PARSEH PPC Podcast

Amin Mirhasemi

The PARSEH PPC Podcast explores digital marketing strategies, Google Ads, SEO, local SEO, performance marketing, and online business growth for companies in Malaysia and beyond. Hosted by the team behind PARSEH PPC, this podcast shares practical insights, real-world campaign strategies, industry trends, and data-driven marketing techniques designed to help businesses generate leads, improve visibility, and scale online. Topics include:• Google Ads & PPC Campaigns• Search Engine Optimization (SEO)• Local SEO & Google Maps Rankings• Conversion Optimization• Social Media Marketing• Website Performance & UX• Marketing Strategy for Healthcare, Real Estate, and Home Services Whether you are a business owner, marketing manager, or entrepreneur, the PARSEH PPC Podcast delivers actionable digital marketing insights focused on measurable business growth.

  1. Jul 25

    How Google Ads Helps Electricians Get Emergency Leads in Malaysia

    When a homeowner faces a power outage, sparking outlet, or tripping circuit breaker, they usually search Google for immediate help. This episode explains how Google Ads helps electricians appear at that critical moment, generate more emergency calls, and turn searches into booked jobs across Malaysia. In this episode, listeners will learn: Why emergency electrical services are especially well suited to Google AdsHow to target high-intent searches from customers ready to hire an electricianWhy Google is replacing call-only ads with call assets on responsive search adsHow focused landing pages and conversion tracking help measure real job leadsWhy campaigns should be separated by services such as emergency repairs, switchboard upgrades, and EV charger installationsHow negative keywords prevent wasted spending on job seekers, students, and DIY searchesThis episode is valuable for electricians and electrical contractors who want more phone calls, better-quality leads, and clearer results from their advertising. It provides practical guidance for building campaigns that reach Malaysian customers exactly when urgent electrical help is needed. Blog Link: How Google Ads Helps Electricians Get Emergency Job Leads in Malaysia Thank you for listening to the PARSEH PPC Podcast — your source for digital marketing, Google Ads, SEO, local SEO, and business growth strategies in Malaysia. PARSEH PPC is a performance-driven digital marketing agency in Malaysia focused on helping businesses generate qualified leads, improve online visibility, and scale through measurable marketing systems. Our services include: • Google Ads Management • Search Engine Optimization (SEO) • Local SEO • Social Media Marketing • Content Marketing • Conversion-Focused Website Development Powered by the AdExpert.io Funnel Framework. Visit Our Website: https://parsehppc.com Contact PARSEH PPC: WhatsApp: +60 11 1280 6935 Address: Unit 4801-1-9 CBD Perdana 1 Persiaran Flora Off Persiaran Multimedia 63000 Cyberjaya, Selangor Darul Ehsan, Malaysia Subscribe to the podcast for future episodes covering: Google Ads Malaysia, SEO Malaysia, lead generation, AI-driven marketing strategies, website optimization, conversion systems, and scalable business growth.

  2. Jul 21

    Google Ads for Plumbers: How to Capture More Emergency Calls

    In this episode, we explore how Google Ads for plumbers helps generate more emergency calls by reaching homeowners the moment they need urgent plumbing services. You'll learn: Why emergency plumbing searches require a different Google Ads strategyHow to target high-intent keywords for burst pipes, blocked drains, and water heater emergenciesWhy responsive search ads with call assets are replacing call-only adsHow fast-loading landing pages and quick response times improve call conversionsThe importance of call tracking to identify which keywords generate paying customersCommon Google Ads mistakes that waste ad spend and reduce emergency call volumeWhether you're looking to book more emergency plumbing jobs or improve the return on your advertising budget, this episode explains how to build a Google Ads campaign that turns urgent searches into real phone calls and paying customers. Blog Link: Google Ads for Plumbers: How to Capture Emergency Calls Thank you for listening to the PARSEH PPC Podcast — your source for digital marketing, Google Ads, SEO, local SEO, and business growth strategies in Malaysia. PARSEH PPC is a performance-driven digital marketing agency in Malaysia focused on helping businesses generate qualified leads, improve online visibility, and scale through measurable marketing systems. Our services include: • Google Ads Management • Search Engine Optimization (SEO) • Local SEO • Social Media Marketing • Content Marketing • Conversion-Focused Website Development Powered by the AdExpert.io Funnel Framework. Visit Our Website: https://parsehppc.com Contact PARSEH PPC: WhatsApp: +60 11 1280 6935 Address: Unit 4801-1-9 CBD Perdana 1 Persiaran Flora Off Persiaran Multimedia 63000 Cyberjaya, Selangor Darul Ehsan, Malaysia Subscribe to the podcast for future episodes covering: Google Ads Malaysia, SEO Malaysia, lead generation, AI-driven marketing strategies, website optimization, conversion systems, and scalable business growth.

  3. Jul 21

    How Google Ads Helps Weight Loss Clinics Generate Qualified Leads

    In this episode, we break down how Google Ads helps weight loss clinics generate qualified leads by reaching people who are already searching for medical weight loss programs and consultations. You'll learn: Why weight loss is a high-intent but highly competitive Google Ads marketHow to target specific, high-converting search keywords instead of broad termsWhy following Google's health advertising policies is essential for long-term campaign successHow dedicated landing pages increase consultation bookings and improve conversion ratesThe importance of tracking booked consultations instead of just form submissionsCommon Google Ads mistakes that waste ad spend and how to avoid themWhether you're launching a new weight loss clinic or looking to increase qualified consultations, this episode explains how a compliant, data-driven Google Ads strategy can help you attract more of the right patients while making the most of your advertising budget. Blog Link: How Google Ads Helps Weight Loss Clinics Generate Leads Thank you for listening to the PARSEH PPC Podcast — your source for digital marketing, Google Ads, SEO, local SEO, and business growth strategies in Malaysia. PARSEH PPC is a performance-driven digital marketing agency in Malaysia focused on helping businesses generate qualified leads, improve online visibility, and scale through measurable marketing systems. Our services include: • Google Ads Management • Search Engine Optimization (SEO) • Local SEO • Social Media Marketing • Content Marketing • Conversion-Focused Website Development Powered by the AdExpert.io Funnel Framework. Visit Our Website: https://parsehppc.com Contact PARSEH PPC: WhatsApp: +60 11 1280 6935 Address: Unit 4801-1-9 CBD Perdana 1 Persiaran Flora Off Persiaran Multimedia 63000 Cyberjaya, Selangor Darul Ehsan, Malaysia Subscribe to the podcast for future episodes covering: Google Ads Malaysia, SEO Malaysia, lead generation, AI-driven marketing strategies, website optimization, conversion systems, and scalable business growth.

  4. Jul 7

    Google Reviews Missing? What Malaysian Businesses Should Check Now

    In this episode, we explain why many businesses in Malaysia are suddenly seeing Google reviews disappear from their Google Business Profiles and what you should do if it happens to you. You'll learn: Why Google reviews are disappearing and what Google has officially said about the issueThe difference between review moderation, display bugs, and profile-level review pausesHow missing reviews can affect your local SEO, Google Maps rankings, and customer trustThe steps to take if your review count suddenly drops, including documenting the issue and checking for Google notificationsCommon review collection practices that can trigger Google's anti-spam systemsBest practices for collecting reviews safely while protecting your business from future disruptionsIf your business depends on Google reviews to attract customers, this episode will help you understand what's happening, avoid common mistakes, and take the right steps while Google works to resolve the issue. Blog Link: Google Reviews Missing? What Malaysian Businesses Should Check Now Thank you for listening to the PARSEH PPC Podcast — your source for digital marketing, Google Ads, SEO, local SEO, and business growth strategies in Malaysia. PARSEH PPC is a performance-driven digital marketing agency in Malaysia focused on helping businesses generate qualified leads, improve online visibility, and scale through measurable marketing systems. Our services include: • Google Ads Management • Search Engine Optimization (SEO) • Local SEO • Social Media Marketing • Content Marketing • Conversion-Focused Website Development Powered by the AdExpert.io Funnel Framework. Visit Our Website: https://parsehppc.com Contact PARSEH PPC: WhatsApp: +60 11 1280 6935 Address: Unit 4801-1-9 CBD Perdana 1 Persiaran Flora Off Persiaran Multimedia 63000 Cyberjaya, Selangor Darul Ehsan, Malaysia Subscribe to the podcast for future episodes covering: Google Ads Malaysia, SEO Malaysia, lead generation, AI-driven marketing strategies, website optimization, conversion systems, and scalable business growth.

  5. Jun 30

    Google Ads Target CPA and Target ROAS Changes in 2026: What Advertisers Need to Know

    In this episode, we break down Google Ads’ latest Target CPA and Target ROAS updates for 2026 and explain what these changes mean for advertisers using Smart Bidding strategies. You’ll learn: Why Google restored Target CPA and Target ROAS as standalone bidding strategiesThe difference between target-based bidding and volume-based bidding strategiesWhy the June 2026 update is only a naming change and does not affect campaign performanceWhat changes on August 17, 2026, for budget-limited campaigns using Target CPA and Target ROASHow the new Bid Target Adjustment Tool helps advertisers prepare before the updatePractical steps to review CPA and ROAS targets and keep campaigns aligned with business goalsWhile the June update simply makes Google Ads bidding strategies easier to understand, the August Smart Bidding update could impact campaign performance for advertisers with budget-limited campaigns. This episode explains what’s changing, what stays the same, and how to prepare so your campaigns continue delivering strong results. Blog Link: Google Ads Target CPA and Target ROAS Changes in 2026 Thank you for listening to the PARSEH PPC Podcast — your source for digital marketing, Google Ads, SEO, local SEO, and business growth strategies in Malaysia. PARSEH PPC is a performance-driven digital marketing agency in Malaysia focused on helping businesses generate qualified leads, improve online visibility, and scale through measurable marketing systems. Our services include: • Google Ads Management • Search Engine Optimization (SEO) • Local SEO • Social Media Marketing • Content Marketing • Conversion-Focused Website Development Powered by the AdExpert.io Funnel Framework. Visit Our Website: https://parsehppc.com Contact PARSEH PPC: WhatsApp: +60 11 1280 6935 Address: Unit 4801-1-9 CBD Perdana 1 Persiaran Flora Off Persiaran Multimedia 63000 Cyberjaya, Selangor Darul Ehsan, Malaysia Subscribe to the podcast for future episodes covering: Google Ads Malaysia, SEO Malaysia, lead generation, AI-driven marketing strategies, website optimization, conversion systems, and scalable business growth.

  6. Jun 30

    How Commercial Brokers Generate High-Value Leads: Proven Strategies to Attract Qualified Investors

    In this episode, we break down how commercial brokers generate high-value leads using proven marketing strategies that attract qualified investors and decision-makers instead of unqualified inquiries. You’ll learn: Why commercial real estate lead generation requires a different approach than residential marketingHow to define your ideal client profile and target the right prospectsThe best lead generation channels, including Google Search, LinkedIn, referrals, and industry eventsHow CRM platforms and AI tools help qualify, score, and nurture leads more efficientlyWhy case studies, market updates, and consistent follow-up turn prospects into clientsWhich key metrics to track so you can improve conversion rates and close more high-value dealsWhether you're an independent commercial broker or part of a growing brokerage, this episode will show you how to build a reliable lead-generation system that delivers better-quality leads and more signed deals. Blog Link: How Commercial Brokers Generate High-Value Leads Thank you for listening to the PARSEH PPC Podcast — your source for digital marketing, Google Ads, SEO, local SEO, and business growth strategies in Malaysia. PARSEH PPC is a performance-driven digital marketing agency in Malaysia focused on helping businesses generate qualified leads, improve online visibility, and scale through measurable marketing systems. Our services include: • Google Ads Management • Search Engine Optimization (SEO) • Local SEO • Social Media Marketing • Content Marketing • Conversion-Focused Website Development Powered by the AdExpert.io Funnel Framework. Visit Our Website: https://parsehppc.com Contact PARSEH PPC: WhatsApp: +60 11 1280 6935 Address: Unit 4801-1-9 CBD Perdana 1 Persiaran Flora Off Persiaran Multimedia 63000 Cyberjaya, Selangor Darul Ehsan, Malaysia Subscribe to the podcast for future episodes covering: Google Ads Malaysia, SEO Malaysia, lead generation, AI-driven marketing strategies, website optimization, conversion systems, and scalable business growth.

  7. Jun 30

    SEO for Real Estate Agencies: How to Rank Higher for Property Searches in Malaysia

    In this episode, we break down how SEO for real estate agencies helps you rank higher on Google, attract qualified property buyers, and generate consistent leads without relying on paid advertising. You’ll learn: What SEO for real estate agencies is and why it matters in today's property marketWhy most real estate companies struggle to rank on GoogleHow keyword research helps you target buyers with strong purchase intentBest practices for optimizing property listings and location pages for search enginesWhy technical SEO and local SEO are essential for improving Google rankingsHow content marketing and link building create long-term lead generationThe key SEO metrics every real estate agency should track to measure successWhether you're an independent real estate agent or a growing property agency in Malaysia, this episode will show you how to build a sustainable SEO strategy that drives more qualified leads and helps your business stand out in competitive property searches. Blog Link: SEO for Real Estate Agencies: Ranking for Property Searches Thank you for listening to the PARSEH PPC Podcast — your source for digital marketing, Google Ads, SEO, local SEO, and business growth strategies in Malaysia. PARSEH PPC is a performance-driven digital marketing agency in Malaysia focused on helping businesses generate qualified leads, improve online visibility, and scale through measurable marketing systems. Our services include: • Google Ads Management • Search Engine Optimization (SEO) • Local SEO • Social Media Marketing • Content Marketing • Conversion-Focused Website Development Powered by the AdExpert.io Funnel Framework. Visit Our Website: https://parsehppc.com Contact PARSEH PPC: WhatsApp: +60 11 1280 6935 Address: Unit 4801-1-9 CBD Perdana 1 Persiaran Flora Off Persiaran Multimedia 63000 Cyberjaya, Selangor Darul Ehsan, Malaysia Subscribe to the podcast for future episodes covering: Google Ads Malaysia, SEO Malaysia, lead generation, AI-driven marketing strategies, website optimization, conversion systems, and scalable business growth.

  8. Jun 25

    How Google Ads Campaigns Work for Private Hospitals: A Complete Guide to Attracting More Patients

    In this episode, we explain how Google Ads campaigns help private hospitals connect with patients who are actively searching for healthcare services. From campaign setup to conversion tracking, you'll learn how to build a strategy that drives enquiries, appointments, and measurable results while staying compliant with healthcare advertising regulations. You’ll learn:  How Google Ads puts your hospital in front of patients at the exact moment they need care  What happens during the Google Ads auction, and how Quality Score affects costs  Which campaign types work best for hospitals, including Search, Performance Max, Display, and Video  Why organizing campaigns by service line improves performance and lowers costs  How to choose the right keywords and avoid wasting budget on low-intent searches  The importance of location targeting for reaching nearby patients  How to write healthcare-focused ad copy that earns clicks and builds trust  Why dedicated landing pages increase conversion rates and patient enquiries  The healthcare advertising rules hospitals must follow to stay compliant  How conversion tracking connects ad spend to real patient bookings  Common Google Ads mistakes that cost hospitals leads and revenue  Why combining Google Ads with SEO and content marketing creates stronger long-term results Whether you're promoting maternity services, cardiology, orthopedics, IVF, or general healthcare, this episode will help you understand how Google Ads campaigns work for private hospitals and how to turn online searches into patient appointments. Blog Link: How Google Ads Campaigns Work for Private Hospitals Thank you for listening to the PARSEH PPC Podcast — your source for digital marketing, Google Ads, SEO, local SEO, and business growth strategies in Malaysia. PARSEH PPC is a performance-driven digital marketing agency in Malaysia focused on helping businesses generate qualified leads, improve online visibility, and scale through measurable marketing systems. Our services include: • Google Ads Management • Search Engine Optimization (SEO) • Local SEO • Social Media Marketing • Content Marketing • Conversion-Focused Website Development Powered by the AdExpert.io Funnel Framework. Visit Our Website: https://parsehppc.com Contact PARSEH PPC: WhatsApp: +60 11 1280 6935 Address: Unit 4801-1-9 CBD Perdana 1 Persiaran Flora Off Persiaran Multimedia 63000 Cyberjaya, Selangor Darul Ehsan, Malaysia Subscribe to the podcast for future episodes covering: Google Ads Malaysia, SEO Malaysia, lead generation, AI-driven marketing strategies, website optimization, conversion systems, and scalable business growth.

About

The PARSEH PPC Podcast explores digital marketing strategies, Google Ads, SEO, local SEO, performance marketing, and online business growth for companies in Malaysia and beyond. Hosted by the team behind PARSEH PPC, this podcast shares practical insights, real-world campaign strategies, industry trends, and data-driven marketing techniques designed to help businesses generate leads, improve visibility, and scale online. Topics include:• Google Ads & PPC Campaigns• Search Engine Optimization (SEO)• Local SEO & Google Maps Rankings• Conversion Optimization• Social Media Marketing• Website Performance & UX• Marketing Strategy for Healthcare, Real Estate, and Home Services Whether you are a business owner, marketing manager, or entrepreneur, the PARSEH PPC Podcast delivers actionable digital marketing insights focused on measurable business growth.