Marketing for SMEs

Marketing for SMEs is a podcast for founders and marketing managers running businesses in the $300k to $2m range, trying to make sense of what is actually working in marketing and AI right now, and what is just noise. Hosted by Jeremy Yang, founder of Digital Goliath, the show brings in specialists who work directly with this segment, across ads, analytics, creative, and AI implementation. Each episode focuses on how they are helping these businesses, what their offers look like in practice, what they are seeing work or fail in real accounts, and the questions founders tend to ask once they are in it. The aim is to surface real operating context so listeners can judge what is relevant to them, not be told what to do. Conversations stay grounded, specific, and current, with enough detail for experienced operators to take something from it, or ignore it if it does not fit.