠⁠⁠⁠⁠⁠⁠https://www.facebook.com/people/SportsFirst/61564940323952/⁠⁠⁠⁠ 💻 GitHub - ⁠⁠⁠⁠https://github.com/mobilefirstinc#sportsfirst⁠⁠⁠⁠ 🎧 Apple Podcast - ⁠⁠⁠⁠https://podcasts.apple.com/in/podcast/sports-cto-talks-sports-tech-podcast/id1886640758 ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ 🎵 Amazon Music - ⁠⁠⁠⁠https://music.amazon.in/podcasts/2f60dc62-487a-4111-bcc0-f5d78dcf6d8b/sports-cto-talks---sports-tech-podcast⁠⁠⁠⁠ #SportsBusiness #PlayerData #SportsIndustry #SportsTech

    Sports Tech Player Data for Competitive Edge | Sports CTO Talks

  6. Jun 24

    Golf Market in Latin America and Mexico | Sports CTO Talks

    "Building the Golf Market from Scratch: Reimagining Access, Pricing, and Platforms in Latin America and Mexico" 🎙️ Episode Overview In this episode, we welcome Basilio Velasco Barros, Founder & CEO of gogolf, for a fascinating conversation about building the golf market across Mexico and Latin America. While golf is often seen as an established sport, Basilio recognized untapped opportunities to make the game more accessible, affordable, and connected through technology. From tackling pricing challenges to creating a seamless digital experience for players and golf courses, Basilio shares the journey of launching gogolf and growing a platform designed to remove barriers to participation. He discusses the realities of building a marketplace business, earning trust in a traditional industry, and identifying opportunities where others see limitations. We also explore the future of sports technology, consumer behavior, and how innovation can help expand participation in emerging markets. Whether you're a founder, investor, sports professional, or simply curious about marketplace businesses, this episode offers valuable insights into scaling a vision and creating impact through technology. Tune in for an inspiring discussion on entrepreneurship, innovation, and the future of golf in Latin America. Subscribe to our channel: 🌐 Website - ⁠⁠https://www.sportsfirst.net/⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ 🔗 LinkedIn - ⁠⁠https://www.linkedin.com/company/sportsfirst ⁠⁠⁠⁠⁠⁠⁠⁠⁠ 📸 Instagram - ⁠⁠https://www.instagram.com/sportsfirst_tech/ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ 🎙 Facebook - ⁠⁠⁠⁠⁠⁠https://www.facebook.com/people/SportsFirst/61564940323952/⁠⁠ 💻 Github - ⁠⁠https://github.com/mobilefirstinc#sportsfirst⁠⁠ 🎧 Apple Podcast - ⁠⁠https://podcasts.apple.com/in/podcast/sports-cto-talks-sports-tech-podcast/id1886640758 ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ 🎵 Amazon Music - ⁠⁠https://music.amazon.in/podcasts/2f60dc62-487a-4111-bcc0-f5d78dcf6d8b/sports-cto-talks---sports-tech-podcast⁠⁠ #SportsBusiness #Podcast #SportsIndustry #SportsTech

    Golf Market in Latin America and Mexico | Sports CTO Talks

  7. Jun 17

    AI NIL Valuations for Athlete Careers | Sports CTO Talks

    "Revolutionizing Athlete Careers: How AI, Algorithm-Based NIL Valuations, and Data-Driven Brand Partnerships Are Empowering Athletes in the Digital Age" 🎙️ Episode Overview In this insightful conversation, Ebose Okondo, Co-Founder of Prodisphere, discusses how technology is reshaping the future of athlete careers. As the sports industry continues to evolve, athletes are gaining access to powerful tools that help them better understand their value, strengthen their personal brands, and unlock new opportunities beyond competition. Ebose shares his perspective on the growing impact of artificial intelligence, algorithm-based NIL (Name, Image, and Likeness) valuations, and data-driven brand partnerships. We explore how objective performance metrics, audience insights, and advanced analytics are helping athletes make smarter career decisions while enabling brands to identify authentic partnership opportunities. The discussion also highlights the challenges and opportunities emerging in the digital age, where data has become a key asset for athletes, teams, and organizations. From maximizing earning potential to creating long-term career sustainability, technology is playing a critical role in empowering the next generation of sports professionals. Whether you're an athlete, sports entrepreneur, investor, marketer, coach, or sports technology enthusiast, this episode offers valuable insights into the future of athlete empowerment and innovation. Tune in to discover how AI and data are revolutionizing athlete careers and redefining the sports business landscape. Subscribe to our channel: 🌐 Website - ⁠https://www.sportsfirst.net/⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠ 🔗 LinkedIn - ⁠https://www.linkedin.com/company/sportsfirst ⁠⁠⁠⁠⁠⁠⁠⁠ 📸 Instagram - ⁠https://www.instagram.com/sportsfirst_tech/ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ 🎙 Facebook - ⁠⁠⁠⁠⁠https://www.facebook.com/people/SportsFirst/61564940323952/⁠ 💻 Github - ⁠https://github.com/mobilefirstinc#sportsfirst⁠ 🎧 Apple Podcast - ⁠https://podcasts.apple.com/in/podcast/sports-cto-talks-sports-tech-podcast/id1886640758 ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ 🎵 Amazon Music - ⁠https://music.amazon.in/podcasts/2f60dc62-487a-4111-bcc0-f5d78dcf6d8b/sports-cto-talks---sports-tech-podcast⁠ #SportsBusiness #Podcast #SportsIndustry #SportsTech

    AI NIL Valuations for Athlete Careers | Sports CTO Talks

  8. Jun 10

    Sports League Management: Building Scalable Sports IPs | Sports CTO Talks

    "Building Sports Leagues from Scratch: The Business of Creating Scalable IPs" 🎙️ Episode Overview In this episode, Sameer Pathak, President - PWR, Times Group, explores the business side of building sports leagues and creating scalable sports intellectual properties (IPs). Drawing from his extensive experience in sports, media, partnerships, and league development, Sameer shares valuable insights into what it takes to launch, grow, and sustain a sports property in today's competitive landscape. From creating a compelling vision and engaging fans to securing commercial partnerships and driving long-term value, this conversation uncovers the strategies behind successful league-building. Whether you're a sports startup founder, sports business professional, investor, marketer, or simply passionate about the future of sports, this episode offers practical lessons and real-world perspectives on building sports brands that can scale. Key topics covered: • Creating sports leagues from the ground up • Building sustainable and scalable sports IPs • Fan engagement and community development • Sponsorship and commercialization strategies • Media rights and content opportunities • The future of sports entrepreneurship and innovation Tune in for an insightful conversation packed with industry expertise, leadership lessons, and actionable takeaways from one of the leading minds in the sports business ecosystem. Subscribe to our channel: 🌐 Website - https://www.sportsfirst.net/ ⁠⁠⁠⁠⁠⁠⁠ 🔗 LinkedIn - https://www.linkedin.com/company/sportsfirst ⁠⁠⁠⁠⁠⁠⁠ 📸 Instagram - https://www.instagram.com/sportsfirst_tech/ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ 🎙 Facebook - ⁠⁠⁠⁠https://www.facebook.com/people/SportsFirst/61564940323952/ 💻 Github - https://github.com/mobilefirstinc#sportsfirst 🎧 Apple Podcast - https://podcasts.apple.com/in/podcast/sports-cto-talks-sports-tech-podcast/id1886640758 ⁠⁠⁠⁠⁠⁠⁠⁠⁠ 🎵 Amazon Music - https://music.amazon.in/podcasts/2f60dc62-487a-4111-bcc0-f5d78dcf6d8b/sports-cto-talks---sports-tech-podcast #SportsBusiness #Podcast #SportsIndustry #SportsTech

    Sports League Management: Building Scalable Sports IPs | Sports CTO Talks
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About

At SportsFirst, we bring sports and technology together. Sports CTO Talks Explore sports, technology, and business with industry leaders, athletes, and innovators. Gain insights on fan engagement, emerging trends, and transformative advancements shaping the future of sports. Sports Tech API Conference Key takeaways from the Global Sports API Conference, featuring 15+ experts discussing the role of APIs in the sports industry. Sports Tech Insights Expert UI/UX analysis on enhancing digital experiences for fans. Explore case studies, design trends, and innovations in sports platforms.

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