The End of Marketing

Carlos Gil

The End of Marketing is a no-BS podcast by Carlos Gil, bestselling author of The End of Marketing, for people tired of advice that sounds good but doesn’t convert. These are short, sharp audio insights breaking down what actually drives attention, trust, and revenue in today’s AI and social-first world… no fluff, no recycled playbooks, no influencer nonsense. Just real-world execution built on scars and systems. If you want applause, look elsewhere. If you want results, you’re in the right place.

  1. Apr 16

    Bad Marketing: The $7 Chicken That Went Viral and Forced a Corporate Policy Change

    What started as a $7 rotisserie chicken turned into over 2 million organic views across Threads, Facebook, and TikTok… and eventually triggered a corporate memo at a billion-dollar company. In this episode, I introduce the concept of Bad Marketing — the idea that some of the most criticized posts on social media are often the ones generating the most attention, engagement, and organic reach for brands. For years marketers have been told to create polished content, follow best practices, and avoid controversy. But the reality of the internet is different. The content that spreads fastest is often real, relatable, and framed in a way that interrupts the scroll. In this episode I break down: • what Bad Marketing actually means • why “rage bait” style posts often go viral • how user-generated content benefits brands • why pattern-interrupt storytelling spreads on social media • how a simple Publix chicken post turned into a real-world corporate reaction This story is also a reminder that marketing today doesn’t require big budgets or expensive production. Sometimes all it takes is a smart observation, the right caption, and the courage to hit publish. Original Threads post referenced in the episode: https://www.threads.com/@carlosgil83/post/DW_c5JkjhFK Subscribe to the Bad Marketing Newsletter: https://www.linkedin.com/newsletters/bad-marketing-7448085448096268288/ Connect with me on LinkedIn: https://www.linkedin.com/in/carlosgilonline/

Ratings & Reviews

3.7
out of 5
3 Ratings

About

The End of Marketing is a no-BS podcast by Carlos Gil, bestselling author of The End of Marketing, for people tired of advice that sounds good but doesn’t convert. These are short, sharp audio insights breaking down what actually drives attention, trust, and revenue in today’s AI and social-first world… no fluff, no recycled playbooks, no influencer nonsense. Just real-world execution built on scars and systems. If you want applause, look elsewhere. If you want results, you’re in the right place.