The Good. The Bad. The PropTech.

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7h ago

The Business Case for the Invisible | Ep9: Greg Davison, HollenPlus

Joining us for this episode of "The Good. The Bad. The PropTech." is Greg Davidson, co-founder of HollenPlus! Greg joins Freddie to set out why the best-performing investments in a commercial building are often the ones nobody can see. After 15 years in private equity asset management, Greg co-founded HollenPlus after growing frustrated watching technically “correct” recommendations blow straight past the budgets they were meant to work within. Now, he and the rest of HollenPlus’ team assess every project first from a commercial perspective, finding tangible decarbonisation and sustainability strategies that also deliver the best financial benefit possible. From debunking the old "landlords shouldn't pay for tenant benefits" argument, to why a nice new reception sails through approval while software that actually saves money has to fight for scraps, the conversation explores the strange economics of visible versus invisible spend. Greg and Freddie also get into why sustainability is quietly losing ground as a boardroom priority even as new building standards force more of it into projects anyway, why AI's biggest use right now is just keeping up with the paperwork these standards demand, and why "technology consultant" is fast becoming a role every project team needs but few currently have. Whether you’re a landlord wondering where your next pound of CapEx should go, an occupier curious how much say tenants actually get in shaping the buildings they work in, or simply interested in the hidden economics behind so-called “smart” buildings, this episode makes the financial case for the things you’ll never actually see. If you have any thoughts or questions about this episode, or any topics discussed within, drop us a comment! We'd love to hear from you. ► Subscribe and share! ► Find us on LinkedIn ► Watch full video here: https://youtu.be/KIbadu2qX64
Jul 17

Innovation as Culture | Ep8: Clive Lucking, Studio Alliance

In this episode of The Good, The Bad & The PropTech, Freddie sits down with Clive Lucking, CEO of Studio Alliance, to talk about why innovation works best as a shared culture rather than a job title. Drawing on a long and varied career in design and build, Clive offers an outside-in view on how AI is reshaping the way buildings get designed, and why real progress depends on owners, occupiers and operators moving together rather than staying in their own lanes. Now leading an alliance of businesses across Europe, Clive knows first-hand what it takes for separate companies to work as one rather than compete in isolation. He argues that real estate needs that same instinct when it comes to technology, where progress often stalls between generations, not just between departments. Pairing younger technical thinking with decades of hard-won experience, in his view, is where change really happens. If you've ever wondered what it takes to get an entire industry pulling in the same direction instead of everyone chasing their own version of progress, this episode is worth your time. If you have any thoughts or questions about this episode, or any topics discussed within, drop us a comment! We'd love to hear from you. ► Subscribe and share! ► Find us on LinkedIn ► Watch full video here: https://youtu.be/ifAZ058WWeE
Jul 3

Old Bones, New Behaviour | Ep7: Kilian Kleine, Kinrise

In this episode of The Good, The Bad & The PropTech, Freddie sits down with Kilian Kleine, Investment Director at Kinrise, to talk about what it takes to breathe life back into heritage buildings. Kinrise has spent over a decade doing something most investors avoid: buying buildings nobody else wants and betting they can bring them back. They have repurposed 14 “unloved” buildings across six UK cities, underwritten through four lenses - human, social, environmental, and financial - with the sole aim of returning these buildings to their deserved former glory. Kilian talks through what that looks like in practice, and what actually drives progress. Real innovation, he argues, only happens when a landlord is willing to back something before anyone else believes in it. He's just as candid about the reverse: some of the things and pieces of tech the industry treats as essential are really just a distractions, chasing accreditation instead of asking what a building genuinely does for the people using it. That same scepticism extends to AI - despite sitting closer to Proptech than most investors, Kilian questions how much of the industry's rush toward it is solving real problems versus creating new ones. If you've ever wondered what it actually takes to change a building's behaviour, not just its bones, or why an industry keeps running on habits it hasn't questioned in years, this episode is worth your time. If you have any thoughts or questions about this episode, or any topics discussed within, drop us a comment. We'd love to hear from you! ► Subscribe and share! ► Find us on LinkedIn ► Watch full video here: https://youtu.be/YPc1tnbxE6c
Jun 26

Through the Occupier’s Eyes | Ep6: Anthony Murphy, Making Moves

Guesting on this episode of "The Good. The Bad. The PropTech." is Anthony Murphy, co-owner of Making Moves, one of central London’s leading tenant representative businesses. Anthony joins Freddie to explore the current office market, specifically from an occupier perspective. Anthony has spent more than a decade exclusively advising occupiers, and offers a perspective that is often missing from conversations around PropTech, smart buildings and ESG. While the industry frequently focuses on products, platforms and technical specifications, occupiers are asking a much simpler question: how will this improve outcomes for our business and our people? From the AI companies quietly hoovering up huge chunks of London office space, to the growing appetite for lower-grade buildings that can be transformed on the occupier's own terms, Anthony shares what's genuinely shifting in the market right now. The conversation also gets into the gap between ESG tick-boxes and real-world understanding, why cybersecurity is entering the picture too late in the process, and what occupiers actually want from building technology versus what they're being sold. If you're a landlord, an agent, or a PropTech business trying to understand what occupiers truly prioritise, this episode offers a practical perspective from somebody who represents them every day. If you have any thoughts or questions about this episode, or any topics discussed within, drop us a comment. We'd love to hear from you! ► Subscribe and share! ► Find us on LinkedIn ► Watch full video here!
Jun 5

From the Basement to the Boardroom | Ep5: Allan Fourie

Joining us for this episode of "The Good. The Bad. The PropTech." is Allan Fourie to explore why, despite years of investment and innovation, so much building technology ends up sitting unused and what it takes to get people actually using it. From the chaos of overlapping systems and AI buzzwords masking outdated algorithms, to the very real barriers facing PropTech companies trying to cross from the US into the UK and European markets, the conversation covers the full landscape of an industry that is simultaneously moving very fast and standing frustratingly still. Having started his career as a qualified electrician, Allan has become one of the industry's most experienced voices on PropTech adoption and building technology strategy. He can offer insights into almost every level of asset management, from the basement to the boardroom. Having lived the reality of buildings before the era of smart technology, he brings an authority to the questions the industry is still struggling to answer: why does so much building tech get deployed and never used, who should really be driving the adoption agenda, and why does fragmented data sit at the root of almost every challenge commercial real estate faces today? If you're interested in the real state of PropTech adoption, the untapped value hidden inside building data, or what it will genuinely take for smart buildings to live up to their name, this episode offers a straight-talking perspective from someone who has seen the industry from both ends. If you have any thoughts or questions about this episode, or any topics discussed within, drop us a comment! We'd love to hear from you. ► Subscribe and share! ► Find us on LinkedIn ► Watch full video here!
May 22

The Brain Behind ‘Smart’ Buildings | Ep4: William Hulls, Demand Logic

In this episode of "The Good. The Bad. The PropTech.", Freddie sits down with William Hulls, CRO of Demand Logic, to explore the variety of obstacles standing in the way of true building optimisation. From BMS systems — the brains behind modern buildings — hidden away in dusty basements, to maintenance teams struggling with communication, workloads, and growing expectations, the conversation uncovers the layers of complexity behind so-called 'smart' buildings. Freddie and Will also discuss the uncertainty surrounding AI, and how every building presents its own unique operational challenges. As each issue arises, Will explains how Demand Logic tackles them using real-time building data. By cutting through the noise, the platform helps turn complex engineering information into clear, actionable insights for everyone involved in managing and operating a building, driving performance optimisation and greater occupant comfort. If you’re interested in the reality of smart buildings, the day-to-day challenges of facilities and asset management, or the future of real estate intelligence, this episode offers an honest look at the untapped value hidden inside building data and the increasing importance of operational intelligence across commercial real estate. If you have any thoughts or questions about this episode, or any topics discussed within, drop us a comment! We'd love to hear from you. ► Subscribe and share! ► Find us on LinkedIn ► Watch full video here!
May 8

Human-First Experience in the AI Era | Ep3: Emma Roche, Greenwoods

In this episode of "The Good. The Bad. The PropTech.", Freddie sits down with Emma Roche, Senior Partner at Greenwoods! The conversation explores how commercial real estate is shifting from traditional leasing models toward hospitality-led, customer-focused experiences, and why PropTech is playing a critical role in that transformation. From flexible workspaces and occupier expectations to legal innovation, customer experience metrics, and the future of London offices, this episode offers a fascinating behind-the-scenes look at how the workplace sector is evolving. Recognised in the Legal 500 for her expertise and chair of the BCO's newly formed "Customer Experience Committee", Emma is deeply passionate about real estate industry and the people behind it. Her perspective on the current evolution of PropTech comes from her experience in the legal world of CRE. She highlights the increasing crossover elements between the two industries and the emerging baseline needs for modern workplace expectations and occupier experience, based on conversations she's had with both owners and operators. As a strong advocate for people-first approaches, she also explains the need to embrace AI without sacrificing the nuances of human experience, interpersonal relationships, and critical thinking skills. Whether you're interested in the continuing evolution of modern workplace experience, the careful balancing of human knowledge and AI automation, or simply in where PropTech sits on the CRE law radar, this episode offers valuable insights into where the industry is heading next. If you have any thoughts or questions about this episode, or any topics discussed within, drop us a comment! We'd love to hear from you. ► Subscribe and share! ► Find us on LinkedIn ► Watch full video here!
Apr 3

Data: Value over Volume | Ep2: Shreya Sheth, PATRIZIA

Joining us for this episode of "The Good. The Bad. The PropTech." is Shreya Sheth, a Director of Investment Management at PATRIZIA! During their conversation, Shreya and Freddie cover a multitude of topics. They discuss playbook approaches and the need for flexibility and scalability, the shift towards data value rather than data volume, how the changing attitudes towards AI may be impacting how investors approach PropTech, and the implications that cybersecurity risks have on the future of the industry. With over a decade of experience in the realm of PropTech, Shreya offers valuable insight into the industry through the lens of property investment and management. Her experience spans her shift from the financial side of tech, to the real estate side of tech, equipping her with a range of knowledge for PropTech implementation and usefulness. She joined PATRIZIA in 2021 - a leading pan-European real estate investment manager which handles assets of over €55 billion, and continually upholds their commitment to building smarter communities and sustainable futures. Whether you're an investor, founder, or simply curious about the future PropTech in the realm of real estate investment, this episode offers grounded insights and fresh perspectives on where the industry is headed. If you have any thoughts or questions about this episode, or any topics discussed within, drop us a comment! We'd love to hear from you. ► Subscribe and share! ► Find us on LinkedIn ► Watch full video here!
Mar 27

Connectivity is Non-Negotiable | Ep1: Russ Dobson, Node

Joining us for the premiere episode of "The Good. The Bad. The PropTech." is Russ Dobson, COO of Node! Across the conversation, Russ and Freddie discuss the importance of connectivity and reliable digital infrastructures, the need for better education and awareness of these topics, and the industry solutions offered by Node. Node are not another internet service provider company, and that’s the point. They have been on a journey over the last few years and adapted their model to meet the changing needs of buildings and their connectivity infrastructure and flexibility. They are not about offering a free service and then collecting margin downstream. They are about the backbone connectivity that speeds up the letting process. Russ also provides useful insights and explanations into elements such as what a converged network is for a building, and why these could be an essential element to smart buildings and centralised cyber security. If you have any thoughts or questions about this episode, or any topics discussed within, drop us a comment! We'd love to hear from you. ► Subscribe and share! ► Find us on LinkedIn ► Watch full video here!

9 Episodes

Connecting real estate with smarter PropTech solutions.

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Trustek
Years Active

2026
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Clean
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The Good. The Bad. The PropTech.