Can you generate leads and make sales every week without the exhausting feast-and-famine cycle of launches? Enfys Maloney sits down with evergreen sales strategist Kayleigh Greenacre to explore how she helps women entrepreneurs believe in themselves, lead with confidence, and build thriving businesses the 'evergreen' way. Founder of the Actually I Can movement, with a TEDx talk and Leicester Square documentary to her name, Kayleigh shares her journey from assistant headteacher to business owner, and how her mission grew from mindset to practical sales strategy that lets her sell all year round without burning out. Expect practical advice, honest confessions, and encouragement to help you sell every day, no launch required. Key Topics Covered: 00:00 Intro: Meet Kayleigh Greenacre 02:12 Kayleigh's move from teaching to entrepreneurship 03:23 "Actually I Can": from concept to TEDx, book, and documentary 05:19 Why constant launching exhausts business owners 06:03 Building an evergreen ecosystem: what it is and how it works 07:56 Designing a business that works year-round (and for mums!) 08:36 Can evergreen become an excuse to avoid selling and closing? 12:06 Evergreen mistakes: the long, costly road to cracking ads 15:21 Staying agile through rapid change: AI and tech 21:59 Sales confessions: taking the wrong clients to "fill spots" 26:22 The dangers of discounting 28:53 Kayleigh's room at the End-of-Year Extravaganza 31:39 Connect with Kayleigh and join the conversation About Kayleigh Greenacre: Kayleigh Greenacre is an award-winning Global Business Strategist, TEDx speaker, and evergreen sales expert who helps female entrepreneurs become the ICONIC leader in their industry and build highly profitable businesses that sell on repeat through evergreen ecosystems. Creator of Actually, I Can and The ICONIC Era Movement Kayleigh empowers coaches, service providers, and online experts to move beyond inconsistent visibility and into authority, leadership, and sustainable growth, without relying on constant launches or burnout. Having rapidly scaled her own business while navigating single motherhood, she combines commercial strategy, sales psychology, positioning, messaging, and leadership to help ambitious women create lasting freedom, wealth, and impact. Connect with Kayleigh: Instagram: https://www.instagram.com/kayleighgreenacre/ LinkedIn: https://www.linkedin.com/in/kayleigh-greenacre-29686b196/ About Enfys Maloney: Enfys Maloney is a sales expert, speaker, event host and multi-award-winning entrepreneur who helps ambitious service-based business owners sell with confidence and generate dependable revenue. After losing her travel company during the 2020 pandemic, Enfys rebuilt her career around a simple belief: sales should feel human, strategic and empowering, not pushy or uncomfortable. She now mentors entrepreneurs across the UK and beyond to turn opportunities into real sales, build stronger visibility and create profitable businesses that truly work. Connect with Enfys: Website: https://www.salestrainingwithenfys.co.uk/ Instagram: https://www.instagram.com/enfys_maloney_official/ LinkedIn: https://www.linkedin.com/in/withenfys/ Facebook: https://www.facebook.com/salestrainingwithenfys/ YouTube: https://www.youtube.com/@more-than-sales Produced by Winter Audio. More Than Sales Resources: My all new private members club is an application-only space exclusively for business leaders. This is growing fast and we’re welcoming business movers and shakers of all kinds weekly. If you’re operating at a high level and your aim is to expand your circle, expand your impact and expand your revenue we’d love to invite you to apply. https://www.salestrainingwithenfys.co.uk/the-club Make sure you follow and subscribe for the next episode of More Than Sales!
