Spilling & Spiraling

Tiffany De Alva

Welcome to Spilling & Spiraling; the podcast where pop culture chaos, internet drama, trending news, celebrity gossip, and millennial spiral sessions collide in the funniest way possible. Hosted by Tiffany and Alicia, this weekly comedy podcast serves up unfiltered conversations, hilarious hot takes, and “did they really just say that?” commentary on everything happening online and in the world right now. Think: if late-night commentary shows had a chaotic girls’ group chat. It’s smart, sarcastic, slightly unhinged, and somehow still deeply relatable.

  1. 3d ago

    Spiraling About Princess Protection Program, Pantene Throwbacks & Holiday Marketing

    Welcome back to Spilling & Spiraling! This week, we're taking a trip down memory lane with some Disney Channel nostalgia, celebrity-filled holiday commercials, and one very familiar face trying to get his old job back. First up, Selena Gomez and Demi Lovato are giving us the Disney Channel reunion we didn't know we needed! The two are back together for a Rare Beauty campaign inspired by Princess Protection Program, complete with recreated movie posters, throwback YouTube videos, and a little "One and the Same." We're talking friendship reunions, nostalgia marketing, and why this campaign has the internet feeling like it's 2009 again. Read more: Good Morning America: Princess Protection Program ReunionVariety: Rare Beauty Collaboration DetailsForbes: Why the Reunion Is Such a Big DealUPI: The One and the Same Reunion VideoThen, holiday marketing is officially here, and celebrities are apparently the must-have accessory of the season. Express is bringing the Hamlin family together, Old Navy is filling a festive airplane with familiar faces, and Gap is going for the holiday heartstrings with a choir. But does celebrity star power actually sell products, or does it just make us watch the commercial? We're breaking down the different strategies and what marketers can learn from them. Read more: Marketing Dive: Old Navy and Gap Holiday CampaignsGap: Give Your Gift Holiday CampaignMarketing Dive: Express Holiday CampaignPlus, Uncle Jesse wants his Pantene job back! John Stamos is reuniting with the haircare brand more than 30 years after his original commercial, and his campaign to reclaim his ambassador status is giving us all the nostalgic hair envy. We're talking signature celebrity looks, throwback marketing, and why this partnership just makes sense. Read more: PEOPLE: John Stamos on His Pantene ReunionCosmetics Business: Pantene's Ultimate Ambassador CampaignShots: Behind the New Pantene CampaignNewBeauty: John Stamos's Pantene CampaignAnd finally, the company behind Oreos is thinking outside the cookie jar. Mondelēz is acquiring a majority stake in Undercover Snacks, the brand making chocolate-covered quinoa crisps. We're discussing permissible indulgence, health halos, and whether adding quinoa really makes chocolate a healthier choice. In this week's spiral, we're also chatting AI-generated marketing flyers, Christmas decorations at TJ Maxx, holiday chaos, and the one thing we can all agree on: Papa John's garlic sauce deserves its own moment. Grab your coffee, settle in, and let's spill!

  2. Oct 29

    Spiraling About ACOTAR Collabs, Victoria’s Secret Drama & The Cat in the Hat on Roblox

    Welcome back to Spilling & Spiraling! This week, we’re breaking down the marketing campaigns, pop culture drama, and brand moves taking over our feeds. From ACOTAR-inspired merch to Victoria’s Secret’s identity crisis, we’re asking what happens when brands chase fandom, nostalgia, and celebrity attention. Dove’s First-Ever Perfume: Can the iconic Beauty Bar scent make the jump from your shower to your fragrance collection? Read moreACOTAR Is Taking Over Everything: Fine’ry, Target, Knix, For Love & Lemons, Alex and Ani, Loungefly, and Funko are all getting in on the A Court of Thorns and Roses fandom. Is this brilliant niche marketing or are brands just betting we’ll buy anything with our favorite fictional characters attached? Read the brand-collab breakdown | Shop ACOTAR at Targete.l.f. Cosmetics Brings Back Y2K Witchcraft: With Charmed, Practical Magic, and nostalgic beauty trends as inspiration, e.l.f. is turning makeup into entertainment. Read moreVictoria’s Secret Fashion Show: Comeback or Identity Crisis? Kylie Jenner’s $50 million Fantasy Bra moment, casting controversies, celebrity influencers, and the question of whether the brand can evolve without losing what made it iconic. Show recap | Casting controversy | Bella Hadid’s 50-pound wingsThe Cat in the Hat Takes Over Roblox: Warner Bros. is bringing the iconic character into existing Roblox games to promote the upcoming movie. Is interactive marketing the future of movie promotion? Read moreSpiraling About This Week: We’re also catching up on BravoCon, Craig’s new miniseries, and the latest Dancing with the Stars drama. Follow along as we spill the tea, break down the strategy, and spiral about the pop culture moments everyone’s talking about.

  3. Sep 16

    Spiraling About Girl Scouts, Chocolate, Folding Phones, and BookTok

    Welcome back to Spilling & Spiraling! This week, we’re breaking down the marketing stories, pop culture moments, and internet chaos that caught our attention. 🍫 CHOCOLATE IS DOING THE MOST Snickers is using AI to bring “You’re Not You When You’re Hungry” into the ChatGPT era with Hungr.AI. Hershey’s is teaming up with KATSEYE to make chocolate feel very Gen Z, and KitKat somehow turned a 413,000-bar theft into an award-winning marketing moment. We’re talking about why legacy brands don’t necessarily need a new product to create fresh, culturally relevant marketing. Snickers Hungr.AI coverage from Tom's Guide Marketing Dive's breakdown of Hershey's x KATSEYE Nestlé's case study on The KitKat Heist 🐶 GIRL SCOUT COOKIES ARE ENTERING THEIR COLLAB ERA The Girl Scouts are shaking up the cookie lineup for 2027 with two VERY unexpected additions: a dog-friendly treat created with BARK and an allergen-friendly cookie made with Partake. Is this the beginning of the Girl Scouts’ hype-drop era? We think so. 📚 BOOKTOK IS FEEDING HOLLYWOOD From Fourth Wing and The Love Hypothesis to The Seven Husbands of Evelyn Hugo and The Cruel Prince, BookTok has become a gold mine for Hollywood. We’re talking about what happens when fans have already fancast the characters, created fan art, debated every detail, and basically made their own version of the story before a studio ever gets involved. And then there’s Greta Gerwig’s Narnia — proof that sometimes the marketing isn’t just the IP itself. It’s whose version of the IP we’re getting. 📱 APPLE FINALLY FOLDED Apple has officially entered the foldable phone conversation, and Alicia has QUESTIONS. Is this the future of the iPhone? Is the hinge secretly a fidget toy? And most importantly… HOW ARE WE SUPPOSED TO PUT A CASE ON THIS THING?! Plus, we’re spiraling over all the things currently living rent-free in our heads.

About

Welcome to Spilling & Spiraling; the podcast where pop culture chaos, internet drama, trending news, celebrity gossip, and millennial spiral sessions collide in the funniest way possible. Hosted by Tiffany and Alicia, this weekly comedy podcast serves up unfiltered conversations, hilarious hot takes, and “did they really just say that?” commentary on everything happening online and in the world right now. Think: if late-night commentary shows had a chaotic girls’ group chat. It’s smart, sarcastic, slightly unhinged, and somehow still deeply relatable.