Home Hero Podcast

Handyman Marketing Pros
  • 5.0 (1)
  • Marketing

Real stories and proven tactics to grow a practical, profitable handyman and home service business.Hosted by the team at Handyman Marketing Pros, including a licensed contractor who's been in your boots, every conversation is grounded in the real-world economics of running a trade. No fluff. No theory. Just the math, the marketing, and the mindset shifts that turn a busy handyman into a profitable business owner.New episodes weekly. Subscribe and start building the business you actually wanted when you went out on your own.

Episodes

  1. 4d ago

    Professional vs. DIY Handyman Websites

    Your website has about five seconds to convince a homeowner you're worth calling.  In this episode of the Home Hero Podcast, Jason Call and Coby McManaman break down the real differences between a DIY handyman website and a professional one, and why those differences directly affect whether your phone rings. We get into: The four buckets that separate a working website from a digital business card (SEO, conversion, mobile, trust)Why cheap hosting kills your Google rankings before you even publish a pageThe honest math on DIY: how many hours you should actually spend before it costs you more than it savesWhat homeowners are really looking for when they land on your site (hint: it's not your service list)Conversion rate optimization explained without the marketing jargonThe "first impression" rule that ties your website, your truck, and your handshake togetherWhether you're a solo handyman running a Wix site or a growing crew thinking about your next website investment, this one will help you spend your time and money in the right places. Have a question or topic you want us to cover? Email support@handymanmarketingpros.com or leave a comment. Listen wherever you get your podcasts. Subscribe and leave a review if you're getting value. About Home Hero Podcast: Real stories and tactics to grow a profitable home service business. Hosted by Jason Call and Coby McManaman. Learn more about Handyman Marketing Pros at handymanmarketingpros.com

    31 min

  2. May 25

    Scope Creep: The Free Favor Trap Every Handyman Falls Into

    Every handyman knows this scene.  You're wrapping up a job, about to hand over the invoice, and the homeowner says: "Hey, while you're here..." Suddenly you're 90 minutes deep into a "quick favor" you didn't quote for, with a leaky valve you now own forever and a client who's going to call YOU when it breaks again.  In this episode of the Home Hero Podcast, we break down: - Why "quick favors" are a hidden liability bomb - The plumbing rule: when free work is NEVER worth it  - The invoice trick that makes clients respect your time  - How to set scope expectations BEFORE you start work  - When to say yes (and how to say no without losing the client)  - The line between building goodwill and getting taken advantage of  If you've ever finished a job feeling like you got nickel-and- dimed in reverse, this one's for you.  🎧 Listen wherever you get your podcasts.  🔔 Subscribe and leave a review if you're getting value.  The Home Hero Podcast is real stories and tactics to grow a profitable home service business. Hosted by Jason Call and Coby McManaman.  Marketing help for handyman businesses: handymanmarketingpros.com  handymanmarketingpros.com #HandymanBusiness #HomeServicePros #ContractorTips

    23 min

  3. May 18

    How Systems Can Help Scale a Home Service Business | Feat. Chris Olsen

    Most handyman and service business owners think bigger jobs = bigger success. In this episode, Chris breaks down how he rebuilt with a completely different model—scaling a lean, systemized exterior cleaning business to $800K+ while working as a full-time firefighter. We cover:  Why small-ticket services are MORE profitable than big jobs  The exact systems that run his business without him  How he generates 1,100+ leads with almost zero ad spend  Using VAs to save 50+ hours per week  The real truth about AI vs human workers  How speed-to-lead wins you jobs instantly If you're a handyman, contractor, or service business owner—this is a blueprint for working less and making more. 👉 Want a business that runs without chaos? Start here.

    48 min

  4. May 14

    Handyman vs. Remodelers, Which Is Better?

    Most handyman and service business owners are drowning in day-to-day tasks… Answering calls. Sending estimates. Following up. Managing schedules. But what if you could offload 50–60 hours per week—without sacrificing quality? In this episode, we break down exactly how virtual assistants and simple systems can transform your business operations. You’ll learn:  What tasks you should delegate first  How to use VAs to handle emails, scheduling, and CRM  The “time audit” method to free up your workload  Why most business owners stay stuck doing low-value work  How automation + systems create real freedom If you want to grow your business without burning out, this is the playbook. 👉 Start building systems. Stop doing everything yourself.

    37 min

  5. May 11

    Is "Handyman" A Bad Word For Business?

    Is calling yourself a “handyman” hurting your business… or helping it? This is one of the most common questions we hear from contractors and home service business owners. In this episode, we break down: The truth behind the “handyman stigma” Why some contractors avoid the word (and why that can be a mistake) What customers are actually searching for on Google How to position yourself as a premium handyman service Why branding—not the name—is what builds trust Here’s the reality: People aren’t searching for “home improvement specialist near me”… They’re searching for “handyman.” And if you’re not showing up for that… you’re missing jobs. 🔧 Brought to you by Handyman Marketing Pros

    12 min

  6. May 7

    AI Is Completely Changing The Handyman Game | Feat. J.R. Crowell

    Most handymen waste time with the little details… and don’t know how to fix it. AI doesn’t mean sacrificing your talent. . In this video, we break down: How AI can take out the guess workOptimizing your business to grow with AITracking your numbers to stay on top of thingsIf you're tired of wasting your time with paperwork, forgetting clients, and want better clients who are ready to pay — this is for you. 🚀 Want more high-quality leads for your handyman business? Subscribe and learn how to grow smarter, not harder.

    1h 53m

  7. May 4

    How He Built an $800K Handyman Business… Then Lost It All

    Most people think more jobs = more money.  That’s not always true. In this episode of the Home Hero Podcast, Coby shares the real story behind building a handyman business from scratch… growing it to $100K/month and $800K/year… and still having to shut it down. If you're a handyman, contractor, or small business owner, this is a must-watch. 👉 Inside this episode: How Coby started his handyman business during COVIDThe simple marketing strategy that got him his first jobsHow he scaled to multiple crews and big remodeling projectsThe hidden mistakes that destroyed profitabilityWhy revenue doesn’t equal successThe biggest lessons about pricing, hiring, and debtThis isn’t theory. It’s real experience. If you want to grow your handyman business the right way — without burning out or going broke — this episode will open your eyes.

    1h 44m
  • 7 Episodes

About

Real stories and proven tactics to grow a practical, profitable handyman and home service business.Hosted by the team at Handyman Marketing Pros, including a licensed contractor who's been in your boots, every conversation is grounded in the real-world economics of running a trade. No fluff. No theory. Just the math, the marketing, and the mindset shifts that turn a busy handyman into a profitable business owner.New episodes weekly. Subscribe and start building the business you actually wanted when you went out on your own.

Information

  • Creator
    Handyman Marketing Pros
  • Years Active
    2K
  • Episodes
    7
  • Rating
    Clean
  • Copyright
    © 2026 Home Hero Podcast
  • Show Website
    Home Hero Podcast

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