GSL Local Business Spotlight

GSL Media LLC

This show highlights local businesses and how they attract customers in today’s digital world. Hosted by GSL Media LLC, we break down what’s working, what’s not, and how businesses can improve their visibility on Google and beyond. Each episode features real business owners, real strategies, and real opportunities for growth.

Episodes

  1. Aug 15

    Episode 7: Jason Chen, PhD, HEC-C - Founder of HealthCarePOA, LLC

    Episode 7: Jason Chen, PhD, HEC-C — HealthCarePOA | Who Makes Your Healthcare Decisions When You Can't? What happens if you’re unable to make your own healthcare decisions—and you don’t have a spouse, children, or another trusted person who can step in? In Episode 7 of GSL Local Business Spotlight, Robert Rippey sits down with Jason Chen, PhD, HEC-C, founder of HealthCarePOA, to explore an issue many people may never consider until they’re faced with a medical crisis: Who will speak for you when you can’t speak for yourself? Jason introduces us to the growing population of solo agers—people who may not have an appropriate spouse, adult child, family member, or trusted friend available to serve as their healthcare decision-maker—and explains how a professional healthcare power-of-attorney agent can help fill that critical role. In this conversation, we discuss: What a healthcare power of attorney actually isWhat happens when someone becomes incapacitated without an appropriate healthcare decision-makerWhat it means to be a solo agerWhy someone might choose a professional healthcare power-of-attorney agentThe role of ethics, personal values, and trust in medical decision-makingHow Jason’s background in philosophy, bioethics, and patient advocacy shaped HealthCarePOAHow a professional agent learns a client’s wishes before a medical crisis occursCommon misconceptions surrounding healthcare powers of attorneyThe challenges of building a business in a professional category many people don’t yet know existsWhether you’re planning for your own future, helping an aging loved one, or simply haven’t thought about who would make medical decisions for you if you couldn’t make them yourself, this episode offers an important conversation about planning ahead. Learn more about Jason and HealthCarePOA at HealthCarePOA.net. This Episode Is Brought to You By: Senior Care Authority | Central Ohio East If you’re trying to figure out senior care for a parent or loved one, you don’t have to navigate it alone. Senior Care Authority – Central Ohio East helps families understand assisted living, memory care, eldercare options, and the next steps that make sense for their situation. Brandon Boyd provides personalized, local guidance designed to bring clarity to a process that can feel overwhelming. Call 614-407-6459 or visit SeniorCareAuthority.com/locations/central-ohio-east to schedule your free consultation. Stansberry Media & Strategy If your business is posting content but still struggling to turn attention into actual growth, the problem may not be your effort—it may be your strategy. Stansberry Media & Strategy helps entrepreneurs and small businesses strengthen their positioning, messaging, content, and marketing systems so their brand gets seen, remembered, and chosen. If you’re ready to stop guessing and start building with a clear plan, connect with Tiffany Stansberry and Stansberry Media & Strategy on LinkedIn today. 🎙️ GSL Local Business Spotlight is produced by GSL Media LLC and features conversations with local business owners, entrepreneurs, professionals, and community leaders throughout Central Ohio. Follow GSL Media for new episodes, clips, and more stories from the Central Ohio business community.

    Episode 7: Jason Chen, PhD, HEC-C - Founder of HealthCarePOA, LLC
  2. Jun 19

    Episode 6: Brandon Boyd from Senior Care Authority | Central Ohio East

    Featuring Brandon Boyd, Owner & Certified Senior Advisor, Senior Care Authority – Central Ohio East In this episode of GSL Local Business Spotlight, I sit down with Brandon Boyd, Owner and Certified Senior Advisor with Senior Care Authority – Central Ohio East, to discuss one of the most important challenges many families eventually face: navigating senior care decisions for aging loved ones. Brandon shares how his personal experiences caring for his grandparents inspired him to help other families avoid the confusion, stress, and uncertainty that often accompany eldercare planning. We discuss assisted living, memory care, skilled nursing options, eldercare consulting, family advocacy, and the importance of having a trusted guide throughout the process. Senior Care Authority provides personalized guidance to help families understand their options, evaluate care providers, and make informed decisions with confidence. If you have aging parents, grandparents, or loved ones and aren't sure where to begin, this conversation provides valuable insight into resources available right here in Central Ohio. Brandon also discusses Senior Care Authority's "Beyond Driving with Dignity" program, designed to help families navigate difficult conversations surrounding senior driving safety with compassion and respect. 📞 (614) 407-6459🌐 Senior Care Authority – Central Ohio East Senior Care Authority helps families navigate senior living and eldercare decisions through personalized placement assistance, eldercare consulting, advocacy, family coaching, and senior living guidance. Their services are designed to help families make confident care decisions while reducing the stress and uncertainty often associated with the process. ---------------------------------------------------------------------- This episode is sponsored by Stansberry Media & Strategy. If you're a business owner feeling stuck, overwhelmed, or uncertain about your next move, Tiffany Stansberry helps entrepreneurs develop clear strategies, stronger content, and practical roadmaps for growth. I've had the opportunity to work directly with Tiffany, and I can tell you she's passionate about helping people move forward. To learn more, connect with Stansberry Media & Strategy on Instagram: https://www.instagram.com/stansberrymediastrategy/ Facebook: https://www.facebook.com/stansberrymediastrategy LinkedIn: https://www.linkedin.com/company/stansberry-media-strategy/ #ColumbusOhio #SeniorCare #Eldercare #AssistedLiving #MemoryCare #SeniorLiving #Caregiving #FamilyCaregiver #SeniorCareAuthority #BrandonBoyd #CentralOhio #LocalBusinessSpotlight #GSLMedia #Podcast #BusinessPodcast #CommunityLeadership Connect with Brandon Boyd & Senior Care Authority – Central Ohio EastAbout Senior Care AuthorityEpisode Sponsor

    Episode 6: Brandon Boyd from Senior Care Authority | Central Ohio East
  3. May 29

    Episode 5: Your Business Isn’t Broke — It’s Under-Monetized

    *This episode of GSL Local Business Spotlight is sponsored by Stansberry Media & Strategy — a Columbus-based creative media and storytelling brand focused on helping businesses elevate their digital presence through authentic content and strategic branding. In addition to her media and strategy work, she is also a licensed real estate agent actively helping buyers, sellers, and investors throughout the Columbus area. To learn more or connect about real estate opportunities, call (614) 580-6791, by email at tiffanystansberry.realtor@gmail.com or follow Stansberry Media & Strategy on LinkedIn, Instagram, and Facebook. Most local businesses think they need more customers. But what if that’s not the real problem? In this episode of GSL Local Business Spotlight, we break down a major missed opportunity hiding in plain sight: 👉 the attention inside your business. If people are already walking through your doors, sitting in your waiting area, and spending time in your space… why isn’t that attention generating more revenue? We dive into how indoor digital billboards (DOOH) are helping local businesses: Increase average customer spend Promote high-margin services Create new revenue streams through partnerships Modernize their in-store experience This isn’t about getting more traffic. 👉 It’s about monetizing the traffic you already have. If you’re a local business owner in Columbus looking to grow smarter — not just bigger — this episode is for you. 💼 Want to turn your business into a revenue-generating asset?Reach out to GSL Media to get started.

About

This show highlights local businesses and how they attract customers in today’s digital world. Hosted by GSL Media LLC, we break down what’s working, what’s not, and how businesses can improve their visibility on Google and beyond. Each episode features real business owners, real strategies, and real opportunities for growth.