Sell Well: Helping Agencies Close More Deals and Grow Revenue

Suzie Consoli
  • 0.0 (0)
  • Entrepreneurship

I spent years building a marketing agency from nothing, scaling it past a million dollars, and figuring out the hard way that none of it works if you can't sell. Now I help agency owners close more deals and grow revenue without feeling sleazy or stressed about it. On the Sell Well Show I share real sales strategies, honest agency lessons, and what actually drives revenue in short episodes you can actually use. If you want to build a business that gives you more profit and more peace, you're in the right place.

  1. 4d ago

    Stop Villainizing Your Client: Charge Them More

    A few years ago I had a client who drove me up the wall. Endless revisions, constant tweaks, the kind of name that made my stomach drop every time it hit my inbox. I was convinced she was the problem and I was this close to firing her. Then a mentor asked me one question that flipped the whole thing on its head, and I walked away making more money and actually enjoying the work again. In this episode I'm breaking down the exact reframe that changed how I look at difficult clients, the question you should ask yourself before you draft that breakup email, and how to handle it if the client pushes back on the ask. I'm also drawing a hard line between the client who's merely annoying and the one who's genuinely toxic, because one of those you can fix with a number and the other you can't. Work with me 1:1 at suzieconsoli.com.

    9 min

  2. 6d ago

    Monday Money Myth: I Think My Business Might Be Set Up Incorrectly and It's Too Late to Fix It

    We are back with another Monday Money Myth with Jason Medlin, fractional CFO, accountant, and tax strategist. Today's myth: I think my business might be set up incorrectly and it's too late to fix it. Spoiler alert, that's absolutely not true. We talk about why the way you structure your business matters, why most small business owners should be in an LLC, the compliance tasks that come with it, and what actually happens when things slip. Jason breaks down how to find out where you stand right now, what those scary dissolution letters really mean, and why it's never too late to course correct. Spoiler: it's way simpler than you think. Chat with Jason: bottomlinecapitalllc.com  Head to suzieconsoli.com to learn more about coaching.

    11 min

  3. May 28

    Phone a Friend: Cheyenne Buttrey on Marketing Funnels

    Listen in on my chat with Cheyenne Buttrey of Copy Girl Co. to break down one of the most misunderstood parts of growing a service business, marketing funnels. We talk about what a funnel actually is (spoiler, you probably already have one), why bigger isn't better, and the four core building blocks that make a funnel work. Cheyenne shares when you should bootstrap your funnel versus when to bring in an expert, how to avoid the tech rabbit hole, and why your data matters way more than your software. If you've been feeling overwhelmed by funnel advice on the internet, this one's for you. Work with Cheyenne Watch her amazing new YouTube channel!

    25 min

  4. May 25

    Monday Money Myth: I'll Worry About Taxes When Tax Season Gets Here

    Back at it with another Monday Money Myth with special guest Jason Medlin, fractional CFO, accountant, and tax strategist.  In today's myth, we are tackling *shudder* taxes. If you're like me, you would rather just not think about it until it's a problem. Spoiler alert, that's the fastest way to April shock and sadness.  We talk about why most small business owners treat taxes like a once-a-year surprise instead of a monthly planning item, the magic 20-25% rule that actually lets you sleep at night, and why quarterly estimated payments are a game changer. Jason breaks down the difference between burying your head in the sand and actually planning ahead, and how one of those keeps you from feeling like your business didn't even do that well. Chat with Jason: bottomlinecapitalllc.com  Head to suzieconsoli.com to learn more about coaching.

    10 min

  5. May 21

    White Labeling: The Revenue Multiplier Nobody's Talking About

    We white labeled our branding and web process to other agencies for years, but 2023, my last year at Lawson House, is when we really saw the explosion, it added over half a million dollars in revenue. Here's what it actually is (and what it's not), why it works so well, and exactly how to implement it in your own business so you can scale without hiring more people or chasing clients one at a time.

    14 min

  6. May 18

    Monday Money Myth: If There's Money in the Bank, We're Doing Fine

    Kicking off a new recurring series with Jason Medlin, a fractional CFO, accountant, and bookkeeper, where we debunk the money myths that keep business owners up at night. First up: if you've got cash in the bank, you're good. Spoiler alert, that's not how it works. We talk about why cashflow modeling matters, why looking ahead 12 to 13 weeks is the sweet spot for forecasting, and how understanding your actual monthly spend is the foundation for everything else. Jason breaks down the difference between retroactive bookkeeping and proactive financial planning, and why one of those actually lets you sleep at night. Chat with Jason: bottomlinecapitalllc.com Head to suzieconsoli.com to learn more about coaching.

    12 min

  7. May 14

    Refunds: The Four-Question Framework for Making the Right Call

    Someone's going to ask for their money back, and it's going to suck. But here's the thing, you don't have to panic. I'm breaking down the four-question framework that helped me decide whether to give refunds or hold firm, and why your emotional state matters way more than your contract's fine print. Plus, the one thing you absolutely need to do before any money changes hands. Head to suzieconsoli.com to learn more about coaching.

    13 min

  8. May 12

    Phone a Friend: Becky Pierson Davidson on Strategy Calls, Sales Blitzes, and Claiming Goals Publicly

    This week I'm phoning a friend.  Becky Pierson Davidson runs Affinity, a boutique agency building memberships and community products. She's also one of my coaching clients. Becky's the reason this podcast exists in the first place, so I had to have her on. Here's what I wanted to dig into with her. Most sales calls that go sideways aren't a delivery problem, they're a customer journey problem. There's a missing step between "nice to meet you" and "here's a $5,000 proposal," and that's where deals quietly die. That's exactly what we worked on together, and her close rate tells the story. I also made her tell us about the time I told her to go find $40,000 before the end of the year, and she actually did it. We get into how she found the money, who she reached out to, and why announcing your goals publicly is one of the most underrated sales moves out there. Becky is the kind of friend who will tell you exactly how she did it, no fluff, no gatekeeping. Press play and pretend you're on the call with us. Check out Becky's podcast: pod.link/1817274960 Work with Becky: affinitycollective.co Head to suzieconsoli.com to learn more about coaching.

    19 min
See All (20)

Trailer

About

I spent years building a marketing agency from nothing, scaling it past a million dollars, and figuring out the hard way that none of it works if you can't sell. Now I help agency owners close more deals and grow revenue without feeling sleazy or stressed about it. On the Sell Well Show I share real sales strategies, honest agency lessons, and what actually drives revenue in short episodes you can actually use. If you want to build a business that gives you more profit and more peace, you're in the right place.

Information

  • Creator
    Suzie Consoli
  • Years Active
    2K
  • Episodes
    20
  • Rating
    Clean
  • Copyright
    © 2026 Sell Well: Helping Agencies Close More Deals and Grow Revenue

You Might Also Like