Ground Control: Sponsored by RocketDocs

RocketDocs

Prepare for liftoff! Welcome to Ground Control, the podcast where we navigate the high-velocity frontier of enterprise innovation. Sponsored by RocketDocs and LUMA, we serve as your mission-critical link to the future. In a world where the "noise" of emerging tech can feel like a chaotic meteor shower, we provide the steady trajectory and expert navigation needed to keep your organization on course. We aren't just talking about what’s next; we’re analyzing the propulsion systems: AI, proposals, and governance, that will get you there. Each episode, we strap in with industry pioneers and tech visionaries to explore the core pillars of your mission: The AI Stratosphere: Moving beyond the "blue sky" dreaming to the actual mechanics of enterprise AI and automation.Proposal Trajectory: How to optimize your response engines to win more business at orbital speeds.The Tech Stack Command Center: Auditing your digital infrastructure to ensure every tool is mission-capable and ready for scale.Security & Governance Shields: Hardening your defenses against the atmospheric pressure of modern data risks and regulatory shifts. Whether you’re a CTO overseeing a fleet of legacy systems or a proposal lead looking for a boost, Ground Control is your source for the intelligence, security, and strategy required to break through the status quo. The future is approaching at Mach speed. Don't let your mission drift. Initiate sequence. This is Ground Control.

Episodes

  1. Who Owns the Knowledge? Building a Content Culture That Actually Sticks

    1d ago

    Who Owns the Knowledge? Building a Content Culture That Actually Sticks

    In this episode of Ground Control, Sr. Director of Customer Success Lindsey Bohlender and Customer Success Associate Mallory Ulrich sit down to tackle one of the biggest challenges facing proposal teams, content managers, and business development professionals today: how do you build a knowledge management system that actually stays current, organized, and valuable over time? Whether you are a brand new RocketDocs customer going through onboarding or a seasoned team looking to level up your content operations, this episode is loaded with practical, real world advice you can start applying immediately. The conversation kicks off with a deep dive into content ownership and accountability, exploring how organizations of all sizes, from small teams without a dedicated content manager to large enterprises with multiple subject matter experts and compliance stakeholders, can create a culture where everyone takes responsibility for keeping information accurate and up to date. Lindsey and Mallory break down how leadership buy-in is the single most important factor in driving adoption of any new process or content management workflow, and how framing the conversation around efficiency, time savings, and risk reduction is the key to getting executives and team leaders on board. From there, the episode gets into the nuts and bolts of organizing your knowledge base in a way that mirrors your actual business structure, including how to segment content by department, product line, deal size, and ARR tier so that autofill and automated workflows can do the heavy lifting when deadlines hit. They also cover how to use usage counts, content reporting, and date tracking to identify what is performing, what is stale, and what should be archived so your subject matter experts are not wasting time maintaining records that are never being used in live proposals, RFPs, DDQs, or security questionnaires. Lindsey and Mallory also discuss the importance of proactive content review cycles, whether that means quarterly audits, annual cleanups during slower business periods, or automated review reminders built directly into your workflow, so your team is never scrambling to get fifty SMEs to review a two hundred question document the week it is due. The episode wraps with a conversation about how reducing that reactive, deadline driven chaos is not just good for efficiency but is also critical for compliance, audit trails, and demonstrating to regulators and clients exactly where your content came from and when it was approved. If you are in proposal management, sales operations, revenue enablement, legal, compliance, or anywhere in between, this episode will give you a fresh perspective on how to build a knowledge base that your whole team will actually use, trust, and maintain. 00:00 Maximizing Value from Rocket Docs 02:41 Ownership and Responsibility in Content Management 05:38 Utilizing Reporting for Effective Content Management 08:55 Determining Focus Areas for Content Updates 11:22 Organizing Information for New Customers 15:09 Implementing Effective Workflows 18:30 Leadership Buy-In for Process Adoption

    23 min
  2. AI, Privacy and the Art of Keeping It Simple with Gary Murry

    May 29

    AI, Privacy and the Art of Keeping It Simple with Gary Murry

    RocketDocs CTO Gary Murry joins Perry Robinson and Bryan Jenkins on Ground Control for a conversation that covers a lot of ground. Gary started his career as a mathematician, landed a contract role at Apple in the late eighties, and has spent the decades since working across some of the most interesting corners of Silicon Valley technology. Now he leads engineering at RocketDocs, where his team is navigating one of the most transformative moments in the company's thirty-year history. In this episode, Gary breaks down the thinking behind RocketDocs' latest product release, including features built around simplifying Excel downloads from web portals, marking questions from inside the Launchpad Word plugin, locking down SharePoint permissions at a more granular level, and automating reminders so that both project contributors and knowledge base owners stay on track without needing to be chased down manually. Each feature traces back to a real pain point Gary's team heard directly from customers, and he explains how they use those conversations to decide what to build, what to generalize, and what to leave out entirely. Gary also shares a grounded and practical perspective on where AI is today versus where people imagine it to be. He talks through why RocketDocs built on a RAG-based model to reduce hallucinations, why giving the AI permission to not answer a question was one of the most important decisions they made, and where even the most advanced generative models still break down when faced with common sense problems. For anyone working in proposals or adjacent fields, his advice on how to review AI-generated content and where errors tend to sneak in is genuinely useful. The episode wraps with rapid-fire questions on favorite technologies, what Gary would and would never use general AI tools for, and why his answer to staying relevant in an AI-powered world comes down to one thing: go play with it and see what happens. 00:00 Introduction to Gary Murry and His Background 02:44 Transition from Mathematics to Technology 05:29 Joining Rocket Docs and Embracing Change 08:23 Balancing Work and Personal Interests 11:14 Feature Prioritization and Customer Feedback 14:03 Innovations in Rocket Docs and AI Impact 16:45 Navigating Customer Requests and Simplifying Solutions 20:54 Meaningful Steps in Scrum Development 21:42 The Importance of Tinkering with Technology 23:25 Understanding AI: Current State vs. Science Fiction 25:11 Limitations of AI: Common Sense and Logic 27:20 Navigating AI's Logical Leaps 28:28 Hallucinations in AI Responses 30:26 Keeping Content Healthy with AI 31:30 Future of AI in Content Curation 32:06 Favorite Technologies and Their Applications 33:32 Privacy Concerns with AI 34:37 Challenges in AI Efficiency 35:29 Essential Skills for the Future: Prompt Writing 36:27 The Joy of Tinkering and Learning

    37 min
  3. Your AI Sounds Like Everyone Else's: Here's How to Fix It

    May 22

    Your AI Sounds Like Everyone Else's: Here's How to Fix It

    In this episode of Ground Control, host Lexi Hotchkin sits down with Perry Robinson and Bryan Jenkins to tackle the most pressing questions hitting proposal and RFP teams right now. How do you keep your brand voice when AI is writing your responses? What happens when buyers start banning public AI tools from the RFP process? And is building your own AI solution actually saving you money, or quietly killing your competitive edge? The conversation covers retrieval augmented generation (RAG) and why your content library is your biggest differentiator, the rise of new AI driven roles like content strategist and AI library manager, the shadow AI confidentiality risks nobody is talking about yet, and the IKEA vs Meta case study that reframes what smart AI adoption actually looks like. Whether you are a proposal manager, sales leader, procurement professional, or RFP specialist, this episode gives you the frameworks to stay competitive, stay compliant, and sound like yourself, not a robot. What you will learn in this episode: how to maintain brand voice in AI generated proposals, what RAG technology is and how it works for RFP teams, how to build and manage an AI content library, who should own your AI knowledge base, the real cost of building vs buying AI tools, how to keep subject matter experts engaged in the proposal process, what shadow AI risk means for enterprise sales teams, how AI is changing roles in proposal management and procurement, what the IKEA and Meta approaches to AI workforce strategy can teach your team, and how to write RFP responses that win whether a human or an AI is scoring them. Topics covered include RFP automation, proposal management software, AI for sales teams, enterprise AI adoption, retrieval augmented generation, content library management, human in the loop AI, AI governance, procurement technology, bid management, shadow AI risk, build vs buy AI, AI workforce strategy, content strategy, and RFP response best practices.

    40 min
  4. Kristina Nolan Reveals the Real Power of AI in RFPs: 80% Compliant + 30% Compelling

    May 15

    Kristina Nolan Reveals the Real Power of AI in RFPs: 80% Compliant + 30% Compelling

    Most proposal professionals focus on answering RFP questions, but Kristina Nolan reveals how mastering the art and science behind proposals can unlock exponential growth for your team. Discover how strategic thinking, building relationships, and understanding the buyer's mindset can transform a standard response into a powerful competitive advantage. Kristina, Proposal Strategy Manager at the Deals Desk at HubSpot, shares her journey from international relations to proposal mastery. She explains how her background in critical thinking and game theory influences her approach. Kristina uncovers hidden tactics used to influence procurement processes, such as leveraging public information, timing, and relationship-building, even in unpredictable environments. Learn why a proactive, consultative approach often outperforms reactive tactics, especially when resources are limited. In this episode, you'll learn how to identify signals that indicate whether an opportunity is worth pursuing amidst fierce competition. Discover the secret sauce for evaluating deals based on both data and intuition. Understand why AI isn't just about automation; it’s a tool to ensure compliance and identify gaps early, while still leaving room for the human touch to craft compelling narratives. Explore the importance of understanding industry language and competitor cues to spot influence and avoid misleading AI outputs. Get practical tips for embedding equity, diversity, and sustainability into your proposal strategy, even when organizational support is limited.Mastering proposal responses is not just a skill; it’s a strategic move to dominate your market. Whether you're in SaaS, government contracting, or any competitive industry, Kristina’s insights will help you turn proposals from mere checkboxes into door-openers, creating trust, shaping buying decisions, and accelerating growth.This episode is perfect for proposal managers, sales strategists, and business leaders committed to winning smarter, not harder. If you want your proposal team to deliver more than just answers, if you aim to influence, predict, and win, this episode is your blueprint.

    43 min
  5. From Spreadsheets to AI: One Critical Step Proposal Teams Must Take

    May 8

    From Spreadsheets to AI: One Critical Step Proposal Teams Must Take

    The procurement landscape is shifting at light speed. In this episode of Ground Control, we sit down with Christina Godfrey Carter, Founder of Stargazy.io and host of  ⁨@thestargazybrief⁩, to deconstruct the future of proposal management. We explore the seismic shift caused by AI—moving beyond "spreadsheet chaos" and toward sophisticated, data-driven decision-making. Christina shares her expertise on the high-stakes side of AI integration, tackling the non-negotiables: rigorous security, compliance, and the critical need for accuracy in automated responses. Whether you are a seasoned proposal writer or a procurement leader, this conversation provides a clear roadmap for the evolving role of the RFP professional in an AI-driven world. Key TakeawaysThe Stargazy Perspective: How modern consultancy is shaping the next generation of proposal strategy.The AI Transformation: Moving from buzzwords to core utilities in the RFP lifecycle.Security & Compliance: Why accuracy is the only metric that matters when integrating AI tools.The Human Element: Why the role of the RFP professional is shifting toward strategic knowledge curation and content management.Beyond the Spreadsheet: Navigating the transition to specialized tools for a more competitive response.Chapters00:00 The Evolution of Procurement05:09 Strategy Session: Creating a Comprehensive Report20:03 The Great Shift: From Spreadsheets to RFP Tools26:51 How AI is Rewriting the RFP Response32:10 The Ethics of AI: Security, Compliance, and Accuracy40:32 The Evolving Role of RFP Professionals49:45 Future Casting: The Next Era of Proposal Writing and Stargazy’s Vision

    47 min

About

Prepare for liftoff! Welcome to Ground Control, the podcast where we navigate the high-velocity frontier of enterprise innovation. Sponsored by RocketDocs and LUMA, we serve as your mission-critical link to the future. In a world where the "noise" of emerging tech can feel like a chaotic meteor shower, we provide the steady trajectory and expert navigation needed to keep your organization on course. We aren't just talking about what’s next; we’re analyzing the propulsion systems: AI, proposals, and governance, that will get you there. Each episode, we strap in with industry pioneers and tech visionaries to explore the core pillars of your mission: The AI Stratosphere: Moving beyond the "blue sky" dreaming to the actual mechanics of enterprise AI and automation.Proposal Trajectory: How to optimize your response engines to win more business at orbital speeds.The Tech Stack Command Center: Auditing your digital infrastructure to ensure every tool is mission-capable and ready for scale.Security & Governance Shields: Hardening your defenses against the atmospheric pressure of modern data risks and regulatory shifts. Whether you’re a CTO overseeing a fleet of legacy systems or a proposal lead looking for a boost, Ground Control is your source for the intelligence, security, and strategy required to break through the status quo. The future is approaching at Mach speed. Don't let your mission drift. Initiate sequence. This is Ground Control.