Trade Roots

Western United States Agricultural Trade Association (WUSATA)
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Most international trade content is either too narrow, too dense, or too dull. Trade Roots is different. Cross-industry. Commodity-spanning. Built on real export experience. No fluff, but definitely some fun! Each month, Tiffany and Addie follow a specific trade theme: a region, commodity, or product category. An anchor episode centers on interviews with market experts, trade insiders, and successful exporters. One bite-sized companion episode breaks down the trends, strategies, and developments behind the theme. Produced by WUSATA — the Western United States Agricultural Trade Association — Trade Roots is the podcast for not only agricultural producers and food businesses, but also anyone trade-curious and eager to compete in global markets. Subscribe now.

Episodes

  1. May 26

    From the Ground Up - Western U.S. Ag Goes Global

    Trade Roots' first official episode is here! In the world of agriculture, trade is an ever-evolving landscape that reflects changes in technology, communication, and global interactions. In this episode, we explore insights from Jason Fearneyhough and Megan Weeks, two seasoned professionals in the ag trade sector, as they share their experiences and perspectives on how the industry has transformed over the years. This episode sets the stage for what's to come on the Trade Roots podcast. Join us as we dive into agriculture in the Western United States, the current ag trade landscape, and more!

    46 min

  2. May 22

    Trade Roots Trailer

    It's official - WUSATA's very own podcast is coming soon! The Trade Roots Podcast is here to tell the stories of food & agriculture companies who get their products from the Western U.S. to global markets. We'll interview guests who share their own export success stories, get insightful tips from industry experts, and share helpful resources for those just starting out in the world of ag trade (or for experienced exporters looking to expand their global footprint!). Enjoy this teaser of what's to come, and stay tuned for the first official episode, coming on Tuesday, May 26th!

    3 min

Trailer

About

Most international trade content is either too narrow, too dense, or too dull. Trade Roots is different. Cross-industry. Commodity-spanning. Built on real export experience. No fluff, but definitely some fun! Each month, Tiffany and Addie follow a specific trade theme: a region, commodity, or product category. An anchor episode centers on interviews with market experts, trade insiders, and successful exporters. One bite-sized companion episode breaks down the trends, strategies, and developments behind the theme. Produced by WUSATA — the Western United States Agricultural Trade Association — Trade Roots is the podcast for not only agricultural producers and food businesses, but also anyone trade-curious and eager to compete in global markets. Subscribe now.

Information

  • Creator
    Western United States Agricultural Trade Association (WUSATA)
  • Years Active
    2K
  • Episodes
    2
  • Rating
    Clean
  • Copyright
    © 2026 Western United States Agricultural Trade Association (WUSATA)
  • Show Website
    Trade Roots