The Girls Mean Business™ Podcast

Claire Mitchell
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Ten minutes or less, every weekday, on the real stuff of running a small business.  The Girls Mean Business has been supporting women in business since 2011. Claire Mitchell is a marketing and business coach with over 25 years of experience - she's built her own businesses, made plenty of mistakes along the way, and helped thousands of women build theirs. So the conversations are honest, practical, and always feel like a chat rather than a lecture.  Marketing, money, pricing, confidence, visibility, productivity - and the everyday stories that remind you you're not on your own with any of it. Perfect for the commute, the school run, or a quiet ten minutes with a cup of tea.

Episodes

  1. 7H AGO

    5. Mona the Upselling Queen

    Nearly ten years ago, there was a little boutique in Darlington run by a woman called Mona.  I only ever went in for one thing…  …and somehow always came out with a full outfit.  Shoes, necklace, sometimes a bag — every time.  But I never felt sold to. I felt amazing.  In this episode, I’m sharing what Mona did (without even knowing she was doing it) and why most business owners are leaving money on the table by stopping too early.  We talk about:   why the first sale is often just the start  how to “finish the outfit” in your own business  simple ways to help your customers buy more (without being pushy)  and the easiest form of upselling that most people completely overlook If you’ve ever worried about being “too salesy”… this one will shift how you see it.   Love, Claire xx

    8 min

  2. 1D AGO

    4. The Most Expensive Dog Bed In Yorkshire

    A little story about Meggie and her favourite spot in the office… and why she refuses to stay there when something better comes along.  It got me thinking about how often we stick to the plan in our businesses, even when there’s something else right in front of us that’s working better.  If you’ve ever felt like you’re doing what you “should” be doing, but there might be an easier way… this one’s for you.

    10 min

  3. 3D AGO

    3. Why Does Their Business Look Easier Than Mine?

    Why does everyone else’s business look so much easier than yours?  You know the feeling.  You’re scrolling, and it looks like other people are constantly showing up, posting, selling… and it all just works.  Meanwhile, your business can feel like hard work.  In this episode, I’m talking about why that feeling shows up (even after years in business), what’s really going on behind the scenes, and why you’re not actually seeing the full picture.  We also look at the reality of building a business alongside everything else life throws at you - and why “hard” doesn’t always mean something’s wrong.  If your business feels heavier than it should right now, this will help you see it differently… and make it feel a lot more manageable.

    6 min

  4. 3D AGO

    2. What You Started in January, Then Stopped

    You know that thing you were really going to stick to this year?  The emails. The posts. The showing up properly.  And then one week didn’t happen… and somehow that turned into not doing it at all.  In this episode, I’m talking about why that happens (and it’s not what you think), why January plans so often fall apart, and how to start again in a way that actually works in real life.  No big reset. No waiting until Monday. No overthinking.  Just a simple way to pick it back up today.

    7 min

  5. 4D AGO

    1. Where Did The Time Go?

    It's late March and Claire was at the hairdresser this morning. Neither of them could work out where January and February had gone. This episode is that conversation - honest, no grand answers, just a reminder that you're not behind and the year isn't over yet.

    6 min
  • 5 Episodes

About

Ten minutes or less, every weekday, on the real stuff of running a small business.  The Girls Mean Business has been supporting women in business since 2011. Claire Mitchell is a marketing and business coach with over 25 years of experience - she's built her own businesses, made plenty of mistakes along the way, and helped thousands of women build theirs. So the conversations are honest, practical, and always feel like a chat rather than a lecture.  Marketing, money, pricing, confidence, visibility, productivity - and the everyday stories that remind you you're not on your own with any of it. Perfect for the commute, the school run, or a quiet ten minutes with a cup of tea.

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