The MOVE Standard

Alex Jackson-Morrell

Most health content plays it safe. Most business advice is generic. The MOVE Standard is neither. Hosted by Alex Jackson-Morrell, father, husband, physiotherapist, and business builder, this is the podcast for people who take their body and their work seriously. Each episode cuts through the noise on rehab, performance, business, and what it actually takes to build something that lasts. Whether you're an athlete trying to train smarter, a practitioner who wants to do more than clock hours in a clinic, or someone building a business on their own terms, this show is for you. Raw conversations. No fluff. High standards.

Episodes

  1. Oct 20

    Ep.8 [Business] How Liam Took A 3 Week Paternity Without Losing Revenue

    Get your free 7-day email series to build a physio business that runs without you → https://move-consultancy.kit.com/5d88cd5986 The conversation explores Liam's journey from working in professional sports to establishing his own physiotherapy clinic, detailing the challenges and successes he faced along the way. It highlights the importance of mentorship, client experience, and the evolution of his business model to enhance patient outcomes and satisfaction. The conversation explores the journey of a physiotherapist transitioning from renting a room to owning a facility, discussing the growth of their practice, marketing strategies, and the importance of mindset in business development. Takeaways Mentorship accelerates business growthClient experience drives success Growth through facility ownershipImportance of mindset in businessChapters 00:00 Liam's Journey to Independence04:51 Transitioning from Sports to Private Practice10:18 Building a Sustainable Business Model17:45 The Importance of Client Experience20:37 Developing a Unique Service Offering27:15 Creating a Standout Clinic Environment33:30 From Room to Facility: A Journey34:54 What’s Working Well in the New Space39:07 Marketing Strategies and Lead Generation45:53 Sales Mindset and Overcoming Limiting Beliefs54:23 Building a Sustainable Business Model57:12 Looking Ahead: Goals and Aspirations01:00:48 Reflections on Growth and Success

  2. Sep 28

    Ep.7 [Rehab] ACL, meniscus, 2 surgeries: a goalkeeper's road to the WSL

    Rehabbing an ACL and want to come back better? Apply for the MOVE Pro Recovery & Performance Plan → https://form.typeform.com/to/jCuE3Mfu If you've done your ACL and feel like you're fighting the system as much as the injury, this one's for you. Charlton Athletic goalkeeper Anna Pedersen tore her ACL, meniscus and cartilage in the last months of her contract, waited 100 days for surgery with no club behind her, then needed a second operation when her knee wouldn't straighten. Three years on, she's in the Women's Super League. What you'll learn: - Why a partial ACL tear at 15 went unnoticed for three years, and what an MRI at 18 found - The prehab numbers Anna hit before surgery, including a 40cm countermovement jump - The early sign of a cyclops lesion and why female athletes may be more at risk - How a hybrid rehab plan (app plus twice-weekly sessions) kept her compliance above 90% - How clinic and club physios blended her return to play at Rugby Chapters: 0:00 Meet Anna Pedersen 1:30 From a boys' team to Leeds United at 10 6:50 The first knee injury nobody diagnosed 12:30 The crossbar challenge that ended her season 14:30 Why teenage girls need strength training 20:30 Fighting for a scan with a contract running out 27:30 Finding MOVE and building the rehab plan 34:30 Surgery: ACL, lateral tenodesis and meniscus repair 40:30 Losing extension and the cyclops lesion 46:40 Surgery number two 49:30 Back on the pitch at Rugby Borough 53:50 Signing for Charlton and promotion to the WSL 57:40 Top three wins and what's next New episodes of The MOVE Standard every week, so subscribe to catch the next one. Working through your own ACL rehab? Apply here → https://form.typeform.com/to/jCuE3Mfu

  3. Aug 14

    Ep.6 [Rehab] How Hannah beat knee pain that left her unable to run to completing Iron Man Races

    Apply for the MOVE Pro-Recovery & Performance Plan here: https://form.typeform.com/to/jCuE3Mfu Hannah Dearden shares her journey of overcoming knee injuries and preparing for the Paris Marathon. She discusses the challenges she faced, the frustration with failed rehab attempts, and the importance of a goal-oriented approach to recovery. The conversation also delves into the decision to work with Move Online for rehabilitation. The conversation covers the journey of recovery and repair of the body, the importance of capacity and endurance, the transition to an endurance athlete, and reflecting on achievements and goals. It emphasizes the value of the human body's ability to repair itself and the balance between running and cross-training. Takeaways Balancing Work and TrainingStruggles with Knee Injuries Recovery and repair of the bodyBalancing running with cross-trainingThe value of the human body's ability to repair itself Chapters 00:00 Introduction and Daily Routine03:09 Preparation for the Paris Marathon07:20 Challenges During the Marathon09:33 History of Knee Injuries12:27 Frustration with Failed Rehab Attempts21:22 Importance of Clarity and Goal-Oriented Approach23:14 Decision to Work with Move Online30:16 Reflecting on Achievements and Goals

  4. Aug 2

    Ep.5 Everything you need to know about hypertrophy for training & rehab with Patrick James

    The conversation covers Patrick James' journey from early career experiences to coaching philosophy, programming, and injury management. Key takeaways include the importance of adherence, enjoyment, and volume management in training programs. The conversation delves into the emotional impact of injuries on identity, the principles of hypertrophy and muscle growth, and the rehabilitation and recovery process. It explores the challenges of redefining identity after injury, the science behind muscle growth, and the key principles for effective rehab and recovery. Takeaways Adherence and enjoyment are crucial for successful training programs.Volume management and gradual progression are key to injury prevention and performance improvement. Identity and emotional impact of injuriesHypertrophy and muscle growthRehab and recovery principles Chapters 00:00 Introduction and Background01:25 Early Career and CrossFit Experience02:51 Coaching in the Middle East and Hong Kong05:19 Transition to March On and Coaching Philosophy06:47 Programming and Online Coaching08:41 Injuries and Recovery30:13 Volume Management and Training Progression33:46 Identity and Emotional Impact of Injuries39:27 Understanding Hypertrophy and Muscle Growth54:49 Rehab and Recovery Principles

  5. Jul 13

    Ep.4 [Business] From Employment To Building Your Own Successful Online Business In Just 4 Months

    Get your free 7-day email series to build a physio business that runs without you → https://move-consultancy.kit.com/5d88... The conversation delves into Luke's journey and experience as part of The Future Physio Collective, business mentorship, highlighting the challenges, successes, and future goals. It explores the development of Luke's services, client demographics, and the impact of joining the mentorship program. Additionally, it covers the marketing strategy, social media growth, and the use of a podcast as a branding tool. The conversation covers the importance of content quality in driving engagement and the essential role of sales skills in business growth. It delves into building a following and engagement, in-person clinic operations and sales skills, online business development, and reflection on past achievements and future goals. Takeaways Business mentorship successConsistency and time managementHybrid service approachBuilding trust through contentPodcast as a branding toolSocial media growth strategy Content quality drives engagementSales skills are essential for business growth Chapters 00:00 Marketing Strategy and Brand Building38:33 Building a Following and Engagement49:38 In-Person Clinic and Sales Skills58:58 Online Business Development01:08:29 Reflection and Future Goals

  6. Jun 22

    Ep3. The craziest Injury & Rehab Journey I have been involved in: Client Case Study with Jack Jarvis

    Apply for online & in-person rehab here (4 Spaces Available for July 2026) : https://form.typeform.com/to/jCuE3Mfu The podcast episode features the remarkable story of Jack Jarvis, an ex-military individual who survived a skydiving accident and underwent a miraculous recovery. The conversation delves into the critical moments after the accident, the impact of the injury, isolation and recovery, the pre-op decision to work with Move, the consultation and surgery, and the post-op recovery confidence. Jack's journey is a testament to resilience, determination, and the power of mindset in overcoming adversity. The conversation covers Jack's journey of overcoming injury, rehabilitation, and achieving remarkable physical feats. It highlights the importance of mindset, consistency, and dedication in the recovery process. Jack's charity fundraising and ambitious future plans are also discussed, showcasing his resilience and determination. Takeaways Resilience and determination are key to overcoming adversityConfidence in medical professionals and a positive mindset are crucial for recovery Resilience and consistency are key to overcoming injury and achieving physical recovery.Mindset and determination play a crucial role in achieving remarkable physical feats.Charity fundraising and ambitious future plans demonstrate resilience and determination. Chapters 00:00 Introduction to Jack Jarvis's Story05:55 The Critical Moments After the Accident13:02 Isolation and Recovery19:59 Consultation and Surgery30:05 Post-Op and Recovery Confidence38:24 Overcoming Injury and Recovery43:29 Progressive Rehabilitation and Return to Running49:06 Rowing Across the Atlantic and Charity Fundraising01:00:28 Preparation for Beijing to London Run01:08:26 Pride in Recovery and Achievements

  7. May 26

    Ep.2 From Training For A Marathon PB At London 2026 To Unable To Run For A Minimum Of 12 Weeks

    The conversation delves into the experience of training for the London Marathon, encountering a bone stress injury, and the subsequent diagnosis, grading, and contributing factors. It also explores the emotional impact of the injury and the plan for rehab and recovery. The conversation covers the journey of injury recovery and rehabilitation, emphasizing the individualized nature of training, the psychological impact of injury, and the importance of balancing intensity and volume in training. It also explores the role of conditioning, the challenges of boredom and monotony in rehab, and the lessons learned from the experience. Takeaways Bone stress injuries and their impact on trainingThe importance of understanding the individual's experience and emotions during injury Individualized TrainingBalancing Intensity and VolumeManaging Injury RecoveryPsychological Impact of Injury Chapters 00:00 The London Marathon Training and Injury18:18 The Diagnosis and Grading of the Injury27:52 Rehab and Recovery Plan34:13 Psychological Impact of Injury41:05 Return to Running and Training Goals50:01 Individualized Training Approach

  8. May 18

    Setting The MOVE Standard

    The podcast episode features Alex Morrell sharing his journey, from his early passion for sport and health to the challenges he faced in academia and his transition to a professional sports environment. He also discusses the founding of MOVE and its subsequent growth, emphasizing the importance of setting high standards and building a strong, confident, resilient body. Takeaways Setting high standardsBuilding a strong, confident, resilient body Chapters 00:00 Introduction and Podcast Purpose09:10 Academic Challenges and Career Path15:34 Transition to Professional Sports Environment21:40 Starting MOVE and Business Growth

  • 8 Episodes

About

Most health content plays it safe. Most business advice is generic. The MOVE Standard is neither. Hosted by Alex Jackson-Morrell, father, husband, physiotherapist, and business builder, this is the podcast for people who take their body and their work seriously. Each episode cuts through the noise on rehab, performance, business, and what it actually takes to build something that lasts. Whether you're an athlete trying to train smarter, a practitioner who wants to do more than clock hours in a clinic, or someone building a business on their own terms, this show is for you. Raw conversations. No fluff. High standards.

Information

  • Creator
    Alex Jackson-Morrell
  • Years Active
    2026
  • Episodes
    8
  • Rating
    Explicit
  • Copyright
    © 2026 Alex Jackson-Morrell
  • Show Website
    The MOVE Standard